After Transmigrating through Books, I Transmigrated Back

Chapter 68: The ratings are incomparable

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Xu Qiao and Gao Ming waited in the reception room for a while, and then they saw Gong Sheng hurrying in from outside, with anger on his face when he pushed open the glass door.

"I'm so angry, so angry." Gong Sheng closed the glass door, picked up the water cup on the table and took two sips. Then his face looked better and he looked at Gao Ming, "Xu Qiao, this is..."

"The president of Dianxing Technology." Xu Qiao stood up and introduced Gao Ming, "Gong Sheng, the chief director of the documentary "Survival" and the director of the documentary channel."

The two shook hands and greeted each other before sitting down.

"Director Gong, what happened just now?"

"We're discussing advertising sponsorship." Gong Sheng didn't hide anything. "It's an advertisement for kidney-tonifying health products. The market reputation is very bad, and the advertising fee is very low."

At this point, Gong Sheng was furious again: "You didn't see that the commercial was vulgar and too suggestive. Moreover, it was suspected of false advertising and was complained about many times. Can I accept such a film?"

At the end, Gong Sheng even added to Xu Qiao: "You are the only one in this documentary. If this ad is broadcast, it implies that you have kidney deficiency, don't you think?"

Xu Qiao: “…Yes.”

Gao Ming held back his laughter and took out a stack of documents from his briefcase and handed them to Gong Sheng: "Director Gong, you may not know much about our company. Here is some introduction of Dianxing Technology, as well as the projects we hope to cooperate with your program this time. You can take a look first."

Gong Sheng took the document and could tell from it that Gao Ming was well prepared, and his expression became better.

This is what we call sincerity.

After flipping through the book, Gong Sheng said, "This apocalyptic survival game does fit in with our documentary to a certain extent, but there are some things I want to say first, because you and Xu Qiao are friends, Mr. Gao."

Gao Ming glanced at Xu Qiao, then fixed his gaze on Gong Sheng: "You go ahead."

"Documentaries are relatively narrow in audience, and our "Survival" appeals to values, so there is no space left for merchandise. In other words, there will be absolutely no soft placement in the program content. The only cooperation is title sponsorship and mid-insert advertising. You may need to have certain expectations for the communication effect."

After saying that, Gong Sheng looked at Gao Ming nervously.

Gao Ming had actually thought about this problem. He couldn't say that he wasn't worried, but ever since he met Xu Qiao, he inexplicably trusted this person.

Without waiting for Gao Ming to speak, Xu Qiao took a sip of water and said, "Games are different from physical products. It's not easy to do soft placement. Title sponsorship and creative mid-insert ads are enough."

Gao Ming nodded and agreed: "Yes, I think so too."

Gong Sheng smiled and said, "Then I'll call the sales department over to discuss the price and cooperation method with you in detail?"

Gong Sheng called the people from the business department, and by the time they had agreed on the cooperation, it was almost dark.

There are still some small treaty contents to be discussed in detail later, but the general direction has been almost determined.

The group walked out of the reception room in a good atmosphere. Before they had taken a few steps, a well-dressed middle-aged man came towards them.

He came out of the tea area, cup of coffee in his hand, well-dressed.

Xu Qiao recognized this person as Ji Jiang, the director of the variety channel whom he met before the last recording of "Survival". Compared with the plain and simple staff of the documentary channel, the people of the variety channel looked much more glamorous.

Ji Jiang glanced at the few people and asked with a smile, "Did Director Gong's business talks go smoothly?"

Gong Sheng smiled wryly and said, "I'm worried, that's not bad."

Ji Jiang nodded: "Although the documentary channel has always had poor ratings, with Teacher Xu Qiao joining this time, perhaps there will be a breakthrough compared to before, Director Gong, don't you think so?"

Xu Qiao, who was inexplicably cueed, glanced at him.

"By the way, Director Gong, have you decided on the broadcast time for your documentary?" Ji Jiang asked again.

Gong Sheng curled his lips and said, "It's still in post-production. It will be submitted for review after it's completed. It will probably be broadcast at the end of next month."

Of course I won't tell him the exact time.

Ji Jiang raised his eyebrows and laughed, "What a coincidence! Our channel's "Living Together Journey" will also be broadcast next month, on the last Saturday of the show at 8pm prime time. Director Gong, we won't broadcast at the same time, right?"

Gong Sheng: “…”

It was intentional. This was absolutely intentional.

The pre-broadcast time for "Survival" was set at 8pm on the last Saturday of next month. This person must have found out about it and deliberately picked the same time to annoy me.

Gong Sheng's face turned pale.

As if that wasn't enough, Ji Jiang stabbed him in the heart again and again: "The survey results for our show 'Living Together' came out recently, and it's predicted that the ratings for the first broadcast will reach 0.5%. I wonder what Director Gong's prediction is for 'Survival', can it break 0.1%?"

Gong Sheng stood in place, his chest rising and falling noticeably.

The blatant provocation made the atmosphere weird.

Suddenly, Xu Qiao chuckled, and everyone's eyes fell on him.

Looking at Ji Jiang, Xu Qiao said slowly: "Director Ji, the ratings of variety shows and documentaries are not comparable."

His eyes were calm and clear like a spring, but Ji Jiang felt a little uncomfortable when he met those eyes.

After calming down, Ji Jiang was about to say a few more words when Xu Qiao spoke again.

"Besides, how do you know that Survival can't reach 0.5%?"

As soon as this sentence came out, Gong Sheng was choked. Ji Jiang was stunned for a while, and when he reacted, his face looked strange.

The smile on his face became more contemptuous. He looked Xu Qiao up and down and said with a stifling smile: "Teacher Xu is really... extra confident."

"Okay, then I'll look forward to the 0.5% of "Survival." Ji Jiang walked around a few people with coffee in his hand and left with a happy pace.

Gong Sheng pulled the corner of his mouth, and after a while he said: "Xu Qiao... You really can say this 0.5%."

In fact, if "Survival" can break 0.1%, it will be considered a pass, and Gong Sheng will be very lucky if it breaks 0.2%.

As for the 0.5%… maybe I can dream about it if I’m lucky.

Xu Qiao looked at him innocently: "I just said it casually."

Gong Sheng: “…” Then you are really casual.

Pressing his brow helplessly, Gong Sheng waved his hands and said, "Forget it. It's not the first time that he has been at odds with our documentary channel. Let him say whatever he wants. It won't hurt him."

With the help of two professional photographers and a drone operator hired by Xu Siyi, the material availability was very high. Daniel and Matt, the post-production editors, also came to help. With the help of two masters, the post-production progressed smoothly.

The more troublesome thing is that it takes a lot of time to submit the application for review.

The first season of "Survival" is expected to be divided into two parts, each two hours long, and broadcast over two weeks.

There is no rush for the recording of the second episode. Gong Sheng means that Xu Qiao should first take care of his body, heal the injuries that need to be healed, and strengthen his physical fitness, and then talk about the filming.

In order to let him rest more, Mo Chenghong did not arrange any work for him. Of course, this was because Huijin Media was still causing trouble for him.

Xu Qiao suddenly became free.

In addition to recuperating and changing dressings every day, he would receive various blood-replenishing soups sent by Xu Siyi.

It was not until Xu Qiao looked at his unusually rosy and shiny face, and the weight that was slightly increasing, that he could not help but gently remind this man that he had taken too much.

Xu Siyi came into the room carrying the soup. Hearing what he said, she opened the lid of the thermos bucket and said, "Yesterday you said the soup was a bit greasy, so today I skimmed off all the oil on it."

Xu Qiao took a look and saw that today's soup was Codonopsis pilosula and black chicken soup. The oil foam on the surface had been skimmed off, and the soup looked bright and shiny, with an enticing aroma.

Noticing Xu Siyi's words, Xu Qiao couldn't help but ask, "Did you make this soup?" He had always thought that the soup was made by the aunt hired by Xu Siyi's family.

Xu Siyi didn't respond, but served him a bowl: "See if it suits your taste. I won't drink it for another two days."

Xu Qiao had no choice but to drink the soup.

"How's your leg injury?"

"Very good." Xu Qiao replied.

His body was not prone to scars, and the ointment that Mo Chenghong asked someone to get was indeed very effective. After applying it several times a day, the wound quickly scabbed over and fell off, leaving only a faint mark. It would probably not take long for this mark to completely disappear.

Xu Siyi didn't ask any more questions. He turned around and looked at the drawings piled on the table. He picked up a few and looked through them: "Did you draw this?"

Xu Qiao nodded.

During this period of resting at home, at Gao Ming's request, I occasionally draw some pictures and upload them to Weibo as a business.

Now that the main structure of the game has been completed, he no longer needs to draw concept drafts and can focus most of his energy on aesthetics.

Promotional pictures are much more exquisite and grand. For some complex pictures, Xu Qiao had to use computers to draw them more carefully.

Xu Siyi's eyes were fixed on these drawings.

Torn skies, mutated plants and animals, humans struggling to survive as civilization and technology take a heavy blow, the dark, bloody and barbaric last society...

The world in the painting seems to exist in reality.

Xu Siyi picked up a picture with a man's back drawn on it. He stood on a cliff with raging lava below, pointing a broad metal sword at the torn sky. Lightning from the dark clouds wrapped around his sword, illuminating the man's body against the dark background.

"What is this painting about?"

Xu Qiao glanced at him and said, "A game character. He is set to be able to control the power of fire and lightning." He was also his former partner. In order to commemorate the memories and emotions that have not completely disappeared, Xu Qiao intentionally or unintentionally retained a lot of content about the doomsday world when setting up the game.

Regardless of whether the world of book travel is real or not, there should be no trace left behind.

Maybe it's because this world is the last world he has traveled through in the book, and the influence of the world's will is smaller. The memories he retains of this world are clearer than those of other worlds.

Xu Qiao said this as he picked up the clean soup bowl and prepared to put it into the dishwasher.

"His name is Hongguang?" Xu Siyi's voice came.

Xu Qiao paused, and the smile on his face could no longer be maintained: "How did you know?"

Xu Siyi lowered his eyelashes and pointed at the two words "Hongguang" in the corner of the painting: "It's written on it."

Xu Qiao heaved a sigh of relief for some reason, continued to clean up the dishes, and walked towards the dishwasher: "That's right, his name is Hongguang."

Xu Siyi frowned.

He was sure that these two words had popped into his mind before he saw the name "Hongguang" in the corner.

Xu Qiao had just put the dishes into the dishwasher when Hu Zhenghua called.

"Xu Qiao, 'Water Ghost' will be aired next week, and the promotional materials are being released now. Please interact with the official Weibo account when you have time."

Xu Qiao replied: "I understand, Director."