Early spring had just arrived and winter was not yet far away, but Su Zelin was already busy.
A year's plan begins in spring. If you sow the seeds of hope at this time, perhaps you will reap abundant rewards this year.
This year, New Century will break out of Lin'an and make its name known throughout Zhejiang Province. There are many things to do and we cannot stop for even a moment.
In addition to continuing to open directly-operated stores, there are three most important plans this year.
First, buy TV ads.
The Internet in the early 21st century was not very developed, and even computers were not fully popularized, let alone mobile phones and other mobile terminals.
Today's mobile terminals are not smart at all, let alone using them to surf the Internet.
The world's first mobile phone that supports WAP wireless Internet access was Nokia's 7110, which came out in 1999, but was of little use.
The small monochrome screen could only display poor text, and connecting to the Internet required very complicated settings, unlike later mobile phones that only required plugging in a card.
Moreover, the Internet connection is extremely slow. You have to wait about half a minute before you can access the WAP network, and it takes five or six seconds to browse an ordinary WAP page.
The browsing experience is extremely bad, and mobile data is very expensive.
Therefore, this function of Nokia 7110 is almost just for decoration, and only some business people will use it to receive emails.
In fact, until 2002, there were more mobile terminals that supported WAP, but no one was idle enough to use their mobile phones to surf the Internet.
The Internet, especially mobile terminals, have not yet developed, and television is still the most influential media channel. It is still quite cost-effective and cost-effective to buy advertisements on TV stations at this time.
Many brands became popular simply by becoming well-known through television commercials.
Second, we need to build a new century headquarters.
Now New Century has six stores in total, including five directly-operated stores and one franchise store, but it does not yet have a headquarters.
It is unacceptable for a chain enterprise to not even have a headquarters.
Where should reporters go for interviews
Any store would clearly be inappropriate.
So it is imperative to set up a headquarters.
The third is to recruit talents. If you want to expand rapidly, the backbone team must keep up, especially if you open franchise stores, you must also set up a professional training team.
In the future, if any investor plans to join New Century, this team will be fully responsible for investigation, store planning and staff training.
The fourth is the expansion of business scope.
New Century's current business is mainly computers and related digital accessories, in addition to MP3, brand after-sales agency, the absolute profit is undoubtedly the accessories.
However, there is another digital product whose profit is also extremely high, almost as high as that of computers, and that is the mobile phone.
Not only do mobile phones generate considerable profits, but they are also updated faster than computers.
When you buy a computer, you may use it for four or five years, and some may even last for seven or eight years.
However, no one's mobile phone can be used for that long. Even if it does not break down, many people will want to buy new models when they see them. It is normal for wealthy enthusiasts to change their mobile phones several times a year.
As for computers, no matter how enthusiastic you are, you won't buy several computers a year.
Rapid product updates and frequent changes in consumers mean further increases in profits in the long run.
In this era, any mobile phone store can almost always make money, as long as you open it early and are willing to invest.
In a few years, when there are more and more mobile phone stores and competition is fierce, it will be hard to say.
Then, the physical mobile phone market was impacted by online shopping, and it gradually cooled down. But even in the later era when profits were greatly compressed, there are still many mobile phone stores, which shows how big the market is.
After all, this thing is a basic need. Modern people can live without a computer, but they cannot live without a mobile phone.
The mobile phone business is not easy to do in colleges and universities, and the reason is the same as that of computers.
However, since New Century has made a name for itself and gained the trust of consumers, that won't be a problem.
In fact, Su Zelin had long planned to engage in the mobile phone business, but New Century had not yet opened a few branches and the computer business had not yet established a foothold, so of course it had to be postponed.
Su Zelin called a meeting with Xiao Yangge and Kang Baohong to discuss the matter.
In fact, Hunzi had revealed his plan to the two of them before, but when he said it, Yang Fen and Kang Baohong were still shocked.
Because the pace of these four plans is very tight and almost non-stop, some of them are even planned to proceed at the same time.
"Are we moving too fast?"
In the manager's office, Yang Fen took a deep puff of cigarette, exhaled through his nostrils, and expressed his concerns.
"This is a good era. We must not waste time in doing things. The market trend changes very quickly. The sooner we gain a foothold, the better!"
Su Zelin took a sip of tea, put down the cup, and said lightly.
He was referring to the impact of the future online shopping boom on physical stores.
Before that big wave arrives, New Century must expand its camp as quickly as possible, make a lot of money, and complete the transformation in a timely manner.
However, Taobao has not been established yet, and even if Brother Yang has a good vision, he cannot see this trend.
So Su Zelin could only give a rather mysterious explanation.
Fortunately, Brother Yang also understands this principle. The computer market changes very quickly. The competition in recent years has been much more intense than before. Only those stores that become bigger and stronger can survive.
He nodded slightly, but raised another question: "But if this is the case, I'm afraid we don't have enough funds."
Although several companies are making money very quickly, like an old hen that keeps laying eggs, it is still not enough to support the implementation of so many important projects at the same time.
“Then take out a loan!”
Su Zelin said without hesitation: "Our New Century is in good operating and financial condition. It is a young company with great vitality and unlimited potential. The bank should be happy to lend money, and the amount it can lend will definitely not be small!"
Brother Yang nodded.
This is indeed a good way to solve the funding problem.
It is normal for businessmen to take out loans.
Without the help of banks, it would be difficult for any grassroots entrepreneur to grow big and strong.
"Mr. Su, how much do you plan to borrow?"
Yang Fen said tentatively.
"The more the better, we have a lot of places where we need to spend money!"
For a reborn person like Su Zelin, as long as he can get money out of the bank, he is making money. He has countless ways to make it several times, ten times, or even a hundred times.
There was absolute confidence in his words.
“Of course, gradual and steady is not an option, but we will achieve our goals much slower.”
"My personal opinion is that within this year, we hope to open a New Century store in every city with a university in the province, and then in the entire Jiangsu, Zhejiang and Luzhou region next year!"
"Okay, then try to borrow as much as possible!"
Yang Fen gritted his teeth. He was infected by the ambition and confidence of the gangster.
Su Zelin is the major shareholder and he is the one who takes the biggest risk.
Others are moving forward bravely, so you can't hold back.
Besides, next year New Century will open stores in Jiangsu, Zhejiang and Luzhou. If this goal is achieved, it will be an exciting achievement!
In fact, Xiao Yang thinks that it is quite remarkable that New Century has become a well-known brand in Zhejiang Province in such a short period of time. After all, it has only been around for a short time.
Kang Baohong didn't dare to speak. He had been listening in on the meeting since it started.
First of all, he is only a senior executive, not a shareholder. Although he can make some suggestions, the decision-making power still lies in the hands of the two bosses.
More importantly, he felt that he really couldn't keep up with Su Zelin's pace.
In his opinion, the current development of New Century is already extremely rapid. Can you believe that it has opened six stores in more than a year
However, Su Zelin seemed unsatisfied.
One year in Lin'an, two years in the province, three years in the Jiangsu, Zhejiang and Lu regions, and the fourth year not in the whole country
The boss’s ambition is too scary!
But it’s really exciting!
They acted right away, and within a few days, the two of them negotiated with the bank president on behalf of the company.
Due to the wave of media publicity and hype last year, New Century also became well-known in Lin'an.
The provincial party committee’s "Zhejiang Daily" specifically praised the high-quality enterprise that came to our door for a loan, and New Century’s financial and tax conditions were very good. After the information was submitted, the bank was also very quick and the loan was approved shortly after the application, for a full five million yuan!
With this money, I have enough money and can do whatever I want.
As a result, Su Zelin became even busier.
So many important plans have to be completed within one year. I can't just sit there and leave everything to Brother Yang and Kang Baohong. I have to do it myself.
Fortunately, I bought a business car, otherwise I would have to run around all day, going to the bank and looking for a suitable location for the head office, and occasionally visiting several stores. It is really inconvenient without a car.
You don't have to worry about the affairs of the Caiyuan store.
Xiao Liu, the second assistant, is becoming more and more capable and diligent, and he manages the Caiyuan store in an orderly manner.
After school started, she answered Su Zelin's question about whether she would stay in New Century after graduation.
The answer is yes.
She sought the opinions of her family, and Liu's father said that he respected his daughter's wishes.
In fact, Liu's father prefers his daughter to join a unit or state-owned enterprise. This is also the idea of most parents. After all, a stable job is more secure.
However, when Liu Wanyin mentioned her own company, her tone was full of a sense of belonging.
Moreover, Liu's father heard that Liu Wanyin's class monitor, the boy who came to find his daughter during the winter vacation, also planned to stay in this private enterprise, so he did not make any biased suggestions.
Although he had only met Su Zelin a few times at that time, he felt that this young man was very smart. He must have a reason for deciding to do this, and it would not harm his daughter.
There is another very important point - treatment.
When Liu Wanyin came back from vacation this time, her last month’s salary was actually over two thousand!
This is a huge sum of money for the Liu family. Liu's father asked around and found out that many people working in the unit earn less than a thousand yuan.
The treatment was so good that he had confidence in this company, so he let Liu Wanyin make her own decision.
After returning to school, Liu Wanyin told Su Zelin her decision the first time she met her.
Since he stayed in New Century after graduation, he became one of ours. After that, Hunzi was more active in cultivating Xiao Liu and taught him everything he knew.
Before we knew it, March had arrived. The warm spring wind turned the willow trees green and the grass gradually turned green.
Early spring is like a dancer holding a pipa, with her face half covered, seeming to speak but hesitant. The veil hides her beautiful face, and the hazy sense of mystery arouses people's infinite reverie.
As the weather gets warmer day by day, more and more people come to the stadium to exercise.
On the track, Su Zelin, dressed in colorful sportswear, looked like an agile leopard.
"Squad leader!"
Ding Linna followed the sound and rushed up from behind.
"Nana, good morning!"
Su Zelin slowed down, looked at her, and gave her a thumbs-up.
Nana's figure and temperament make her look hot and sexy even when she's wearing a sportswear. In one word, she's awesome.
Ding Lina was already accustomed to the unscrupulous looks of the gangsters.
At most, Su Zelin was just satisfying his eyes, he had the desire but not the courage.
However, the recent gangsters seem a little different.
His gaze was a little more aggressive than usual, as if it was focused like an X-ray to see through his clothes.
At first Nanako thought it was just an illusion, but she soon found out that it was not the case.
That strange feeling was like a sleeping great white shark awakening. It opened its bloody mouth hungrily, revealing its sharp fangs, and its whole body exuded a bloodthirsty desire.
Having tasted the blood, Su Zelin is indeed quite "bloodthirsty".
Once Pandora's box is opened, it can never be closed again, and sin has taken root in the heart.
Fortunately, Su Zelin's aggressiveness did not make Ding Lina feel uncomfortable.
On the contrary, she was looking forward to being invaded by the gangsters.
It's a pity that this guy always just talks big but never takes any further practical action, leaving Nana in a dilemma.
Instead of flirting, she flirted with Su Zelin and said, "Captain, when you are free, take me for a ride again!"
"Let's talk later. I'm a bit busy lately!"
Su Zelin is really not perfunctory.
He's been very busy lately.
Every day you keep the five million, you have to pay interest to the bank.
The idiot can't wait to invest it all as soon as possible.
"Manager Su, you are so busy right now that you barely have time to come to the literature club meetings. Your little fans are still asking about me."
Ding Lina was half joking.
Come to think of it, I quite miss the feeling of this guy showing off in the literature club.
"Oh, there's nothing I can do about it!" The scoundrel sighed, "I have to run around everywhere to make a living. This is my fate!"
"You work so hard every day, you should take it easy and don't exhaust yourself!"
As she spoke, Nanazi stretched out her jade hand and pinched Hunzi's shoulder.
"Well, it's hard and too tight. I'll give you a massage to relax you when I have time. I've learned it before. I guarantee you'll feel comfortable. If you need anything, feel free to contact me. It's free!"
Leaving behind a string of silver bell-like laughter, Nanako quickened her pace.
Su Zelin felt a little excited as he looked at her swaying and fit body while she was running.
Recently, when facing Nanako, the urge to eat grass in my own backyard has become stronger and stronger.
It seems like there is a devil deep in your heart, which constantly tempts you: "Eat, eat, life is short, just enjoy it while you can, who cares about other things!"
Su Zelin himself was surprised.
Damn, either you don’t eat meat at all, or once you start eating meat it’s out of control.
This kind of thinking is very dangerous, you can't do it, you can't do it!
…