"Because of this, we started this event. Cheng Zong, think about it, they come to buy eggs. First of all, for their own sake, they will not just buy the same egg and leave? Why do you have to go shopping? This time, maybe you bought other items. As long as you buy a few, we will earn back the money from the discounted eggs. Also, they line up at the door. They must be attractive, and the people who are attracted must also Go to the supermarket to see the discounted eggs. Of course, they will also go shopping in the supermarket. Generally, they will not go out empty-handed when they come in. Even if we buy a bottle of beverage, that is our profit, right?"
"This time, not only are eggs cheap, but the top 200 also have small gifts. These small gifts have our bright spot supermarket logo and the phone number of bright spot supermarkets. This is also to promote bright spot supermarkets."
When Hu Linna said this, Chenggang nodded and said yes.
"It seems that Manager Hu has already thought about it in his heart, what is his name... Yes, he has a clear mind. However, I saw that there were so many people in line outside, the speed of the line was very slow, and the staff of our supermarket was not enough. Why not have more people called eggs?"
Seeing that many people were still queuing, Chenggang asked another question.
"I didn't use so many people on purpose!"
Hu Linna said with a smile.
"deliberately?"
Cheng Gang's calm mood became impatient again. Isn't this a grind? How can there be any efficiency? Involuntarily looked at Chen Lin again.
Chen Lin still didn't say a word, still sitting next to him and smiling, like a okay person.
"Well, yes, deliberately. This will create an illusion for people outside, that this activity is very popular, there are too many people coming, and you won't be able to buy cheap eggs if you don't come."
After Cheng Gang listened, he fell into deep contemplation.
"That's okay? Don't you be afraid of people in the line complaining? What if they don't want to know?"
"..."
Hu Linna was speechless for the time being.
"Brother Cheng, Manager Hu made it very clear just now. The eggs here are cheap, so what if you wait a few more minutes? I just met auntie outside. Did you see that auntie is anxious?"
When Chen Lin asked this, Cheng Gang thought: Yes, not only was my mother not in a hurry, she had a lively chat with some of her friends outside.
"Yeah, I didn't see my mother worried."
"That's right, do you think about any young people in the line just now?"
When Cheng Gang heard Chen Lin say this, he carefully recalled the scene just now.
"Yes, they are all old people, there are really no young people, this?"
"This is because Manager Hu has captured the mentality of the elderly! The elderly generally have nothing to do. They go to bed early and get up early. They want to go out for a stroll when there is nothing to do at home. I naturally want to join in the fun when I see discounts. Not only to join in the fun, but also like to bring old sisters to join in the fun. Knowing that you can't save much money, you just feel comfortable in your heart, so why not line up more?"
When Chen Lin saw that Hu Linna didn't know how to explain to Chenggang, he took the conversation and explained it to Chenggang in person.
"Manager Hu's operation is still benevolent. Have you never seen hunger marketing?"
"Hunger marketing?"
"And hunger marketing?"
This time not only Cheng Gang was surprised, even Hu Linna was shocked.
What is this hunger marketing that Chen Lin said? I have worked with Lu Yanping in the supermarket and haven't heard of hunger marketing in the past few years.
Seeing Hu Linna was also surprised, Chen Lin found that his statement was a bit earlier.
In this era, workers are laid off and their incomes have dropped sharply, which has indeed affected business circulation. Everyone rushes to take out when they have goods. No one really dares to engage in hunger marketing. Besides, they probably don’t understand what hunger marketing is.
"Hunger marketing is originally in stock, but it doesn't take out. It hangs the buyer's appetite and makes everyone wait anxiously. Waiting for customers to scratch their livers, they will not start selling until they can't stand it. For example, this time Selling discounted eggs can be done with hunger marketing. Specifically, the first 100 are cheaper by 50 cents, and the first 200 are cheaper by 30 cents, and then it will end up to 200, sold out! If you want to buy, continue tomorrow!"
While drinking tea, Chen Lin said briefly about hunger marketing with a smile.
"Oh? This?"
Hu Linna made a small mouth, as if it was stuffed into something, couldn't close it, and looked curious.
"This works, are you afraid of complaints?"
Chenggang is even more dizzy. If you do it this way, if someone complains to the Consumers Association, it’s not over
"We claim to the public that there are indeed no products, so what can we do even if they complain? We are not deceiving consumers, nor are we selling fakes."
Chen Lin smiled and looked at Chenggang and Hu Linna. New 81 Chinese network update the fastest computer terminal: https://
"I think there is always a handle to complain, right? What if there is no handle to complain? We are normal business conduct, no one will complain, at most it is a bit of a complaint. At that time, we will send another announcement, for example, I am really sorry, to everyone It has caused inconvenience. This is due to our negligence in our work. We have considered for a long time before the event, but we must pay more attention to it in the future. In order to reward our customers, the first 300 customers who buy eggs can now be introduced. A discount of fifty cents."
"Similar to such an announcement, those who complained will not complain. The waiting customers can buy cheap eggs again, and they will approve of us again."
After Chen Lin finished giving examples, Hu Linna and Cheng Gang could be considered as real businessmen.
No wonder Chen Lin's young age has built so many industries and accumulated so much wealth in just one year.
"Mr. Chen, you are still amazing, I am really insignificant. Compared with you, I am a bodhisattva hearted."
Hu Linna is considered to be studying. It is really fortunate to have such a good teacher by her side, and this good teacher can also tell stories about aliens, so she is beautiful when she thinks about it.
When will there be a power outage again!
"Manager Hu, are you planning to really learn from Xiaolin?"
Although Cheng Gang was a little admired and surprised by Chen Lin's business strategy, if he was allowed to use it, he always felt that he would not be able to use it, and he would not be able to "cheat.
If you have a stock, you have a stock, and if you don't have a stock, you don't have a stock. Can you play hunger marketing
Is it true that Chen Lin just talked casually and amuse them.
"Well, of course, shopping malls are like battlefields. What are the battlefields? Sun Tzu's Art of War was mentioned at the beginning. Soldiers, deception. Haha"
Cheng Gang thought about it for a long time, but decided to manage his daily routine. They had too much trouble.
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