cpa300_4(); Although Zong Qingxian didn't believe Feng Yu's words, he still found someone to study the formula and taste immediately, and personally contacted the OEM company. [Maopu Novel www.mpxiaoshuo.com is the fastest updated and most complete free novel]
OEM companies are looking for three types. The first one is a factory that can produce milk tea powder. Zong Qingxian’s target is a milk powder factory that can produce fruit powder, creamer powder, tea powder, coffee powder, chocolate powder and other ingredients, and even spices, Additives such as food coloring can also be produced.
The second type is pearl production, which is a factory that produces pearls. If you can find some food factories, you can take the order. Anyway, it is trial production now, and the output of one or two small factories is about the same. If it really sells well, we can build a factory in the west next year and mass-produce it ourselves.
The third type is coconut. Zong Qingxian also contacted several factories, but he was not satisfied with them. The cost of coconut was also too high, which made Zong Qingxian hesitate.
As for the final packaging, Lehaha's own factory can complete it. Of course, you can also find OEM companies.
In terms of packaging, Lehaha has three options. The first one uses iron cans, which are the cleanest and most hygienic, easy to store and transport, and look more high-end.
The second option is to use plastic cups, but the cost of high-temperature-resistant plastic is too high. The cost of a cup is even higher than the cost of milk tea powder.
The third type is the paper cup Feng Yu mentioned. Paper cups for drinking water have long been available, the technology is relatively mature, and the cost is low, but Zong Qingxian felt that this would lower the quality of milk tea.
Feng Yu told him that most of the coffee cups in the cafe are paper cups, which are disposable, which looks more hygienic, has low cost, is light in weight, is not easy to be damaged, and is easy to transport, as long as it is fireproof and waterproof. No one will think this grade is low. Perhaps many office workers still think this level is high.
After the final inspection, Zong Qingxian chose to trust Feng Yu and use paper cups. Outer packaging design. It was better to find Mike Liu and the others, and everyone was quite happy to cooperate.
There is a relatively large cartoon image of Lehaha on the outside of the cup, and the other side is a picture of a cup of milk tea. It is simple and straightforward, and it looks more like a desire to drink.
Feng Yu looked at Lehaha’s cartoon pattern. A depressed look on his face. If someone looks at your packaging, is it not for children? This milk tea can be consumed by people of all ages, including the elderly, young people, and children, and even young people are the main consumer group.
"Xian Qing, I received your fax, but I don't think our Lehaha cartoon image should be included in the pattern of this cup. Instead, it should be a beautiful woman. Or a handsome guy."
"Beauty, handsome guy? You mean, you want a beautiful and handsome guy to endorse this milk tea?"
"Yes, you don't need to be famous, just a good image and good temperament are enough. Our milk tea is mainly consumed by young people. Think about it, are young people the fastest to accept new things? And we are in When promoting it, it can also be said to be a treasure island flavor. It gives people the feeling that milk tea is an imported product and satisfies their desire to experience life abroad." Feng Yu said.
"Does Mr. Feng have any better candidates?"
"It's best to choose artists from Baodao. I'm more optimistic about the Little Tigers, and then you can find young and beautiful female models to match them."
"Little Tigers. They are so popular, so the endorsement fee will be very expensive, right?" Zong Qingxian was a little reluctant. Even though he rarely listens to music, he knows about Little Tigers, which shows how popular Little Tigers is. I heard that the endorsement fees from these big stars are very expensive.
"Don't be afraid of the price. The important thing is that they are from Baodao, and they fit perfectly with the milk tea we promote. In fact, the endorsement fee. One to two million RMB a year is enough. If you are not sure, let me negotiate."
Since the promotion is Baodao’s milk tea, how can we not invite Baodao artists to endorse it? If you invite people from the mainland, it will feel very inconsistent. Besides, the relationship between Baodao and the mainland has eased a bit at this time, and Baodao artists all want to come to the mainland to test the waters. Feng Yu is not sure about the Spring Festival Gala, but Feng Yu can do it with just one sentence at the New Year's Day Gala. This is also a large-scale gala program in the mainland second only to the Spring Festival Gala in terms of ratings, and the effect is also very good.
"Okay, I'll find someone to contact and invite the Little Tigers' agent to come to the mainland."
…
"Mr. Song, the conditions we have given are already very generous, with an endorsement fee of one million a year, and we will promote the Little Tigers to the biggest stage in the mainland. No one else can do this. And our Lehaha company is also It is very powerful and is preparing to enter the Southeast Asian markets such as Baodao, Xiangjiang, and Malaysia, which will also promote the popularity of the Little Tigers." Feng Yu said to Song Wen, the agent of the Little Tigers.
"Mr. Feng, our Little Tigers are in Asia, but no one knows about it. Do we need others to promote it? One million RMB, this price is simply an insult to our Little Tigers. Five million a year, signing Five years, this is my bottom line." Song Wen looked like he was greatly insulted, but he had no intention of turning around and leaving.
"Mr. Song, can you compare the Little Tigers to Brother Fanglong? Do you know how much the endorsement fee is for Brother Fanglong to endorse my company? Three years, four million." Well, it is four million per year, but Feng Yu But it was deliberately vague.
Song Wen was shocked. How could Fang Long's endorsement fee be so low? He is the most popular star in Asia. Doesn't his endorsement fee start at HK$5 million
"Mr. Song, I have the connections to make the Little Tigers appear on the mainland stage. No one else can do this. To put it bluntly, I can also make it impossible for the Little Tigers to develop in the mainland. Although we The endorsement fee for Little Tigers is not high, but it can greatly promote Little Tigers’ album sales and increase Little Tigers’ popularity in the mainland.”
"To increase the popularity of the Little Tigers, do you have an entertainment agency? Our Little Tigers have never held concerts in the mainland." The Little Tigers were the first Baodao artists to hold concerts in the mainland, and Song Wen was very proud of this.
"I have the world's largest VCD production line. I can give everyone who buys a VCD a Little Tigers concert CD to help them develop better in the mainland. Both Fengyu VCD and Aihua VCD are mine. Brand. What a good publicity this is, you should understand.”
Song Wen was shocked. He thought Feng Yu was the son or junior of Lehaha's boss, but he didn't expect that this was the big boss!
It goes without saying how important it is to the development of the Little Tigers to have the support of a big boss. If the Little Tigers can reopen the mainland market and hold more concerts, they will definitely make a lot of money.
"The price of one million is too low. Three million, signed for five years."
"Five years? If I remember correctly, all the adult men on Treasure Island must serve in the military, right? The last time they disbanded, it was also because of Xiao Shuaihu's military service, right? Three years later, the Little Tigers will no longer exist But you want to sign for five years? I'll give in, four years is fine. Three million a year is too high. As I said, Brother Fanglong's price in the mainland is more than one million. Considering these two If prices increase every year, I will give you an endorsement fee of 1.5 million RMB for four years, a total of 6 million RMB. This is my final condition."
"Mr. Feng, then I need to think about it."
"Okay, don't keep me waiting too long, Aaron Kwok is also within the scope of our investigation."
Judging from Song Wen's expression, he has been persuaded by Feng Yu... (To be continued.)
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