In order to ensure a quick launch, Feng Yu asked Director Zhao to ask workers to produce several prototypes that night.
Too late to design? Materials not ready
It doesn't matter, just test the wind. Those plastic shells outside can now be replaced with cardboard. The fan blades are cut out from a piece of plastic board.
"No, the wind is too strong, it needs to be reduced!"
"The fan blades are too big. Make them smaller."
"This fan blade is too thick. I need to replace it with one that is half as thin."
"This power cord is too long, just two meters is enough."
…
Feng Yu kept putting forward suggestions for improvement, and finally after the two masters worked for three hours, they made two electric fans that Feng Yu was satisfied with.
"Mr. Feng, how do you transport this electric fan? The three blades are not protected and can easily break." Director Zhao asked worriedly.
"You don't need to install the fan blades yet. You can buy them back and let them assemble them by themselves. The same goes for the base. I give them the screws and the instructions are clear. Children as young as a few years old will know how to do it."
Assemble it yourself
Director Zhao and Factory Director Li looked at each other. Do you still assemble electrical appliances by yourself? But this thing is really simple. They all know how to install it without reading the instructions.
"Here, this is the trademark pattern of the Fengyu brand. This must be placed in a conspicuous place." Feng Yu wrote an oracle-bone inscription for rain, with an upside-down mountain on the top and three raindrops on the bottom. This trademark had been in his previous life. It’s ready!
"No problem. I'll contact Lao Wang from the plastic factory and ask them to produce spare parts for us. But Mr. Feng, should we pay the deposit first?"
"No problem. I'll come over with the contract and deposit early tomorrow morning. A deposit of 100,000 yuan is enough, right? After the product is loaded on the truck, you pay 80% and the balance will be settled at the end of the month. By the way, I can change the colors of the electric fans. Several kinds, not always white. Blue, red, pink, green, any bright color can be used. And the fan blades can also be divided into several colors. When turned, it looks like a rainbow."
Feng Yu knew that the factory was in difficulty right now, so this 100,000 yuan deposit was just to reassure them. As long as they are produced and recognized by the market, Feng Yu is confident that these fans will be sold out in the province!
Factory Director Li also patted his chest and said that he could produce 20,000 fans in five days. All workshops now produce this, and workers work in three shifts. If he were not worried that the plastic factory would not be so efficient, Director Li could even guarantee that 20,000 fans could be produced in three days!
The next day, Feng Yu signed the contract, paid the deposit, and went to the Industrial and Commercial Bureau to register the trademark. This weird trademark has never been registered.
The most important thing now is to open up sales. What should I do if the Fengyu brand electric fan is not well-known and no one recognizes it when it is put on the market? No one even knows, what should I do if there are already dozens of electric fans? Never mind, advertise!
Longjiang Daily, a big boss came to the president's office today. It is said that he wants to place an advertisement in the newspaper, and the space is very large.
In this day and age, unlike later generations, more than half of a newspaper consisted of advertisements. Today's newspapers have fewer pages but a lot of content, with only a few advertisements in the middle.
Feng Yu didn't want to buy a center seam this time. He wanted to buy a whole edition, and he would buy it for a week.
"Mr. Feng, this page should be full of news. It has never published advertisements. We have no precedent for this." The president was a little embarrassed. This Mr. Feng just wants to buy one page for a week, which is more expensive than a mid-length advertisement for a month.
"President Zhang, we don't have only one newspaper in Longjiang. In addition to the daily newspaper, there is also the evening newspaper and the Life Daily. Look at this newspaper, it is the layout of the Life Daily. Did you see that they cut the page and mixed it with daily life? A little common sense. But did you see that this cut out area is an advertisement for island country electrical appliances?"
President Zhang took a look and found that it was really like this. Advertising is now allowed on TV, and of course newspapers allow it. But he was still a little hesitant. This was a whole page.
"Seven days, seven thousand yuan!"
A thousand a day? This is not a small amount. All the advertisements in the middle cost less than 200 yuan a day. But that is the center seam, and this is a layout.
Seeing President Zhang's hesitation, Feng Yu added more money: "My company can add another thousand yuan a week. It only takes one week, why doesn't President Zhang dare to try? If this road works, every month in the future, The income of the newspaper office will increase a lot, and the employees of the newspaper office will definitely be grateful to President Zhang."
"Fourteen thousand, I promise you ten thousand!"
"Two thousand a day? It's too expensive. Half a page of the Daily Life is only five hundred a day. The price I gave is already the highest price."
"Our sales volume is higher than that of Life Newspaper." President Zhang argued.
"But what we sell is goods, and the living remuneration is more relevant to our consumer groups. In this way, nine thousand yuan, a week."
"Ten thousand, at least ten thousand! This is the entire page, which is different from half the page!"
"make a deal!"
Feng Yu started writing advertisements, designing the layout, and requested that the advertisements start tomorrow.
Seeing the advertising design given by Feng Yu, President Zhang felt that Feng Yu's head was caught in the door. You spent so much money to get this ad
Instead of introducing your company, you should also introduce the manufacturer, right? Either introduce advanced technology, price, quality, etc., is that all you wrote
When co-authoring such a large page, you only use a few dozen words every day. Isn’t this a waste? A small advertisement in the middle is enough!
July 1st is a major festival in China. On this day, many people were reading newspapers while going to work as usual.
Huh? What's going on with this version
When you open the entire page, you will see three eye-catching slogans.
Follow D wholeheartedly, and the four modernizations will be renewed day by day.
Happy birthday to D, and a new chapter for China.
The whole people aspires to D, and there will be rainbows in the storm.
Today is D’s birthday, so it’s normal to have such a layout. But what did the daily newspaper do? The layout was too messy. The three slogans were read neither horizontally nor vertically, but actually in three directions.
Why does this make it look like an electric fan? Not to mention, when the outer frame is connected, it is really an electric fan!
In the bottom line, there is a different sentence: Fengyu brand electric fan, your good partner in summer!
The advertisement was done, but it had no effect. No one paid attention to the Fengyu brand electric fan, and no one wanted to buy it.
An electric fan costs more than a hundred yuan for a cheap one, and several hundred for an expensive one. Those who are willing to buy it have bought it long ago, and those who are not willing to part with it, still can’t part with it now!
Feng Yu didn't care. This was a series of advertisements, and only at the end could he show his advantages. And seven days is enough time for people to remember this Fengyu brand electric fan!
There is a more important issue right now, that is, Taihua Company has less than 300,000 yuan left on its books. Once the motor factory completes production, Feng Yu cannot afford the final payment of 400,000 yuan to take delivery of the goods.
But Feng Yu has already thought of a good way... PS: Collect it, recommend it more strongly, Lao Si will climb up the new book list. This is the second update, and there will be a third update as usual tonight.
;