Xia Chaoqun did not intend to let Jiang Se shoot commercials randomly to make money, but would choose a direction that would be beneficial to her future.
She has always had a very clear positioning for Jiang Se, taking the route of a high-quality star idol. She would never accept ordinary endorsements and would rather push the money away than ruin Jiang Se's future opportunities.
The world's real luxury brands have very strict requirements for the celebrities they cooperate with. In addition to considering whether the celebrity's image and temperament are consistent with their products, the products that the celebrity has endorsed are also a symbol of their status.
Jiang Se’s first advertisement was for Adeele’s denim series. Although it was not considered a world-renowned brand, it was also a luxury product with a high brand level. As Adeele’s sales gradually increased and its fame grew, it was a win-win situation for both parties.
Needless to say, the second advertisement of Hong Kong China Group played a great role in improving Jiang Se's image.
On the schedule Zhang Chi handed over, Jiang Se pointed to the additional piano and ballet classes and asked:
"Sister Chaoqun, these two courses are additional, right?"
Xia Chaoqun never did anything useless. As soon as she finished speaking, Xia Chaoqun nodded and smiled, which was rare for him:
"Sese, have you dealt with Steinay's person in charge in the imperial capital?"
"Steinay?" Xia Chaoqun suddenly mentioned this matter, which made Jiang Se stunned for a moment and remembered an old story:
"It seems so." She explained:
"When I was filming The 99th Love Letter, the crew filmed at Steinay Music Store. At that time, the person in charge of the music store exchanged contact information with me."
But since then, Steinay Piano has not had any contact with Jiang Se. Even when Jiang Se became more famous, the woman who had given Jiang Se her business card never called.
Xia Chaoqun thought for a moment, "No wonder. Steinay will hold a Huaxia 30th Anniversary Celebration in early June. In addition to Steinay's domestic and foreign senior executives attending the event, domestic celebrities will also attend."
They include some well-known pianists at home and abroad, professors from music colleges, and some managers of Steinay’s cooperative brands.
In other words, the memorial party held by Steinay this time was a very high-end gathering. In Century Galaxy, in addition to Chairman Luo Yin and person in charge Luo Ao who received the invitation, Xia Chaoqun also received an invitation letter because he came from a prominent family of Hong Kong politicians.
As far as Xia Chaoqun knows, apart from the respected old artists in the entertainment industry, the only celebrities who received the invitation this time are probably Liu Ye, Tao Cen and the like. If there is one more person, it would be Feng Nan, who also got the invitation because of his family's power and status.
Steinay has limited tickets for this event, and only celebrities and socialites are invited. People who have nothing to do with music are excluded from the invitation.
Such a ticket is hard to buy even with money, and it represents status and respectability. People in the circle are proud to be able to attend such gatherings.
Xia Chaoqun also thought of ways to bring Jiang Se to this event at the beginning.
Jiang Se is Pei Yi's girlfriend. If Pei Yi was still in the imperial capital, it would not be difficult for him to get tickets for this event, and it would also be easy to take Jiang Se there.
But the difficulty lies in the fact that Pei Yi is not in the imperial capital, and Jiang Se's family background is not prominent. Her resounding reputation and status in the circle are not enough to make a brand like Steinay look at her differently.
But to Xia Chaoqun's surprise, the invitation to the party hosted by Steinay Piano was sent to Jiang Se alone.
The moment she received the post, she contacted Steinay's senior management. The assistant of Chapman, the president of Steinay China region, answered her call and mentioned to her the words that Mr. Chapman had said about his impression of Jiang Se.
"The lady's last name is Guo. She also mentioned that Mr. Chapman thought you and the Steinay piano had a good temperament and had seen your performance video, so he specially invited you to attend this party."
In fact, Xia Chaoqun thought of Jiang Se’s only contact with Steinay Company at that time, which was in "Love Letter" directed by Zhao Rang.
When Zhao Rang was filming "Love Letter", there was a shot of Jiang Se, showing her back sitting in front of the piano and playing the piano.
It is said that all the pianos used in "The 99th Love Letter" are of Steinay brand. Zhao Rang spent a long time convincing Chapman, the president of Steinay's China region, through Yan Chunhua, the head of Ruihe Company, to agree to lend them.
If Jiang Se had ever had the opportunity to deal with the head of Steinay, it was probably that time.
At this time, Jiang Se's answer also confirmed Xia Chaoqun's guess. She pursed her lips:
"This gathering is very rare, and it will also be beneficial for improving your image and temperament."
The most important thing is that there are many business and political celebrities there. If Jiang Se can attend such a banquet, it will be a good opportunity to expand his network.
"In order to prevent you from making mistakes at the party, you must learn both of the new lessons."
Mo Anqi heard it clearly and couldn't help but said:
"But Sister Xia, Steinay has never used a spokesperson..."
Before she finished her words, Xia Chaoqun glanced at her and laughed twice, which made Mo Anqi's hair stand on end. She looked at Mo Anqi without even bothering to show contempt, and said directly:
“Just because Steinay doesn’t need a spokesperson doesn’t mean other companies at the event don’t need one.”
Every time she said a word, Mo Anqi would laugh dryly and shrink back. Xia Chaoqun continued:
"It's good to make friends with anyone who can attend such an event." She looked at the watch on her wrist:
"Don't ask questions like this anymore. You're Sese's assistant and you represent her image to the outside world."
Mo Anqi blushed and apologized, "Sister Xia, I was wrong."
Xia Chaoqun had another meeting at the company later, so she didn't stay after she finished explaining her affairs.
Jiang Se first put away the script, thought for a while and asked Mo Anqi:
"Angel, can you help me find out where I can buy Qingtian stone in the capital?"
Since she made this request, she naturally didn't want to buy something that could be easily bought. Mo Anqi responded and asked:
"Sese, what kind of carving do you want?"
Jiang Se shook his head:
"I want stones to give as gifts. I'd like to choose stones of better quality, but I don't care too much about the price."
Her words surprised Mo Anqi. The price of stone was difficult to estimate. Some were as cheap as a few hundred, while others were tens or even millions.
Jiang Se had simple interpersonal relationships. She even had no upper limit on the price of the Qingtian stone she wanted to buy. Mo Anqi couldn't help but feel curious:
"You want to buy it for Brother Pei?"
"no."
She shook her head, with a gentle look in her eyes:
"I want to send my grandfather..." Jiang Se paused and changed his words:
"I'm going to send it off to Mr. Feng." (To be continued)