In fact, super electric fans have not yet been completely successful. If you want to combine all those functions, the volume will be very large. The one in the award-winning short film doesn't have many functions. It's just a sample. But the combination of two or two functions can already be mass-produced.
For example, the one currently popular in the South is a bladeless fan with heating function. And Feng Yu also gave an order to Taihua Company. The sales volume of this first-generation super electric fan this year must be double that of last year!
Bladeless fans with humidifiers will soon be introduced to the northern market. Of course, the main promotion here is the humidification function. These two super electric fans are the main electrical products promoted by Taihua Company this year. They are old-fashioned humidifiers and bladeless fans. The output will be gradually reduced.
Of course, it will not disappear completely. After all, the retail price of this new super electric fan has increased by about 50%. For the Chinese market, the price is still too high. The market for ordinary bladeless fans and humidifiers is still huge.
But in European and American markets, the price of this super electric fan is twice that of ordinary bladeless fans!
Even so, the first time the super electric fan was launched on the market, it also attracted dealers to rush for it. They can all see that this multi-functional super electric fan will definitely be very popular after it is introduced to the market.
As Feng Yu said, people who are willing to spend three to five hundred dollars to buy an electric fan don't care at all about spending an extra three to five hundred dollars! The important thing is that it has more functions and a higher usage rate.
Moreover, because Fengyu Electrical Appliances was accused of monopoly in many regions in Europe and the United States, it was widely reported in newspapers, which was equivalent to a large-scale intensive advertising campaign. Many people who had not noticed Fengyu Brand Electrical Appliances before have now remembered it. This Fengyu brand electrical appliance comes from the mysterious East.
Especially many Westerners are very interested in the logo of Fengyu Electrical Appliances. I heard that it is a mysterious ancient oriental character, which also makes Fengyu Electrical Appliances even more popular.
At this time, Yadu’s products. It has been launched in Europe and the United States, and the price is the same as that of Fengyu brand. The argument that Fengyu brand monopolizes the market is self-defeating.
At this time, Fu Guangzheng was not polite. Instead, he sued the associations in those areas for making false accusations and demanded compensation for reputational damage and a public apology.
The Fu family's strategy is to make things bigger and delay them as long as possible. The bigger the incident becomes and the longer it drags on, the more frequently Fengyu brand appliances appear in newspapers and TV. The easier it is to get noticed.
This publicity effect is even better than the advertising effect. As for the claim, he can claim one yuan. What he wants is the popularity of this news!
Everyone is very curious about what product it is that has caused so many places to sue it. What is so good about this product
Later they learned that one product was for humidifying the air, and the other was a high-tech electric fan without blades. And this time. Fu Guangzheng also increased the advertising campaign of Fengyu brand appliances in Europe and the United States, and also launched a multi-functional super electric fan.
The price of the super electric fan is higher, but the sales volume is not bad at all. Many people are very curious, now is winter. It's so cold in Tianqi, why would there be businesses advertising electric fans? Are they crazy
But after understanding it, they realized that this electric fan. It can actually blow out hot air. The electric fan can blow hot air, which they had never thought of before!
As a result, in some areas of Europe and the United States, super electric fans with heating functions are available. Sales are rising steadily. In Europe and the United States, many families do not have heating, and they rely on stoves for heating.
The sales of super electric fans with humidification functions are also pretty good, and the sales of ordinary bladeless fans and humidifiers have increased again.
The prices in developed countries in Europe and the United States are far higher than those in China, and of course the profits are also higher. Almost every day, dealers rush for goods, and Fu Guangzheng is smiling so hard that he can’t even close his mouth from ear to ear!
With Yadu joining, it is indeed a golden idea. With the support of Yadu's technology and factories, Fengyu Brand's output and profits have increased a lot again. And now the company also sells products under the Yadu brand, which gives dealers and consumers one more choice.
No matter which brand of product consumers choose, Fu Guangzheng can make money. The two brands are engaged in healthy competition, and the market coverage is rising steadily. Now some ordinary electric fan brands and air conditioner brands regard Fengyu brand and Yadu brand as competitors.
Originally, they thought that although this bladeless fan was menacing, it was not a threat to them. However, looking at the sales at this time, they all felt that they should take this bladeless fan seriously. They did not expect that it has so many functions!
Today's air conditioner manufacturers mainly focus on refrigeration. Although some manufacturers have developed heating functions, the market response is not good.
They don't understand why this super electric fan with heating function sells so well? Is it because the newspapers are full of news about this super electric fan? Is it just because this electric fan is small and saves electricity
In fact, it is because of these that super electric fans have become popular again. Also, there are too many competitors for air conditioners and ordinary electric fans, but for super electric fans, there are no competitors, or the competitors are also our own!
Curiosity prompts them to buy this seemingly more high-tech product. The price of super electric fans in Europe and the United States is actually not much lower than the price of air conditioners, but the profit is much higher!
However, in China, the price of super electric fans is still much cheaper than air conditioners. Coupled with everyone's recognition of Fengyu Brand and Taihua Company's strong dealer network, the response of super electric fans is better than that in Europe and the United States, which also makes Some areas that wanted to follow the trend and launch air-conditioning projects gave up on this plan. Now there are not many air conditioners to buy!
However, Yadu is not so optimistic in China. Their sales are far inferior to Fengyu Brand, and their market recognition is too low. Although Feng Yu introduced the dealers of Taihua Company to Yadu, those dealers were not very interested in Yadu. .
There are no advertisements in Asia, and the market recognition is low. Many people have never even heard of this brand. At the same price, of course others will buy the brand name, and they can use it with confidence.
If consumers don’t buy, the mall will not enter, and dealers will naturally not enter either. What a great seller of Fengyu brand. We have been working with them for such a long time. The brand is good, the quality is high, the products are easy to sell, and they are worry-free.
It was only then that Yadu discovered that they cooperated with Taihua Company. They thought they had taken advantage by getting the free right to use the patent. But now it seems that Taihua Company has clearly taken advantage. Now Yadu's factory produces Fengyu Brand. There are more electrical appliances than those in Biadu!
Yadu's bladeless fan was considered too ugly because of its oval fan head in the shape of a runway. Consumers still like the big round head of Fengyu brand! The wind here is not small, and it saves space, okay? How ugly is this? It’s just an electric fan. How beautiful do you want it to be
Yadu will continue to develop super electric fans and combine all the functions to ensure that the size does not become larger. Moreover, this technology will be provided to Taihua Company for free.
Originally, Yadu thought that after the exchange of technology, Yadu would surpass Fengyu Pai with its huge factory and national support, but now it seems that if Fengyu Pai does not make a major mistake, it seems that Yadu will live in the shadow of Fengyu Pai for the rest of his life. Got off... (To be continued.)
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