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Chapter 209: advertise

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After returning to the imperial capital, Jiang Se became busy immediately.

Xia Chaoqun took advantage of the opportunity to negotiate endorsement deals for Tao Cen in Italy and secured a jeans print endorsement deal for her for one year at a fee of 1.2 million.

After Jiang Se signed the contract, he quickly scheduled the shooting time for Saturday and the weekend.

The merchant attached great importance to this photo shoot. In addition to inviting the award-winning fashion photographer Chen Fangyuan to take the photo, the brand's head of the Chinese region also came in person on the day of the photo shoot.

The shooting was scheduled for nine in the morning. Jiang Se went out with Anqi at seven in the morning, and it was just eight o'clock when they arrived at the shooting location.

The photographer had not arrived yet, but Chen Fangyuan's assistant had already arrived and was setting up the shooting venue and reflectors, soft light covers, etc. A foreign man in his fifties with some gray hair was also there. He was wearing rimless glasses and had his arms around his chest. He was talking to a woman next to him who looked like a translator. When Jiang Se came in, she attracted the attention of the two people. The woman whispered a few words in the foreign man's ear, and the foreign man smiled and walked towards Jiang Se.

"Hello."

He spoke in English and extended his hand to Jiang Se, who extended his hand and shook it with him. He looked Jiang Se up and down:

“Adeele is looking forward to working with you.”

The woman next to the foreign man was about to translate, but Jiang Se smiled and replied:

“I also look forward to working with Adeele.”

Her English pronunciation was more British and surprisingly very standard. The man raised his eyebrows, looking a little surprised.

After a few words, Jiang Se learned his identity. He was the head of Adeele's Chinese region, who was transferred directly from the Italian headquarters. His name was Loris.

Adeele is a brand newly introduced into China. It currently has only one store in the capital. Due to its low popularity, its sales have not yet been opened up.

Compared with many brands that entered the Chinese market early on, Adeele does not have any advantages at all, so relying on the celebrity effect to boost Adeele brand sales has become Adeele's current means.

This brand is positioned as high-end and can be considered a light luxury product. When Xia Chaoqun was in Italy, he took advantage of the brand's current difficulties in China and negotiated an endorsement contract.

But because Jiang Se is not popular enough at the moment, the contract is only signed for one year, and the product he endorses is only jeans.

Loris chatted with Jiang Se for a while and developed a liking for Jiang Se.

Compared to the agreed time, she arrived much earlier, and she could speak English, so there was no need for an interpreter when communicating with him, which already made Loris quite satisfied. Not to mention that Jiang Se was well-mannered and not shy. What surprised Loris was that Jiang Se also had a certain understanding of some simple customs and practices in Italy. After talking for a while, around 8:30, photographer Chen Fangyuan arrived.

As soon as Chen Fangyuan arrived, she had a brief discussion with Jiang Se about the poses and shooting points that would be needed later. Seeing that it was getting late, the people from Adeele company brought out the jeans and clothes that had been prepared long ago.

Because the main highlight is jeans, the matching clothes are a bit simple.

It can be seen that Adeele carefully selected the pants for this photo shoot. He chose five sets in total. In addition to simple basic styles, there are also styles with embroidery and retro elements, as well as cropped pants. After communicating with Loris, Loris specified that Jiang Se wear the most basic style first.

When it comes to jeans, basic styles will never go out of style, but they are also difficult to wear in a distinctive way.

To wear jeans well, there are certain requirements for the model's figure. Liu Lizhi took the clothes and led Jiang Se into the dressing room. Her body size had been kept in Adeele company as early as the beginning of the contract, and during this year, she needed to control her body shape and reach the same standard, otherwise it would be considered a breach of contract.

This time, the jeans Adeele sent were all in Jiang Se's size. This simple pair of pants was matched with a simple white shirt. Liu Lizhi thought about it and tied the hem of the shirt into a knot for her, showing off her perky buttocks.

She tied her hair up, put on makeup and came out of the dressing room. Loris' eyes lit up, he touched his chin, and whispered a few words to the people around him.

Jiang Se is tall and has long legs. She is thin but not skinny. Unlike the general impression that Chinese people have a slightly flat body, her body shape is very good except that her breasts are not as plump as those of Europeans. Her waist is very thin, which immediately shows the advantages of her buttocks.

She wore the simplest dark blue jeans, and her legs were straight and slender. They were not as thin as chopsticks, but plump and energetic, which made Loris smile at the sight.

Standing in front of the background board, Chen Fangyuan took two test shots to get a feel for it, then quickly made an 'OK' gesture and told his assistant:

"Push up her sleeves."

The white shirt that Adeele brought was long-sleeved and slightly loose. The assistant stepped forward and half-rolled up her sleeves, revealing part of her arms. Chen Fangyuan bit her lip and indicated that the sleeves should be rolled up a little more.

The finished product of this set of white shirts was good, but Chen Fangyuan was obviously not very satisfied. After she turned to communicate with the translator beside Loris, the people from Adeele company changed her top and brought out a white tight sleeveless vest and a blue plaid long-sleeved shirt.

Jiang Se had to pause the filming and followed Liu Lizhi to change her clothes again.

Once she changed her clothes, her hairstyle also had to be changed. Her tied-up hair was let down, and her makeup was slightly changed. When she came out, she stood in front of the background board again, which made Chen Fangyuan much more satisfied.

She was first photographed wearing only a vest and jeans. Under the lights, Chen Fangyuan asked someone to bring a chair over. She was wearing high heels, with one foot on the ground and one kneeling on the chair. Her hair was scattered on her shoulders. Chen Fangyuan gestured to her:

"Lie down on the armrest of the chair."

Jiang Se did as she was told and lay down, her hips slightly raised and her waist pressed down, forming a breathtaking curve.

"OK."

Chen Fangyuan pressed the shutter button and motioned her to keep the pose. After thinking for a moment, she asked her to turn her head back and said, "Smile sweeter, imagine the feeling of being in love, and reach out to touch your hair."

This was not difficult for Jiang Se. She lowered her head and squinted her eyes. After the trip to Hong Kong, she and Pei Yi had become much closer. The corners of her mouth curved up and she reached out to grab her long hair. (To be continued)