When the car drives east out of Beijing, there are large tracts of farmland and forests, lush and green. The sky is blue and the clouds are floating. It was at this time that Mu Hanxia realized that the sky in Beijing was bluer than that in Jiangcheng.
Lin Mochen drove his Cayenne on the open national highway. In addition to Mu Hanxia, there were Chen Zhiduo from the design department and Fang Kun from the operation department. They are going to see the factory today. Everyone chatted all the way, and the atmosphere was relaxed.
When the car drove into the factory area, Mu Hanxia realized that Lin Mochen's factory was really not small. Looking up, the white factory buildings standing in a row are neat and tidy.
She got out of the car and stood still. Lin Mochen came over: "What are you looking at?"
She sighed: "It's so big. Jason, are you planning to build your own clothing empire?"
"Not too bad. Come in with me."
The three of them have business affairs today, only Mu Hanxia is mainly visiting and studying. After spending more than an hour walking around the entire factory area, especially after reading the neatly stacked finished products in the warehouse, she actually had an idea.
She probably understood what kind of style Lin Mochen wanted to take. First of all, the clothes here are of high quality, especially the materials and workmanship, and there is absolutely no shoddy production that he despised before. Again, the style follows the batch of goods he once provided for Yongzheng Supermarket, which is fashionable, concise and generous. The price is definitely more expensive than the ordinary casual clothes she sees on the market, but it is not too expensive.
Intuitively, Mu Hanxia felt that this batch of goods was very good. And I can't think of any competing brands with similar styles on the market.
When they returned to the main workshop, Lin Mochen and the others were all there. Fang Kun looked up to see her, and asked with a smile, "How is it? Are our company's products very good?"
"Very good." Mu Hanxia replied, "I really want to buy it."
Lin Mochen was talking to the production director and looked up at her.
"Don't you know? Our own employees can buy it at a 40% discount. You can see if you like it and choose a few. When the store opens, it may be sold out soon, and you won't be able to buy it if you want to buy it." Fang Kun said.
"Really?" Mu Hanxia was really moved, "Then I'll really pick it up."
Fang Kun smiled again and said to Lin Mochen: "Jason, and you. We have discussed that on the opening day, everyone should wear company clothes. You are the boss, you have to set an example."
Lin Mochen replied, "Okay." Looking at Mu Hanxia, "Go and pick me two pieces."
Mu Hanxia: "Oh, what style do you like?"
"You are the marketing manager, pick it yourself."
Fang Kun and Chen Zhiduo both laughed, Mu Hanxia thought to himself, I haven't picked clothes for men, and after thinking about it, I made sure: "You wear 180, right?"
Lin Mochen smiled lightly: "Am I still wearing 170?"
Fang Kun laughed, but Chen Zhiduo stretched out his hand to cover his face: "Mr. Lin, do you still want us 170 to live, it's too shocking!"
Mu Hanxia couldn't help but smile, and looked at Lin Mochen. There was also a smile in his dark and gloomy eyes.
Mu Hanxia went to the warehouse in the back to pick up clothes. After Lin Mochen finished dealing with the matter at hand, he also walked over. From a distance, I saw her standing in front of a box of goods, bowing her head to choose. There is also a men's casual polo shirt in his hand. Lin Mochen glanced at it, and the choice was okay.
Then she saw that she took out a few pieces of women's underwear and looked down, as if picking out a shape. Lin Mochen has good eyesight, and the two of them are not far apart, so he easily caught a glimpse of the size on the tag: 32B.
Ah…
After Mu Hanxia picked it up, she put it in a small plastic bag, and turned around to see Lin Mochen suddenly appear. Seeing his indifferent expression, as if he didn't see anything, she relaxed. Handing the selected men's model to him, the two walked out of the warehouse together.
Mu Hanxia has been working in the company for several days, and she has not seen any serious work assigned by Lin Mochen. She wanted to ask for a long time, so she said: "Jason, look, I am the only seed in the marketing department, and there is no job description for me in the human resources department. What exactly is this position to do?"
Lin Mochen asked her back, "You haven't made up your mind yet?"
Mu Hanxia was stunned for a moment. This was the first time she felt the pressure he brought as a superior.
"No."
Fortunately, Lin Mochen seemed to be in a good mood today, and he did not continue to be mean to her, but said, "Before you came, I was actually responsible for the marketing department. Since I am in the market, if I don't know where to start. to understand the market first.”
Mu Hanxia thought for a while and nodded, "Okay."
The two walked forward silently for a while, and she said again: "Then I go out to the market, will the transportation be reimbursed?"
Lin Mochen glanced at her: "Report."
“Lunch fee…”
"It's all reported." Lin Mochen interrupted her.
Mu Hanxia let out an "oh" and smiled.
—
However, even Lin Mochen did not expect that in the next four days, Mu Hanxia would not even be able to see a person. I haven't been to the company from morning to night.
On the afternoon of the fourth day, he called Fang Kun, who was sitting next to her, into the office and asked, "Where's Mu Hanxia?" Seeing that his face was bad, Fang Kun answered cautiously, "I don't know... She didn't tell me."
After Lin Mochen came home that night, after finishing his work, he looked out the window at the dim lights, and took out his mobile phone.
"Where are you?"
Mu Hanxia on the other end replied, "I'm in the company."
Lin Mochen was silent for a moment, his tone was cold: "Mu Hanxia, I invited you to work for me. As a department manager, shouldn't you report the progress to the boss every day? Are you planning to work in my company? Is it self-inflicted?"
Mu Hanxia was quiet for a while before answering, "I see. I'm sorry Jason, I don't have any experience as a department head, I'll improve it in the future."
"What are you doing in the company now?" Lin Mochen asked again.
"I'm sorting out the research results of the past few days, and I want to make a report and give it to you."
Lin Mochen hung up the phone.
The night was already deep, a full moon adorned the sky, and the black clouds retreated far away, guarding the surroundings. Lin Mochen pushed open the door of the company and saw that in the dark room, only a light was lit in front of her desk, like a small island. And she turned her back to him, unaware.
Lin Mochen looked down at his watch: 11:50.
He approached slowly.
Xu Shiye was cold, she coughed twice, still staring at the screen, her fingers jumping like flying on the keyboard. She was wearing a coat, and in addition to the piles of documents, there was a finished fast food lunch box on the table. She looks very focused and very composed, immersed in her work.
This scene seemed familiar, and Lin Mochen remembered his former self.
It was still in the United States, and he had just graduated from college, trying to challenge the New York fruit industry giant. When the confrontation was the most intense, the company was cut off from water and electricity, some employees were injured and sent to the hospital, and the company also received threatening letters. At that time, the people who followed him to start a business were somewhat apprehensive. After all, he is just a freshly graduated Chinese guy with no roots.
There were many nights in those days when he worked until the end by himself, sitting alone in the office. It is also such a light, and it is also wearing a suit jacket like this, and no one cares about anything else.
He walked behind her. She seemed to notice something and turned around slowly. Lin Mochen stretched out his hand and pressed it on her shoulder. She was so frightened that Lin Mochen smiled lightly: "What are you panicking about? Are you afraid the boss will check the gang?"
Seeing that it was him, Mu Hanxia breathed a sigh of relief, then said angrily, "Lin Mochen! You scared me to death!"
Lin Mochen smiled again, and his eyes fell on the screen: "What are you writing about?"
His hand was still resting on her shoulder, neither light nor heavy, with slender fingers. Mu Hanxia saw it out of the corner of his eyes, and his heart fluttered like a bird's wings. She looked at the screen and replied, "I have three research conclusions, but they should all be in your plan."
"Say."
"First, I have investigated. At present, in the Beijing market, including surrounding counties and cities, although there are several brands with the same style as ours, they do not have enough market influence. And some are of uneven quality, and some are still At the same time, other styles of products are sold, and the price system is also chaotic. That is to say, there are no influential competitors who are accurately positioned in our style and price. Therefore, we are the first."
"Well, go on."
The surroundings were quiet and dimly lit. Only the voices of the two of them, one question and one answer, was empty and silent, with an unreal feeling.
Mu Hanxia pointed to the densely packed tables on the screen and said: "Second, this is the data on the styles, prices and main customer groups of several major brands on the market. The data sources are some industry analysis reports, and some of our company's previous work. Industry survey data. It can be seen that the brands in the domestic market are high-end, very high-end, with high prices, and most of them are business brands; mid-end casual brands are not fashionable enough, and the product quality is not too high, but the price is comparable to ours. The same, even higher than us. There is no need to compare the low-end. But in the mid-end segment, the market is actually the largest, especially since we pay great attention to fashion. Will buy. What we face will be the broadest profit margin.”
"Third." She looked at his silhouette on the table, "I went to see the store you are preparing. To be honest, I was surprised and shocked. I didn't expect you to open the store so much. It's so big, it's rented in the best and most expensive shopping mall, and the decoration is so simple. I can't tell what's good about it, but when I step in, I feel very comfortable, friendly and fresh. Moreover, such a decoration , should also save a lot of costs. Killing two birds with one stone, right?"
Mu Hanxia turned to look at him.
Lin Mochen's eyes were silent.
He knew she was smart and sharp. However, all his plans, after seeing the industry, she has already understood all of them.
He laughed silently and said, "You have said so much, but for me, there is always only one strategy."
Mu Hanxia was startled and asked, "What is it?"
"When you were in Leya, didn't you already see through it?"
Mu Hanxia was suddenly cloudy and foggy. Because the two were close, he stood behind her again. She seemed to be able to feel the breath in his arms, and her heart was pounding: "I don't understand..."
He replied: "In all businesses, in all pursuit of interests, there is always only one rule for the winner: to establish the shortest and most accurate way from your product to your target customer group. Don't you understand? I only produce mine. The target customer group is the most interested and most in short supply of goods. I open the store in the location where they can see the most, and I use warehouse-style decoration to reduce the cost of intermediate links... All I do is to use the shortest distance to put The right product is delivered to the right customer, and I will get the most benefit from it. This is no different from the lychee you almost sold in Leya. I used to sell fruit in the United States.”
Mu Hanxia was stunned, while he stared at her. After a while, she suddenly smiled and nodded: "Understood, wait! I'll write this down." After speaking, she turned around, picked up the notebook and pen, and struggled to write.
A faint smile appeared in Lin Mochen's eyes. He looked at the brilliance in her eyes, at her drooping neck. The lines were white and clean, with a touch of soft baby fat.
Lin Mochen raised his hand, put his fingers on her neck, and scratched gently.
Mu Hanxia froze slightly, only to feel that the numbness was like flowing water, which was born where he dropped his fingers, and quickly spread to the whole neck and even the whole body.
She was motionless.
Lin Mochen's deep voice sounded in her ear: "What's the problem?"
"Um... let's see..."
The night and light lingered around the two of them, and everything in this silence had an unreal illusion. However, in the middle of the night, in a corner of this huge city, only the two of them, so close together, continued to talk about profit-seeking and planning, revealing their ambitions to each other. This feeling is so real and close.