"boom!"
In his office, Yun Zongze angrily pulled the things on the table to the ground.
The female secretary immediately pushed the door open and entered, seeing the mess in the office, she was a little at a loss.
"go out!"
Yun Zongze showed a look as if he wanted to eat people, and shouted at the female secretary.
The female secretary was shocked, and immediately turned her head and went out.
After such an interruption, Yun Zongze's anger finally got some relief.
He sat down on the chair again, and couldn't help cursing in a low voice: "They are all bastards who see the wind and the wind, and we must not let them go like this later."
After thinking for a while, he took out his mobile phone and called Li Yigan's fifth uncle: "Fifth Uncle, something happened to me."
"what's up?"
The fifth uncle's voice was a little tired, as if he hadn't woken up from sleep.
Looking at the time, Yun Zongze couldn't help frowning, but he still tried to keep his tone stable, and said: "Uncle Wu, Fengtai, Lianfa, Fuyuan and others, today Send me a notice in the morning, saying that you will no longer buy from us, unless our price can be reduced by 10%."
"Um?"
Uncle Wu was taken aback for a moment, and then said, "That's impossible. I just had dinner with the bosses of Lianfa and Fuyuan last night. Didn't I hear them mention this matter?"
Yun Zongze snorted coldly: "Uncle Wu, they stabbed us secretly!"
"Made..."
Uncle Wu was rustling over there, and he didn't know what he was doing there, and there were occasional voices of him talking to others. Judging from the voice, there were at least two women over there.
After tossing and tossing for a while, he finally finished tossing and said to the phone: "Since they are unkind, then don't blame us for being unrighteous. I will find someone to treat them well later, and let them know how good they are."
"There is no rush for this now."
Yun Zongze shook his head, and said, "Muya's greenhouse fruit and vegetable project is about to go online, and their advertisements are a bit aggressive. Should we do something?"
Uncle Wu asked, "What are you doing?"
"Shouldn't we also advertise or something, to promote our Royal Anda brand?"
Yun Zongze explained patiently: "I asked someone to follow me. Now many people on the Internet are discussing the fruit and vegetable project of Muya Forestry. The topic is very hot. If we don't do something, when we talk about greenhouse fruits and vegetables, others will think It’s Muya Fruits and Vegetables, and it doesn’t remind us of Royal Anda, which is very detrimental to our sales.”
"Online?"
Uncle Wu said earnestly and earnestly: "Zongze, we are selling in physical stores, and the focus is on the following distributors. As for the hot discussion on the Internet, it doesn't really matter much to us, do you think so?" ?”
"It's not like that, Uncle Fifth."
Yun Zongze could only continue to explain helplessly.
At this stage, if he wants to do anything, he must first reach a consensus with the Li family.
And the person in charge of the Li family in Royal Andane is this "fifth uncle".
Therefore, he hopes to design some advertisements and promotional activities for Royal Anda, which must be approved by "Uncle Wu".
"Uncle Wu, the current problem is not as simple as hot discussion or not. Our suppliers are a little panicked when they see the advertisements of Muya Fruit and Vegetables. Fengtai, Lianfa, and Fuyuan are down. Forcing us, there is this reason.
We can indeed use some tricks in the future to let these companies try their best, but they are not the only ones in the market, there are many smaller distributors, and there are also supermarkets and ordinary businesses under the distributors...
If we can't let them have confidence in our products, Royal Anda's business can't continue to expand, and it's easy to be restricted. "
After listening to Yun Zongze's words, Uncle Wu asked, "Then what do you want to do?"
Yun Zongze said: "We are also holding a promotional event, which will be held in major supermarkets to promote our products to our target customers..."
He briefly talked about his thoughts.
Before, he knew that Chen Mu's fruit and vegetable project would come sooner or later, so he had been secretly looking for some market experts to ask them how to deal with it when Muya fruit and vegetable went online.
This series of plans has been lingering in his mind for a long time, and he didn't come up with it until this time.
After listening to Uncle Wu, he asked, "Zongze, this promotional activity of yours will cost a lot of money, right?"
Yun Zongze said: "Uncle Wu, although it will cost a fortune this time, it is also an opportunity to stabilize our distribution channels. We must do a good job in our own basics, so that we can better compete with Muya Fruit and Vegetable in the future. Otherwise, we can only lose one step at a time, step by step."
Uncle Wu thought for a while and said, "Well, Zongze, your idea is still very good, but you have to let me think about this matter."
Yun Zongze said patiently, "Uncle Wu, this matter must be done quickly, and you should give me an answer as soon as possible."
"good!"
Uncle Wu agreed, exchanged some pleasantries with Yun Zongze, and then hung up the phone.
Yun Zongze put down the phone and pondered for a while in the office alone, then called the female secretary in to tidy up the things in the office.
Still feeling a little uneasy, he got dressed and left Royal Anda alone.
He drove his Mercedes-Benz G all the way to the center of City T, and soon came to a large supermarket.
As the person in charge of Royal Anda's marketing and sales, he will always come to these supermarkets to wander around when he has nothing to do. It can be regarded as a "store tour" to see the sales of Royal Anda on the spot.
Although the two points of sales cannot represent the overall sales of Royal Anda, after all, it allows him to see a lot of things, and also allows him to discover some problems, so that he can respond and make changes.
Walking into the supermarket, Yun Zongze wandered around in the supermarket.
For him, it would be unbelievable if it was changed in the past.
Unless it's for his sister, he can't go shopping in the supermarket so leisurely.
Moreover, it is even more impossible for a big man like him to carry this shopping basket around the supermarket.
However, Yun Zongze now enjoys it quite a bit. He feels that he has changed a lot. After doing the Royal Anda project, he feels that he has really become stable.
Looking back and thinking about the many things he has done in the past, he sometimes regrets them.
This included sending someone to kill Chen Mu under the pretext of a car accident.
It was precisely because of such an incident that he and Chen Mu became incompatible.
Although Chen Mu later chose to give up pursuing this matter in front of their Yun family's power, Yun Zongze knew that this matter would probably never pass.
In the past few years, as Chen Mu's business has grown bigger and bigger, Yun Zongze has become more aware that this matter may be endless.
If he didn't do this project of Royal Anda, Yun Zongze would think that Chen Mu is just a businessman with such a little money, that he can't even get out of the Northwest, so it's no big deal.
But after doing the Royal Anda project, Yun Zongze finally understood how awesome Chen Mu is, and how awesome Muya Forestry is.
Not to mention the various patented technologies in Chen Mu's hands, but only the people who benefited from the saplings of Muya Forestry, plus the fact that Muya Forestry subsidizes farmers to plant trees and control sand, it is enough for Muya Forestry to With the gold medal added, no one can move anymore.
Because as long as the Muya forestry industry is moved, the interests of a large number of farmers will be damaged, and no one can afford such consequences.
Even the boss of a province would not let such a thing happen. After all, it is related to people's livelihood and the performance of many departments in the government.
Therefore, Muya Forestry may grow up step by step, and eventually reach a height that everyone must look up to.
Thinking of such a possibility, Yun Zongze felt as if countless ants were biting him, which made him extremely uncomfortable.
This is probably the reason why he tried his best to build Royal Anda. For him, he hoped to give Muya Fruit and Vegetable a head-on blow. Although it seemed impossible, he felt that at least Muya Fruit and Vegetable could not win easy.
Walking to Royal Anda's commodity bar, Yun Zongze stood a little far away and watched, without approaching.
From his perspective, you can see that Royal Anda's products are neatly stacked, covering half of the freezer in green, which is pleasing to the eye.
Royal Anda is an enterprise in T City, and its headquarters is in T City. In addition, Li Yiqian is in charge of government in T City. All supermarkets and businesses know the relationship between Li Yiqian and Royal Anda, so they will buy some Royal Anda products no matter what. Therefore, Royal Anda's products have been selling well in T City.
Although the fruits and vegetables of Royal Anda are slightly more expensive than other ordinary fruits and vegetables, they are all green and pollution-free brands, and with some domestic and international standard labels, they are particularly high-end, so customers Not less, sales are good.
While standing in the distance, Yun Zongze pretended to be shopping for other products, while staring at the movement in the column of Royal Anda.
He found that there seemed to be a little less customers today, not that there were few people in the supermarket, but that there were very few customers who cared about Royal Anda.
According to his previous experience of "patrolling the store", there should be a little more traffic in the Royal Anda commodity section, but it feels a bit too deserted now.
Yun Zongze looked at it for a while and felt something was wrong, so he wanted to ask the management of the supermarket to ask about the situation.
At this moment, two more fashionable women came over.
Looking at the appearance of the two women, they should be some kind of rich lady. They came to the front of Royal Anda's products and stopped to look at them.
Yun Zongze also stopped immediately, observing the movements of the two women.
One of the plump women said, "Would you like some salad tonight? I just learned how to make a vegetable juice. It's very delicious and can help you lose weight. Would you like to try it?"
The other tall and thin man smiled and said: "How many times have I told you that you can't lose weight by eating vegetables alone. If you want to lose weight, you must pay attention to diet and combine exercise. Well, the article I sent you last time was about Have you read the article on the ketogenic diet?"
"What, I like to eat pasta the most, but your article says you can't eat carbohydrates, I really can't do it!"
The plump woman pointed to the vegetables on the shelf, and said with a smile: "Didn't you say that drinking vegetable juice can help reduce insulin resistance? Drinking this now can be considered to be helpful?"
The tall and thin man shook his head: "If you don't reduce your insulin resistance, what's the use of just drinking vegetable juice?"
The plump woman smiled and said, "Buy some, even if you don't want to drink it today, I'll buy it and put it away, and I'll make it in two days."
The thin and tall woman seemed to have suddenly remembered something, and asked, "Did you know that an e-commerce company specializing in fruits and vegetables is about to launch recently?"
"have no idea."
The plump woman shook her head.
The thin and tall woman said: "It seems to be called Xiaoer Fresh Vegetables. It will be launched in the next two days. It is said that if you want to buy fresh fruits and vegetables in the future, you just need to order them on their app. It is guaranteed to be fresh and green without pollution..."
Yun Zongze also heard a series of advertisements from the woman from a distance, and felt very uncomfortable. He just thought it was such a coincidence that he heard this as soon as he went out, as if he was deliberately meeting the scene in front of him.
The thin and tall woman couldn't stop talking. She took out her mobile phone, opened the advertisement for her companions, and introduced it as she talked.
The two of them stood in front of Royal Anda's product column, and saw the advertisement of Xiaoer Fresh Vegetables. The scene was so ironic and ironic.
After reading it, the two women didn't buy the fruits and vegetables of Royal Anda, and they left quickly with the trolley.
Listening to the meaning in that, I will buy as much as I want to eat from the Internet in the future, and I will never buy more, saying that it is easy to spoil at home.
That's pretty frustrating...
Yun Zongze looked at the backs of the two girls with a sullen face, and couldn't help turning his head to look at his neatly stacked commodity column, suddenly feeling a little glaring.
How come no one took a few boxes away
The messy vacancy is the proof that someone has moved it, and it is neat like now... It means that no one has moved it.
Yun Zongze turned his head and walked towards the office of the supermarket. He wanted to see the sales data of the past two days.
After half an hour...
Although he had already expected it in his heart, when Yun Zongze came out of the office of the supermarket, he still couldn't help but look gloomy.
In the past two days, the sales of Royal Anda's products have experienced a big drop, which seems particularly abnormal.
The explanation from the supermarket is that the sales of Royal Anda have been affected to a certain extent because of the aggressive advertising of Xiaoer Fresh Vegetables.
After the advertising effect of Xiaoer Fresh Vegetables has passed, Royal Anda's sales should rebound and then stabilize.
Yun Zongze felt that the supermarket did not lie to him, but he also felt the "coldness" of the supermarket.
Probably the momentum of Xiaoer Fresh Vegetables made the supermarket feel threatened, thinking that the products of Royal Anda might not be sold, so they adopted a relatively passive sales method.
This is also the reason for the decline in sales of Royal Anda.
Yun Zongze realized this, and he felt that he had to do something to restore the merchant's confidence in his products.