Almighty Game Designer

Chapter 31: Special publicity techniques

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Early the next morning, the experience store opened.

Not long after opening the door, Jia Peng came over with a few boys.

"Morning store manager, is the game going to be launched today?" Jia Peng asked.

Chen Mo nodded: "Yes, why did you come so early today?"

Jia Peng said: "Isn't this "Plants vs. Zombies" coming online? The few of us happen to have no class today, so come and cheer for the store manager."

Chen Mo said: "Okay, welcome. Come on, sit down wherever you want. How many levels have you played in the endless mode?"

Jia Peng said: "84 is closed. Manager, is the endless mode really endless? Unlimited?"

Chen Mo Yile: "It's only level 84? Let me tell you, it's just the beginning of the endless mode of this game after playing level 100."

Jia Peng was speechless: "Damn, are you so perverted? I've reached the 84th level and I feel that I can't move an inch, and it will be difficult to advance a level."

The rest of the boys also nodded one after another: "Yes, the 100th level has just started? Manager, are you talking about the same game as us?"

Chen Mo smiled without saying a word.

Three or four days have passed, and Jia Peng and the others are considered the first batch of players, and they have basically cleared the adventure mode. Originally, the adventure mode was not a particularly difficult mode. The difficulty designed by Chen Mo was the same as in the previous life. As long as players with normal intelligence played for a while, they could pass the level.

Originally, people like Wen Lingwei and Jia Peng thought that it would be gone after clearing the level. After all, this is a puzzle game. It took me three or four days to get through it. The content of this game is already very rich, far more than ordinary puzzle games. Much richer.

As a result, they found out that the game also has an endless mode!

This play is equivalent to opening the door to a new world. The difficulty of the endless mode keeps rising round after round. At first, these people thought they had figured out the game, but when the endless mode came out, they realized their own childish.

On the current leaderboard, the highest record is Wen Lingwei's 93 rounds, and the others are basically hovering between 60 and 80 rounds, and a very clear feeling is despair!

In the adventure mode, these people have some tricks that they think are strong, but in the endless mode, the tricks they think are strong are ruthlessly crushed, it feels like they are playing a new game.

Therefore, these people often come to Chen Mo's experience store to play, not only to exchange experiences, but also to learn some cutting-edge skills from Chen Mo, so as to check the rankings on the leaderboard.

Jia Peng and a few boys skillfully turned on the phone, opened Plants vs. Zombies, logged in to the game account, and continued to challenge the endless mode.

"Shop Manager, when is your game going to be launched?" Jia Peng asked.

Chen Mo said, "12 o'clock."

Jia Peng nodded: "Okay, then we will download it as soon as possible and give you a five-star rating."

For new games, it doesn't really matter what time they go online, but generally they choose to go online on the hour, which makes it easier to record various data.

The 24-hour data after a new game is launched is relatively important, mainly downloads and ratings, which are directly related to subsequent app store recommendations.

When Emperor Entertainment and Zen Interactive Entertainment launch a new game, they often carry out a long-term promotional warm-up in advance, and a large number of players will flood in on the day of launch, and they will undoubtedly occupy the new game list.

Chen Mo didn't have that much money for promotion, but he had his own way.

At 10 o'clock, Chen Mo had already launched "flappybird" on the app store, and the built-in advertisement inside was a promotional picture of "Plants vs. Zombies". Plants vs Zombies download page.

How many players does flappybird have now? Chen Mo didn't know it himself, but there must be a lot of them. A large part of them are casual players. It must be very effective to promote "Plants vs. Zombies".

Chen Mo doesn't expect "flappybird" to make money for the time being. It's completely free to download, just to earn money. The more people who download it, the better, and strive to turn all of them into "Plants vs. Zombies" players.

In addition, Chen Mo was also thinking about some game media.

It stands to reason that he is only a D-level designer, and releasing a new game will not attract too many people's attention.

These game media have resources in their hands, but who will give you an unknown new designer

However, Chen Mo has a title and a topic!

He is the champion of the design competition, and he had a verbal fight with Shi Huazhe a while ago, and the game media all know about it.

Chen Mo posted a Weibo.

""flappybird" has been linked to the app store, and it is completely open for free download (free forever). The new game "Plants vs. Zombies" will be released at 12 o'clock, and it will be available on PC and mobile phones. Please witness together, whether the sales volume in the first month can reach 100,000."

@史华哲, @游戏信息网, @天ji网, @微信游戏channel, @恒游网游戏channel…

Chen Mo @ a dozen game media in one breath, and this Weibo also posted a promotional picture, directly using the loading of "Plants vs. Zombies", that is, the picture of the plants on the left and the zombies on the right.

Ten minutes later, these game media exploded!

The media operators in charge of managing the official Weibo were all blown out, and they smelled big news.

"Chen Mo? Isn't this the champion of the design competition? The producer of "flappybird"?"

"His new game is about to be released? It's only been more than three months! It's too soon, and let us witness it together? Does he really think that the sales volume of his game in the first month can exceed 100,000?"

"The development period of more than three months is too short, but it also includes the time for testing and adjustment! Is it another small game like "flappybird"?"

"It is impossible to copy a game like "flappybird". He will kill himself if he makes a similar game."

"The name is "Plants vs. Zombies". It seems that the content of the game should be relatively rich, but it is still a casual game."

"At that time, Shi Huazhe asserted that the sales volume of Chen Mo's first game could not exceed 100,000 in the first month. This Chen Mo wanted everyone to witness it together. It's so awesome, aren't you afraid to play it off?"

"Hurry up and forward! Track and record the data of "Plants vs. Zombies" after it goes online!"

These game media all smelled the big news, and one after another forwarded Chen Mo's Weibo.

Of course they knew what Chen Mo wanted to do, they just wanted to gain popularity and promote their new game for free!

However, this is Zhou Yu's fight against Huang Gai. One is willing to fight and the other is willing to suffer. The game media also needs this kind of hot topic to make things happen!

Moreover, even if these game media don't stir up speculation, relying on Weibo's natural fermentation, the popularity of this topic will naturally be stirred up.

With the forwarding of these game media one after another, more and more players also know the news.

Chen Mo's first real game "Plants vs. Zombies" is about to hit the app store!

Many people were watching, but the poster still aroused the interest of many people.

The unique style of cartoon-style plants and zombies quickly left an impression on the players' minds. Many people are already looking forward to, how do plants fight zombies

And those game media are more concerned about the data of "Plants vs. Zombies", especially the sales in the first month.

If the sales volume in the first month is 100,000 copies, if each copy is sold at 10 yuan, there will be a turnover of 1 million, and it is estimated to be around 500,000. This is already quite a remarkable figure.