After an opening weekend of $27.11 million, "Scream 3" finally grossed $37.13 million in its first weekend.
Calculated, the film's four-day box office share on weekdays is only equivalent to 27% of the entire week. As Halloween is getting closer, this once again confirms the fact that the final chapter of this horror film lacks stamina.
A new week has arrived, which also spans the Halloween weekend, and three new movies are once again released in North American theaters.
The industry predicts that due to the impact of the three new films, the box office drop of "Scream 3" in the second week is likely to reach 50%, and the total North American box office of this sequel may therefore stop at between 80 million and 90 million US dollars.
Of course, although it is not as good as the box office performance of the previous two films, the box office of "Scream 3" exceeds 80 million US dollars, which is still difficult for most horror films to match.
After Halloween, time enters November 1991.
The "Scream" series has been finalized, and the replacement project "The Ring" has entered the production stage. Daenerys Entertainment's film release focus in November has also begun to shift to two major schedules at the end of the year.
Of the four films scheduled for this year's end, the most important is of course "Toy Story."
In Simon's memory, "Toy Story" in 1995 not only won the North American box office championship that year, but also stepped on "Batman Forever", the third installment of Warner's Batman series in the 1990s.
However, this time, if "Toy Story" still maintains the box office level that Simon remembers, it will definitely be impossible to surpass this summer's "The Dark Knight."
After nearly six months of screenings, "The Dark Knight" was officially released in North America one week before "Scream 3" was released at the end of October, with a total North American box office of US$373.91 million.
At the same time, in the past six months, the overseas box office of "The Dark Knight" has also reached US$460 million. It is expected that after the overseas markets are fully expanded by the end of this year, it will be able to earn another US$50 million to US$70 million. The film's global box office is expected to reach $900 million.
In this era, if a blockbuster's global box office can exceed US$300 million, studios can be satisfied.
Although the global box office of "The Dark Knight" cannot reach the US$960 million of the first "Batman Begins", such box office results include other channels such as video tapes, TV broadcasts and toy peripherals brought by the film. Income still supports a large part of the film business of Time Warner and Daenerys, the two major media groups.
Looking back on the past few years, Hollywood can't help but find that Daenerys and Time Warner, who are increasingly connected, are gradually leading other Hollywood film companies in the film business.
Not to mention anything else, just this year, in addition to "The Dark Knight", Daenerys Entertainment has cooperated with several blockbuster movies in the summer, "Terminator 2", "The Fugitive" and "A Few Good Men" , all squeezed into the top ten of the year-end list.
Not only that, Daenerys Entertainment itself also independently produced two blockbuster projects with box office sales of over 100 million, including "Old Man" at the beginning of the year and "Silence of the Lambs" at the end of the summer season.
For Time Warner, in addition to "The Dark Knight", Warner Bros. also collaborated with Daenerys on the hit "The Fugitive" and produced another blockbuster project "Robin Hood."
Just the seven films mentioned above have occupied seven of the top ten positions on the box office list in 1991 as of early November.
If distinguished by distribution label, three of the seven films belong to Warner Bros., which naturally means huge profits behind the project.
Although the only films released by Daenerys Entertainment alone are "The Star" and "The Silence of the Lambs", and both of them ranked very low at the box office, no one can ignore that among these seven films, there is actually only one "Robin Hood" ” is in no way related to Daenerys Entertainment.
The other six films are either Daenerys Entertainment's sole proprietorships or Daenerys Entertainment's external cooperation films.
In the original time and space, probably only Disney at its peak after 2000 could reach such a level.
After successive acquisitions of Pixar, Marvel and Lucasfilm, Disney has relied on its three core brands of 3D animated films, the Marvel Cinematic Universe and the Star Wars series, and perhaps also the live-action adaptations of traditional fairy tales. It accounts for nearly half of the North American annual box office list every year.
Relying on this super content advantage, Disney's market value at its peak was close to US$200 billion, which was almost the combined market value of Time Warner, Fox and Paramount in that era.
Simon has relied on his prophetic advantage to achieve an achievement comparable to that of Disney at his peak. If only this was the case, this advantage would be difficult to last long.
Pixar is a very important layout in Simon's plan.
In fact, Simon has unknowingly laid the foundation for replicating Disney's film business in recent years.
Pixar is already a studio under Daenerys Entertainment, and Marvel Entertainment is more completely controlled by Simon than Simon remembered. Simon even poached DC's core three giants.
In addition, the Tolkien series, "Jurassic Park", "Mission: Impossible", "The Bourne Supremacy", "Men in Black" and other IPs collected by Simon based on his prophetic advantage are also waiting for them. Developed treasures.
Although there is no Star Wars series, the resources at hand are enough for Daenerys Entertainment to dominate Hollywood in the next twenty years.
In the traditional Hollywood film industry, everyone is gambling, and no one knows the box office prospects of a film. Therefore, in many cases, major studios will basically have a share in the films that top the box office list.
Now, Daenerys Entertainment is breaking that pattern, achieving a feat Simon remembers many years before Disney was able to achieve it, dominating a large share of the box office charts every year.
The upcoming "Toy Story" does not expect the same box office as the "Batman" series. As long as it can reach the box office level in Simon's memory, Daenerys Entertainment's layout for 3D animated movies will be initially completed.
In the original time and space, due to the huge sales of "Toy Story", Pixar's market value increased from a valuation of US$50 million before the film was released to US$1 billion after the IPO, a full twenty-fold increase.
However, at that time, Pixar only signed an 'OEM' agreement, and most of the profits from the "Toy Story" series were still taken away by Disney.
This time, Pixar is directly a complete whole for Daenerys Entertainment.
The "Toy Story" in my memory not only means a global box office of nearly 300 million U.S. dollars, but also, according to Disney's subsequent statistics, just the first two "Toy Story" series brought in peripheral revenue of 9 billion U.S. dollars, with an average of 9 billion U.S. dollars per movie. $4.5 billion.
Therefore, as long as "Toy Story" can achieve the same success as in the original time and space, as part of Daenerys Entertainment, this animation studio will bring more market value gains to Daenerys Entertainment Group itself than just 1 billion. Dollar.
As the head of the Daenerys Entertainment Consumer Products Department, Nancy Brill proposed a plan to prepare film peripherals from the very beginning of the project.
Toy Story, of course.
For this 3D animated film that will be released on November 22, Daenerys Entertainment not only made a publicity budget of 20 million US dollars, but also spared no effort in the advance layout of peripheral products for the project.
It is expected that before the film is released, the sales volume of peripheral toy products of "Toy Story" will reach 200 million US dollars.
It can be said that this is also a gamble.
Including the film's production budget of US$35 million, the total production and publicity cost of this project alone will reach US$55 million. Once the project fails, the potential losses to Daenerys Entertainment will be even greater.
Daenerys Entertainment relied on its brand and reputation in recent years to allow peripheral manufacturers that cooperated with the company to complete this large-scale peripheral distribution ahead of schedule.
If "Toy Story" flops at the box office, a whole host of peripheral makers could suffer.
Once your reputation is broken, it will naturally become very difficult to rebuild it.
Of course, if the plan is successful, the benefits will definitely be huge.
The period when the audience has the strongest desire to purchase peripheral products is often just a few weeks after a movie is released. If you complete the distribution in advance, you can naturally make a lot of money by taking advantage of the most popular period after the movie is released.
Daenerys Studios.
The time is already November 15th.
"Scream 3", which opened on October 25, just concluded its third week of screenings yesterday.
After grossing US$37.13 million in the first week, the teen horror film's box office dropped by 53% in the second week, leaving only US$17.56 million in the second week.
In its third week of release from November 8 to November 14, "Scream 3"'s box office decline narrowed to 32%, taking in another US$11.93 million.
In the three weeks since its release, the cumulative box office of "Scream 3" has reached US$66.62 million.
According to the box office data that has already reached 10 million US dollars in the third week, the film is expected to earn another 20 million US dollars in the next few weeks. The total North American box office is as expected, between 80 million US dollars and 90 million US dollars. .
In the office loft on the second floor of the cinema.
Simon and the Marvel Animation team have just finished watching the "Spider-Man" 2D animated film that was planned last year.
Because it is not planned for theatrical release, the production specifications of this animated film are naturally much lower than those of big-screen 2D animation, and the production budget is only US$12 million.
However, Simon was still very satisfied with the 91-minute animated film.
It was already noon after Stan Lee and other Marvel executives, as well as Nancy Brill and other executives who came from the East Coast, watched the samples and discussed the film's promotion strategy.
This animated film about the origin of Spider-Man is planned to be released during Easter next year.
After watching the samples with Simon, Nancy Brill agreed that Blockbuster would directly purchase the first batch of 300,000 video tapes. If the sales were good, more would naturally be added quickly.
Although it is impossible to buy the entire Blockbuster, firmly controlling the largest video tape chain company in North America or the world will bring immeasurable advantages to Daenerys' entertainment and film business.
You know, the sales scale of the North American videotape industry is exactly twice the total box office revenue in North America.
Blockbuster's market share in this peripheral industry, which is twice as much as box office revenue, has exceeded 30%, and it is expected to hit 50% of the market share in the future.
Therefore, with such a strong retail channel, it is not surprising that in the past two years, the video sales of films produced by Daenerys Entertainment have significantly exceeded those of other studios' films of the same level.
In order to prevent subsidiaries from relying on the resources of the parent company to stand still and stand still, Simon actually doesn't like this kind of 'internal digestion'.
This is a long-term solution to provide equal channel resources to movies from various studios based on the quality of the movies themselves.
However, since it is a subsidiary of Daenerys Entertainment, resource tilt is simply inevitable.
Simon has personally seen some Blockbuster chain stores in Los Angeles. In some of the most conspicuous positions on the store shelves, films produced by Daenerys Entertainment obviously occupy a large proportion.
Fortunately, in recent years, the films produced by Daenerys Entertainment, whether they are literary and award-winning films or commercial blockbusters, have been of high enough quality, so this resource tilt has not had much negative impact.
Otherwise, if the most conspicuous shelves of a video chain are full of bad movies, and the movies that consumers want are 'hidden' elsewhere, the consequences will be unimaginable.
I mentioned this matter to Nancy Brill, and the small female executive said that she was very measured about it, and then made a special explanatory written document. Simon read it and was still affiliated with Daenerys. According to the statistics produced by Daenerys Analysis Company under the entertainment company, we no longer worry about this matter.
Everyone had lunch together in the restaurant on the second floor of the cinema, and Simon and Nancy went to the consumer goods department office area in the loft of office three.
"These are the final batch of toys for "Toy Story". There are 37 types in total. Starting from this weekend, these toys will be distributed to retail channels in North America. BOSS, do you think there is anything else that needs to be added?"
In a conference room in the office area, as Nancy explained, Simon stepped forward to play with a pile of "Toy Story" peripherals that filled the conference table.
Naturally, Simon already knew the relevant plans.
The $200 million worth of toys that will soon be sold are only part of the "Toy Story" peripheral plan.
Daenerys Entertainment has also signed agreements of intent with merchants such as McDonald's. As long as "Toy Story" can achieve good success at the box office, companies such as McDonald's will also launch corresponding brand-licensed products.
After playing with it for a while and chatting with Nancy about some details, Simon finally said with a smile: "At least, even if "Toy Story" doesn't sell well, there should be children who like these toys."
Nancy Brill also held a Buzz Lightyear in her hand and played with it, saying: "Yes, otherwise, those businesses would be unlikely to take such a risk. But, BOSS, you think so, which makes me a little worried."
Simon smiled, pointed to a pile of toys on the conference table and said, "Pack all these, I'll take them back and keep them for my son."
Nancy smiled when Simon suddenly mentioned this and said, "You named your son Melbourne?"
"Yeah, how do you feel?"
"Far worse than Daenerys, Melisandre, Ygritte and Cersei."
"It's a boy."
Nancy asked curiously: "What if it's a girl?"
"Seattle."
Nancy was confused: "Huh?"
Simon said: "If it's a girl, let's call her Seattle."
"Will it still be called Los Angeles in the future?"
Simon shook his head and said: "Los Angeles is two words, and besides, I don't like this name."
Nancy rolled her eyes and said, "When your child grows up and finds out that his name is so special, he will be very grateful to you as his father."
"Of course, and you are wrong. When Melbourne grows up, you will definitely find that there are a lot of 'companions' named Melbourne around you."
"Why?"
"Because this is the name Simon Westeros gave his child. No one else in the world can be Simon Westeros. They often expect their children to be as good as Simon Westeros' children. Luck, so the name Melbourne is definitely going to catch on.”
Nancy tilted her head and said, "BOSS, you are so arrogant."
"That's probably not what you are thinking. Besides, the way you tilt your head looks very nice."
Nancy straightened her neck immediately, with a little vigilance in her expression.
Simon smiled and said, "Don't worry, it was a real compliment and I didn't mean to flirt with you. I never flirt with a woman who doesn't want to get close to me."
"BOSS, it's time for you to go to work."
"Of course," Simon nodded, pointed to the toys on the table, and said, "Don't forget to pack them."
Staring at Simon turning around and leaving the conference room, Nancy couldn't help but pat her chest and murmured in a low voice: "Dangerous guy."
Suddenly, I remembered that there was something I had not discussed with my boss.
Regarding Blockbuster, Simon originally talked about Blockbuster's network transformation.
With the rapid increase in the number of Internet users in the United States, Nancy, who originally felt that Simon's idea was unrealistic, could not help but think that she could start to make some arrangements for this.
Well, there's no rush in this matter.
Moreover, she also has enough authority to make arrangements on her own without having to discuss everything with him.
Simon's decentralized attitude has always been very satisfying to her.