Almighty Game Designer

Chapter 53: The soul of the card game

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In the previous life, "Plants vs. Zombies" was popular all over the world, and the sales exceeded one million dollars in just 9 days, breaking many records.

Calculated at $3 a piece, if "Plants vs. Zombies" sells 1.5 million sets, it can earn $4.5 million, or nearly 27 million yuan.

And what is the monthly turnover of "My name is mt"

In 2013, when the domestic mobile game market was still in the development stage, it had already reached 55 million.

Comparing the two, "Plants vs. Zombies" relies on the global market, while "My name is mt" only relies on the domestic market.

"Plants vs. Zombies" is a stand-alone game that relies on sales for profit, and sales will always decline slowly. However, "My name is mt" adopts a free model and has been in operation for three or four years. It is still alive and well, and it is even constantly updating the version.

The success of "Plants vs. Zombies" cannot be copied, and the model of "My name is mt" can be mass-produced.

Comparing the two, it can be seen that the profitability of domestic card games is strong.

"My name is mt" carried forward the model of "domestic cards" and found a way for domestic game developers to make money. Four years later, there are other similar games.

Before "Legend of Dota" made revolutionary changes to the card gameplay, "My name is mt", as a veritable national card mobile game, undoubtedly occupied the number one position on the best-selling list for a long time.

Chen Mo wants to make money with domestic games, and "My name is mt" is the first step. Several of its features are very suitable for Chen Mo's current needs.

The first is to do well. Most of the art resources of "My name is mt" are concentrated on the character cards, whether it is the value, level, gameplay or original painting, it is not difficult for Chen Mo now.

Its gameplay is not complicated, and the rules are relatively clear. As long as the art resources are in place, the real development time will not be too long, two or three months is enough.

The second is moderation. "My name is mt" is not like those later domestic games that incite hatred and stimulate players to spend money crazily. On the contrary, this game gives away a lot of runestones, basically during the holidays, and is relatively friendly to free players.

Moreover, there is no high-intensity pvp and gvg content such as national warfare and urban warfare in the game, and the frustration suffered by free players is relatively weak.

Chen Mo had to consider the acceptance level of the players in the parallel world, and he would use strong medicine as soon as he came up, fearing that they would not be able to stand it, and if they were scolded for being bloody and their reputation avalanche, they would probably get rid of it.

From this point of view, "My name is mt" is a relatively good transitional work.

The third is easy to publicize.

Regarding this point, Chen Mo had considered it carefully.

What is the core of the card game

Not the gameplay, but the ip.

The so-called ip is the abbreviation of intellectual property, translated into Chinese is intellectual property.

In the domestic game circle, ip is a hot word. Many game manufacturers are willing to spend a lot of money for some big ip.

Why is ip so important and so valuable

Because in card games, ip determines the value of the card. In the same card game, your orange cards are Guan Yu and Zhang Fei, while mine are Hawkeye and Sauron. Obviously, the user groups that these two games can attract are completely different. The price that the card is willing to pay is also different.

The Three Kingdoms is basically the worst IP, because there are too many people who play the Three Kingdoms game, and everyone is too familiar with it.

In the previous life, works such as Naruto, Pirates, Fate, and Jin Yong's works were relatively large IPs. As long as you get these IPs, you can make money in minutes by changing a set of art resources.

If a card game does not have an IP, it is equivalent to having no soul, yes, that is an exaggeration.

To do a card game, you must have an ip.

After Chen Mo decided to make a card game, he also thought about how to solve the IP problem.

His first reaction was to buy some big IPs in the parallel world, but after checking the quotations, he gave up.

The awareness of copyright protection and legality in this world is relatively strong, and the price of ip has also risen accordingly.

In the previous life, the ip of some hot works could sell for seven figures, but in the parallel world, the money will only be higher.

Of course, it is impossible for all ips to be so expensive. For example, some not-so-popular novels and anime ips can be bought for hundreds of thousands, but the influence of these works is too limited, and Chen Mo doesn't like them.

The thing about ip is that you get what you pay for, and buying an unknown ip is equivalent to not buying it.

For Chen Mo now, cheap ips are despised, and expensive ips cannot be afforded. Of course, even if he could afford it, he didn't want to waste the money.

Therefore, after thinking about it, Chen Mo decided to make his own ip, and "My name is mt" is the most suitable for making his own ip.

Of course, Chen Mo also has other choices, such as...

To redraw a "One Piece" or "Naruto"

To rewrite a "Legend of the Condor Heroes" or "Dragon Ba Bu"

… are not very reliable.

For things like novels and anime, there will be a very long process from the beginning to the big hit. Not to mention whether Chen Mo's current level of original painting can control "One Piece" and "Naruto", but at the rate of one episode a week, how long will it take Chen Mo to draw this work to the popularity of his previous life

Novels are relatively faster, but novels are not suitable for directly adapting games. Generally, movies, anime, and then games are made first, and it is rare to skip film and television adaptations and directly produce games.

Because the image of the novel is illusory, but the original character paintings in the game are very specific. From illusory to concrete, it usually needs to be verified and precipitated by film and television adaptations to ensure that this IP hits.

&nbt" animation is the easiest to make, and it is also Chen Mo's best choice now.

In this world, the domestic animation industry is developing well. Chen Mo only needs to give the character design, original painting, plot, and storyboard of "My name is mt", and let these animation production companies follow suit. The quality will not be as good as in the previous life. Difference.

&nbt" was completely created by a few animation and game fans, and the cost is not high.

"My name is mt" is very popular. On iQiyi, the first episode of "My name is mt" has been played more than 300 million times. It can be called a phenomenon-level anime work, and it has become a common place for a generation of Warcraft players and anime lovers. remember.

Therefore, this work can be turned into a super ip, making Chen Mo's new game take off.

Of course, there are risks.

The biggest problem is that the popularity of "My name is mt" in the previous life relied to a certain extent on the story background and huge user base of "World of Warcraft". There is no such game as "World of Warcraft" in the parallel world. When it comes to the anime "My name is mt", many settings may not be understood at all.

For example, what does mt mean? What kind of occupation is mt? Why do you have the profession of mt? What are the characteristics of this profession? Why is he the protagonist of this work

For the players of World of Warcraft, there is no need to explain these things, and understanding is enough, but for the audience of the parallel world, can they understand the game culture of World of Warcraft hidden behind "My name is mt"

Taking a step back, if they don't understand, then, will the movie affect the popularity of this anime