The next day, evening.
Kang Hui arrived in Vienna by plane and checked into the hotel where the crew members were staying.
After the crew finished work, Kang Hui took the printed paper contract and knocked on Jessica's hotel room door. After entering, she handed the contract to Jessica and said, "This is what our company based on the discussion yesterday. As a result, can you take a look at the proposed new contract?"
"Okay." Jessica smiled and took the contract.
After browsing it twice, she signed her name with a black carbon pen.
The contract came into effect.
When Kang Hui saw Jessica signing the contract, she immediately stood up and extended her right hand to Jessica: "Then I wish us a happy cooperation."
"Happy cooperation." Jessica also stretched out her right hand and held Kang Hui's hand tightly.
The handshake between the two lasted for more than ten seconds.
"I'm going to open a bottle of red wine." Jessica adjusted her black-rimmed glasses and said, "Let's drink and chat."
"OK."
Jessica turned around, picked up a bottle of red wine that had been prepared from the wine rack, and poured two glasses for herself and Kang Hui.
Kang Hui took the glass. She shook it and said, "When I go to Vienna this time, in addition to signing a contract with you, I also want to discuss with you the follow-up publicity strategy."
Jessica nodded and picked up her paper notebook and pen on the table.
"No." Kang Huigang quickly stopped him, "Let's just have a casual chat. You'll put pressure on me."
Jessica smiled and said nothing. She put the notebook and pen back on the table.
Kang Hui smiled and said: "For the follow-up promotion, I plan to focus on two cores. The first core is Chen Minhao. In China, he is well-known and has a certain box office appeal. I will let him appear in some domestic movies in the future. Variety shows are used to promote the movie. But internationally, his current influence is limited. I plan to use the song "I'm yours" as an entry point for promotion."
Jessica nodded and asked: "What about the second core?"
Kang Hui said: "Film awards. Since our film is positioned as a romantic and artistic film. If before "Before Dawn" is released, this film can get nominations or awards from several well-known film festivals, we can Focusing on the film's awards or nominations will be very helpful to the film's box office. Of course, there is not much I can do before the film wins. I can only rely on you to make the film well."
Jessica smiled and said: "Okay, I will do my best. But I have another idea about the movie promotion that I would like to ask you. This movie is a romance movie, so if there is any scandal between the male and female protagonists, Is it possible to increase the topic of the movie, thereby increasing the movie’s box office?”
Kang Hui shook his head firmly and said: "If it is a general movie or TV series, speculating on the ambiguous relationship between the male and female protagonists may be helpful to the movie box office or TV ratings. But in Chen Minhao's case, this trick is completely poisonous. . If there is an affair between him and Caroline, it will definitely have a negative impact on the movie box office."
Jessica was a little confused and looked at Kang Hui with a puzzled expression.
Kang Hui explained: "Chen Minhao now has a rumored girlfriend and has many CP fans. Previously, a clip of Chen Minhao and Caroline entering the hotel at the same time was filmed, which caused an uproar in the country. Many people cursed Chen Minhao for cheating. They called him a scumbag and even wanted to quit being a fan. Although this problem has been solved, based on Chen Minhao's current situation, not only can he and Caroline not speculate on an ambiguous relationship, we even try to prevent rumors of an ambiguous relationship between the two."
Jessica nodded: "Okay, you are an expert in this area. I listen to you. I also have a question, how can we use the song "I'm yours" as a starting point for promotion?"
Kang Hui took a sip of red wine and said, "The first step is for Chen Minhao to finish recording the song "I'm yours".
The second step is to find someone to film a video of Chen Minhao playing and singing the song in a record store, pretending to be a video taken by a passerby, and upload it to the Internet to attract the attention of netizens.
The third step is to release the news. Let netizens know that "I'm yours" was inspired by Chen Minhao's filming of "Before Dawn" and he composed it casually.
The fourth step is to accept an interview and convey a message. Because of "I'm yours", you changed the filming script and reshot some scenes.
In the fifth step, the song "I'm yours" is officially launched on major music platforms.
After this combination, whether it is Chen Minhao, "I'm yours" or "Love Before Dawn", it has become popular. In this process, we will also introduce some rhythm to let netizens look forward to the content and release time of "Before Dawn". "
After Jessica finished listening, she looked at Kang with admiration and replied: "Okay, this publicity discussion is very powerful once I hear it. During this process, if you need me to do anything, just tell me directly. I will definitely cooperate with you as soon as possible."
Kang smiled back and said, "Okay, I won't be polite to you if I need your help. By the way, when Chen Minhao was recording "I'm yours", he might have to take two days off."
"Okay, no problem. The crew has been filming continuously for almost a month. I just took this opportunity to give the crew a holiday." Jessica nodded and asked: "Does Chen Minhao need to return to China to record the song?"
Kang smiled back and said, "That's not necessary. After Chen Minhao's music producer Wu Hongrong heard that Chen Minhao had a new song, he wished he could fly to Vienna with me today. It's a pity that he is now a guest on a Chinese music program. He couldn’t leave today, so he flew to Vienna tomorrow.”
Jessica asked: "What about the recording studio?"
Kang smiled back and said: "I was also worried about the problem of the recording studio at first. But Wu Hongrong told me that Vienna is the capital of music, how could it be possible to go back to the recording studio? He also has connections here, and he will find a way to solve it. .”
Jessica said: "Okay, then when Chen Minhao needs to take leave, just ask him to tell me one day in advance."
Kang Hui nodded.
The two had finished communicating about the follow-up plan, and Kang Hui did not stay in Jessica's room for long. She went back to her own room to catch up on her sleep.
As soon as she left, Jessica stretched. She recalled how Kang Hui had just arranged everything about the movie promotion in an orderly manner. Jessica couldn't help but sigh: "It's so worry-free to work with Kang Hui. "
She looked down and saw the unfinished half bottle of red wine on the table, and poured herself another half glass.
The alcohol content of this bottle of red wine was not low. After drinking a few glasses of red wine, Jessica's head felt a little groggy.
She finished the shower in a daze, lay on the bed, and looked at the ceiling. She once again recalled Kang Hui's orderly arrangements for the promotion of "Love Before Dawn."
She suddenly felt that it was not impossible for the movie "Before Dawn" to have a box office of over 50 million.
(End of chapter)