Zhou Yuhe exhaled heavily, "Okay, I admit that what you said is right. I'm in a bad mood now... to be honest."
Xie Yifeng smiled slightly, and he looked at Zhou Yuhe's eyes, his lacquer-like eyes exuding reassuring power, "Uneasy and inferior, it's all because of expectations. You take the role of Shen Yan too important, Including "Re-Youth", you seem to have more confidence in this drama than others, but confidence can sometimes become a burden... Yuhe, care is chaos."
Concern is chaos.
These four words are like daigo empowerment.
Yes, all his current burdens, all his unease are actually based on knowing that "Youth Again" will definitely become popular, and that Shen Yan will definitely become popular.
So if the results are not satisfactory, he will have a deep sense of frustration.
But in fact? Who can guarantee that a drama will be a hit
The world is impermanent, and even without these things, there may be other difficulties.
There is no drama that God has stipulated that it must be popular.
Xie Yifeng asked again, "If you had known there would be today, wouldn't you have taken this drama?"
Zhou Yuhe replied subconsciously without thinking: "Of course not!"
The script of "Re-Youth" is very well written. As an actor, even if he doesn't know that this is a popular TV series, he will still want to participate in this TV series, and he will also want to play the role of Shen Yan...
Yes indeed!
Isn't it that simple
He wants to play this role, and he really plays this role, isn't that enough
If he is not a rebirth, this would be a very simple truth for Zhou Yuhe.
But now, while rebirth has brought him an unprecedented advantage, it has also brought him into a misunderstanding.
What is a real actor? If I have to consider whether it will be popular when I take on every role in every drama, instead of thinking about this drama, whether this role is challenging, whether it has connotation, whether it is suitable for me, whether I like it or not... Then How far can you go on this path as an actor
Xie Yifeng, it's not that he never thinks about these things, so he is Xie Yifeng, and that's why he becomes the Xie Movie Emperor in the future!
Care, heart, rule, chaos.
Zhou Yuhe solemnly recited these four words in his heart.
All the restless and restless emotions gradually calmed down.
Xie Yifeng has such magic power. When you are the most confused and at a loss, he can bring you the power of warmth and peace of mind.
********
May 10.
Hotel, in front of Director Cai's room.
Zhou Yuhe and Yang Yu stood in front of the door.
Yang Yu glanced at Zhou Yuhe, "Are you sure you want to do this?"
Zhou Yuhe's expression was very indifferent, but there was an unspeakable determination in his calmness, "I am confident that they will agree with my idea."
That crazy idea
Yang Yu opened his mouth, remembering the amazing performance of the other party in Cao Qiyue's PR incident, miraculously, he didn't say any nasty words.
"I see, let's go and fight the next tough battle."
Two equally tall and tall figures, one wearing a meticulous white shirt and the other wearing a calm formal three-piece black suit, one white and one black, walked into the half-open door one after the other.
In the room, the meeting is going on hotly.
In order to facilitate work and temporary meetings, the room booked by Director Cai is a business suite with complete office facilities.
On the other side of the room hall, which is minimalist but with a strong sense of design, there is a divided conference room with a large conference table and professional equipment such as projectors on the opposite wall.
The two sides are scolding each other with thick necks.
Director Cai slammed the copy handed over by the propaganda company onto the table, and said furiously, "This is the garbage plan you wrote? Do you know what kind of propaganda scale the other party uses? The water can't even lift off!"
The person in charge of the propaganda company is also very innocent. With a helpless expression on his face, he said in a slightly sarcastic tone: "Director Cai, you have to see how much money people spend on propaganda. That's how the entertainment industry is. , You get what you get for every penny. Your budget for promotion is so much. The original propaganda resources for the two male protagonists are gone. We have to be distracted to help them promote together, so the money is just that. Too much, and the original plan of diversion will also be discounted, unless you…”
The person in charge had something to say, and Director Cai's face turned red and white with anger. The package price was agreed at the beginning, but now that they have become so passive, they will immediately sit on the ground and raise the price... Damn! !
Director Cai has a good temper. When he heard the other party's rascal-like words, he directly picked up the mouse on the table and threw it on him. Although there were publishers and investors present, everyone knew Director Cai's violent temper. , I'm no stranger to this scene. It was screenwriters Ms. Fang Lin, Zhang Liran and her company's publicity director who stopped Director Cai.
Zhang Liran: "Director Cai! Director Cai! Xiao Zhou is here!"
Director Cai heard the word "Xiao Zhou", and his reason gradually returned to the cage. He was helped back to the seat with a red neck, his chest heaving up and down, it seemed that he was really angry.
Zhou Yuhe and Yang Yu sat down together.
Zhou Yuhe smiled slightly, "Sorry, we are late."
"It's not too late, it's not too late, we are discussing the propaganda plan, one more person and one more idea, you come just in time." Screenwriter Fang Lin said to Zhou Yuhe with a wry smile.
Zhou Yuhe asked, "Where are you talking about now?"
Director Cai glanced coldly at the person in charge of propaganda and said nothing.
The person in charge of publicity caught Zhou Yuhe and began to complain: "Xiao Zhou, you know that the current traffic in the entertainment industry, Xuanfa, are all things that burn money. You can do as many things as you have money, right?"
Zhou Yuhe nodded with a smile: "Yes."
The person in charge continued to bear the gazes of Director Cai and Fang Lin, "Originally we agreed that the budget for the promotion is 2 million yuan, and your own agency will be responsible for most of your personal promotion. We are just cooperating. It was originally agreed in the contract, but Director Cai was suddenly dissatisfied with the publicity plan we made before. If we want to overturn it and start again, you and Xiao Xie have... something happened, and the company's publicity can't keep up, so we have to spread it out. When it comes to us, it's also very difficult for us to do it..."
Director Cai couldn't help but threw the mouse in his hand at him fiercely, "You fart! That's not what you said when talking about contracts!"
The person in charge quickly ducked over, "You can't talk in the same way, you can't talk in the same way, Director Cai!"
Zhou Yuhe helped the person in charge up, poured a glass of water on the edge of the room and handed it to Director Cai, and after the emotions on both sides were a little better, he said slowly, "I think Director Wang is right. , it is very difficult to achieve the expected results when the budget for the announcement and issuance is only 2 million..."
When the person in charge Wang heard this, he immediately seemed to grab a life-saving straw and nodded again and again: "Xiao Zhou, you are so right!"
Director Cai and the other creators were startled, "Xiao Zhou, how are you...!"
Why are you still talking to outsiders
However, what surprised them even more was what Zhou Yuhe said next—
"So if I want to say it, it's better to save the two million, not a penny, that is—"
"We gave up the entire pre-publicity campaign."
He smiled, his arms propped up on both sides of the chair, his slender fingers folded in front of his chest, his back leaning on the back of the chair leaned back slightly, and the corners of his mouth were slightly raised. expression.
A faint aura spread from him to the entire conference room.
Everyone: "… "
Everyone opened their mouths wide, unable to believe what they heard.
****************
May 20, 520.
For couples, this is a day no less than Valentine's Day. 520 advertising slogans can be seen everywhere on the street, and countless love movies are selected to be released today. For the TV circle, this is also a love drama idol drama. good day.
As early as a month ago, the youth idol drama "Ming Ming is Sweet" starring Meng Churong and Ji Chen, co-produced by Black Emperor and is, has already formed a storm on the entire network with overwhelming publicity.
"Obviously Sweet" is the top match in the industry in terms of investment scale, distribution team, and production team, not to mention the luxurious cast.
Meng Churong is known as the first female star resource in the circle. She has cooperated with countless domestic and foreign great directors. She has acted as the second female lead in large-scale movies and also served as the female lead. Although none of them were successful, she was also crowned the box office. The name of Poison, but it is undeniable that her background and resources are beyond the reach of countless people in the circle.
This time, in order to reverse Meng Churong's impression of "cold hanging" and "hard backstage" in the hearts of the public, an idol drama about daily cookies was specially tailored for her. Judging from the film footage that came out, the heroine Lin Mingtian's image is charming and cute, and Meng Churong's acting skills have also been greatly improved, and it is no longer the facial paralysis acting that the public criticizes.
Just being a Meng Churong is enough to make people look forward to it, not to mention that he has invited Ji Chen, who is in his prime now, to play the hero Lin Yuming, who plays the image of a cold and academic tyrant in the play. This kind of high-cold academic bully in the early stage, and a mad dog-style chasing wife in the later stage is already very pleasing, not to mention that Ji Chen is still the real pride of heaven!
Unlike those little fresh meats that sell people in the entertainment industry, Ji Chen is the only crown prince of is entertainment, and his family background is so frightening that as long as fans see him, they can almost think of a rich young master, aristocratic demeanor, and a domineering president. ... Such a vocabulary, and Ji Chen also took a high-end route when he debuted.
It was the first time I played the leading role in an idol drama. Fans have long been making waves on Weibo. In addition, the marketing account took turns to go on hot searches, buy word-of-mouth, and after a big round of publicity, Weibo knew about it inside and out. Play is going.
Bai Xiaoxiao is Ji Chen's true fan. Knowing that Aidou is going to appear in a new drama or an idol drama, she stayed firmly in front of the TV for the first three hours of the broadcast. I watched the first two episodes with a face full of them.
The content of "Obviously Sweet" is absolutely worthy of the name. The whole process is very sweet, and the interaction between the male and female protagonists is so pink that it makes people's heart skip a beat. It is different from the usual opening of idol dramas where the male and female protagonists always oppose each other due to misunderstandings. Clear flow!
After only chasing dramas for three days, Bai Xiaoxiao has developed a good habit of chasing dramas regularly.
It's not enough to watch TV series every day, she has to go online to find her peers, and she has to see unanimous praise on the Internet to be satisfied—
Look! Everyone said that they haven't seen such a sweet idol drama for a long time!
A blogger in the niche drama circle that she has been following also published an article listing the ten most anticipated idol dramas this year, and "Obviously Sweet" took the first place!
Bai Xiaoxiao happily watched the blogger's all kinds of fancy touts on "Obviously Sweet", and scrolled down contentedly, wanting to see the competitors of the same period, who knew that the second place turned out to be a little-known guy—
Goodbye, we walked together... youth
Hahahahaha! ! ! How can there still be such an old-fashioned drama name!
The blogger's recommendation is also very interesting: Actually, I have a lot of pressure to recommend this drama, because everything from the lead actor to the original book is very unpopular, and the title of this drama... (10,000 words omitted), if it wasn't for "Cai Rongxi" three One word, I would never click to watch it, but after watching the first episode, I realized that I was wrong! ! ! Otz is kneeling! ! ! It's so beautiful! ! ! The remaining four episodes are completely watched with a cautious attitude! ! ! I won't do any spoilers, everyone can see it for themselves, the only thing I want to say is that the producer's father really wants to be so clean, and he doesn't do any publicity! If I hadn't been watching Zhou Yu and my little brother all this time, I wouldn't even know if it would be good to be in this drama! ! !
In fact, this blogger has already written quite implicitly. She originally wanted to directly stamp "the perfect masterpiece", but because the show was too cold, she just poked the ground and made a round of praise. If it weren't for the fact that the production team didn't have the money for "Obviously Sweet", they would have beaten the former a few streets long ago!
"There is such a god!"
Bai Xiaoxiao saw the sarcasm of this blogger, and immediately felt very unconvinced. He opened the webpage and entered: Goodbye, the youth we walked together, clicked into the video platform from the top of the search page.
Then twenty minutes later—
"Hey hey hey hey!!!"
****************
May 10.
Hotel meeting room.
Director Cai, who was still angry, was completely stunned.
"Xiao, Xiao Zhou... Are you kidding me?"
The other main creators present also thought it was incredible, Zhou Yuhe is not usually such an unreliable person, why would he say such a thing today, and he seems to be a little...
Strong
Different from the polite and cold, alienated and low-key teenagers in peacetime, Zhou Yuhe, who was wearing a high-length silk white shirt today, showed an unprecedented courage.
He said: "In addition to the promotion during the launch of the TV series, the entire promotion period of this drama must be at least two months. Two million, spread over two months, what effect can it have? Needless to say, everyone knows , so you can't blame Director Wang, it's really hard for a clever woman to cook without rice, isn't it?"
The person in charge Wang nodded straight after listening.
"Then you can't give up the whole thing, right? I have never heard of a TV drama that can be popular without propaganda in all these years in the industry. Although there is an element of luck, human effort is also very important."
Hearing this sentence, other people in the conference room nodded in unison.
When they all nodded their heads, they realized that something was wrong—
It seems that Zhou Yuhe's agent Yang Yu said this just now
Why doesn't Yang Yu know
Is Xiao Zhou just making up his mind on his own
This is too messy!
Yang Yu's face also had an expression of "you are too messy". He was wearing a meticulous three-piece suit, coupled with his reputation for being professional and shrewd in the industry, what he said at this time was undoubtedly unanimous approval by everyone.
While Zhou Yuhe sighed inwardly that the other party's acting was really good, he smiled on the surface and said in an orderly manner: "Everyone, don't be impatient, please remember that what I said before was 'abandon the whole pre-promotion', it does not mean that we will No publicity anymore."
Yang Yu frowned: "Then what do you mean?"
Zhou Yuhe: "We need to publicize, and we must publicize it, but the period of publicity is very important. Take two million for two months of publicity, and take two million for a week at the most critical time, or even only three days. The effect of the publicity is completely different, can everyone understand what I mean?"
Fang Lin understood what he meant a little bit, "You mean, our money is going to be spent on the 'knife edge'?"
Zhou Yuhe nodded with a smile, "Yes, instead of dropping 2 million, it's better to maximize the promotion at one time. This is the best for us."
Director Cai's mood gradually calmed down after these twists and turns. He thought carefully, "It makes sense... Then where is the 'east wind' you said? Don't mention the east wind, my motherfucker is about to be swept away by the west wind. It's gone!"
The male protagonist was temporarily exchanged, and a powerful opponent suddenly appeared at the same time, and the resources of the announcement could not keep up... Director Cai felt that his Mercury retrograde was too serious during this period.
"Isn't there an 'east wind' right now?"
Zhou Yuhe's eyes turned to the only vacant seat in the conference room.
"Emperor Xuantong" has been nominated for major awards at home and abroad, especially the Bai Fei Award. This is the first time that a Chinese has been shortlisted for the Best Actor in the Bai Fei Award in the past seven years. Promotional activities also gradually increased, and as soon as the film was completed, he followed the crew to Paris without stopping.
No, no, this is too risky!
Director Cai opened his mouth. He was about to refute Zhou Yuhe's point of view, but Yang Yu was the first to deny it:
"Not feasible."
His tone was very determined.
Immediately all eyes were on him.
"One, Xie Yifeng is indeed shortlisted for the Bai Fei Award, and there are several other nominations for the male lead of the awards, but! I think you can understand the gap between the nomination and the award, right Xiao Zhou?"
Everyone nodded in unison.
of course! Nominations and awards are not the same thing at all! If you can't win, no matter how many nominations you won't attract everyone's attention, just like everyone will never remember who is second.
Zhou Yuhe looked at him with a faint smile and motioned for him to continue.
Yang Yu: "Then the problem is, the publicity plan you mentioned must be based on the fact that Xie Yifeng must win the best actor, maybe more than one actor trophy, he may explode, yes, after all, his previous traffic base everyone You know...and he's only getting phenomenal attention before viewers associate him with the TV series he's on right now?"
After a pause, Yang Yu said: "Second, even if Xie Yifeng explodes, the traffic on him may not be transferred to "Re-Youth". Because he is not the male lead, the real male lead is you, and he is in the drama. There is only a second male in the middle, how do you ensure that Xie Yifeng's traffic will become our 'Dongfeng'?"
After Yang Yu said this, the others almost wanted to give him a standing ovation. Zhang Liran almost wanted to rush up to shake Zhou Yu and the water in his head to wake him up and see what his agent said!
Everyone turned their attention to Zhou Yuhe, wanting to see how he was going to refute and what he would come up with to convince them.
did not expect-
"I can't guarantee it." Zhou Yuhe bowed his head.
Everyone was stunned, even Yang Yu didn't expect him to admit it so simply.
"I can't guarantee what you just said, just like no one can predict whether an apple falls and hits Newton or Jobs. There are no absolute things in the world, but we have the ability to judge and believe... "
Zhou Yuhe raised his head, and a dazzling light burst out from his quiet eyes:
"Everyone has seen "Emperor Xuantong". Everyone knows Xie Yifeng's acting skills. Does he have the strength to win the best actor? Of course he is! "Re-Youth" is our child, no one knows it better than us, does it have the conditions for a big hit? ? Of course! Since Xie Yifeng has the strength to win the best actor, and "Youth Again" also has the conditions to be a big hit, why can't we take a gamble? Everyone, all 'genius ideas' need to take risks, there is no such thing in this world is there? 'Dongfeng' of any risk!"
Zhou Yuhe's voice is not too loud, but the words he speaks are so powerful, making people feel deafening!
After speaking in one breath, the entire conference room seemed to be echoing. His voice was like a light shot from the sky, passing through the heavy fog, illuminating everyone who was groping around in the dark.
The "light" said:
"No splash? Or give it a shot?"
"I believe you already have a result in your heart, don't you?"
…
After a long silence—
Director Cai sighed in compromise:
"... Then, we can't do nothing, right? What about our early traffic?"
Zhou Yuhe smiled slightly, as if he had expected him to ask such a question.
He was calm, and said confidently:
"In the early stage of traffic, there will naturally be others to help us do it."
The so-called "others", no one thought would be—
The announcement team of "Obviously Sweet".
************
On May 29, 8 days after the premiere of "Youth Again".
Zhang Rong's public relations company recently received an order to provide traffic for the recently launched "Mingming is Sweet". The company has divided several planning departments to design the event plan, and their team is responsible for online public opinion.
The team leader's face looked obscure in the conference room with the projector on.
He pointed to the data on the projector and said: "Our opponent's "Re-Youth" in the same period counterattacked the word of mouth. Although the attention has not improved compared to before, we can still use the reputation of 'Cai Rongxi' to make a fuss."
The team leader's meaning is obvious. What they call "making a fuss" is to buy the draft and push down the competitors in the same period.
Pulling and stepping is very common in publicity methods, such as "So-and-so's maidservantly presses the heroine", "So-and-so new actress is the most pure and pure girl in the world, even xxx can only stand aside" and so on...
For the sake of traffic, the target of the step must be enough to attract people's attention. The "Re-Youth" that was launched in the same period did not have any big splashes. Recently, the word of mouth has gradually come up. In addition, Cai Rongxi's "Godfather of Youth" Fame is indeed a good use object.
But Zhang Rong doesn't think so.
"Isn't it appropriate? Haven't you watched "Re-Youth"? To be honest, with the quality of "Re-Youth", I don't think words like 'Beautiful Press' and 'Hanging' are suitable for "Obviously Sweet" If you use it, I am afraid that it will be laughable and generous."
The team leader glanced at him coldly. Last time, he was very angry because of Cao Qiyue's incident. This time, he happened to meet Zhou Yuhe's TV series, how could he be soft
He said blankly: "So what? No matter how popular "Re-Youth" is, it will still be out of Siberia, and how many people will compare the two TV series because of this kind of rough draft? Do you think too much? !"
The so-called persimmons have to be soft. In this world, traffic is in vogue. Whoever is popular is the boss. If it is not popular, what's the use of the show no matter how good it is? What is there to dare to step on
The team leader scoffed at Zhang Rong's "worry".
Zhang Rong had nothing to say.
Even so, that's right, but he always vaguely remembered that terrifying face in his mind.
that boy...
I always thought it wasn't that simple...
The pull-step plan was quickly laid out.
But within a week, they were met with backlash.
Announcement: This is the only idol drama that can really be watched this year, and Cai Rongxi Jianglang is exhausted.
Text: I believe everyone has watched the TV series "Obviously Sweet" that has been popular in the circle of friends recently...
They posted a lot of drafts like this, probably meaning they were all brainless compliments of "Mingming is Very Sweet", and then demeaned "Re-Youth" in a fancy way, with little effect.
At the beginning, the comments below were all confessions of fans, but later, more and more voices of doubt appeared.
"...Isn't the blogger's eyes clouded with shit? Can "Brightly Sweet" be compared to "Re-Youth"? Still slapped? This is probably the funniest thing I've heard this year."
"There is no one of the most embarrassing steps in history. Have you heard that high school league champions hang up NBA stars?"
"I suggest you watch these two dramas carefully before you come out and beep."
…
The most interesting is a netizen named "Xiaoxiaoxiaoxiao". She claims to be a true fan of Ji Chen. She used to follow "Obviously Sweet" every day, but after watching "Re-Youth", the former will never be seen again. Going down, the gap between the two is really big, including the character set next door is also very good, I hope the fans of Ji Chen's family will not be embarrassed, so as not to attract black...
As soon as her remarks came out, Ji Chen's fans immediately exploded, and they jumped out and said, this is not their fan, this is the navy hired by "Youth Again".
Bai Xiaoxiao angrily posted all the star-chasing stories of her Weibo in the past. She also said that Ji Chen's fans were too disappointing, and she wanted to get rid of her fans from now on.
Let's see, this girl is really a hardcore fan of Ji Chen!
This is embarrassing...
The original one-sided marketing suppression was gradually reversed by the powerful strength of "Re-Youth". More and more people stood on the side of "Re-Youth" and complained about it. Zhang Rong's public relations team was all dumbfounded and hurriedly played. In order to divert attention, the object of the step was changed from "Re-Youth" to a contrast between male and female protagonists.
Meng Churong and Ji Chen, this time is enough to hang each other up.
Who knew the emotions of the rebound were more!
The hostess didn't say anything.
Although Zhang Liran is small and transparent, the brokerage company behind her has a very strong tearing ability.
Meng Churong has so much black material, just tearing it apart can make fans explode in anger.
The most surprising is Ji Chen and Zhou Yuhe.
The draft is embarrassingly boasting that Ji Chen's acting skills are outstanding, and Zhou Yuhe is not interested.
The passers-by immediately laughed back: Lin Yuming, played by Ji Chen, would only play tricks and throw sugar and flirt with girls, and he didn't listen very well in class. People are the real scholars, okay? !
In fact, I can't blame Ji Chen for this. Ji Chen's own acting skills are very good, but he can't stand the straightforwardness and sweetness of the characters and the plot.
Ji Chen's fans had no choice but to refute: Youth idol dramas are not just appearances!
Who knows that there are more people who are mocking.
Inexplicably, they ran to the next door to take a look, and the result—
Damn, next door Zhou Yu and Gengpan Liang Tiaoshun, their looks are shining in a group of "simple" style protagonists! !
"Brother Shen Yan laughed sweetly and cried! Su Dao exploded!!"
"Don't you just want my life! Take it!"
"Why did the screenwriter abuse Shen Yan, I want to send a blade to the crew!!"
…
Faced with the fancy confession of Yan fans, Ji Chen fans were powerless to refute.
Because they also think that Zhou Yuhe is really handsome and handsome, my mother!
More and more people are participating in the ripping off, and more and more people have given positive comments to "Re-Youth". Of course, more and more people have come to know about the film called "Re-Youth" through this huge event. Goodbye, the youth we traveled together" youth drama.
"How could this be..." Zhang Rong opened his mouth in surprise.
The good plan to step on, how come they are now giving the other party a head
And the team leader was really so angry that he exploded into the sky.
Where did the fans of "Re-Youth" come from such a powerful fighting force? Didn't they all laugh at themselves for Buddhist dramas before
With strong curiosity, the team leader clicked on the Weibo of the so-called "Re-Youth" fans, and the result was even more dumbfounded—
Many of these "Re-Youth" combat fans are passerby fans of "Obviously Sweet".
What the hell is going on here? !
"Team leader! Team leader! Look!" Zhang Rong called up the official blog of "Mingming is Sweet", and found that it had already been pinched beyond recognition.
It turned out that the black emperor made up his mind to push Meng Churong, so when the show was on, Meng Churong brought Ji Chen all kinds of bundles, and it was annoying to death. He originally wanted to cooperate with each other. A handful, I didn't expect that I couldn't get rid of it as if it was entangled in something dirty.
Although it is said that the other party is the daughter of Heihuang Company, the flow of fans and popularity are not at the same level as Ji Chen, not to mention the fact that they used to buy hot searches and were robbed of other people's resources. Passers-by's favor is already very low. Tie Ji Chen to lower the popularity of the passers-by, how could they agree
So both sides were rubbing hard, pinching the rice ring in such a mess that I couldn't see it at all.
On the contrary, although the side of Goodbye Youth is not so popular, the fan circle is very harmonious.
As a result, many passers-by viewers who were slapped with each other by "Obviously Sweet" and were so disgusted that they abandoned the show, saw the harmonious atmosphere of the rice circle of "Re-Youth", and entered the pit with the mentality of giving it a try. I didn't expect this Once you get in, you can't get up again!
The youth fans who are accustomed to the "Obviously Sweet" style of tearing, of course, are very handy to fight, no problem.
The team leader slumped on the chair, and on the computer screen was a top Weibo post from the official blog of "Re-Youth":
Many fans of tap water always ask Guan Bojun why "Re-Youth" never buys hot searches, does not do marketing, and can only suffer silently if it is hacked. In fact, the reason is very simple - because of poverty [goodbye] [goodbye].
The straightforward answer undoubtedly attracted another wave of fans.
"I didn't do marketing, do you believe it?" The team leader sneered from his nose, but the words he asked seemed to be hollowed out and weak.
Not only Zhang Rong and the others, this evening, almost all PR companies are also thinking:
From no one cares to the god-like word-of-mouth counterattack, has "Re-Youth" ever done anything wrong
****************
"Really, do nothing?"
After walking out of the conference room, Zhou Yuhe and Yang Yu entered the elevator together. Yang Yu pressed the door close button and asked Zhou Yuhe in the elevator mirror.
Zhou Yuhe closed his eyes, his expression was a little tired, "Actually, 'inaction' is also a kind of 'action'. It's the best way to 'do', then of course you don't have to do anything."
Although he said it very simply, both of them knew in their hearts that "doing nothing" was much more difficult than "doing".
Yang Yu: "Sometimes I really don't understand where your confidence comes from. When you said what you said today, I actually really believed that Xie Yifeng would win the best actor, and "Youth Again" would definitely become a hit, I might be crazy already."
"Life is sometimes 'crazy' to be exciting," Zhou Yuhe opened his eyes, "Anyway, thank you Brother Yang today."
If it wasn't for Yang Yu's assists, one of them sings the red face, the other sings the white face, and firmly controls the rhythm of the meeting, I am afraid it will not be so smooth to persuade them to agree to his plan today.
Hearing this sentence, Yang Yu, whose expression has always been very solemn, finally relaxed a little, "It's just a little negotiation trick, nothing to worry about."
As he spoke, he raised the corner of his mouth and glanced at Zhou Yuhe rather proudly, "It's a pleasure to work with."
Zhou Yuhe also smiled.
"Pleasant to work with."
What Yang Yu didn't know was that Zhou Yuhe's so-called "confidence" was actually because he was a rebirth.
If you don't know that Xie Yifeng will definitely win awards - many, many awards; if you don't know that "Youth Again" is really a big hit; if you don't know that the starring actors pinch very hard during the broadcast of "Clearly Sweet"...
If he didn't know this, he didn't have the guts to take such a big risk and make such a game.
Fortunately, things are indeed developing in the direction of Zhou Yuhe's calculations.
When he saw that the fans of "Obviously Sweet" really gradually invested in "Re-Youth", he even felt a sense of excitement with goosebumps.
When high risk and high reward really happen, the incentive for people is self-evident.
However, not everything was as he expected—
Cao Qiyue's termination of the contract with Heihuang caused her original album to be suspended. Until recently, she established her own music studio, and the recording of the new album was put on the agenda again.
Just two days before the Bai Fei Award ceremony, Zhou Yuhe came to the studio to help her shoot the MV that she had agreed to before.
Da Pan was promoted from assistant to manager, holding Zhou Yuhe's arm and showing off, saying how good their studio is, how free they are now, and how many sponsors have come to them...
Cao Qiyue threw Da Pan out of the room impatiently, lit a cigarette, crossed his legs, and asked Zhou Yuhe as if he was asking the guilt afterwards, "Tell me honestly, where have you and Xie Yifeng developed? one step?"
Zhou Yuhe was startled, "What nonsense are you talking about!"
Cao Qiyue was stunned for a moment, and flicked the cigarette in his hand with little interest, "What, I didn't talk about it, you guys, it's boring and boring."
Zhou Yuhe, who understood that the other party was talking in a cliché: "..."
Cao Qiyue leaned in again and smiled slyly, "But your reaction is abnormal, porridge, you like him."
Zhou Yuhe, who was speechless in admiration for the other party's investigative abilities: "..."
"So what, people don't care about me." Zhou Yuhe said dully.
"How could it be! I'm sure that Xie Yifeng, a serious guy, must be interested in you."
Zhou Yuhe frowned, "Where did you see it?"
"TV drama!" Cao Qiyue said naturally, if he hadn't seen the unique aura between the two, Cao Qiyue would not have said such a thoughtless sentence.
"… "
Zhou Yuhe was really speechless this time.
Cao Qiyue wanted to say something, but Su Su rushed in in such a hurry that she forgot to knock on the door.
"Xiao Zhou!!! Look at Weibo!!!"
Zhou Yuhe took her phone without knowing it, and saw that the number one trending search on Weibo was—
Shen Yan's first love.
This hot search has a single-digit search volume more than the second place.
Shen Yan? First love
As soon as these two familiar keywords jumped into view, his heartbeat seemed to stop for a beat.
Susu's excited voice seemed to be thousands of miles away: "You don't know, the whole internet has exploded. Brother Yang's assistant said that the phone in the office was about to explode..."
From the development of the trampling incident to the present, the traffic of "Re-Youth" is much better than at the beginning, and it is red when it is red, but there is still a lot of distance from the "drama king".
For "Re-Youth", which has begun to saturate in traffic, what is missing now is an explosion point. Once something explodes and brings out a phenomenon-level topic, it can completely push the whole drama to its peak.
Zhou Yuhe thought that the breaking point should be Xie Yifeng winning the best actor.
Unexpectedly, he himself took the lead.
The author has something to say: ah ah v v v! Read one chapter for three days, don't miss it when you pass by!
Don't forget that the red envelopes are drawn in the comments of this chapter, until April 3rd. The list of red envelopes will be announced on the evening of April 4th, let's try your luck.
Finally, I wish everyone a happy April Fool's Day [cover face]
A little angel said that the switching of perspectives is a bit messy, so I added the date, let's see if it's better.