Cherry's ad is ingenious, and the picture is in line with the beautiful and noble positioning of the Cherry brand. Every frame is beautiful like a fairy tale, and the content also uses the setting of fairy tale prince and Cinderella. However, it is slightly different from the fairy tales. The Cinderella here is a beautiful woman with incredible beauty, and the lost crystal shoe is replaced by an ambiguous lip print.
The handsome and handsome prince is naturally Tao Yuwang. The entire advertisement lasted for fifteen seconds. Tao Yuwang ran through it from beginning to end. He was wearing an elegant white suit and walked straight on the red carpet. With a polite and alienated smile, many beautiful women toasted him, while he stayed in the crowd, socializing, nodding, and talking.
This is a rich man in the upper class who will never fall in love easily. He is handsome, wealthy, chic...but he never stops for anyone.
The background music is elegant piano music, soft and indifferent. Suddenly the music changed suddenly, and a golden and red butterfly appeared in the picture. After the butterfly flew by, a slender figure wearing a golden suit walked brightly and beautifully step by step. Into the public eye.
With loose black hair, fair and tender skin, and a pair of twinkling and noble eyes above the straight and delicate bridge of the nose, she is a beauty that anyone can't help but take a second look at. She is not like other people She usually wears heavy makeup and is not wearing a gorgeous evening dress. She even wears a suit like a man. However, she is like the red golden butterfly flying by her side, deeply engraved in people's hearts, making people unforgettable .
The breathtaking beauty, even the noble children who look down on the dust will be touched by her.
Tao Yuwang chased after him.
He was always so elegant and well-behaved, but at this moment he was running through the dinner regardless of his image. Tao Yuwang showed a flustered expression, but he had just caught a glimpse, and he had already fallen in love with that beautiful woman at first sight.
The beauty's figure gradually disappeared in the crowd, and before she disappeared, Tao Yuwang finally managed to grab her wrist.
However, at this moment, he has already chased her to the edge of the venue, where the dark light blocked his sight, he could only see the beautiful woman's white chin, her full and attractive lips, the vermilion color was full and moist, as beautiful as if she could take away the hearts of men.
The nobleman showed a shy expression. He was used to being superior, and he didn't know how to express his feelings to a woman he just met. He opened his mouth in a hurry, but he couldn't speak. The corners of the lips that were exposed alone under the light were raised, and the color of the lips became more and more intoxicating.
The picture only lasted a few seconds. Someone called Tao Yuwang from behind. The noble young master had to leave, but he couldn't bear to part with the beautiful woman in front of him. Before he left, he couldn't help reaching out to touch the beautiful woman's cheek. There was a scarlet lip print.
This lip print was imprinted and locked your young master's heart. He searched around at the dinner party afterwards, but found nothing. The music became a little melancholy and slow. Suddenly, the environment around Tao Yuwang changed. Locked eyebrows stepped into the last banquet, but in the venue, there were pairs of dancing men and women wearing different masks, making it impossible to see their faces clearly.
Suddenly, Tao Yuwang's eyes lit up, and his expression became gentle and soothing. Even though other people were wearing masks and couldn't see his face clearly, he confidently walked into the crowd and held a slender wrist.
The young master lowered his head and stared at those lips, and took off the mask of the person in front of him. The corners of the person's lips curled up, and his face was exposed under the light, a stunning face.
It was that beautiful woman.
Tao Yuwang laughed, and the two hugged and kissed with the dancing crowd. As the music came to an end, the familiar logo of Cherry appeared on the screen: cherry vermilion 605, I want to kiss those lips.
In terms of effect, this advertisement is very good. Not only is the picture beautiful, but the story in just fifteen seconds is also very attractive. On this point, Tao Yuwang and Cheng Zhi couldn't find any faults.
Before the commercial shooting, as soon as the foreign director saw Cheng Zhi, he couldn’t help but took out his mobile phone and took pictures of Cheng Zhi. After Cheng Zhi greeted him in English and native voice, he also teased Cheng Zhi’s voice as a man. Even after everyone told him that Cheng Zhi himself was a man, the blond director still refused to believe it.
Fortunately, the director was very satisfied with Cheng Zhi. The fact that the heroine of the advertisement is a man did not affect his enthusiasm for shooting. In order to cooperate with Cheng Zhi, the director also gladly changed the setting of the black backless evening dress when the beauty appeared twice. Changed to a neutral gold suit.
After the commercial came out, the director was very moved. Before he left, he asked for Cheng Zhi’s contact information, hoping that Cheng Zhi could act in other films he shot in the future. Afterwards, this commercial has already achieved a high level of publicity. rushed into people's field of vision.
'I want to kiss your lips', along with the promotional slogan of this show, posted on the huge wall is the picture taken by Cheng Zhi and Tao Yuwang. Tao Yuwang hugged Cheng Zhi behind him and stroked Cheng Zhi with one hand On his face, Cheng Zhi closed his eyes lightly, and leaned back on Tao Yuwang's shoulders, his seductive lips lit with vermilion, caught the slogan very to the point.
Advertisements are broadcast in Times Square in a loop, there are publicity pictures everywhere in the subway, bus and large supermarkets, and the cherry counters in various shopping malls are also replaced with Tao Yuwang and Cheng Zhi's humanoid signs, which are very eye-catching at the door of the store.
With the strong promotion of the brand, Cheng Zhi's popularity has been greatly expanded. People who don't know him know him because of this, and people who know him like him more because of this. Cheng Zhi's Weibo fans continue to increase, and the fan base It was full of exciting discussions.
— [Picture] [Picture] Brother Chengzhi, who I saw in the subway today, is super beautiful! ! !
—I saw it too! I couldn't resist taking a photo! So beautiful!
—Beyond gender, it is our little brother Chengzhi!
— To be honest, after seeing Chengzhi’s ad, I couldn’t resist spending money on this lipstick from Cherry. Although it’s so expensive that it can be used as a family heirloom, emmmm, I have no regrets in my heart.
- Well done!
—Buy, buy, buy for my little brother!
—In this circle, the little brother is really the first actor who wears lipstick so good-looking.
—Little brother? Hehe, I call him my little brother, but I think of him as my wife in my heart.
Seeing the line "Take him as my wife in my heart", Zhen Jingye suddenly laughed twice, he looked up at Cheng Zhi who was eating, and couldn't help but start to peek at the screen again.
The food Cheng Zhi ate was served from that big man's house. Recently, Cheng Zhi had a problem. Whenever he saw the food cooked by that big man, he couldn't help being in a daze, sometimes with a distorted expression and scratching his ears and cheeks. With such a beautiful skin that fascinates countless men and women, and such a pair of pouting lips that are now popular in the traffic network, the expression that can be made is so disruptive to the style of painting, it is really... unsightly.
Zhen Jingye, as Cheng Zhi's only assistant at the center of the 'I Want to Kiss Those Lips' event, consciously took on the burden of not letting anyone see Cheng Zhi's eating expression, so this morning's work just ended , he locked the door of the dressing room, and when Cheng Zhi was eating, he silently watched the fan group.
This large Chengzhi Weibo official fan group had a manager handover not long ago. Cao Wei handed over the management of the fan group to him. Now, Zhen Jingye is the manager of the fan group. After all, he is an official member of Chengzhifang, and the water group has not been very good, so even if he is free, Zhen Jingye can only look around and process the applications submitted by fans to join the group.
The chat in the group was full of joy, and the topic finally reached the point of explosion.
—You're all busy buying, and I'm busy kissing those lips.
—…
—…
— Those lips belong to everyone, they cannot be snatched away! !
— No one found out here and said that those lips belonged to a baby elephant, which is unbelievable.
! I was about to say, obviously it belongs to the little elephant!
— No, although I disagree, but those lips seem to have only been kissed by a baby elephant so far.
-what? ? ? Isn't there a kiss scene with Wang Wang in the advertisement
- That's a borrowed seat!
-wipe! ! Did not see it!
—Stupid child, how could it be so easy to kiss~ Wang Wang’s Weibo has a behind-the-scenes footage of the filming, the two fake kisses, and Cheng Zhi even laughed.
—Hey, I'm going to see it now!
—Ah, I’ve seen that one, the little brother is super cute, and the lipstick is really... I, a woman, can’t help but want to kiss.
— Raise your hand weakly, when did the little elephant kiss, there is no kissing scene in "Jinyiwei", did I miss it
—Little fool, it's the latest clip of "Feng Qi Wu", let's go.
-what! ! ! Kneeling thanks for showing the way.
—So... it turned out that the little elephant was not the only one who kissed.
-Wow! ! ! Although I am very envious and jealous, but as a beauty fan, I feel like a mouthful of sugar! !
— If Cheng Zhi never makes a kiss scene again, then the kiss between "Feng Qi Wu" and the little elephant is not a must!
Suddenly, there was the same voice in the group, and a person named 'It's my number thirteen' suddenly replied:
-nonsense.
—I kissed.
—In the future, I will be the only one to kiss.
There was a burst of ridicule in the group.
—It's over, it's over, late daydream.
- You kissed me back, it's a beautiful idea!
—If you say that, I have kissed it too! Ever since I fell in love with Cheng Zhi, I have kissed his pictures every day!
—I also printed a promise from Cheng Zhi myself, I will kiss you when I come back!
Zhen Jingye thought that the fan who said "I kissed you" would start to fight back, but he didn't expect that he didn't refute, instead he suddenly said: - Yan value is crooked.
After saying this, the man stopped talking. He came fast, walked fast, and spoke so suddenly and strangely. ... It can be said that it is quite individual.
Zhen Jingye couldn't help paying attention to this fan, and even swiped in the group. It didn't matter. Zhen Jingye was suddenly surprised to find that there were more than a dozen people named "It's me" in this large group. One, these numbers are followed by numbers, and the "it's my thirteenth" just now is one of them.
It won't be a group, right? Zhen Jingye guessed, if there are more than ten accounts, if there are too many trumpets, and the remarks are so obvious, it doesn't matter whether they are not afraid of being exposed or if there are so many trumpets that they can throw away a dozen.
The more Zhen Jingye thought about it, the more strange he felt. He went in and looked at Weibo one by one, and found that every account was like a large one. They usually have Weibo, and Cheng Zhi’s usual Weibo will be reposted. He is a full-fledged fan. appearance.