An Expert Is actually By My Side

Chapter 293: It's hard not to crash

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To be honest, it is indeed an idea to produce and sell your own food.

If the mission opens a cash back card or consumption card, the money spent will definitely not be a loss. If a 3A-level big-budget game is released, it will be a huge profit.

However, the idea of self-producing and selling only existed in Hao Yun's mind for a second before he dismissed it himself.

Deep down, he is actually very optimistic about this business model, because when he sees this thing, he always has a sense of deja vu in his mind.

This sense of déjà vu was exactly the same as when Director Zhang found him with the modern bicycle plan.

Since it is a business model that has been proven in another world, and has been affirmed by his general Wolong, he feels that he can still look forward to the surprises this thing may bring to him.

The time has quickly come to mid-May.

It’s been half a month since Angry Birds went online.

Although Hao Yun insisted on selling it for one yuan at first, but seeing the income that was better than nothing, he finally listened to Lin Jun's advice and made the game free, and compensated players who had paid 10 yuan worth of it. diamond gift package.

The vast majority of players are quite satisfied with this compensation plan. And on the day the game was announced to be free, the number of players ushered in a new growth peak, directly exceeding the 10 million mark.

It’s hard to imagine that such a small game, which was launched less than half a month ago, has been downloaded by tens of millions of players. Even 2048, which was very popular at the time, did not become so popular at such an exaggerated speed.

Seeing the business opportunities behind the popularity of Angry Birds, Lin Jun immediately contacted Li Zongzheng. After some discussion, he linked up with the Magic Box Culture of Yunmeng Investment Holdings and launched the Angry Birds Magic Box series. Pre-sale is open on the official website.

Many players were stunned and speechless for a while when they saw it.

On the Game Island forum, related topics almost filled the first page of the mobile game section.

"Damn it, is this Magic Box Culture planning to transform into a toy company?"

“It’s okay to link up with Angry Birds.”

"I can guess it with my feet. It must be Lin Jun's idea!"

"Oops! The two games are not of the same genre, how can they be linked together? This is too weird!"

"I feel exactly the opposite. Both games are casual in style, so there's no problem in linking them together, right? And I'm playing both games."

Regarding the fantasy linkage between Magic Box Culture and Yunmeng Games, fans of the two games have different opinions. However, Lin Jun never paid attention to the comments from online players, so he didn't pay much attention to them.

He naturally had his own plans for doing this.

In fact, when selling blind boxes for Clash of Clans, the staff of the Magic Box Culture Marketing Department noticed a group of newly registered users placing orders. Based on the comprehensive judgment of the delivery address and IP, these accounts are less like trumpets and more like new accounts registered by people who have never played Clash of Clans in order to purchase blind boxes.

It can be seen that the blind box designed by Magic Box Culture is not only purchased by players from the beginning.

Making money is only one of the reasons for launching the Angry Birds collaboration this time. The other reason is to downplay the conflict of clans label of Magic Box culture and prepare for the launch of offline Magic Box vending machines.

But what is interesting is that the profits brought by the Angry Birds co-branded magic box to magic box culture are not exaggerated, at least not as high as the sales volume of the original Clash of Clans series magic boxes, but it unexpectedly brought a huge profit to Clash of Clans. A large number of new players.

The two games are surprisingly consistent in style. Both games are casual, so the user conversion rate is astonishingly high. This wave of incremental traffic has contributed at least 30 million monthly revenue growth to Clash of Clans.

For Magic Box Culture, this can be considered a windfall.

At the same time, there was good news from the Bulldog side. After nearly half a month of accumulation, the single-day peak number of online users in the Clash of Clans Americas region has exceeded the four million mark, and is heading towards the five million mark with unabated momentum.

For such an amazing result, Kelens could hardly believe his eyes.

On the night when the data was compiled, he stayed awake all night. The next day with dark circles under his eyes, he came to the company and convened an impromptu meeting with executives from all departments in the company.

At the meeting, he only told two things.

The first thing is to stop all other agency businesses under negotiation under the company. The second thing is to put all the freed manpower and resources into the Clash of Clans project and concentrate all the energy on making this game a success. .

Judging from the current profit growth rate, the revenue they have achieved this month has exceeded the total revenue of the company's other games from the beginning of this year to the present.

According to a 6:4 split, the money they made this month was more than the money they had made from the beginning of this year to the present combined!

It is foreseeable that as long as they do not make major decision-making mistakes in operation and do a good job in operations, they will reap hundreds of millions or even billions in profits from this game in the next two years.

Karens had made up his mind to keep his agency no matter what. The dream airplane, yacht, and big house all depends on it!

Just as Karens was thinking about a bright future, Hao Yun, who was far away in Jiangcheng, was currently in the conference room of Yunmeng Games, exchanging details about the Warcraft project with Li Zongzheng and other Yunmeng Games executives. .

In fact, after two months of hard work, this project was actually completed yesterday.

As for the demo version Li Zongzheng brought out, after Hao Yun played it himself, his senses were quite satisfied. It was basically a highly restored and high-quality remake of the war3 he remembered. I believe that any veteran player of Warcraft will feel the same sincerity as him after reading it.

At this moment, Mr. Hao and the executives sitting in the conference room were discussing issues that had nothing to do with the content of the game itself, but mainly focused on the publicity and distribution work.

Although the two-month development cycle is definitely a bit short by the standards of the previous generation, in this generation with many development tools and excellent hardware technology, as long as you are willing to spend money, you can turn an already designed product into a It is not difficult to compress the RTS game development cycle to two months.

From the beginning, Hao Yun had given a budget of 50 million for the game Warcraft. Later, he was worried that it was not enough and decisively increased the budget by 30 million.

An investment of nearly 100 million is no longer a small amount.

Therefore, during the meeting, even Li Zongzheng, who had always been confident and even conceited, had a cautious expression on his face, fearing that an immature decision would make all the money go down the drain.

"I tried the demo version and it felt pretty good. I think it's almost time to bring this game to the market. But before that, I would like to ask your opinion about the schedule."

Noticing the gaze Hao Yun directed at him, Li Zongzheng stood up from the conference table and spoke seriously.

"Can I say a few words?"

"Of course." Hao Yun said happily.

“Originally in our plan, I set the schedule for Warcraft in early June. This way, I could leave enough time for publicity work, avoid crashing with my own products, and catch up on the summer schedule in advance. of heat.”

"Since you said it was the original plan, does that mean the plan has changed now?" Hao Yun asked.

"That's right," Li Zongzheng nodded and said with a solemn expression, "The news I just learned is that the new game "Seven Kingdoms" will be launched by the Rice Group in the near future. It is said to be jointly created by designers from China, the United States and the United Kingdom, and it will cost more than two dollars. 100 million yuan, and it has already received three million pre-sales before it is launched... As expected, this game will be launched in early June, and it will be a perfect match for us."

"And the type of this game is exactly the same as ours, it's also an RTS!"