The wind was sunny and the breeze slowly, and Bai Sangyu came to the predetermined place.
There were not many people in the store. Bai Sangyu glanced around and found that there were two or more people at each table, and the only table had a very young looking back, a boy.
Bai Sangyu didn't expect her last teammate to be so young, she didn't even dare to think about it, thinking that the other party might not have come yet.
She just found a place to sit down.
The appointed time has come, and Bai Sangyu hasn't waited for the person she wants. The phone rang when she was a little anxious.
"Hello, I am Bai Sangyu, I have arrived."
At this time, the voice of Fang Buddha came out of the phone and came from the side. Bai Sangyu did not expect that the boy just now was the person she was looking for. He was too young.
"Here, I am the person you contacted." The gentle boy beckoned, with clothes and gold-rimmed glasses on his nose, gentle and gentle like a company employee, he did not expect to love baking.
Bai Sangyu was about to get up and go to his table, but he didn't expect that he would come over with his coffee on his own initiative.
"Hello, my name is Zhou Nan." The two shook hands briefly, and Bai Sangyu looked at the tall and handsome boy in front of him. He didn't expect that the young people nowadays who are capable and thoughtful would meet him.
At first, she thought that the other party had to be middle-aged. She was also afraid that the team of four young people and one middle-aged would not be able to communicate well. After all, the collision of the generation gap might cause some small conflicts.
But she can't simply think that the young boy in front of her is very forward thinking or keeping up with the trend, because judging from his works, this person is very fond of traditional culture, and using it, maybe he is an old-fashioned person.
"Introduce myself briefly. I am 26 this year. I graduated from university and my family is engaged in traditional pastry making. Because my grandfather is a Chinese medicine doctor and has always insisted on the same source of medicine and food, I am also very interested in this. , I think there is some collision between your ideas and my goals."
Young and promising, this is Bai Sangyu's first impression of him.
Because nowadays young people are quiet and don’t have much to do serious research and creation, and he can still pursue his dreams so decisively, and join a new team to carry out new jobs. These are things that ordinary young people can’t do. of.
"Hello, my name is Bai Sangyu. I am glad to meet you. This time I have only one purpose. I hope you will join my team to develop and sell new products. I hope to get your support."
For the first time, Zhou Nan felt that someone had the same idea as him, hoping that traditional food could once again come into the eyes of the public, not just a kind of inheritance, but more importantly, want to carry forward.
Since you choose to join, then choose to believe.
"There are three other people in our team. Come to our company tomorrow. Let's meet and talk about the specific content, so let's stop here today."
The last piece of the puzzle of the perfect team in Bai Sangyu's mind has arrived, and she feels that the next day will be full of fighting spirit.
There were five people in the company meeting room the next day.
"Hello everyone, I am Bai Sangyu. Welcome everyone to join, please introduce yourself, and then I will talk about the goals of our team and the plan I want to achieve in the end."
This day when everyone had a meeting together made Bai Sangyu feel that he had returned to the time when he and Tang Jinxiao worked together. Everyone did not give up in the face of various difficulties, and they clenched their teeth and persevered.
The five of them decided to temporarily open a store for trial operation. The product is the traditional pastry craftsmanship provided by Zhou Nan and the traditional culture of Baisangyu. The first product is the Fuling cake that Baisangyu fancy.
The innovation of traditional snacks is easy to cause backlash, because this thing has a clear positioning and taste in the eyes of the public, so it is difficult to say innovation.
After evaluation by the marketing department, the company conducted market research on Zhou Nan’s Poria cakes, and they felt that this thing could be promoted and added to the market.
"Hello everyone, I am Zhao Xin. I just graduated from university this year, and I am mainly responsible for advertising design. This is my classmate, and our majors are the same."
"My name is Zhang Li, everyone."
"Good morning everyone, I am Zhou Haoze, responsible for sales and store management."
Facing these four young people, Bai Sangyu felt that he was five years younger, and he was full of fighting spirit.
"Let’s finalize the style of advertising. Because of the company’s support, everyone currently has a platform. Compared to other stores, we have financial and technical support, but I choose I chose Zhang Li and Zhao Xin because I saw the difference between them. I hope everyone can believe them."
After all, this team is newly formed. As a leader, Bai Sangyu also needs to give everyone a reassurance, not to make everyone think that working with Boss White is just a dream.
Bai Sangyu is still very satisfied with the work efficiency of the two of them on the screen of the conference room.
"Because we understand our work goals in advance, the next thing we will show you is the advertising theme and content. Because we are traditional cakes, so the type of advertising can not be in the same style as the product, we must choose the bold preference of contemporary young people. Adventurous style."
Zhang Li took the lead in telling his part.
They believe that advertising is not only limited to large screens and promotional posters, but more on the Internet. Now too many people rely on mobile phones for ordering, ordering, delivery and other services, so they are young The crowd does not only include students at school, but young people in the workplace are the target group of the Bai Sangyu team.
The collision of traditional cuisine and bold advertising is more conducive to attracting the attention of young people, especially opening a store like this in the center of a business district can attract people coming and going.
If they use new media to publicize their products and pass them ten to ten, then they can have a more perfect effect. Zhang Li chooses to shoot a full-length parkour picture and the process of video production. It seems that creative ideas and traditional crafts are fused.
"The next part is introduced by Zhao Xin." Zhang Li immediately introduced the next one to speak.
"Everyone might think that this kind of shooting method is not so powerful. This kind of advertising has many models in foreign countries and even big cities, and this kind of advertising shooting does not involve excessive investment, but rather a saving. My classmates also have this experience, if we can, we can discuss it."
The talk of the young people made Bai Sangyu ecstatic.