After several days of evidence collection and sorting, the law firm entrusted by Ji Xueqing finally submitted the lawsuit to the court, taking Manshi Daily Chemicals, a subsidiary of Chenfeng Group, to court. △,
Some media outlets that had already received considerable public relations fees from Ji Xueqing also reported on the matter.
It's just that making this matter known to the whole country is obviously not a matter of time, and it will take some time to brew. What's more, most of the media that can be easily publicized are not very influential media.
Therefore, the scope of Xianzi's lawsuit against Manshi Daily Chemical is relatively limited for the time being, but it has already caused a certain degree of sensation in Yinhai City.
After all, both Xianzi and Manshi Daily Chemical are local companies in Yinhai, and Manshi Daily Chemical occupied nearly 30% of the market share of Yinhai's mid-to-high-end beauty cosmetics before the rise of Xianzi. It is definitely considered a 'star' brand.
As for Xianzi, it is a brand that has risen rapidly in the past two months. In just two months, it has not only established a firm foothold in Yinhai, but has even suppressed other competing brands until they were unable to fight back.
Two such brands suddenly started a lawsuit, and the content of the lawsuit was very shocking. It turned out that Manshi Daily Chemical bribed employees of the Xianzi production factory to poison Xianzi products... Such an incident is definitely a very bad and illegal incident. Competition by business means.
In addition, the amount of compensation requested by Xianzi is also a sky-high price, reaching the level of one billion yuan... All these factors have made this lawsuit the focus of much attention in Yinhai.
With successive reports from major local media in Yinhai, the Xianzi brand has finally truly entered the public eye, and is no longer just heard of by some people who pay attention to beauty products.
Chenfeng Group's response to Xianzi's lawsuit was obviously a bit slow. Perhaps Chenfeng Group did not expect that Xianzi would suddenly sue them.
Even the vice president of Chenfeng Group who originally ordered Liu Zhongjun to handle this matter probably did not expect that Xianzi would find out that this matter was related to Chenfeng Group. And it’s so fast!
It can be said that Xianzi's complaint really caught Chenfeng Group off guard.
In addition, the media who had received Ji Xueqing's public relations fees in advance went to Chenfeng Group for interviews, and Chenfeng Group's senior management, who had not yet come up with a charter, naturally could only keep silent about these interviews.
But this gave the media all kinds of divergent thinking. With so much room for imagination, all kinds of conspiracy theories and speculations came to the fore, making Morrowind Group a little anxious and embarrassed for a while.
However, after being caught off guard in the first few days, Chenfeng Group quickly responded. Not only did they not admit that they bribed Xianzi’s employees to poison themselves, but they also commissioned a team of lawyers to countersuit Xianzi’s false accusations and defamation...
The reason why I dare to do this. Naturally, it was because Liu Zhongjun swore that he would never reveal any personal information when buying Zhou Hua.
As for how they knew it was the Morrowind Group's hand, it's unknown.
Chenfeng Group believed Liu Zhongjun's words, so it asked the legal team to counter-sue Xianzi for defamation and false accusations.
Xianzi, on the other hand, followed Yin Xiu's wishes and began to argue with the Chenfeng Group. Some media that have already been covered by Ji Xueqing's public relations have also continued to pay attention to the reports. In addition, there are also Internet trolls who are adding fuel to the flames online...
Riding on this 'east wind', Xianzi's popularity is obviously increasing. The most obvious feedback is that the number of inquiries on Xianzi's official website and mall is increasing day by day, and the order volume is also rising.
Including Yinhai City's offline channels, there has been a sales peak due to this high-profile lawsuit. The daily sales volume of Xianzi Yangyan Pills has even exceeded 10,000 bottles. The highest number reached the point of more than 13,000 bottles!
According to this rhythm, the total sales volume of Xianzi Yangyan Pills in Yinhai offline channels in October will inevitably exceed 300,000 bottles. Compared with September, the increase will be more than 50%!
The market share of high-end beauty products in Yinhai is estimated to reach about 60%! This is completely the momentum of unifying the country.
It can be said that although this lawsuit has not yet entered into the serious matter, just some gossip in the media has brought real popularity and sales to Xianzi.
In contrast, Manshi Daily Chemicals, a subsidiary of Chenfeng Group, was affected by this and its reputation was somewhat damaged.
After all, Manshi Daily Chemical was already a well-known first-line beauty and cosmetics brand in the country, but now it has been involved in a vicious incident such as poisoning, and has entered legal proceedings. The impact on the reputation of Manshi Daily Chemical can be imagined.
If the feedback is not so obvious in other parts of the country, it is undoubtedly very significant in Yinhai. Starting from being sued by Xianzi. The sales of Manshi daily chemical products in Yinhai have obviously declined rapidly again.
Originally, high-end beauty products could barely maintain a market share of just over 10% in September, but now, judging from the latest daily statistics, this number is rapidly sliding towards a bottomless abyss...
Of course, the biggest reason for this is actually the rise of Xianzi products. After using the hype of this lawsuit to increase its popularity, local consumers in Yinhai bought Xianzi beauty pills and tried them. So naturally it continues to squeeze the market of other competing products.
It's just that Manshi Daily Chemical is a direct opponent of Xianzi's lawsuit, so when those consumers choose to buy Xianzi Beauty Pills, they will naturally be less willing to buy Manshi Daily Chemical products.
Therefore, as reflected in the market share, Manshi Daily Chemical has become the brand with the strongest impact from Xianzi.
Although other brands have also been affected, they are better than Manshi Daily Chemicals after all. At least the decline in market share is not that drastic...
Of course, these are nothing more than what other brands are talking about. In fact, all of their market shares in Silversea have shrunk significantly.
If this continues, I'm afraid it won't be long before these brands will be driven out of the Yinhai market by Xianzi. At least products of the same type that compete directly with Xianzi Beauty Pills and Xianzi Scar Removal Liquid will definitely not have much sales in Yinhai.
There was a vigorous quarrel in the media, as well as the "needle-pointed" confrontation between the lawyers of both sides in the court... none of these affected the operation of Xianzi Company.
Under Yin Xiu's instruction, the lawyers entrusted by Xianzi naturally would not take out all the evidence at once, especially the self-report video of Liu Zhongjun that Yin Xiu gave them.
What these lawyers have to do is to delay the lawsuit and keep it a certain level of popularity so that Xianzi can use it to increase her popularity.
Wait until Xianzi's popularity reaches a bottleneck. Naturally, this is the time to end this lawsuit. With the "killer trump card" in hand, the lawyer entrusted by Xianzi naturally handled the lawsuit calmly and satisfactorily.
In this regard, Ji Xueqing and Yin Xiu did not spend too much energy and left it to the lawyers to handle it. On the other hand, Ji Xueqing or Zhao Yan was mostly responsible for the verbal spats with Chenfeng Group in the media.
As for everyone else in the company... everyone is extremely busy.
Especially those in charge of the online mall. As the number of orders placed in the mall has continued to increase in recent days, the orders they have to process every day are so busy that their eyesight goes dark.
Even though Ji Xueqing has asked others to help as much as possible, she is still a little busy.
After all, Yinhai's sales through offline channels have also increased dramatically these days. They have a lot to deal with, and they don't have much time to help take care of the online mall.
Although Ji Xueqing has started to recruit sales staff, the office building next to Botian Building has not yet been renovated, and it will take some time to move there.
So no matter how busy we are, we can only make everyone work overtime.
Fortunately, Ji Xueqing is also very generous and promises to give everyone double the bonus. Although I was a little tired, no one complained much.
The development of Xianzi Company is already booming, making everyone in the company full of expectations. Everyone can see that Xianzi will definitely grow into a giant company in the beauty industry in the future.
Working in such a company full of development prospects, no matter how busy or tiring we are, everyone feels it is worth it. After all, there is hope, right
As the head of the company. In fact, Ji Xueqing is the busiest one. The company is still small, and functional departments have not yet been established. She is responsible for all matters, big and small, and it is difficult not to feel tired.
But no matter how tired you are, you have to get through this period of time. After all, Xianzi's development is so rapid that it will take some time for the company to be formalized. Before that, Ji Xueqing could only rely on herself to handle the company's affairs.
Of course, Yin Xiu will help her to some extent. Otherwise, even if Ji Xueqing split herself in two, it would be difficult for her to be busy...
Busyness has become Xianzi’s theme during this period. Almost everyone comes to the company to work early in the morning and is busy until after nine o'clock at night. I don’t even get back from get off work until ten o’clock.
Apart from going out to eat, it can be said that all the time is spent on work. Kudos to everyone for their hard work. Ji Xueqing was also quite touched, so everyone's lunch and dinner were reimbursed by the company.
Ji Xueqing's move naturally won the cheers of everyone. Although the money is not much, this is an attitude of the company, letting everyone see that the company is a humane company.
In this way, everyone's enthusiasm for work will naturally be improved to a certain extent and work efficiency will be accelerated.
When the whole Xianzi was busy. Ji Xueqing suddenly received a call from Wei Dawei, the owner of Botian Building. So Yin Xiu was called into the office.
"Mr. Ji, what's wrong?"
Yin Xiu walked into the office and couldn't help but ask.
Ji Xueqing looked up and saw Yin Xiu, and said quickly: "It was Boss Wei from Botian Building who just called and said he wanted to treat us both to a meal. Ask us when we are free."
"oh?"
When Yin Xiu heard this, he immediately understood what Boss Wei meant.
"What do you mean?" Yin Xiu asked casually.
Ji Xueqing said: "Since he invited us, we naturally have to go. I think we should make an appointment with him the day after tomorrow, but I don't know what his intention is to suddenly invite us to dinner... "
Yin Xiu smiled and said, "Have you forgotten what I promised him that day? Since he called to invite us to dinner, it must have been confirmed, so he is showing his goodwill to us."
"Ah... I almost forgot about it if you didn't tell me." Ji Xueqing slapped her forehead. She was really busy these days.
What the two of them were talking about was naturally about Yin Xiu's destruction of the Feng Shui array in the Botian Building.
"Then I'll call him back later and make an appointment with him the day after tomorrow."
Ji Xueqing said.
After saying that, Ji Xueqing couldn't help but smile, "Speaking of which, I've benefited from you for this meal."
Yin Xiu couldn't help but smile, "Look what you said, this meal is not my treat anyway."
"Giggle..." Ji Xueqing covered her mouth and chuckled, then said: "Okay, then I will make an appointment with Boss Wei later on the specific time and place, and I will tell you later."
"Okay, if there's nothing else to do, I'll go out first."
"Okay!" (To be continued...)