Then, when he communicated with Rawlis-Garnett, he didn't come to his town to open a fast food restaurant...
"We have seen the poultry produced by your farm on the Internet and purchased a few through channels for analysis. Our company's nutritional analysis room was surprised. The variety of chickens raised by your farm are rich in nutrients and taste great, so we thought of it. No cooperation with you."
After hearing this, Wang Bo leaned on his chair. He understood that Hades wanted to find him as a supplier.
Then he chose to refuse: "I understand what you mean, Mr. Garnett. Please forgive me. Maybe it's rude for me to say this, but I don't think we need to talk."
Garnett is a qualified manager. He smiled and said, "I said I understand what you are thinking of now. Do you believe it?"
"What?"
"We investigated the beef and mutton produced in the pasture. Except for the limited supply in Sunset Town, these cold meats are sold at high prices in other places, and the price is very high, 400 to 20% higher than the market price. It ranges from a thousand. So, you must be thinking that you are positioning the chickens and ducks from the pasture on a high-priced product, and the fast food restaurant cannot accept your offer, right?”
It was indeed for this reason that Wang Bo laughed: "I admit, I do think so, but I don't mean to underestimate your company. I understand the strength of Hades. However, you are willing to use the price of twenty yuan Even fifty bucks a pound of chicken breast for a burger?”
"If that burger can be sold for twenty yuan or even fifty yuan, why wouldn't we want to?" Garnett said with a smile.
Wang Bo narrowed his eyes and said: "Then I have to apologize to you, but I still can't understand. Are you going to enter the high-end hamburger market? Well, is there such a market?"
For New Zealanders, hamburgers are steamed buns, fried dough sticks, and steamed buns. This analogy may not be accurate. Anyway, it is a kind of fast food that saves money and trouble.
Therefore, no matter which fast food restaurant, the burgers they serve are priced as a selling point. McDonald's, Burger King, KFC, etc. often start burger price wars in New Zealand.
Garnett said: "You guessed it right, in fact not only us, other fast food restaurant groups also have such plans, we are all preparing to compete for a brand new market."
His assistant added: "As far as we know, McDonald's is preparing to launch mid-to-high-end fast food using noble chicken as raw material. They have already carried out large-scale breeding of noble chicken in many countries."
The imperial concubine chicken is a high-end European poultry originating in the United Kingdom. It was improved and bred from British folk chickens by the Royal Academy of Sciences. It is a new breed of European famous and high-quality special poultry that combines ornamental, delicious and nourishing functions.
This kind of chicken is raised in the United Kingdom, the United States, and the Netherlands. Wang Bo also heard about it when he was in China, but only Guangdong is raising this kind of chicken, so he cannot bring it to New Zealand.
Garnett said: "We have studied the strategies of our opponents. Because of its scale and strength, our company does not plan to issue a pan-global strategy, but is prepared to use a more flexible targeted strategy."
"That is to say, in different countries, we will use different precious poultry as raw materials. For example, in some areas of East Asia, we use Dongtao chicken, which you should know about. In New Zealand, we want to use raw materials from your pastures."
Now Wang Bo became interested. As expected, everyone is rich now, and even fast food restaurants are moving into the high-end market.
He initially thought that the fast food restaurant had discovered that his poultry was of high quality and nutritious, and then wanted to buy his products at the same price as ordinary chickens and ducks, so he refused directly.
Since there was a possibility of cooperation, he certainly had no need to push it further.
After the light rain stopped for a while, he immediately took Garnett and the two to the ranch, switched to an ATV and drove around twice, allowing them to watch the poultry in the ranch from a close distance.
Wang Bo couldn't say how many types of poultry there are on the ranch. Just take chickens, for example. He brought nine-pound yellow chickens, big-bone chickens, Chinese fighting cocks, white-eared yellow chickens, Xianju chickens, Beijing oil chickens, and silk chickens from his hometown. There are many types such as Silky Chicken, Camellia Chicken, Langshan Chicken, Qingyuan Ma Chicken, etc.
In addition to Chinese chickens, there are also various foreign chickens. Not to mention Dongtao chickens, there are also turkeys that flew in. At first, it was just a flock of turkeys that arrived, probably less than a hundred. After more than a year of reproduction, the chickens The expansion is very powerful, and it is estimated that four to five thousand will be no problem.
Therefore, when they drove around inside, they were startled by countless poultry. Turkeys could easily fly, while chickens flew into the sky and hid in the grass, forming a mess.
But there is one characteristic: these chickens are in good spirits, their feathers are bright and neat, and their bodies are plump but not bloated. Some fat chickens tremble when they walk away, but they still run very fast.
Garnett and the two are experts in this field. They saw a lot of poultry and watched all kinds of chickens running and flying in front of them. The two repeatedly exclaimed, "It's incredible," "It's amazing," "I God'…
They had tasted the taste of poultry produced on the pasture and knew the nutritional composition, but they had never seen the chickens so directly. They had never had such an impact before.
For large fast food restaurant chain groups, choosing a partner is not just about seeing if the chickens and ducks you raise are good. They have to consider all aspects of the issue.
For example, supply capacity.
Wang Bodao: "That's absolutely no problem. As long as you put forward your needs, I can expand the scale of breeding. Now my breeding tends to be cattle, sheep and alpacas, and the expansion of chicken flocks is suppressed."
Another example is health and quarantine issues.
Wang Bodao: "That's no problem. You can conduct random inspections at any time. As long as you find that the health and quarantine are unqualified, I am willing to provide the maximum liquidated damages."
Most importantly, there is the issue of price.
Wang Bodao: "I can give discounts, but I won't give endless discounts. According to the breed of chicken, I have calibrated the price of chicken and supply it in large quantities at the market price. It cannot be lower!"
Now there was a disagreement between the two sides. Garnett shook his head and said: "We really can't talk anymore. Mr. Mayor, we can't purchase goods at market prices. That doesn't comply with the laws of the market."
Wang Bo smiled brightly: "The law of the market is that the more money you make, the greater the scale. I can guarantee that if you cooperate with me, you will be able to occupy New Zealand's high-end fast food market in one fell swoop."
He always feels awkward when talking about this word. Fast food is associated with cheapness.
"50% off, this is the limit we can accept." Garnett said.
Wang Bo patted him on the shoulder affectionately and said: "Go and discuss with your head office. I will choose one of each type of chicken, and then give it to you to take back to make samples to compare with lady chickens and the like. I will I think you will make the right choice in the end." (.)