After meeting Qin Shen before, although Zhang Qia did not take seriously the cooperation proposed by Qin Shen, he could see that Qin Shen cared about this platform called Xiao Er Xian Vegetable.
So, after he came back, he immediately found someone to collect information about Xiao Er Xian Shu, paying attention to Xiao Er Xian Vegetable's movements.
After a period of understanding, he has actually figured out the business model of Xiaoer Fresh Vegetables.
In his opinion, although Xiaoer Fresh Vegetables looks like Hema Fresh, it also needs stores and also deals in seasonal fresh produce, but the difference between the two is actually quite big, and they are not the same thing at all.
To put it bluntly, Shenshou Fresh is mainly a platform. It integrates online and offline resources. It is not just a pure online platform, nor is it just a physical supermarket. It integrates three major functions: fresh supermarket + catering experience + online business storage.
And Xiaoer Fresh Vegetables is actually a farm, but their farm has built an online sales platform, so it is combined with the online.
I have to say that Xiao Er Xian Vegetable's model still makes sense in Zhang Qia's view, even if Zhang Qia looks at it with a critical eye, he still thinks it is new.
For entrepreneurs like Zhang Qia, whether a concept can be justified is very important. If there is no way to justify it, then it will definitely fail to do it well.
When he was doing Shenshou Fresh by himself, he felt that it made sense to integrate online and offline with the model of "one store, two warehouses and five centers". So even if many people are not optimistic about the project of Shenshou Fresh, he He gritted his teeth and did it.
Finally, he succeeded as he wished.
Therefore, after Zhang Qia learned about Xiao Er Xian Vegetable, he quickly saw the advantages and disadvantages of Xiao Er Xian Vegetable.
The advantage is the perfect combination of traditional agriculture and online sales, integrated operations, and the construction of its own logistics model.
In comparison, although Shenshou Fresh does not follow the traditional logistics model of large warehouses, they still have storage centers themselves.
But Xiaoer Fresh Vegetables is different. It directly builds a production base, and then uses the production base as the center to radiate the surrounding area through chain stores.
Overall, in terms of logistics, it will be "lighter" than the traditional model and the last mile model of Shenshou Fresh.
Of course, the shortcomings of Xiao Er Xian Vegetable are also obvious.
They need to subdivide regions and build greenhouse fruit and vegetable bases in each regional center, which will require a lot of investment.
Therefore, the "lightness" of the logistics link brings about the "heaviness" of assets.
Precisely because of this defect, Zhang Qia did not regard Xiao Er Xianshu as their opponent, at least not in a short time.
The characteristic of "heavy" assets of Xiaoer Fresh Vegetables makes it very difficult for them to spread out in a short period of time, and time is extremely important for an enterprise.
Based on this point alone, Xiaoer Xianshu is naturally at a disadvantage, and may die due to various reasons every minute.
After finding out the details of Xiaoer Xianshu, Zhang Qia actually put Xiaoer Xianshu down and ignored him.
But in the past month, things have changed a little.
Because the publicity of Xiaoer Fresh Vegetables began to spread in five cities, Zhang Qia, who was in Kangzhou, felt the momentum of Xiaoer Fresh Vegetables' promotion to some extent.
For example, when he goes to work in his own car every morning, he will see an advertisement for Xiao Er Fresh Vegetables at the bus stop.
Another example is that when he is watching TV with his wife and children, he will see an advertisement for Xiao Er Fresh Vegetables on TV.
For another example, when he clicks on some news apps, he will receive an advertisement push, and there are still advertisements about downloading Xiao Er Xian Vegetable's app.
Even when he walked into their company building, he could still see the figure of the camel appearing on the giant display screen outside the building.
With such momentum, Zhang Qia felt that he seemed to have overestimated the enemy.
He quickly paid attention to it, and asked someone to send up the business situation of Shenshou Fresh in Jiangqi Province, and he took a closer look.
Then, he found that since Xiaoer Fresh Vegetables was launched in Jiangqi Province, the sales of Shenshou Fresh in Jiangqi Province have begun to decline, and the turnover has been decreasing every month.
Although the current development focus of Shenshou Fresh is not in Xinjiang and Qi, although the sales decline of Shenshou Fresh is not necessarily related to the launch of Xiaoer Fresh Vegetables, although the business of Shenshou Fresh’s catering and other varieties can still be maintained. In terms of certain sales, only fruits and vegetables had a certain decline, but Zhang Qia still felt a sense of crisis.
He began to face up to the problem of Xiao Er Xian Vegetable, and began to try to imagine what kind of impact it would have on the business of Shenshou Fresh Vegetable if Xiao Er Xian Vegetable grew up.
Although the businesses of the two are not the same, the products sold by Xiaoer Fresh Vegetables overlap with the products sold by Shenshou Fresh Vegetables, especially the fruits and vegetables, and the two sides will inevitably compete.
Of course, Xiaoer Fresh Vegetables only produces fruits and vegetables, and cannot provide customers with a "one-stop" experience like Shenshou Fresh, so the competition between them is only partial.
But Xiaoer Fresh Vegetables has a higher degree of "professionalism", and "freshness" is a huge advantage of them, which will divert many customers of Shenshou Fresh because of such differentiated competition.
Therefore, this cannot be ignored.
Create a little trouble for the opponent, hold them back, and prevent them from developing wretchedly.
Then try to make your own products well, and seize the market ahead of your competitors in a targeted manner. These are all ideas formed in Zhang Qia's mind in a short period of time.
Since he is a businessman, there is no such thing as despicable or not despicable in the business field.
He approached Juncheng Real Estate to acquire the pre-selected store of Muya Forestry. This was just a normal means of competition, and Zhang Qia didn't feel any psychological burden.
Xiaoer Fresh Vegetables has already announced their launch time. If they can prevent them from going online as scheduled, it will be a very good little attack.
As long as Xiao Er Xian Vegetable's launch is postponed, Zhang Qia is ready and waiting.
At that time, a series of drafts will be sent out in various media, big and small, and you can make a fuss about Xiao Er Xian Vegetable's delayed launch.
And there are a lot of articles that can be done here. For those who do self-media on the Internet, it should not be too simple.
Any articles such as "Xiao Er Xian Vegetable is caught in a cold winter in the industry", "Xiao Er Xian Vegetable's capital chain is broken", "Xiao Er Xian Vegetable has to be delayed due to unexpected situations" can make people who originally wanted to patronize them Create a wait-and-see attitude.
Back then, Zhang Qia was taught how to be a human being when Shenshou Shengsheng was growing step by step, and he had to rack his brains to deal with it.
Now, Zhang Qia can use his rich industry experience to teach Xiaoer Xianshu how to be a human being.
"As for Qin Shen..."
After realizing the threat from Xiaoer Xianshu, Zhang Qia couldn't help but think of Qin Shen's invitation to him to join forces.
To be honest, Zhang Qia thinks that it is not impossible for Shenshou Fresh to cooperate with Ali Network.
However, he still had reservations about Qin Shen, so he was a little hesitant.
He thought, let's take a look.
…
…
The meeting room of Jinhui Investment Headquarters.
Chen Mu met people from Qinggang Wulian.
Qinggang Wulian is a relatively new company. It has only been established for five years, and the company's operation method is also different from traditional real estate companies. It pays more attention to online business and belongs to a real estate company with relatively innovative operation methods.
They obviously attached great importance to this meeting. Not only the boss came, but also several partners were present. Just looking at this lineup makes people feel full of sincerity.
Their bosses and partners are very young, all young people under thirty, very close to Chen Mu's age.
As soon as the boss Fang Sirui met Chen Mu, he held Chen Mu's hand: "Mr. Chen, I am very glad to meet you. To be honest, we have heard of your name for a long time, and we have long wanted to know you." You, I didn't expect that this time and this opportunity to cooperate with you, we are all looking forward to it."
"It's also a great honor for me to meet Mr. Boss... and all of you."
Chen Mu thought about it. The materials that Jinhui Investment gave them before also included the introductions of these people, but he didn't have an intuitive feeling when he read the materials, so he didn't have a deep impression.
Now that they met each other, he couldn't help being surprised at the age of these people: how young!
The two sides talked for nearly two hours, and the atmosphere was quite harmonious.
Basically, there is no problem with the cooperation, the only thing is that the other party is not going to sell their 5% shares, but hopes to exchange them for the shares of Muya Forestry.
Moreover, their asking price was a bit high, which made it impossible for Chen Mu and Tian Yu to accept it.
Of course, this is purely "extraordinary asking price to pay back the money". Some things need to be discussed further and slowly. At this stage, there is no need to be too penny-pinching.
At the end of the interview, Chen Mu was very happy to exchange contact information with the other party. Only then did he know from the other party’s mouth that they were all outdoor enthusiasts, so they admired Chen Mu’s work on Khogry Peak very much. With a bit of "mysterious brother" traits.
Since I admire you, why is the price so high...
Chen Mu couldn't help but wondered darkly in his heart, could this be the strategy of Fang Sirui and the others - praising him while sharpening his knives to kill him.
In short, after seeing off the group of Qinggang Wulian, Chen Mu and the others met the people from Yinyun Real Estate the next day.
Yinyun Real Estate is a national real estate company. Its business integrates the tertiary market and property management, and its operation is very good.
Because their own strength is relatively strong, their airs are correspondingly higher, so only one operations director led people to meet Chen Mu and others.
Of course, Chen Mu and the others didn't think it was impolite.
After all, it's just an early contact, to roughly exchange ideas between the two parties, so an operations director is enough.
The quotation of Yinyun Real Estate is also very high, but their company is large in scale, and Chen Mu had already had certain psychological expectations before, so he listened to it after hearing it, and still needed to discuss the details.
What surprised Chen Mu was that after the interview, the operation director took the initiative to invite them to have dinner together in the evening.
"Mr. Chen, you have traveled so far to Binhai. As landlords, we should do our best to be landlords no matter what. Please don't refuse."
The operation director of Yinyun Real Estate was very sincere and enthusiastic, which made people feel disrespectful. In addition, they also wanted to set the tone of Yinyun Real Estate, so they agreed with a little politeness.
In the evening, the operations director even thoughtfully sent a car to pick up Chen Mu, Tian Yu, Hu Weiran and the group for the banquet.
At the dinner, of course, wine is indispensable.
Chen Mu didn't want to drink at first, but the other party was too enthusiastic, so he could only give himself energy points, and then gave an enthusiastic response.
After a meal, the host and guest enjoyed themselves.
After dinner, it was already time for the moonlight to shine.
The director of operations invited everyone to a certain clubhouse for the second half, and was very enthusiastic.
Still the same sentence, hospitality is hard to turn down, and they were invited to go.
Just before entering the door, Tian Yu told Chen Mu and Hu Jiran: "Mr. Chen, Mr. Hu, try not to talk about official business at the dinner later, and I will do the usual things."
The two immediately agreed with understanding, and then followed Tian Yu into the door of the clubhouse.
After sitting down in the magnificent and fragrant room, the first thing to do is for the girls who accompany the wine to come up and let the bosses choose what they like.
This is very tricky...
Chen Mu has been the boss for so long, and today he finally encountered such a battle, which is not easy.
To be honest, at this moment, his mood was very complicated.
It is both resisting and stimulating, as if there is really a spear and a shield pinching each other in my heart.
He thought to himself, "This is just a play on the spot", and accidentally chose a long-legged one.
The director of operations cheerfully toasted Chen Mu again, and at the same time said universally: "Mr. Chen, if necessary, you can take the person away directly. When I arrived, the company's Mr. Zhang repeatedly asked that we must Treat Mr. Chen well, so... Well, Mr. Chen, please have a good time."
Hearing this, Chen Mu was immediately disappointed with Yinyun Real Estate, and felt that this company was old and dishonest.
If I become a shareholder of this company, wouldn't it be equivalent to spending all my money on this kind of entertainment in the future
Moreover, this pie is too greasy, even if it can make money, it is really unacceptable.
While drinking, Chen Mu removed Yinyun Real Estate from the candidate list for cooperation in the bottom of his heart.
Of course, in the face of such a company, he couldn't be polite, and the girl he chose at random kept sticking to him, and took the initiative to paste the important parts, and he accepted everything as ordered, and let the girl take advantage of him.
The operation director kept talking to him and toasting him. Chen Mu followed Tian Yu's instructions before, without talking, but the wine was done directly.
At the beginning, the director of operations was very coquettish and toasted very frequently.
But gradually, his expression changed, because Chen Mu's drinking capacity... really shocked him.
Every cup is done, every cup is bottomed out, there is no evasion at all, and there is no discount.
This is simply a huge amount, and the operation director felt that he was going to drink too much, but Chen Mu seemed to be fine, which really made him fearful.
He has always been good at drinking, and there is nothing wrong with him on the wine table.
But now... he knew that he had met his opponent, and he just felt a burst of surprise in his heart. He had never seen such a drinking boss.
Next to him, Tian Yu wanted to help his boss block the wine before, but when he saw his boss being so "unstoppable", he immediately stopped watching the show.
When the boss drank the operation director almost, he smiled and walked over with the bottle and cup in his hand, and offered a round of toasts.
Never tried so easy...
When Tian Yu saw the bitter face of the operation director, he just wanted to laugh, laugh.
I may have to take a little leave today
I have some things to go out, and I haven’t come home yet, so I don’t know if I can write them down.
In this way, it's better to ask for a leave for the time being, and if it doesn't work, delay it.