ABC headquarters at 66th Street on the Upper West Side of Manhattan.
In the multimedia projection room, Dr. Mark, played by Anthony Edwards, was woken up again at 6:30 in the morning, looked at his watch, and sat up tiredly from the narrow storage room. "The Story of the Emergency Room" "Long network. I have been researching the Yahoo website for the past few days, and I just have a lot of doubts, and I hope to get answers from you, Mr. Williams. "
When Eric made an appointment with the other party, he didn't hide his intention to invite the other party to meet. Hearing Tina Brown's explanation, he said: "Of course it's no problem. Just ask me if you have any questions. Also, call I'm Eric, do you mind if I call you Tina?"
"Of course not," Tina Brown nodded, and was about to say something. Eric gestured to the notebook that displayed the Yahoo homepage, and said, "This is not the latest Yahoo homepage, can I use it?"
Tina Brown pushed the notebook over, and Eric casually asked the waiter who came over for a cup of coffee. Then he turned to his notebook and skillfully entered a URL, and a brand new homepage appeared on the browser, which was completely different from the layout of the Yahoo homepage just now.
The original Yahoo homepage is the simplest T-shaped layout, and the entire page is divided into three sections according to the T-shaped dividing line. The brand-new homepage is a typical 'same' layout, which is basically adopted by later classic portal websites, which can be said to be a successful model that has been verified by 'time'. This is also the plan that Eric has repeatedly discussed with the Yahoo team via email recently. However, the new home page is still in the internal testing phase.
Compared with the portal home page in my memory, which takes a long time to pull down to reach the bottom, the page at this time is only designed to be as big as a monitor screen due to the speed limit of the network. The top of the page is still Yahoo's web icon and search bar, and on the left is a series of column links. The login interface, e-mail, Yahoo Forum and the upcoming instant messaging tool are moved to the right, and the center of the word '同' is the recommended news content.
Above the original news content, Eric originally planned to add a website recommendation section like the website navigation, but these "super traffic portals" will definitely be able to charge according to the advertising effect in the future. According to Yahoo's expected traffic, these "advertisements" in the next few years Bit' will bring in a lot of revenue for Yahoo every year, but for now. Wanting to collect advertising fees from some websites is undoubtedly wishful thinking. Since he can't receive money, Eric would rather cancel this section temporarily. After all, if the navigation section is launched now, it can only be free. As we all know, the Internet wants to change from a free model to It can be said that it is even more difficult to change the charging model.
Eric opened the internal test interface, turned the laptop screen to a position where both of them could see it, pointed to the column links on the left such as 'News', 'Finance', 'Entertainment' and the key news recommendations in the middle. Na Brown said: "If you are willing to be the editor-in-chief of Yahoo. These content sections will be your future work objects. The key news recommendations in the middle are like the key content recommendations on the cover of magazines, and each sub-section is related to the magazine. The various sub-section pages of the website are very similar," Eric said, casually opened the entertainment section, and briefly introduced it.
Tina Brown patiently listened to Eric's narration. Then he looked up at him and said with a smile, "Eric, why do you think I'm qualified for this job?"
Eric shook his head and said: "I can't confirm this, Tina, this is a brand new industry that has never existed before, so I can only look for someone who can take this position from the traditional media industry. Someone just recommended it to me After some understanding, I think you are indeed a good candidate. However, Yahoo does not give you much time to adapt to this job. You can only get a one-year work contract. Within one year, if you If you are not satisfied with your work, you can only leave."
Tina Brown frowned slightly when she heard these harsh conditions. As a strong woman who has been in the magazine industry for nearly two decades, even the top executives of Condé Nast, the parent company of "Vanity Fair", would not use such an unkind tone talk to her. However, thinking of Eric's identity, Tina Brown swallowed back the words she originally wanted to refute. The status of this young man in the media industry at this time has definitely far surpassed that of any executive at Condé Nast Not to mention that he still possesses such amazing wealth. In Western society, wealth represents real power.
After sorting out her thoughts, Tina Brown said: "Eric, it is rumored that you have invested hundreds of millions of dollars in browser software, Yahoo, and online email services. I just want to know how you plan to recover these investments. Although you have a lot of money, for any industry, pure investment without profit is absolutely impossible to last.”
"Yahoo's user base is already very large, and the company is developing a unique advertising system. These projects are still in a state of confidentiality. The detailed inside information can only be learned after you sign a contract with Yahoo."
Yahoo and email services have been testing simple banner ads and email ads on a small scale before. Tina Brown has also discovered these when researching Yahoo's website these days, but she doesn't think these seem inconspicuous Advertising actions can pay for the huge expenses of the website. However, since Eric is unwilling to disclose the inside information in advance, Tina Brown can only ask other questions: "What about the content, Eric, Yahoo uses the method of reprinting content from other websites, and the original content is not There are many, but I think that the content on the Internet is still very scarce, if it continues, Yahoo will soon fall into a development bottleneck.”
"Of course I have also considered this," Eric said with a faint confident smile, "Although this is also in Yahoo's next development plan, I can tell you something in advance. Starting from the second half of the year, Yahoo will Establish a special angel investment fund to support the further development of those potential websites. The initial investment scale is about 100 million US dollars, and the money will be spent within one year. According to the average investment scale of 10,000 US dollars per website Forget it, Yahoo will support about a brand new website, and in the future, as long as it is needed, I don’t mind burning 100 million dollars a year to do it. Besides these, you also need to set up NetEase’s own content editing department, as long as Your idea is fully viable, and I don't mind putting enough money into it."
Burn 100 million dollars every year to support the development of the website!
The moment she heard this data, Tina Brown's first reaction was that this legendary young man must be crazy. Although there are hundreds of thousands of large and small websites on the Internet, it is not an exaggeration to say that none of them are truly profitable. Most of the websites are either company profile sites or some personal websites Small websites created out of interest, and the number of formal commercial websites is still very scarce.
Eric noticed Tina Brown's fleeting expression, and said with a smile: "When Columbus proposed the great voyage plan, many people thought he was crazy, but he still chose to travel far. Because of this, we now Only then can we sit on the continent where he landed and discuss another crazy plan suspected of being a lunatic, can’t we?” (To be continued.)