Lin Jun's statement is not exaggerated at all, and is even a bit conservative.
The two long-prepared masterpieces "Silk Road Overlord" and "The Legend of Jianghu Mengxia", which were originally widely expected by the industry, were almost helpless in the face of these two blockbuster masterpieces launched by Yunmeng Games.
Except for the rising star "Hero Kill", there is almost no opponent that can be beaten during the entire Spring Festival.
No one expected that Mr. Hao would actually play two card games to his advantage. His left hand emptied the pockets of the male players, and his right hand also emptied the pockets of the female players.
It's just that the appearance of "Love and Producer" is slightly uglier than that of "Heroes Kill". In the words of the players, it seems that every breath is burning money.
Although the daily activity of "Love and Producer" is not as good as that of "Hero Killing", which is mainly competitive, the difference between the two sides is almost twice.
Of course, no matter how the two own games compare to each other, the performance of the two in various data is far behind other mobile games launched at the same time.
Especially when interested people learned that the game club was a game production team strategically invested by Yunmeng Group in the past, the entire industry was shocked.
Although Mr. Hao's investment talent is obvious to all, with 700 million from sharing bicycles and 100 million from selling pork, this guy has made money that many people have never seen in their lives in less than a year.
However, no one expected that this guy had such a keen sense of investment in the gaming field.
As a small game production team that specializes in text adventure games, after receiving strategic investment from Yunmeng Group, it was like being enlightened and directly created a hit masterpiece.
Why don't you let others live
Just when the entire industry was shocked by the excellent results achieved by Yunmeng Games during the Spring Festival, Jiang Lecheng, the artist of Yunmeng Games, was having a headache because of one thing.
At least half of the reason for the popularity of Hero Killer is due to its excellent gameplay design, but the reason why it has attracted the love of so many players and made them willing to open their wallets to top up their ingots is also inseparable from the exquisite card illustrations. .
Some time ago, she promised Mr. Li that she would find a way to bypass Tianwen Studio and find the artist who painted the illustrations.
However, it has been a week and she still hasn't heard anything.
The only thing that is certain now is that her initial guess is correct. This artist is a complete newcomer, and it is very likely that he has only recently started to enter the illustration industry.
However, it was precisely this that made her even more unbelievable.
It’s incredible that a newcomer can draw such excellent works!
She asked herself, maybe she was better at drawing, but she definitely couldn't draw every character as clearly as that person.
Even without looking at the name on the card, you can identify the character's identity simply through the illustration.
Not to mention Mr. Li, even she herself became interested in the identity of this painter...
After a day's work, Jiang Lexeng returned to the apartment after work and threw his computer bag on the table. He went to the sofa, took out his mobile phone and opened WeChat.
Before joining Yunmeng Group, she worked as a part-time painter for a period of time, receiving some outsourced commercial drafts through a third-party commissioning platform.
It is precisely because of her experience during that time that she accumulated a lot of connections in the hand-painting circle. Among them are big bosses who are professors at the Chinese Academy of Fine Arts, and there are also hand-painting masters who have opened a studio for more than ten years.
These people are filling the group every day, and within a short time they have reached 99+, as if they don’t have to work.
"Card games seem to be very popular recently."
"It doesn't seem to be very popular anymore, but it's popular all over the world. "Heroes Kill" won the DAU championship during the Spring Festival, and "Love and the Producer" broke the sales record in the first week of launch... Just a few I know The big manufacturers have directly cut off the mobile game projects they were developing, and plan to take advantage of the popularity to develop a card game."
"I think it's disgusting! The entire card game market has basically been taken over by Yunmeng Games! One is "Hero Kill" which focuses on competitiveness, and the other is "Love and Producer" which focuses on collecting elements + plot. Unless other manufacturers Continue to make innovations in gameplay, otherwise it will be difficult to follow and drink soup!”
"Haha, that's not what we have to worry about. In the past few days, my studio has received a lot of orders from major mobile game manufacturers. I can't tell you which one it is. Anyway, there will be one soon at the latest during Qingming Festival. More card games coming out.”
"Hey! I feel mixed! Although there are more and more opportunities to have a meal, there are really fewer and fewer fun games!"
"When will a high-tech company come and make a fully immersive VR game with a tube in the back of the head?"
"Then we all have to lose our jobs?"
"How is that possible! The gameplay will change, but someone still has to produce the content, right? It's not like you don't know what the AI-generated models and images are like."
The topic was getting more and more sidetracked, and Jiang Lecheng felt like he couldn't get into the topic at all.
However, she was not originally interested in Shui Qun, so she observed it silently for a while, and when the topic changed, she typed a line of words in time and sent it to the group.
"Teacher Dahe, is there any news about the new painter?"
The name of this person called Teacher Dahe is He Ling, and he is quite famous in the Chinese comic circle. Although she has rarely written new novels in the past two years, this does not affect her status in this industry.
Considering that the artist's scene design was very comic-like, Jiang Lecheng immediately thought of entrusting this matter to this old acquaintance.
Unfortunately, there seems to be no news about this giant in the comics industry.
"I'm sorry I haven't yet... I've asked around among my acquaintances, but no one recognizes this style of painting. It must be some newcomer... By the way, haven't you found him yet?"
Jiang Lexeng sighed and typed.
"No, the leader has been urging me. I've been really worried to death these days."
Although the daily activity of hero killing has been increasing steadily, the flow rate has never increased.
Although Mr. Li didn't plan to make much money from this game from the beginning, seeing the revenue of the old game club bought by Yunmeng Investment was so strong, he suddenly couldn't stand the game anymore.
Ever since, how to squeeze players' wallets as much as possible without affecting the gameplay has become a new problem for the hero killing project team.
The key to all this is to find the painter.
After all, the original illustrations are already excellent. If you want to surpass the original illustrations, you can only invite the person who drew the original illustrations.
Seeing Jiang Lecheng's headache, someone in the group interjected.
"If you ask me, you might as well bribe the people at Tianwen Studio, or simply acquire them. With your financial resources, it should be easy to acquire a company, right? You can also get rid of a pest in the industry." The one named Teacher Da He made a joke, which attracted many voices of approval in the group.
This sentence actually aroused the recognition of many people in the group.
"It makes sense!"
"That's right. Why don't you just make a suggestion to your boss and acquire Tiantianwen? It's not much easier than finding a needle in a haystack!"
"Gan, you are all talented people. Why the hell didn't I think there was such a way?"
No matter what industry you are in, you will not like second-rate dealers.
Although for the many big guys in the group, they have their own channels for receiving orders so that they will not be tricked by these intermediaries in the hand painting circle, but seeing so many newcomers being led into the trap by them is still a little uncomfortable. of.
To be honest, for Jiang Lecheng, this is indeed an exciting proposal. But she didn't think the boss would be interested in buying back this second-rate dealer with no future.
"I don't think the boss will pay for such a hopeless company... Is there no other way?"
At this time, the "beaver without dreams" that had been diving suddenly bubbled up.
"I do have an idea."
As the planner of the WeChat department of Sea Lion Group, this guy has been out of the circle for some time. He usually just dives and observes silently and rarely comes out to bubble.
Seeing this epic submarine surface, Jiang Lecheng quickly asked him for advice.
"any solution?"
"The method is very simple. In fact, it is to change your thinking and let the person take the initiative to find you. Now that hero killing is so popular, no matter how blocked the news about the artist is, it will not be completely invisible. You might as well hold an event, such as drawing a fan Illustrations and so on. I believe that the person you are looking for will definitely be interested in signing up after seeing it!"
Looking at this line of words, Jiang Lecheng's eyes suddenly lit up.
yes!
How could she forget this trick!
Without any hesitation, after thanking the boss, she immediately called Du Ziteng, the head of the operations department.
The phone rang twice and connected.
Before the other person could say hello, she spoke eagerly.
"Xiao Du, I have an idea about the artist that Mr. Li asked me to find to draw the hero killing card. Please help me refer to it."
"What's the idea-"
"Activity! We can hold an illustration competition with the theme of hero killing, for example... draw a certain hero in your mind!"
Hearing this idea, Du Ziteng's eyes suddenly lit up, he quickly put down the chopsticks in his right hand, changed his hand to hold the phone and said.
"That's a good idea!"
Draw your hero!
Just by reading these few words, at least ten event planning plans floated in his mind.
Nowadays, the illustrations of the original hero killing cards are so powerful that the project team is worried that the skins cannot be sold and the revenue cannot be raised. It is better to hold an event to let players design the illustrations of the cards themselves, and then select the top champions based on voting. Add directly to the mall package.
And the cost they need to pay is just some limited edition cards that cost nothing at all, and a small bonus that is not that high!
Even leaving aside the painter they were looking for, this was a perfect piece of marketing!
Thinking of this, Du Ziteng's eyes became brighter and brighter, and he continued in an excited and firm tone.
"Wait!"
"When I get to work tomorrow morning, I will make a plan for the event and bring it to you!"
After hanging up the phone, Du Ziteng didn't even eat. He turned on the computer and started working on writing a plan.
Time passed by minute by minute.
Finally at ten o'clock in the evening, he stretched out and leaned on the office chair.
You're done!
It’s faster than imagined, no need to wait until tomorrow!
However, just when Du Ziteng was humming a little tune and was about to package the plan into his work email, a call suddenly came to his mobile phone.
The caller is Mr. Li.
Not daring to neglect, he immediately picked up the phone and pressed the connect button.
"Hey, Mr. Li, why are you so late—"
Before he could finish the greeting, Li Zongzheng's serious voice came over the phone.
"We've been hacked!"