No matter how pure a person lives, he cannot escape the love and hatred of life. The same is true of Zhang Zi's story.
He is a native Chinese born and raised in the United States, from a good family. Since childhood, he has been such a gentle and open-minded character. He loves reading, is a nerd in the eyes of others, and has been promoted to the best university in the United States to do a Ph.D. But in fact, his life looks simple and boring, but his mind and soul are as thick and wonderful as the books he has read.
His only girlfriend and fiancee in this life is his college classmate. Mu Hanxia has seen her photos, they are very beautiful. Such a beautiful woman, who is also a Princeton doctor with him, and who is truly in love with him. Mu Hanxia could almost imagine what a beautiful and intelligent woman she was.
The direction of their lifelong research is wearable smart devices. For example, the iwatch of Apple G, which is now popular all over the world, is such a device. Just the function is relatively simple. And they go deeper into the cutting edge.
Ten years ago, their research produced a first-generation product that was intended to be brought to the market. Of course, this is a difficult thing. You have no funds, and there are countless emerging technologies in the United States. How do you let investors and the public see the unique value of your product and stand out
They could also make a fortune if they simply sold the product. But Zhang Zi and his fiancee are two idealists. They are not trying to make money, but want to promote this product, which is truly valuable to human life, in the best possible way. So they never thought to sell.
They also had a partner at the time, a friend for many years, who was in charge of business and marketing. Many times they persuaded them to sell, or to cooperate with companies with huge financial resources but poor reputation, but they were all rejected.
Later, Zhang Zi and his fiancee were in a car accident on their way to take their wedding photos. His fiancee was killed on the spot, and Zhang Zi was seriously injured and in a coma for several months. When I woke up, that product technology had been stolen by a partner, the company was registered, and it was brought to market.
…
"And then?" Lu Zhang asked in a low voice, standing in the corridor outside the ward, looking at the thin sleeping man on the bed.
Mu Hanxia replied: "Later, that person didn't manage the technology well either. After a period of development, he sold the technology at a valuation of $10 million."
"Where is that person now?" Lu Zhang asked.
Mu Hanxia chuckled lightly: "Spend it all and become poor."
Lu Zhang hummed: "That won't make up for his sins!"
Mu Hanxia: "Yes."
…
Can't make up for it, so what
The Iraqi people have passed away, and the precious technology has disappeared. Most of the good things in the world fall into this way because of sin. But no matter how generous and open-minded people are, they will also have obsessions. Over the years, Zhang Zi has been researching day and night. Even if another sniper of fate strikes - he has cancer - it doesn't stop. Finally, let him make a better and more perfect wearable smart device.
"Is this that thing?" Lu Zhang asked, looking at the thing in Mu Hanxia's hand.
"Yes." Mu Hanxia handed it to him, motioning him to put it on.
Lu Zhang took it and saw it was a watch and a pair of glasses. Not to mention, the watch is an all-black metal surface, which looks soft and smooth and has a great texture. The glasses are also, streamlined shape, transparent silver-gray, it seems that the workmanship is not inferior to the big sunglasses. As a fashion-forward person, he likes it very much.
After he put it on, Mu Hanxia turned on the switch on the watch. Lu Zhang gave a soft "Oh". Because the LCD surface of the watch lights up, and then several functional modules are displayed: health, itinerary, entertainment, e-show, ... And in front of his eyes, a few lines of text suddenly pop up, which are similar to the smart glasses in science fiction movies: Weight: 70 kg, height: 182cm, heart rate: 97, blood pressure: 85mmhg, 120mmhg, muscle rate: 80%.
Basic health measures: Excellent.
"Cool..." Lu Zhang sighed softly.
Mu Hanxia smiled and said, "Try the 'Itinerary' function again." Lu Zhang followed her instructions and pressed the corresponding button on the watch, so his glasses for today's itinerary popped up—of course, because he just put it on, All trips are still in the hospital. And when he entered the navigation destination on the watch, various introductions of the destination and the planned navigation map popped up in the glasses.
"Cool, so cool." Lu Zhang sighed again. He could almost imagine himself driving a sports car with glasses on.
The entertainment module can be connected to the network to directly watch movies and play games.
"Book 100 units for me first." Lu Zhang, a game expert, said, "Give it to the brothers in my team."
Mu Hanxia laughed and explained: "In addition, watches and glasses can also be used independently. It's just that the glasses display is more cool and intuitive. This is also convenient for users to use glasses in some occasions where it is inconvenient to use them. For example, sports ."
Finally, to the e-show function module. Lu Zhang had roughly guessed what this module was for, and looked at Mu Hanxia. She also nodded and said, "This is equivalent to a terminal of the e-show function. After connecting to the network, it can be directly displayed through glasses in three dimensions."
A deep smile appeared on Lu Zhang's face: "It's great." What he thought was that if he gave up this big killer, he might be able to win back a city from the "private order". Unexpectedly, I heard Mu Hanxia say: "However, this terminal function is not closed, I can also open it to other websites, including private customization."
Lu Zhang: "Why are you open to them?!"
Mu Hanxia smiled slightly, her eyes clear: "Because of this, it is a win-win outcome."
Lu Zhang was still very resistant: "Why win with them?"
Mu Hanxia: "Do you think we have many choices? We must win with them. And... I also hope for a win-win."
Lu Zhang already had some vague thoughts in his mind, about Mu Hanxia's whole plan since returning to China, and what she said: She needs a huge customer base, and Lin Mochen has helped her make the cake bigger... Now listen She said slowly: "When Zhang Zi developed this final product, he had no money and no body. He had no way to bring it to the market alone. He said that if he died, he would not know how much he worked hard and what would happen again. Who will it fall into?"
The lights in the corridor were soft, and He Jing was still not far away, going through some hospital procedures for Mu Hanxia. Mu Hanxia put his hands in his pockets, leaned against the wall, and looked at Lu Zhang: "He also said that he would leave this product to me. But I said: No. I will definitely help you and give this product to me. Push it out, push it out in front of everyone who needs it."
Lu Zhang's heart trembled. This is the first time this woman has made him feel this way? For her arrogance that could not be concealed in her concise words, but also for her manly love and righteousness.
"Oh..." His heart was already softened, and he no longer cared that she wanted to win a win-win situation with the old man, he asked, "Then how do you push?"
"After I returned to China, one person's strength was not enough. If I followed conventional methods, I don't know what year and month I would be able to cultivate a target customer group, and without a brand or a large amount of money, I couldn't do it at all. Fortunately, I met your father. He is really a kind-hearted elder who is willing to support me in doing things. So I reached a secret agreement with him, an agreement that only he and I know—I help Fangyi build commercial real estate, which can help you to open the door. In the new market, I can also promote this product based on Fangyi's platform and customer base. The products that are ready to be sold in the first phase have already been produced. But... Your father is afraid that you will not hold your breath. , that's why I told you today."
Lu Zhang gave a soft "cut", but he didn't complain and listened carefully.
At this moment, Mu Hanxia's eyes were stagnant for a moment, and then he said: "Someone said a word to me. All business, all pursuit of interests, there is always only one rule: to build from my products to mine. Target customer group, the shortest and most accurate way. I have always kept it in my heart.
Now, the combined customers of e-show and private customization sites are exactly the target customer group most likely to buy this product. We no longer need to identify them from the huge consumer base. They are right in front of us, and the shortest way is right in front of us.
I will launch this product in full force on the e-show website tomorrow. All registered users of e-show and private order can purchase at the best price in the first issue. I do have the cheek to borrow the power of personal customization and their brand effect, but I borrow it frankly.
If you ask me whether I can succeed in one fell swoop, whether I can make this product popular all over the country, and in such a short period of time, Zhang Zi's dream can really be realized - in fact, I am not 100% sure. But I believe in his law, this is already the shortest way and the most accurate positioning.
So I must be successful. "