The prime time period for American dramas to be broadcast is from September to March of the following year.
Because from April to August, the weather is fine, everything begins to recover, and everyone likes outdoor activities, so fewer people watch TV.
China is different. As long as you have a good TV series, people will watch it whenever it is broadcast.
After all, China's population is about four times that of the United States, and the population base for watching TV series is already very large.
Therefore, the period after the Spring Festival has become the focus of the first wave of ratings throughout the year.
In this regard, Shanhai.com, which already dominates online ratings, is not showing any mercy at all.
As soon as they take action, they become kings.
As early as the Spring Festival, there was a notice on each video advertisement of Shanhai.com.
"In March, please pay attention to Shanhai.com, "The Gift of Room No. 7" will be launched soon!"
"The world's number one box office movie in China, the number one selling book in China in recent years, the most performed drama in the history of Chinese dramas in two years... Now, the TV series version is finally going to be released!"
"Teacher Xu Gu, a drama master with hundreds of performances, will play the role of Jackie Chan, and the national elf Li Wei will play the role of Li Yiyuan... How will they be different from the combination of Guo Hang and Yang Shu?"
"It took half a year to shoot and cost more than 100 million yuan to create the entire movie in real scenes!"
"Shanhai.com and Fengxiang Film and Television jointly launch it, the biggest surprise this year, so stay tuned!"
“…”
Seeing such rounds of publicity is enough to make fans of "The Gift of Room 7" excited.
Over the past few years, the most successful IP in China has to be "The Gift of Room No. 7".
Although it is impossible to adapt it into a game, in other aspects, its performance is definitely top-notch.
Whether in terms of books, movies or plays, "The Gift of Room No. 7" has ranked first in the country.
Regarding "The Gift from Room No. 7", some people conservatively estimate that Teacher Chu Liuxiang earned at least 1 billion yuan!
Exaggeration
Write a book and end up making 1 billion!
I'm afraid this is something that any best-selling author would envy and hate, right
Even in the United States, where their royalties are high and the cost of adapting movies is also high, there are absolutely very few such benefits.
In China, that is an unprecedented first.
Now that the TV version of "The Gift from Room No. 7" has come out, everyone speculates that it will definitely add tens of millions or even hundreds of millions of profits to Teacher Chu Liuxiang!
There is no way, who knows that "Gift from Room No. 7" has hundreds of millions of fans across Asia
This is also true.
Before "The Gift of Room No. 7" was broadcast, Shanhai.com disclosed the purchase price early.
300 million.
Shanhai.com spent RMB 300 million to acquire the premiere broadcast rights of "The Gift of Room No. 7" and the exclusive broadcast rights on global networks.
This means that if online viewers around the world want to watch it, they must come to Shanhai.com to watch it.
In other countries, TV stations can only buy the rights to broadcast the second round, and they have to wait until Shanhai Network finishes broadcasting.
Therefore, the 300 million is definitely worth it.
Don't think that Fengxiang Film and Television has taken advantage of it. In fact, there have been rumors for a long time. Youyi.com, which has been robbed of its limelight in the past two years, once offered a price of 250 million or even 300 million yuan, but was ignored by Teacher Lu Xiaofeng. He refused without hesitation.
Everyone laughed after hearing the news.
They all knew what it meant.
Who told you that Youyi.com offended both Lu Xiaofeng and Chu Liuxiang back then
Although you, Youyi.com, say that "there is no grudge in business," they just don't want to cooperate with you. What can you do
Want revenge
hehe!
Do you know what it means to be a world-class mathematician who solved Fermat’s last theorem
I won't mention this.
For Fengxiang Film and Television, this purchase fee is also a huge profit.
In fact, filming "The Gift of Room No. 7" was very easy because most of the actors chosen were actors from the drama version who were very experienced and not expensive.
It took roughly two months to shoot, and one month to complete post-production.
The overall cost was controlled within 50 million yuan.
Director Hu Zhenshu received 5 million, which is the most.
In terms of actors, Mr. Xu Gu received the most, 3 million.
Li Wei, who plays Li Yiyuan, only received 1 million. - Zhang Shihan, another drama star, was directly rejected by Xin Changkong because her mother Shiliu asked for 3 million yuan.
The rest of the supporting roles only cost about 300,000-800,000 yuan, and the salary ratio is very well controlled.
But even if this investment-to-income ratio is announced, Xin Changkong is not worried about the envy, jealousy, and hatred of outsiders.
Because everyone knows that teachers Chu Liuxiang and Lu Xiaofeng have donated almost all their income to mountain village education. The hundreds of mountain schools are proof one after another.
Photos and videos of "Lu Xiaofeng No. 7 Elementary School", "Chu Liuxiang No. 18 Middle School" and so on can be seen everywhere on the Internet.
There is a netizen who claims that he wants to visit all the schools donated by Chu Liuxiang and Lu Xiaofeng. However, more than a year has passed and he has not finished the visit yet and is about to collapse.
Fortunately, each of his videos has been played by at least millions of people, which has brought him a lot of reward income to support him. Otherwise, everyone would probably be depressed.
These are the biggest talismans for the two bosses. No one can say anything to them. If you have the guts, why don’t you try donating so much
So even after Shanhai.com announced the price of 300 million, what people discussed the most was "Shanhai.com is so rich," rather than "Chu Liuxiang and Lu Xiaofeng, two prosperous people, have made so much money." !”
In any case, the TV series purchase price of 300 million is a sky-high price.
Although it is not as good as the overall revenue of 500 million from "Yue Yu" due to overseas income, as a TV series that relies almost exclusively on the domestic and Asian markets, "The Gift of Room No. 7" is enough to be proud of.
It was also amid this high expectation that "The Gift from Room No. 7" was officially released on Shanhai.com.
The two episodes aired on the first day created a good start.
With a record of 270 million people watching online and an average of 130 million people watching it, the whole network was shocked.
Although this result includes viewers in Japan, South Korea, and Southeast Asia, the highest number of viewers, which almost exceeded 300 million, and the average number of viewers, which is firmly above 100 million, are enough to make Shanhai.com laugh even in its dreams. come out.
In the comment area of "The Gift of Room No. 7" on Shanhai.com, there are hundreds of comments that refresh every second.
"Uuuu~~Why did I cry in the first episode?"
"My favorite is Xiao Yiyuan. Whether it's Yang Shu's version, Li Wei's drama version, or Zhang Shihan's drama version, I've watched them all! But now that I'm watching the TV series version, I still can't help but have red eyes!"
"I was most worried that the director and screenwriter would mess up and ruin our classics! But now it seems that the rhythm is controlled very well! Lao Xin is really good as the director!"
"Yes, both teacher Xu Gu and kid Li Wei grasped the essence very well and acted really well!"
"They don't have the exaggeration of a drama at all! They are so restrained, so serious, so real... What should I do? I want to continue watching but I'm afraid of crying~~"
"Who is not like this? My mom, dad and I were so worried after watching two episodes! Obviously the plot is quite light now!"
“…”
Messages like this reached 77 million within 24 hours.
Various discussions have exceeded 200 million messages.
Shanhai.com's servers are about to crash.
This shows how influential and powerful "The Gift of Room 7" is.
With such huge popularity, the TV series "The Gift of Room 7" can already declare itself a great success! !