Chinese people generally celebrate the Spring Festival for almost a month.
The New Year atmosphere begins before the Lunar New Year, and it is not until after the fifteenth day of the first lunar month that we can be considered on track.
During this period, the news also tries its best not to report any negative news that goes against the festive atmosphere, but instead tries to find some positive news that can make people happy.
There is no doubt that the donation of the "Love of My Life" album mentioned by Zhao Changshou in a previous interview is the focus of Huaxia TV's continued follow-up reports.
Originally, Tang Yuan also wanted to keep a low profile.
He is not a hypocritical person at all, and now that he has status, he would not do something good just to show it off. That would be too low a level.
But now that the central government wanted to know the details of the entire donation by name, he had no choice but to ask his assistants to hand over the details to the Huaxia TV program team.
There's really no way.
Mom asked you to give me something, can you not give it to me
It was impossible for Tang Yuan to handle this matter by himself. He asked several of his assistants to discuss the matter.
These people have been with him for more than 10 years. Those with bad character and personality have been dismissed by him long ago.
In Lan Kai's words, these people may not be the best in ability, but their personalities are similar to Tang Yuan. They are capable and reliable people.
Compared to the group of people around Zhu Shengyu, it was much better.
Zhu Shengyu's first agent was his brother. As a result, within three years, not only had all his hard-earned money been misappropriated, but he also borrowed tens of millions in Zhu Shengyu's name, and then ran away.
This incident was such a big deal that Zhu Shengyu had to work harder, and it took more than two years to regain his strength.
As a result, his second agent also failed. Now he simply asked his wife to take care of it, but his wife's relatives were not very efficient either, which made him very distressed.
Let’s ignore this matter.
This time, all the money for the "Love of My Life" donation came from album sales.
Generally, album sales are divided into two types: online and offline.
Of course, online transactions are cash transactions, and you can get income immediately.
It’s just that this income comes from music websites. If you, a singer or a record company, want to settle accounts, you can settle accounts once a month for the three major record companies, and for first-class companies once every half a year. For ordinary small singers and small companies, you can settle accounts once a year. The knots are no exaggeration.
With the name of "The Love of Life" and the influence of Lan Kai and Tang Yuan, the three major music websites are very happy. They settle the bill once a month without any delay.
"The Love of My Life" officially went on sale on December 22nd, and on January 22nd, the music website settled the account once.
Relatively speaking, records sold offline are much simpler.
Because "The Love of My Life" is very popular, and it was promoted and released immediately after the end of "I Sing My Song", which caused a lot of enthusiasm, so of course more people want to buy it.
Therefore, those dealers directly pay to buy it back at a discounted price, and then find the dealers below to distribute it themselves.
So the money had already arrived.
However, there were continuous additions and sales continued to be recorded, so the statistics were calculated as one month.
With this money, after deducting all expenses, Tang Yuan's assistants donated the money to the mountainous areas in need of help together with the charities they had already contacted.
Nowadays, people are smart about donating money. They will never give it to the villages and towns to the maximum extent possible, but turn it into physical objects.
They would rather spend all the money to build roads, lay infrastructure, etc., rather than let the money fatten a bunch of rats.
The first donation from "The Love of Life" was for the construction of a 20-kilometer rural road in the southwest mountainous area.
Due to the Spring Festival publicity and the driving effect of Yan Wan, the second payment on February 22nd was much more, and it happened that another 100 kilometers of rural roads were donated here.
This is a big deal. It has connected 23 villages and opened up the two mountains there, allowing people and their products that had previously been difficult to get out of the mountains to come forward.
The program team of Huaxia TV followed this group of people to the construction sites where the first batch of construction was being carried out, and then prepared for discussions on the second batch of construction.
By the way, they also went to interview people living in the deep mountains and old forests, and saw their smiling faces because communication with the outside world was about to become simpler and easier.
Especially the kids.
Many of their fathers and even ancestors have never set foot out of these mountains in their lives. The remaining people mostly just find villages and towns after leaving the mountains and do some transactions and sales there, which is considered the limit.
Times have changed now, but their lives still haven't changed much.
But now someone suddenly wants to open up the passage between these two mountains and the outside world, so that they can easily walk out of the mountains in two to eight hours. This is simply unimaginable for them. matter.
The simpler a person is, the easier it is to resonate with people.
Looking at the smiling faces of children and the smiling faces of the wrinkled old people on TV, people all feel a sense of hope.
A hope that comes from the heart.
This program was run for three full episodes, one episode a day.
Its highest ratings exceeded 17%, and its replay ratings also reached over 8%.
Although there is an important factor in this that CCTV dominates the ratings of all TV channels during the Spring Festival, and there is also the factor that people spend a lot of time watching TV during the Spring Festival, such ratings are still uncommon.
Another benefit brought by the program is that the sales of "The Love of My Life" have begun to rise again in the past few days.
This is true whether online or offline.
Everyone involved in this matter has directly set a positive example online.
Those who did not participate in it all sighed secretly, thinking that it was such a pity that such an opportunity to gain fame and prestige was missed.
With this much-publicized positive energy around me, as long as I don't seek death, no one will dare to do anything evil!
For example, Xiaohua Dan Buyiyi, who has always been a controversial figure, has as many people who love her as she hates and is jealous of her.
As a result, just recently, there have been less obvious comments that slander her and attack her.
It’s not that the trolls have become more aware, but that many words and attacks with the prefix Buyiyi have become keywords, and they can’t be sent out at all, and naturally they can’t do anything wantonly.
With less negative news, positive news will naturally take advantage.
When young people see Buyiyi's positive image, of course they are willing to like her, and new fans will gradually increase.
Buyiyi herself never imagined that there would be such unexpected benefits. When she called Shen Huan, she was as excited as a child.