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Since its birth in 1954, Godzilla is definitely the most famous monster in the world.
As Godzilla's first big movie after entering Hollywood, and with the most popular CG special effects in recent years as a gimmick, even if you don't talk about Godzilla fans all over the world, just relying on the popularity of this monster is enough to attract A large number of spectators automatically walked into the cinema.
Therefore, Sony Pictures has high hopes for "Godzilla". It not only invited Roland Emmerich with an unprecedented salary of 20 million US dollars plus 15% of the North American box office, but also made an ambitious plan from the very beginning. In the trilogy plan, the production budget of the first part of the film has also been increased from the original 120 million US dollars to 150 million US dollars. Stimulated by the global box office explosion of "Titanic", Sony Pictures, which confidently wants to hit the global box office of 1 billion US dollars, even raised the film's publicity budget to 70 million US dollars.
Intensive TV trailer bombardment and overwhelming poster publicity made "Godzilla" the most watched super blockbuster of this summer file from the very beginning, and the audience's expectations were far higher than those of "Batman and Robin" and "Godzilla". 007 "Casino Royale" and other summer blockbusters.
Under the profligate marketing campaign of Sony Pictures, almost no one in Hollywood doubts that "Godzilla" will become the most popular film in the summer. The one-week schedule can be said to be completely monopolized by "Godzilla". Even those independent films from small film companies who like to grab food after the summer blockbusters dare not choose to release this week. The opening scale of more than 3,300 screens has also tied the opening screen record set by "The Mummy 2" last year.
Under the background that "Titanic" has just created an unprecedented box office record, the entire film industry is not sure whether Hollywood will have another box office giant soon. Therefore, apart from Sony Pictures, Hollywood Most studios are watching Godzilla's box office figures with trepidation. Even if "Godzilla" only shows half of the box office potential of "Titanic", in the case of one ebb and flow, other films that follow will also be impacted to varying degrees.
"Godzilla" seems to have lived up to the expectations. The box office at midnight on the opening day was 6.25 million US dollars. You must know that "Jurassic Park", which broke the midnight box office record a few years ago, had a box office figure of only 4.59 million at that time. USD only.
However, perhaps it also corresponds to the saying that the higher you stand, the harder you fall.
After the good start of the midnight show, on Friday, major newspapers and media in North America poured a basin of icy cold water on this super blockbuster.
"It's so spectacular, it's so spectacular, it seems that blockbuster special effects are not a panacea."
Beverly Hilltop mansion, early in the morning, flipping through the fax sent by the Fox distribution department, Elizabeth said with a little excitement, but her tone was a bit sour no matter how she heard it.
Although it has the convenience of the Firefly Alliance, it also owns the shares of the Australian branch of the digital field, and can easily use the industry's top special effects production resources, but Fox does not have a blockbuster CG special effects movie released this year, except for the production of "" "Star Wars Prequel", several special effects film projects prepared by Fox itself are in the early stage of brewing.
Eric took the breakfast from Julia, opened the laptop on the dining table, glanced at Elizabeth, and joked: "What age is it, and you still use such an old-fashioned communication method as fax, come, let me introduce you Take a look at Yahoo's corporate email system."
Elizabeth rolled her eyes at Eric, and said contemptuously: "What's more, the asking price is so expensive. When I submitted the budget, it was almost rejected by the board of directors. If I knew it, I would have used AOL." Suddenly remembered that America Online was also When Firefly invests in its subsidiaries, Elizabeth added bluntly: "Microsoft's is also good."
Julia went to the kitchen to bring her and Elizabeth's breakfast, sat down at the dining table, and asked, "Liz, what did you just say was spectacular, the film review of "Godzilla"?"
Elizabeth became interested again, and said, "Yes, let me read it to you. These are some of the movie reviews that the company just collected this morning."
"Entertainment Weekly: Despite some smart, thrilling shots, this $150 million junk sci-fi blockbuster is far more embarrassing than shocking."
""Variety Show": Not to mention those big scenes that make people feel boring, this monster movie as a whole gives people a sense of incongruity and weirdness. The director obviously failed to grasp the soul of the story."
"Also, Roger Ebert wrote a review in the Chicago Sun-Times: 'You have to lose your brain to accept a movie like this, but my brain keeps insisting that it doesn't The welcome part uses logic'. Haha, Roger probably got PR, but the sarcasm is embarrassing enough, even though the review sounds mild."
"This "Arizona Daily Star" is not merciless at all: 'Unbearably dull and boring, it is impossible to imagine how anyone could like such a pile of excrement-like garbage'. Tsk tsk, no I wonder if Sony has offended this film critic by scolding him so harshly."
"..."
Elizabeth dismissed more than a dozen film reviews from newspapers in one breath, and Eric only heard two film reviews that were barely praiseworthy. Several major Hollywood film companies are basically paying attention to the box office performance of "Godzilla". Eric opened the email, and Firefly also sent some word-of-mouth and data analysis of "Godzilla".
According to the film review results of dozens of mainstream American newspapers on Friday, "Godzilla" has just been released, and the overall score of the film has been pulled to a level of 3 points, which is not worth watching at all.
Although the box office of "Godzilla" reached 6.25 million U.S. dollars at midnight, the distribution department of Firefly predicted that under the influence of such ultra-low word-of-mouth, the box office of "Godzilla" may not exceed 80 million U.S. dollars in the first week, which is far from enough. Meet Sony's expectations of breaking 100 million in the first week.
After listening to Elizabeth read a series of film reviews, Julia said in disbelief: "The production cost of 150 million US dollars, no matter how bad it is, it can't be so bad, right?"
""Future Water World" spent 175 million yuan, and it still has a bad review, but "Godzilla" seems to be even worse. I remember that the overall score of "Future Water World" is still 4 points. As Elizabeth said, she flipped through the stack of faxes in her hand, and said, "The overall score of "Godzilla" is only 3 points now, and it is estimated that in a few days, there will be only one or two points left." This shit is really outrageous, Eric, you can't make trouble, can you?"
Eric closed the analysis file of "Godzilla", opened last week's box office statistics email, and asked with a smile: "What does your family do, and am I doing something wrong? Can't you see it?"
"Hmph, who knows what tricks you'll play behind your back, but I'm suddenly curious about such a lousy blockbuster movie, why don't we watch it together at night?"
"Not tonight. Robert Iger is coming to New York. Jeffrey and I have made an appointment to have dinner together. Tomorrow, I'll ask someone to book a small hall in advance."
"Are you willing to accompany us on the weekend?" Elizabeth habitually sarcastically said with joy in her eyes, and changed the subject in a blink of an eye: "By the way, how was the box office last week?"
""The Lion King 2" ranks first, with $55.7 million. "Prison in the Air" ranks second with $34.2 million," Eric just introduced the two movies, without continuing, looked up and smiled: "This The box office performance of the two films is not too high, and the total box office in a single week is only 130 million U.S. dollars, which is far from reaching the limit of about 200 million U.S. dollars in the summer. In the week before "The Lion King 2", with the mutual stimulation of two major animation films of different types, the box office performance of "Ice Age" will definitely be very good."
"I don't want to be used as cannon fodder by you. "Ice Age" is the first film of Blue Sky Studios. If it is smashed, it will be very shocking. Why don't you put "Finding Nemo" in "The Lion King 2" in front?"
"I'm giving Paramount a way to survive. We can't bully people too much. "Ice Age" is different. The cost is only 59 million U.S. dollars. The investment is not high and there is no pressure to return it. It is more suitable for coexistence with big men. "
"Nonsence."
Due to the influence of ultra-low word-of-mouth, although "Godzilla" performed well at the midnight box office, it only earned 17.5 million US dollars on Friday, and the subsequent Saturday's box office only slightly increased to 19.3 million US dollars. By Sunday, The single-day box office of "Godzilla" fell directly to a low of 16.7 million.
Although the total box office in the first weekend reached 59.75 million US dollars, although it easily won the summer weekend box office champion position. However, due to the continuous bombardment of bad reviews from the media for three consecutive days, the box office potential of "Godzilla" seemed to disappear suddenly on weekdays. On the first working day, the single-day box office of "Godzilla" continued to decline.
In the end, the box office of "Godzilla" in the first week was only US$7,366. Although this box office seems to far exceed the figure of US$55.7 million in the first week of "The Lion King 2", however, considering Sony Pictures' bombardment in the early stage The publicity offensive and the industry's general tone of "Godzilla"'s box office breaking through 100 million in the first week, the box office of 73.66 million US dollars, is still far from being considered a success.
What's more, the extremely poor word-of-mouth is also doomed that this film will usher in a big drop in the box office in the next week. After the box office of "The Lion King 2" was 55.7 million US dollars in the first week, the box office drop of "The Lion King 2" in the second week was only a very weak 24%, and it received another 42.33 million US dollars. In two weeks, the accumulated revenue of "The Lion King 2" The box office reached 98.03 million US dollars, which is only one step away from breaking 100 million. This will undoubtedly bring more pressure to the upcoming "Finding Nemo".
However, because the market performance of "Godzilla" was not so strong, the box office of "Prison in the Air" fell very impressively in the second week, only 32.3%. With a cumulative box office of 57.35 million U.S. dollars, it seems to have once again shown the potential to exceed 100 million.
…
…
""The Lion King 2" ranks first, with $55.7 million. "Prison in the Air" ranks second with $34.2 million," Eric just introduced the two movies, without continuing, looked up and smiled: "This The box office performance of the two films is not too high, and the total box office in a single week is only 130 million U.S. dollars, which is far from reaching the limit of about 200 million U.S. dollars in the summer. In the week before "The Lion King 2", with the mutual stimulation of two major animation films of different types, the box office performance of "Ice Age" will definitely be very good."
"I don't want to be used as cannon fodder by you. "Ice Age" is the first film of Blue Sky Studios. If it is smashed, it will be very shocking. Why don't you put "Finding Nemo" in "The Lion King 2" in front?"
"I'm giving Paramount a way to survive. We can't bully people too much. "Ice Age" is different. The cost is only 59 million U.S. dollars. The investment is not high and there is no pressure to return it. It is more suitable for coexistence with big men. "
"Nonsence."
Due to the influence of ultra-low word-of-mouth, although "Godzilla" performed well at the midnight box office, it only earned 17.5 million US dollars on Friday, and the subsequent Saturday's box office only slightly increased to 19.3 million US dollars. By Sunday, The single-day box office of "Godzilla" fell directly to a low of 16.7 million.
Although the total box office in the first weekend reached 59.75 million US dollars, although it easily won the summer weekend box office champion position. However, due to the continuous bombardment of bad reviews from the media for three consecutive days, the box office potential of "Godzilla" seemed to disappear suddenly on weekdays. On the first working day, the single-day box office of "Godzilla" continued to decline.
In the end, the box office of "Godzilla" in the first week was only US$7,366. Although this box office seems to far exceed the figure of US$55.7 million in the first week of "The Lion King 2", however, considering Sony Pictures' bombardment in the early stage The publicity offensive and the industry's general tone of "Godzilla"'s box office breaking through 100 million in the first week, the box office of 73.66 million US dollars, is still far from being considered a success.
What's more, the extremely poor word-of-mouth is also doomed that this film will usher in a big drop in the box office in the next week. After the box office of "The Lion King 2" was 55.7 million US dollars in the first week, the box office drop of "The Lion King 2" in the second week was only a very weak 24%, and it received another 42.33 million US dollars. In two weeks, the accumulated revenue of "The Lion King 2" The box office reached 98.03 million US dollars, which is only one step away from breaking 100 million. This will undoubtedly bring more pressure to the upcoming "Finding Nemo".
However, because the market performance of "Godzilla" was not so strong, the box office of "Prison in the Air" fell very impressively in the second week, only 32.3%. With a cumulative box office of 57.35 million U.S. dollars, it seems to have once again shown the potential to exceed 100 million. (To be continued.)