There were not many twists and turns. After Lin Han turned on his computer and checked the recent sales rankings, he found that the potential of his book was actually quite large, because the decline was very small and controlled within a certain range.
Several other books can basically compete to be the diving champion. Hundreds of thousands of books were sold in the first two weeks, bursting out with amazing energy. But now the number of sales per day is only a few thousand copies, and in two days it is estimated that there will be only a hundred copies, so there is no long-term sales.
After looking at the book reviews on Douban Reading, he found that the number of reviewers has exceeded 50,000, and there are still people buying it non-stop. The latest comments are particularly interesting.
"Fanfan recommended it. It looks good. I bought it."
"Children from Fanfan Weibo, hug me tight!"
"I didn't expect mortal gods to actually read science fiction novels. I want passers-by to become fans!"
There is only one person in the entire Chinese entertainment industry who can be regarded as a mortal god, and that is Fu Xiaofan, a super popular young actor. But the biggest difference from other young actors is that his acting skills are much higher. At the age of 22, he has already won the Golden Horse Award for Best Actor and has become a famous talented actor.
As a real actor, Fu Xiaofan is very low-key and the quality of the movies he stars in is also very good, so he has accumulated a large number of fans of his appearance and acting skills.
Fu Xiaofan, who has more than 30 million followers on Weibo, posted a selfie just an hour ago. On top of the selfie, a vague book aroused strong curiosity among his fans. All he could see was The three words after the title of the book can't help but make people think.
"robot?"
Netizens who are familiar with science fiction will basically recognize this cover at first sight, but Fu Xiaofan's fans are generally not particularly old and have no close relationship with science fiction, so they can't help but search online after seeing it.
Fans wanted to read the same novel as their idol, which seemed to bring them closer together, so fans quickly took action.
The search engine played a huge role, taking a screenshot of part of the book, and then searching with the picture, and the answer was instantly given: This book is Lin Han's "I, Robot"!
Fans who got the answer quickly commented on Fu Xiaofan's Weibo post with the selfie: "The book Fanfan is reading is "I, Robot". If you are interested in buying it, please turn right."
"Fanfan actually reads science fiction, but the author is Lin Han. Don't be fooled."
Being pushed intentionally or unintentionally by a super-popular kid, "I, Robot" successfully moved from the eyes of science fiction lovers to the public eye.
Some fans who are not very fond of reading also followed the trend and ran to buy a copy, even if it was not written by Fu Xiaofan.
The power of following the trend is huge. Even a little more discussion can increase a little more attention, which is crucial for niche literature.
"I, Robot" has not reached the level of mainstream literary attention like "Country Teacher". It has reached this stage entirely due to word-of-mouth effect, so Lin Han is very grateful for the help of this little fresh meat. This is a divine assist.
However, a WeChat message from Chen Jiaxuan shattered all his fantasies. Agents in the entertainment industry should not be underestimated.
"Have you seen the hot discussion on Weibo? Isn't the effect very good? I was so shy that I asked Fu Xiaofan for this recommendation."
Lin Han quickly pressed the screen and replied quickly: "You actually arranged this. I thought he liked reading science fiction novels!"
Chen Jiaxuan made a sullen expression and said jokingly: "What do you think, if you are so busy being an actor, you still have time to read science fiction novels? I gave him a copy yesterday and asked him to help him post a hazy photo. , This kid has really good understanding."
Now it was Lin Han's turn to be confused. He asked in confusion: "Why did you ask Fu Xiaofan to do this promotion? If it was an artist under you, you can guess what he did."
"You are really stupid. I just don't want others to know that we are doing a promotional event. If I want the celebrities I signed to post photos, isn't that just showing off the hype? This is the lowest-end approach."
Chen Jiaxuan used this method to stimulate the sales growth of the novel, thereby increasing her bargaining chips with the publisher. She chose a celebrity who seemed to have nothing to do with Lin Han for promotion, which was completely draining her personal connections.
Lin Han does not object to this approach. This is truly soft advertising without any trace. Compared with the blunt direct advertising of those marketing accounts on Weibo, it is much more comfortable, and netizens are more accepting of it.
There is no substantial difference between having a popular celebrity advertise and doing autograph signings all over China, and the effect may be even better.
Lin Han gave Chen Jiaxuan a thumbs up and said, "Great job. I didn't even realize it was an advertisement. I thought it was an accident."
"Thank this little brother another day. He is very upright. It is said that I took more than ten photos and chose slowly."
The appeal of Xiaoxianrou is extraordinary. In a short period of time, the book "I, Robot" has been ranked among the top ten most popular books in Asia on Weibo, and many people have rushed in to discuss it.
As for the sales volume, it is also very gratifying. After being stimulated by many good news recently, the sales volume of "I, Robot" has once again reversed the decline. This is all due to the fans.
…
The situation is very similar to that on Weibo. There is a new topic on Twitter discussing the book "I, Robot". Not only the official Twitter of SFFworld posted a message, but also another sci-fi master George Johnson. I sent three tweets expressing my appreciation for this book.
George Johnson is now in his fifties and has written a lot of science fiction classics, so he is very popular among science fiction readers. He eagerly tweeted early in the morning, "I can guarantee that I will never see more science fiction than this in my life." A wonderful law, it delineates a suitable survival range for robots, so that humans don’t have to worry about being threatened.”
"The author of the novel, Han-Lin, must be a genius. This idea is great! My dear readers, you must read the book "I, Robot", it is a great novel."
"It is said that China is a science fiction desert. I never expected that a classic could be born in a desert. This is definitely a miracle."
Reporters who were worried about not being able to find news immediately followed these three tweets. You must know that science fiction novels are not a niche abroad. There are science fiction novels on the New York Times bestseller list all year round, and Hollywood has almost every year. Popular movies based on science fiction novels.
A science fiction giant actually recommended it spontaneously, and after searching carefully, the amount of previous discussions was actually amazing.
NBC is the abbreviation of an American television station, but its official website is not limited to this. There is also a large amount of online text and picture reports.
This news reporter quickly posted a screenshot of Amazon and George Johnson, and named it: "One of China's best science fiction novels "I, Robot" sparked discussion."
The cumulative number of people who have purchased the English version of Amazon has exceeded 100,000. There used to be quite a group of science fiction bookworms, but now that there is a leader, this group of otaku geeks have started talking about it online.
"I, Robot" has actually become a trend on Twitter, which is equivalent to a popular Weibo. The power of geeks is already on the Internet, and there is no ambiguity in creating topics.
In the past, China and science fiction were almost incompatible, but now so many people are praising this science fiction novel from China, which is almost unprecedented.
The key is that after they downloaded the electronic version of this book, they were conquered by the genius of the Three Laws of Robotics, and the nine short stories that followed were also full of flavor. They seemed to not feel any cultural differences and were completely in line with their reading habits. .