The most important factor for the success of the original "America's Next Top Model" and "Project Runway" is that the two hosts, Tyra Banks and Heidi Klum, are also producers. Participate in the production of the program.
Although Eric has watched a few episodes of "America's Next Top Model", even if he competes in person, he is likely to produce something nondescript, because he has only a half-knowledge of fashion expertise, and he can simply Eric can clearly distinguish the pros and cons of a model's makeup and steps, but Eric can't tell if he is asked to comment in detail on what is good and what is not. No problem at all for a top supermodel for years.
However, for these two beauties to devote great efforts to these two programs, it is definitely not enough to be the host. Therefore, Eric came up with the idea of producing according to the cooperation mode of the previous life, and separated With a small profit, the two of them will be deeply involved in the production of the program, and Eric can rest assured.
After Eric finished speaking, Cindy Crawford pointed to the document in Eric's hand, and said, "Eric, you asked us to build the main creative team, but if there is only one production budget, we don't even know What should I do?"
Linda Evangelista followed suit and said, "Yes, Eric, you should give us some guidance, right?"
"Let's divide the tasks first," Eric smiled, and handed the two documents in his hand to Cindy Crawford and Linda Evangelista respectively, and said, "According to what I have told you Based on the understanding of the two, I think Cindy is more suitable for "America's Next Top Model", so Linda, you can take charge of "Project Runway"."
Linda Evangelista took the document from Eric, and did not open it as eagerly as Cindy Crawford, hesitated for a while, and said, "Eric, you may know me Not enough. Otherwise, you'd know I'd be a better fit for America's Next Top Model, and I'm the first supermodel."
From the conversation just now, Linda Evangelista realized that "Project Runway" was Eric's temporary idea. The supermodel competition is also more civilian than the design competition. Then, the prospect of "Project Runway" is definitely not as good as the long-awaited "America's Next Top Model". Although Eric insisted, she could only accept it, after all, the two of them were behind. But there are 38 other angels in the Victoria's Secret Legion waiting for this opportunity. She would not do such a stupid thing as voluntarily giving up the opportunity to others, but Linda Evangelista still feels that she should Let's fight, in case Eric agrees.
Before Eric could speak, Cindy Crawford retorted: "Linda, I'm still the first supermodel to serve as a TV host. Obviously, I'm more suitable for "America's Next Top Model" than you."
"What's the use of being a fashion show host for several years? Seriously, Cindy, I don't think your taste in this outfit is very good today. It's just that I've been embarrassed to tell you just now."
"Oh, thank you for your advice, Linda," Cindy Crawford stretched her body gently, without any anger, and looked at Eric with a smile: "Eric, Linda's dress taste is better than mine. Gao, so it is more appropriate for her to be the producer of "Project Runway", ha ha."
Linda Evangelista didn't expect to dig a hole and fill it in, so she snorted depressingly. Also looked at Eric.
"Hey, don't argue, it's settled like this," Eric saw the two women confront each other. Laughing: "I have more confidence in you two now."
"Oh, why?" Cindy Crawford felt that Eric's smile was a bit bad, but still asked curiously.
Eric did not answer directly, but asked instead: "Do you know what is the most important thing in a reality show?"
The two women raised their heads at the same time, and Eric didn't show off, and said with a smile: "The most important thing in a reality show is Drama (catch a horse). The conversation between the two of you just now can be added to the scene of a reality show without any processing. "
Regardless of any form of reality show, there is an element that is indispensable. In the West, this element is called "grabbing horses", and in the East, it is called tearing.
Cindy Crawford and Linda Evangelista were a little embarrassed, but Eric didn't mind at all, and continued: "Actually, the prospects of the projects in your two hands are comparable. The most important thing is Can you do it well, just like "Project Runway", if you can capture the essence of the reality show, even if the audience has no knowledge of fashion design, they can still find the joy of continuing to watch from the confrontation between the contestants."
Cindy Crawford just watched "Survivor". Hearing what Eric said, he asked, "Eric, I've always wondered, does "Survivor" have a script?"
Eric nodded and said with a smile, "Yes."
Cindy Crawford suddenly had a feeling of being deceived. You must know that "Survivor" has always been completely unscripted as a publicity gimmick. She used to prefer the program "Survivor": "Then, we What you see on TV are all designed?"
"You guys have to do it yourself, so you definitely need to know about these things. Reality shows definitely have scripts, but this kind of script is not the kind of script that is mainly based on lines when making film and television dramas, but a script in the form of a show. This is In this kind of script, apart from the iconic lines of some hosts, the other is mainly to design some possible plots according to the characters of the players. Moreover, this kind of plot setting does not force the players to execute it, the program group wants them to do it What, I will give more subtle guidance." Eric said, looking at the two women with a smile on the corner of his mouth, and said: "For example, I want the two of you to have a dispute, so I will be more optimistic about the two of you. The project was handed over to one of them, and the other felt dissatisfied, so there was the situation just now.”
Linda Evangelista frowned and said, "Eric, you are so hateful, you are making fun of us again."
"What I said is the truth," Eric smiled, and continued: "In addition, there is benefit guidance. As long as the contestants participating in the "Reality Show" are smart enough, they will know what the program group wants them to do , under the stimulation of huge bonuses, they often take the initiative to produce the effects required by the program group. The scripts that ordinary people recognize are often scripts of lines, while the 'scripts' in reality shows are scripts of behavior. Therefore, real people There is no script for the show’s publicity, so it’s actually not a lie.”
Cindy Crawford asked, "Eric, what if we have a plot and the contestants don't want to execute it?"
"There are so many contestants in a reality show. The production team can collect at least several hours of material during each shooting process, but each episode of the official show is only 43 minutes, so you can choose from a bunch of materials. Produce shots that meet the needs, for those players who are determined to go their own way. The result is very simple, PASS. And at the end of the show, there are fewer and fewer players. At this time, there is no need to worry at all, because those who can stay must be familiar with the rules and willing to accept people."
"Wow, it feels like... the whole outlook on life is going to be subverted, so, is this still a professional reality show, I mean. Can our professional knowledge be used?" Linda Evangelista He opened his mouth exaggeratedly and sighed.
Eric nodded and said: "Of course, if the fashion designer in your show can surprise everyone in the future, for the sake of fairness, you must keep him. This is the principle that strength overrides everything, but with A person with this level of strength is definitely less likely to participate in a reality show."
Cindy Crawford did not have the emotion of Linda Evangelista, but she was thinking about something more practical, saying: "Eric, I was thinking, you can learn from "Survivor" Send us a skilled producer or two for the project?"
"Of course, even if you don't mention this, I will do it. I just said that Firefly will provide you with some staff, and that's what I mean."
Linda Evangelista was not to be outdone, and asked: "Then, Eric, can you briefly talk about your thoughts on "Project Runway". I can't just make it with no direction at all? "
Although I haven't watched "Project Runway", but it is a follow-up work of "America's Next Top Model", Eric can roughly figure out some program formats, saying: "The first is to build a creative team, Firefly will draw a few Professionals who have participated in the production of "Survivor" to you. But if you completely imitate the form of "Survivor", then I can almost foresee the failure of this show, so, on the basis of "Survivor", you You need to create your own style. For "Project Runway", you need to find a few judges first, three permanent judges, including yourself, plus an old-fashioned fashion designer and the editor-in-chief of a fashion magazine. For one thing, you can find it from the Hearst Group, and they will cooperate. Of course, if you have a suitable candidate, you can also follow your own ideas."
Linda Evangelista tilted her head and thought for a while, then said, "Eric, what do you think of Anna Wintour?"
Eric was speechless.
Cindy Crawford laughed and said unceremoniously: "Linda, I think Karl Lagerfeld is more suitable. You can invite Lafayette, and both the producer and host positions Give it to him."
Linda Evangelista realized that she was a little whimsical as soon as she spoke, but she said to Cindy Crawford without showing any weakness: "I'm just talking casually, do you need to be so happy? "
"Okay, don't be noisy," Eric still likes watching cats fight, but now is not the time.
After the two women turned their attention to him, Eric continued: "Linda, you have to understand that you are the core and signature of this show, so the biggest person in this show can only It's you, and even I will be completely hidden behind the scenes and will not appear on any producer list. In terms of selecting the judges, at least two fixed guests, the coffee position must not exceed you, and the guest guests also need to consider the possibility Continuity, even if you have this connection, it is impossible for others to attend the show for nothing. You must pay for guest appearances. Occasionally a big name is invited once or twice in the series, but more often, it’s better to invite someone who is a little bit famous but not that big.”
Linda Evangelista nodded and said, "What about the others? I just watched "Survivor". Should we adopt a two-to-one confrontational grouping mechanism like "Survivor"?"
"In this regard, you need to think about it with your team. I can only give some of my own ideas. Group confrontation is definitely not acceptable. You must know that every designer is a complete individual. They have Your own style, so, during the program, you can fight in groups, but most of the time, it’s better to fight against an individual. Well, I think, you can choose a theme for each episode and set a corresponding time for them to Come to produce, then judge, eliminate one by one, and finally win the championship, well, the structure of each episode is roughly like this."
Cindy Crawford said: "Eric, what does our champion want to reward, is it also a million dollars?"
"This is definitely not possible. We are a niche program of a niche TV station, so there are only 100,000."
"One hundred thousand, uh, isn't it too stingy?"
"Do you think that everyone has such a high income like the two of you? The average annual salary of Americans is less than $50,000, or $100,000, which is a huge sum of money for most people. In your hands For these two shows, in order to maintain enough authenticity, the selection of contestants must be strictly limited to the common people. The models should preferably be fledgling small town girls, and the designers should not be too professional. In addition, the final reward must not only be In terms of money, in addition to bonuses, the final prize of "America's Next Top Model" also needs to provide the resources needed for a model to become famous, for example, an opportunity to land on the cover of a top fashion magazine, the Hearst Group will provide support, and the other is a modeling agency The opportunity to sign a contract, you communicate with your own brokerage company, I think they will definitely not be stingy with this cooperation opportunity."
"What about me, mine?" Linda Evangelista asked.
"Your side is also a bonus of 100,000 US dollars. Well, it's better to have another chance to cooperate with a fashion company. You should contact first, and I will also say hello to LTD," Eric said, waving his hands, and said : "In short, these are your own affairs." (To be continued.)