Almighty Game Designer

Chapter 84: Differentiation

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Like Dichao Huyu, its Dichao game platform has tens of millions of active users, and the peak number of simultaneous online users has reached more than 2 million.

As long as these players log in to any game of Emperor Interactive Entertainment, they must first log in to the Emperor game platform, and they will naturally see other games on the platform's major recommendation positions.

Even many players only play the games of Emperor Huyu, and rarely hesitate to buy games or value-added services.

Chen Mo also has such a group of players now, but the number is too small. Most players will not pay attention to what Chen Mo's next game is, let alone buy or play a certain game just because it is "Chen Mo's work".

Chen Mo knew that it was not impossible to focus on research and development, but in the end it would be restricted by the channel. Moreover, sooner or later, Chen Mo will build a game platform to integrate all his games.

What's more, there are many games that must have a huge number of users to play well.

Now, Chen Mo has two key tasks. One is to develop the "Thunder Game Platform", so that players who have Thunder Game Pass will know about this platform, and recruit some players from other platforms.

Just like Blizzard did Battle.net in the previous life, and Tencent did tgp and WeChat games, all the existing player resources are integrated, which is more conducive to the promotion of new games and the linkage between games.

However, for Chen Mo, it is definitely not enough to just go to one Thunder game platform dryly. There are only three games on the platform, "flappybird", "plants vs. zombies" and "my name is mt", which is a bit too much no matter how you look at it. Thin.

Of course, Chen Mo can also discuss cooperation with other game companies and ask them to put their games on the Thunder Game Platform to enrich their game library.

But on the one hand, Chen Mo didn't like those games, and on the other hand, these companies probably didn't like the game platform Chen Moxin made, so even if they talked about it, it would probably end up falling apart.

Chen Mo wants to release two new games at once, one is to enrich the game library, and the other is to further expand his player base.

Chen Mo opened the document and wrote the title of the document: "Thunder Chess" Design Summary.

In China, what game has the most users

card game? role playing game? shooting game

neither.

Most users are board games.

In the previous life, the number of Tencent chess and card users reached an astonishing 240 million or more. On average, one out of five Chinese people was a chess and card game user.

Chen Mo wants to do chess and card, that is to try his best to attract as many players as possible for the Thunder Game Pass through Emperor Interactive Entertainment's recommended slots and the characteristics of the chess and card game itself, paving the way for future blockbuster products.

This was planned by Chen Mo early on, and it was also to maximize the use of the recommended position won by the last bet.

However, Chen Mo has not yet figured out how to do the chess and card game.

The scope of chess and card games is too broad, such as Doudizhu, Mahjong, bridge, chess, Go... these can all be counted in chess and cards. It is definitely unrealistic and cost-effective for Chen Mo to do all of them, so he can only pick and choose.

Moreover, there are board games in this world. Platforms like Dichao Huyu and Shenhuan Game have their own chess and card games, and there are many players.

What Chen Mo is thinking about now is how to make a difference, otherwise it will be impossible to leverage the chess and card players of these two companies.

In the past two days, Chen Mo had downloaded all the chess and card games on the market, which was equivalent to research.

Games like Doudizhu and Mahjong, which were very popular in the previous life, also exist in parallel worlds. Moreover, the gameplay is similar. Chen Mo can optimize some interface performance and specific rules, but after all, it is just optimization, and it is impossible to rely on These optimizations poach players from other board games.

There must be a clear difference from other board games.

The same is to do chess and cards, and there are great differences between different types. For example, Doudizhu and Mahjong are basically suitable for all ages and have a large number of users. As for chess and go, there may be many players, but they don't make money at all. As for games like bridge, the number of players may be even rarer.

Chen Mo wants to do chess and cards, and wants to recruit more players through chess and cards. Dou Di Zhu and Mahjong are definitely unavoidable, so these two must be done.

However, Chen Mo has also studied a lot of chess and card games, and other game companies are not stupid. Those who make chess and card games basically do Dou Dizhu and Mahjong. There are also the lame field in Fighting Landlords and the bloody mahjong in Mahjong.

There are three aspects of optimization that Chen Mo can think of now. The first aspect is a set of guidance and help for novices, including novice classes, daily tasks, welfare tasks, daily subsistence allowances, etc. These things, other games or If they didn't do it, or they didn't do it well, Chen Mo can optimize this aspect.

The second aspect is the race mode. The main body of chess and card games in this world is the game hall, and there are very few arenas. For Chen Mo, making an arena is a good gimmick.

The third aspect is the mall props and noble system. Although this world has also provided some value-added services, they are relatively few. If you really want to optimize, you can make some aristocratic emoticons, avatars, clothes, etc., and even exchange points for real objects, all of which can be done.

However, these are not enough, far from enough.

The novice system can at most reduce the cost of acquiring players, slightly improve player retention, and the mall and noble system can slightly increase revenue, and the game mode can be regarded as a differentiated thing, which can be slightly distinguished from other chess and card games.

However, none of this is conclusive. You must know that the stickiness of chess and card users is relatively strong. For example, some players have millions of beans on the Emperor game platform. Why would they switch to Chen Mo's chess and card game? It was impossible for Chen Mo to help him turn these beans around.

Therefore, in order to overcome this stickiness, Chen Mo needed to find a breakthrough, a breakthrough that other chess and card games did not have.

Chen Mo began to look for ways to play in his previous life but not in this world.

Landlords? upgrade? Fried golden flowers? Seven ghosts five two three? …

I didn't find any particularly obvious breakthroughs. Some popular gameplays must have been done badly, and the niche gameplays have too few players to achieve the purpose of expanding the player base.

Chen Mo was also a little depressed. How come the two worlds are so similar to chess and card games

If you don’t believe me, look again, there must be a difference!

Mass Mahjong? Sichuan mahjong? National standard mahjong? …

nor!

Chen Mo felt a little strange. He always felt that there was a kind of chess and cards that existed in his previous life but not in this world.

what is it then