I Run a Gas Station in the Northwest

Chapter 1046: Word-of-mouth explosion

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Mucheng Pharmaceutical Factory is located in Xincheng Hi-Tech, only separated by a wall.

The factory building of the pharmaceutical factory originally belonged to Xincheng Hi-Tech, but because Xincheng Hi-Tech's business was shrinking day by day, the factory building was useless, so it was "rented" to the pharmaceutical factory.

After the establishment of the pharmaceutical factory, only a wall was erected next to Xincheng Hi-Tech's factory area, and it was a wooden wall, which simply separated the two factory areas, that's all.

The pharmaceutical factory has been operating at full capacity since the day it started operating.

But just a day earlier, the factory had shut down.

The management of the pharmaceutical factory told the workers that the factory had just started to operate some time ago, and the up and down of the pharmaceutical factory was very hard, so they had three days off.

However, as a member of the sales department of the pharmaceutical factory, Ma Chengwen knew that the main fact was that the products produced by the pharmaceutical factory were unsalable, so that the warehouse was almost unable to store them.

For so many days, the sales department has only received a very limited two or three orders every day, and the quantity is still very small. Even Ma Chengwen, who is not rich in work experience, can see that the condition of the medicinal materials is not good.

To put it bluntly, things can't be sold, and business is going to be bad.

"It's not long since it opened, isn't it?"

Ma Chengwen sat idly at his desk, playing with the pen in his hand.

He actually regretted it a bit. He had done a good job in a pharmaceutical factory in V City, but he chose to resign because he saw the recruitment advertisement of Mucheng Pharmaceutical Factory.

There were two reasons for his choice.

One is that the wages of Mucheng Pharmaceutical Factory are relatively high.

Those who do sales like him usually get a basic salary plus a commission.

The basic salary offered by Mu Cheng is more than double his original basic salary, which is very attractive to him.

The second reason is that one of the major shareholders of Mucheng Pharmaceutical Factory is Xincheng Group.

Xincheng Group is the largest enterprise in Northwest China. Basically, anyone who works in Northwest China knows about them.

For so many years, Xincheng Group has been deeply cultivating the land in the northwest, but the projects they invest in are rarely dirty, and basically they can earn money in a down-to-earth manner.

Because of this, Ma Chengwen decided to come to Mucheng Pharmaceutical Factory.

Compared with the first reason, to be honest, Ma Chengwen paid more attention to the second reason.

But after coming to Mucheng Pharmaceutical Factory, Ma Chengwen found that the reality was very different from what he had imagined.

The product of Mucheng Pharmaceutical Factory actually only has one hangover medicine.

The pharmaceutical factory has just started operation, and there is only one product, but Ma Chengwen found that the pharmaceutical factory is not planning to develop other drugs, and seems to be planning to use this hangover drug to smash the market.

In just two months, the pharmaceutical factory continued to produce anti-alcohol medicine, but there were not many orders, and it was completely unsalable.

If a situation like this continues, even if the problem of warehouse inventory is solved, the pharmaceutical factory will not be able to escape a death sentence.

After all, if the product cannot be sold, no one can do anything about it, no matter how good the sales are, there is nothing wrong with it.

Ma Chengwen felt that he might have to think about the future in advance, otherwise the family's livelihood, mortgage and car loans would all overwhelm him.

Moreover, he also secretly warned himself that he would never believe in any big companies again.

No matter how big the company is, as long as it doesn't do well, it will be damned.

Sudden-

Ma Chengwen's cell phone rang.

He looked down and saw that it was one of his clients.

"Why are you calling at this time?"

I don't know why, although Ma Chengwen hasn't answered the phone yet, but Ma Chengwen has a bad feeling.

He jumped from city V to city X, so his basic sales are all in city V.

In the past, he was always responsible for the distribution of goods in V city. At the beginning, he called every day to inquire about the sales situation of Qianbeishao, but gradually he didn’t dare to ask. After all, he got bad answers every day. , I feel uncomfortable and easily offend the client, so it is better to be safe with the client.

Now, suddenly receiving a call from a customer reminded Ma Chengwen of several bad situations.

For example, the customer requests to return the product, for example, the drug has a problem and complains, or the customer asks for more rebates because of poor sales...

All in all, no good.

Taking a deep breath, Ma Chengwen still chose to press the answer button.

An ugly woman must meet her husband...

Ma Chengwen didn't think he was ugly, but the hangover medicine from the pharmaceutical factory was too ugly, so he was injured by mistake.

"Roger..."

When the phone was connected, Ma Chengwen prepared to greet the customer in a very cheerful and friendly voice.

But the customer interrupted him impatiently: "Why did it take so long to answer the phone? Do you always do things like this now?"

Get hit right away...

It's really not a good thing...

Ma Chengwen smiled apologetically and said, "I was talking with another client on the landline just now. I'm sorry, Brother Luo, I couldn't answer Ning's call in time."

Ma Chengwen has long been used to doing sales, and he can only make money if he can bear the anger that others can't bear.

The customer obviously accepted his reason, coughed lightly, and said, "Okay, Xiaoma, we have cooperated for many years, and I will not beat around the bush with you on some things, so I will tell you directly, is it okay?"

As soon as he heard the beginning... Ma Chengwen couldn't help but sighed secretly in his heart, and his mind quickly started to turn, to see how to deal with it.

Is it a bad sale and you have to return it

I don't know if he can accept a little increase in the rebate rate

Alas, I guess it's difficult...

Forget it, just try not to get off the shelf and talk about it, just do what you want...

Ma Chengwen had a lot of inner drama, but he said very sincerely and angrily: "Brother Luo, if you have something to say, let's talk about it, we will try to understand each other and solve it through coordination."

The customer said, "Okay, if that's the case, then I'll get straight to the point."

"Ning said."

"Xiao Ma, your company has few thousand cups. From today on, let our company do the exclusive work in V City, how about it?"

"Brother Luo, you can't do this... ah? What? Exclusive?"

Ma Chengwen was taken aback for a moment, feeling a little surprised, thinking that he had heard something wrong.

But the customer said again: "Xiao Ma, as long as you are willing to hand over Qianbei Shao to our company as an exclusive, I can charge you five points less."

"..."

This time, Ma Chengwen was sure that he had heard correctly.

The customer's call is to come exclusively, and he is willing to rebate.

This seems to be a bit wrong, completely different from what Ma Chengwen expected.

Seeing that Ma Chengwen remained silent, the customer continued, "Little Ma, you know the strength of our company. Basically, 60% of the pharmacies in the entire V city have cooperation agreements with our company. Leave it to us, our company will definitely work hard to distribute the goods, and also give you such a rebate ratio, which is definitely more suitable than you looking for other places."

Ma Chengwen's thoughts changed sharply. He still didn't know what happened and how this person made such a condition to him.

But he can't ask yet, he has to pretend to know everything, so that he can take the initiative.

After thinking about it, Ma Chengwen said in a somewhat embarrassing tone: "Brother Luo, you suddenly mentioned this to me, I really... well, you also know that our Qianbei is less now... this really embarrasses me!"

The customer said: "Little Ma, don't pretend to me on purpose, can you please tell me the truth, although your Qianbeishao has been fired up on the Internet and gained some fame, but before It can’t be sold, and I don’t know what to do afterwards, I’m just making an advance measure, if you don’t want to, then forget it.”

Stir it up online

Ma Chengwen really didn't know what was going on, but he finally grasped the key to the matter.

He thought for a while and said, "Brother Luo, since you said that, alas, we have been friends for so many years, it would be better than this, as long as you agree to get two million goods from me in advance, then I will give you the exclusive is you."

"real?"

The customer didn't evade, on the contrary, he was a little surprised and happy.

This made Ma Chengwen realize for a moment that his asking price was low... In other words, it was a real loss.

While secretly regretting in my heart, I also secretly breathed a sigh of relief.

This customer was willing to agree to the request to get 2 million goods in advance, which means that the "speculation on the Internet" has caused a lot of trouble and brought about business opportunities.

Ma Chengwen decided to go back and search the Internet to see what happened.

At the same time, he said: "Brother Luo, if you are willing, I will send you a contract immediately, and then deliver the goods."

"no problem!"

The customer readily agreed, seemed very happy, and said with a smile on the phone: "Little Ma, I will remember what happened this time. Next time you come to V City, I will treat you to dinner."

"It's okay, Brother Luo, please help me a lot in the future!"

Ma Chengwen also replied with a nice word.

The two parties hung up the phone friendly, and Ma Chengwen took the mobile phone and immediately began to search for information about Qian Cupishao on the Internet.

He really wanted to know what happened, so that things could be turned into another village.

Soon, he found it.

It turned out that an article appeared on the Internet about a netizen's experience of drinking less than a thousand cups in a wine bureau.

That netizen is a white-collar worker who needs to socialize, and he has to go to the pharmacy to buy anti-alcoholic medicine every time before the drinking party.

Originally, he didn't know that Qian Cup Shao was a hangover medicine, but he bought Qian Cup Shao only because of the recommendation of the pharmacy clerk.

Then, according to that netizen, he was the one who witnessed the miracle.

After drinking a thousand cups, he automatically enters the Jiuxian mode, and he will not get drunk directly after a thousand cups.

The people who used to "torture" him at the bar in the past were all "tortured" by him, and they "tortured" to death.

In short, because a bottle of a thousand cups is too small, the entire wine bureau has become a large-scale face-slapping and revenge scene for that netizen who is elated.

After this article came out, it was not recognized by many people at first.

But gradually, many people who have tried the miraculous function of Qianbeishao came to the bottom of this article and published more "personal test" results.

And without exception, the effect of Qian Cup Shao has been unanimously affirmed, and it has really become the "holy medicine" among the people.

All in all, this article forms a loop online:

After using Qianbeishao, people feel good about this article—the article is seen by more people—those who see it go back and try Qianbeishao—those who think it’s good after using it will come back to upvote the article

This cycle continued to grow, and finally formed a huge popularity on the Internet.

"It can still be like this..."

Ma Chengwen was really pleasantly surprised that a product that couldn't be sold in the first place was actually able to increase sales because of this... the promotion of tap water.

Thinking about it carefully, it seems that this should be the so-called word-of-mouth fermentation.

That is to say, the product of Qianbeishao is of good quality and has been recognized by the market in a very short period of time.

Although Ma Chengwen knew the characteristics of Qianbeishao, but because he didn't drink often, he didn't know the specific effect of Qianbeisuo.

Until now, he has experienced more intuitively how good Qian Cup Shao is.

"It's no wonder Xincheng Group will invest in a pharmaceutical factory. They probably already know how good this product is!"

Ma Chengwen felt that he suddenly understood many things.

Because the product is good enough, Qianbeishao's unsalable sales were only temporary, and it will eventually sell well.

The same thing, in the face of different results, seems to have different explanations.

Ma Chengwen didn't think there was anything wrong at all, he just felt that he wasn't standing high enough, so he couldn't see clearly.

After figuring out what happened on the Internet, Ma Chengwen was going to go to the legal side to get a new contract in V City and send it to the client.

As soon as I got up from my seat, I saw a person rushing in from the door.

"Old Huang?"

When Ma Chengwen saw the man, he stopped to say hello.

The person who came was Huang Wen, the director of the sales department of the pharmaceutical factory, that is, his supervisor.

After Huang Wen entered the door, he picked up the cup and took a sip of water, and said, "I'm exhausted."

"Old Huang, I happen to have something to tell you..."

Ma Chengwen didn't leave yet, and told the story of the exclusive price that customers in V City need.

With such a great achievement, it is really unreasonable not to show credit to the supervisor.

After hearing this, Huang Wen frowned and said, "What's the matter? Why are you all calling today?"

Ma Chengwen was startled when he heard the words: "Old Huang, what... do you mean?"

Huang Wendao: "I don't know what's wrong. Today, my phone was ringing off the hook. They were all placing additional orders and urging me to deliver the goods. It's really strange."

Ma Chengwen's heart moved, and he quickly told Huang Wen about the article on the Internet about Qian Beishao that he knew.

"So that's what happened!"

Huang Wen finally came to his senses, shaking his head and laughing: "No wonder... Unexpectedly, there is such a thing. The warehouse couldn't hold it, but now it's all empty..."

"ah?"

Ma Chengwen was stunned for a moment, and quickly asked: "Old Huang, what are you talking about? The warehouse is empty? What about the goods in my V city? There are no more?"

Huang Wen shook his head, and said helplessly, "All the goods in the warehouse will be sent out in the next few days. I've already made arrangements just now... Well, I'm afraid you will have to wait in V City."

After a slight pause, Huang Wen comforted: "Don't worry, the factory has already issued a notice, and work will resume tomorrow, and the goods will be available soon."

Ma Chengwen was completely dumbfounded, he didn't expect it to become like this, and he didn't know what to say for a while.