As soon as the financing was confirmed, CDBIC and Jinhui Investment began to use their resources to spread the news.
This is not only a matter of financing, but also a good opportunity for publicity. We must take advantage of this opportunity to make a lot of publicity, whether it is a good thing for Xiaoer Fresh Vegetables, China Development and Investment Corporation, or Jinhui Investment.
Therefore, in some financial and economic-related commentary articles and even some social news, this matter was brought up one after another, so there was still a wave of noise.
Of course, when most ordinary people read such articles, they will at most pay attention to Xiaoer Xianshu, and even those who have never heard of it register an account to try it out, which is actually the case.
But for people in the industry, they are more concerned about the valuation of Xiaoer Fresh Vegetables at 3 billion.
"Is the valuation of 3 billion really too high?"
"The first round of financing reached 3 billion. Is there nothing but falsehood behind the prosperity?"
"The fresh food market has been subdivided again, and the scale of fresh fruits and vegetables has increased by 40%, which has become the target of competition."
…
Some commentators published articles one after another, expressing their views, to catch a wave of enthusiasm.
Most people don't know much about Xiaoer Fresh Vegetables, let alone the Fresh Vegetables Market. They only searched for some past data to compose essays based on pictures, and what they said was specious.
But no matter what, so many articles came out, and even some big media published them. The fact that Xiaoer Xianshu completed a new round of financing with a valuation of 3 billion has indeed spread.
Ali Network's headquarters.
Qin Shen was one of the first people to know the news.
With his contacts, it is not difficult to understand the whole process of Xiaoer Xianshu's financing.
Of course, even Xiaoer Xianshu and Muya Forestry don't know some of the innermost details. After all, the financing was negotiated behind closed doors, and Qin Shen couldn't do anything about it.
"Three billion!"
Qin Shen couldn't help shaking his head and sighing while looking at the details of the investigation in his hand.
For him, this is not an inflated price, but an arbitrary price. He feels that these people in the capital market have gone a little crazy.
In contrast, in order to expand their own vegetable and fruit business, recently, Ali Networks raised a B-round financing for Yiguo Fresh, which has done relatively well recently, but the valuation is only half of that of Xiaoer Xianshu.
You must know that Yiguo Fresh’s business is doing very well, with a GMV of 10 billion, a competitor that even Shenshou Fresh has to pay attention to in the market.
For such a company, the valuation of the second round of financing is not as high as the first round of financing of Xiaoer Fresh Vegetables, which is simply unreasonable.
I looked through the companies that invested in Xiaoer Fresh Vegetables, China Development Investment, Jinhui Investment, Pinhan Investment, Xincheng Investment, United Youcheng... Among them, Qin Shen didn't listen to it except that United Youcheng was a newcomer. As I said, the rest of these companies have roots.
In particular, CDBIC and Jinhui Investment are well-known in the capital circle and belong to the group of predators.
"These two have no objection to Xiaoer Xianshu's valuation?"
Qin Shen really couldn't believe it, and really wanted to know what happened here.
It stands to reason that if the valuation is too high, CDBIC and Jinhui Investment will definitely reject it, and they will use various means to make Xiaoer Xianshu succumb.
But now it seems that the two actually recognized it, which can only explain one thing, and that is that Xiaoer Fresh Vegetables is really worth the price.
Is it worth it
Qin Shen couldn't figure it out.
Xiao Er Xian Vegetable's assets, registered members, daily activities, GMV and other data are all on the surface, as long as you check it carefully, you can be clear.
The investigation report in Qin Shen's hand revealed all these, making him understand at a glance.
In his opinion, Xiaoer Xianshu is definitely not worth the price.
For now, Xiaoer Fresh Vegetables has only fully expanded its business in one province, Jiangqi Province, and the rest in five cities.
These five cities seem to have a good business, but at most they can be regarded as entering, and they have not been able to radiate.
To put it bluntly, Xiaoer Xianshu still needs to build more greenhouse production bases, so as to expand its business to the whole country.
But how much such an investment is, it is scary to think about it.
This is also the reason why Qin Shen wanted to pull Chen Mu into their Ali network system at the beginning. He didn't need to invest himself, let Chen Mu do these things, and when he invested enough, it would not be easy to turn around properly.
Moreover, if Chen Mu is not careful, it will easily capsize. In the end, no matter what it turns out to be, Ali Network can take care of it calmly and remain invincible.
It's a pity that Chen Mu didn't fall into the trap at the time, and I don't know if he could see his intentions, or if he really wanted to do things by himself.
All in all, Qin Shen was very disappointed with Chen Mu's choice, which also made him attach importance to Chen Mu, because he had a thorough understanding of Xiaoer Xianshu's model and knew its advantages and disadvantages.
Xiaoer Fresh Vegetables is a type that needs a lot of money to develop in the early stage, and will explode in the later stage.
When their greenhouses are built, covering most of the first-tier cities in the country, their power will be displayed one after another.
At that time, there may not be a fresh food company in China that can compete with them in the category of fruits and vegetables.
Therefore, Qin Shen has always chosen to suppress Xiao Er Xian Vegetable, treating it as a very important competitor, and never underestimate Xiao Er Xian Vegetable just because its current scale is still small.
After flipping through the investigation report in his hand, Qin Shen found something strange, and he couldn't help but look at it a few more times.
According to the report, there were investors from Jinshan Capital who originally participated in the financing round of Muya Forestry, but for some unknown reason, the investors of Jinshan Capital suddenly left on the third day after arriving in City X. After that, I did not participate in this financing again.
Leave halfway
Because the valuation cannot be negotiated
Such a thought came to Qin Shen's mind.
He thought for a while, and immediately made a phone call to ask his female secretary to come in, then pointed to the report and said, "Go and check, and find out why Jinshan Capital left the venue midway."
The female secretary didn't ask anything, turned around and went out to work for the boss.
In the afternoon, she came back and told what she had heard: "It is said that Xiaoer Xianshu's attitude is very tough, which made Jinshan Capital feel that this project has no investment value..."
The female secretary didn't know what channel she used to inquire about it, but what she said was basically in line with the facts.
Qin Shen nodded after listening, "So that's how it is..."
He had met Chen Mu, so he had been in contact with Chen Mu for a while.
In his feeling, Chen Mu is a very capable person in dealing with people and things. As for the others... Whether it is knowledge or knowledge, they are just mediocre.
In fact, he doesn't think there are many special things about Chen Mu's impression. The only thing is that Chen Mu is very confident. This confidence is exuded from the inside out. If you don't observe carefully, you won't even notice it. .
Qin Shen has met many people, especially capable and talented young people, and there are many such people working under him now.
Among them, there is no shortage of confident people.
But compared with Chen Mu's self-confidence, those people's self-confidence seems to be different.
Chen Mu's self-confidence is more like certainty. He is sure that what he does will succeed. As for why he is so sure, it is really unclear, so it can only be attributed to his self-confidence.
His mind quickly turned to Chen Mu's appearance and the scene of his relationship with Chen Mu before, Qin Shen raised his head and looked at the female secretary: "Go find someone to post some articles, talk about this matter, and take a look at it by the way. The rhythm is mainly aimed at the inflated valuation of Xiaoer Fresh Vegetables.”
This is to hack a handful of fresh vegetables.
Although the method is a bit unscrupulous, for companies like them, it is just a routine operation.
With Qin Shen's order, whether it is public relations or the market, he will quickly implement and operate.
The female secretary agreed, turned around and left Qin Shen's office.
Qin Shen flipped through the survey report in his hand again, and saw that the registered users of Xiao Er Xian Vegetable had exceeded 150 million, he couldn't help but sighed, his eyes became a little dignified.
…
On the other side, at the headquarters of Shenshou Fresh, Zhang Qia also got a similar investigation report.
"A valuation of three billion..."
Although Zhang Qia was a little surprised by this valuation, he did not think it was inflated.
The fresh food market is new, and it has a very broad room for growth and promising prospects. It is actually normal for the valuation to be high.
At the beginning of the D round, Shenshou Fresh was valued at over tens of billions of silent mourning yuan. Didn’t it also attract a lot of doubts
Some say that Shenshou Fresh is falsely prosperous, and some say that the so-called last mile model of Shenshou Fresh is a false proposition. Some even say that investing in their capital is to lose money and make money, and they are already struggling, and they will "die" if they don't go public. ... All in all, you can say anything, as bad as it sounds.
Zhang Qia belongs to the kind of person who is very strong against business. The more others talk about him and dislike him, the more he will encourage himself to cheer himself up and do things well.
It is also because of this that in just three or four years, he has grown the beast from scratch, and achieved the current valuation of tens of billions of silent mourning yuan.
Seeing the valuation of Xiao Er Xian Vegetable, the only thing that bothered Zhang Qia was that Xiao Er Xian Vegetable only made fruits and vegetables, but the valuation could reach such a level, which made him vigilant .
We must know that his fresh food business combining online and offline is already a pioneering work. Not only is he sought after by capital, but his business is also developing very well, and he has a large customer base.
Since Shenshou Fresh, many fresh food companies have begun to imitate their models and enter the market.
Zhang Qia was not worried about those latecomers, nor did he look down on them.
Because they only imitate blindly, no matter in terms of business methods or logistics models... they have no innovations, but want to seize the market by burning money. This approach has already doomed their fate and will eventually become cannon fodder in the industry.
However, Xiaoer Fresh Vegetables is different. Their model is different, and more importantly, they have managed to segment the market.
From fresh food to fresh vegetables, the market is already changing. Although it seems small at present, it is a great threat.
When the fresh food market is further subdivided, different companies will naturally appear, and their models will be simpler and more direct, and the complexity will be simplified. Shenshou Fresh may be eliminated in the wave of this market segment.
Zhang Qia felt that he had to consolidate the market as soon as possible and plan ahead, which gave him a sense of urgency that the time could not wait for me.
After thinking for a while, he called his secretary in and told him, "Find someone to make a fuss about Xiao Er Xian Vegetable's inflated valuation. You don't need to blatantly smear them, just discuss the facts and lower the market's favorability towards them. "
The secretary nodded and turned to work.
Zhang Qia thought for a while about the model of Xiao Er Xian Vegetable that he had learned, and suddenly thought, can Shenshou Fresh Food also build its own production base like Xiao Er Xian Vegetable
You can even expand your thinking, the production base is not limited to fruits and vegetables, even pork, beef, mutton, poultry... can be produced.
As soon as this brain hole was opened, Zhang Qia was stunned immediately, sitting on his chair, thinking silently...
After a while, he couldn't help but let out a soft sigh.
The idea is good, but the only thing restricting him is the money.
The amount of funds involved in this is too large, even if he has so much funds in his hand, there is no way to convince investors to support him in doing so.
…
T City, Li Yiqian's office.
Li Yiqian and Yun Zongze sat opposite each other, their expressions were extremely serious.
The news that Xiaoer Fresh Vegetables was valued at 3 billion reached their ears, and they were hit on the spot, feeling powerless for a while.
For now, the operation of Royal Anda is still good. Even in Jiangqi Province, their products have been squeezed by Xiaoer Fresh Vegetables, and their sales have decreased. However, after reaching a cooperation with Ali Network, with the help of Ali With the huge number of users on the network, their product sales have maintained a good growth trend, and their sales have repeatedly hit new highs.
Such a situation made Li Yiqian and Yun Zongze very satisfied. After all, the project was successful after spending so much effort and money. No matter how they looked at it, they had an explanation.
However, all of this is nothing compared to Xiaoer Xianshu.
It was difficult for them not to pay attention to the momentum brought about by the expansion of Xiaoer Xianshu in the five cities before.
Not to mention the popularity brought about by the spokesperson Liu Manqing and the program "Lily's Journey to the Northwest" is really overwhelming.
Faced with these, Li Yiqian and Yun Zongze could only keep their ears to the ground and not mention it, and didn't pay too much attention to it, just pretending that there was no such thing.
But this time, seeing the news of Xiaoer Xianshu's valuation of 3 billion, they were really sour. There was really no way to hide their ears and pretend that they didn't know anything.
Especially Yun Zongze, his city is not as deep as Li Yiqian, he has been busy in Royal Anda for so long, and feels that he has almost nothing but earned two small money, which is really very frustrating.
"Brother Yigan, we can't go on like this, we can't just watch this kid bouncing up and down like this? You should think of a way!"
Yun Zongze frowned, staring at Li Yiqian and speaking with a bit of anger in his voice.
In his opinion, he has been tossing and tossing for so long but has achieved nothing, and because of the "success" of Royal Anda, Li Yiqian can gain more or less political capital in his own position, which is really unfair to him and the Yun family. Li Yiqian must Expressed.
Li Yiqian shook his head and sighed softly, "What else can I think of now?"
In fact, the depression in his heart was no less than that of Yun Zongze.