A group of horses hurriedly looked at the comments on the official back of "Back to the Shore" and found that many authors came from the game "Back to the Shore".
Of course Ma Yiqun knew that the game was online. After all, he wrote the game's plot with the editors, and also paid his own efforts for this game.
But what the horse group did not expect was that there would be so many readers coming to visit
The plot planning is the old line of Ma Yiqun, so he is very clear about the current situation of the domestic game industry.
Plot planning is basically equivalent to "skin-changing planning".
Because in the current domestic game industry, the plot is the least important part of a game.
Especially in mobile games and web games, many project teams do not recruit plot planners at all, and directly let an executive planner with a slightly better writing style take the role.
Even some end games require a certain amount of plot content, and they will not spend a lot of money to recruit special plot planners. At most, they will find a fresh graduate of the literature department, and they will pay a basic salary, highlighting a stingy.
In short, most domestic game developers do not pay attention to the plot, and most players do not pay attention to the plot.
Specifically, is it because players don’t pay attention to the plot, so the game makers don’t do the plot, or because the plot made by the game makers is too rubbish, so the players don’t want to watch the plot
This is a chicken-and-egg problem, which is unclear.
In short, the plot of domestic games is not taken seriously, this is the status quo.
Not to mention domestic, even some foreign 3A game masterpieces with great plots, there are very few players who deliberately go to see the original.
Ma Yiqun thinks that the official plot of "Back to the Shore" is well written, but it shouldn't achieve such a good effect, right
Therefore, the current situation surprised Ma Yiqun by surprise and was very shocked.
He hurriedly studied the tricks in it carefully.
There was Qiao Laoshi's fan tour group in the comments, so a group of horses found the video of Qiao Laoshi.
After reading it, the horse group suddenly realized.
It turns out that it's not just a matter of plot!
The plots of those 3A games abroad are indeed very good. However, the plot and the plot of the game are repetitive to some extent.
Even some of the plots are imperfect, and the game has carried out a lot of expansion on the basis of the plot.
From the perspective of content, if it is 7 points, then the game has achieved 10 points.
Considering that the game is an art carrier with strong interaction and strong visual sense, it is much stronger than this simple text expression, so the actual gap with the game will be even greater.
Most players will not want to read the original book, because the original book is at most equivalent to a reduced version of the game.
But "Back to the Shore" is completely different!
The plot in the game is obscure. If the plot in the original book is 10 points, then the game only achieves about 5 points.
Moreover, there are many plots in the game that only reveal the tip of the iceberg, leaving a foreshadowing in the description of props and other places.
The game "Going Back to the Shore" is very well done, with very deep connotations. Players have a strong resonance with the characters in the game during the playing process, so players naturally have a strong interest in the game's plot!
When encountering some unresolved plots, they will naturally come to the official to solve their confusion.
A group of horses could not help but sigh, wonderful!
When we were writing the official plot, why didn't we think of this layer
Ma Yiqun was not too concerned about the plot and the official, but Zhu Xing'an had always been very enthusiastic, otherwise the official would not have been able to maintain an update until now.
"I didn't pay much attention to such an important matter, and it almost delayed Mr. Pei's major affairs. It was really inappropriate."
"In this way, Zhu Xing'an is indeed a man to be built."
"Wait, now is not the time to think about this, you have to hurry up and keep the heat!"
A group of horses suddenly realized a very important problem: as the CEO of the end point, he should play a role at this time!
President Pei finally used the game to divert so many new users and readers to the end point, so he must keep them!
Ma Yiqun is very clear that the game "Back to the Shore" will continue to attract traffic to the website for a period of time, and in the next few days or even weeks, the traffic to the website will continue to rise.
But these traffic are fake. Most people just come in to take a look at the official website of "Back to the Shore". It's really hard to say how many people can stay.
So, we must find a way to keep all these people!
A group of horses made a decisive decision and called Zhu Xing'an over.
"Hurry up, hurry up and arrange an operation event for the operation staff, and strive to keep all these new readers!"
"Didn't the website have an activity for new users to read it before? Make more efforts on that basis!"
"Just follow the game's seven-day login."
Ma Yiqun was worried that Zhu Xing'an was not clear about the seven-day login of the game, so he explained it in detail.
For a game, as long as the player can keep going online every day for the first seven days, then basically a habit has been formed and retained.
In order to rack their brains for players to stay, web games and mobile games have developed a seven-day login system. In short, within seven days of the player starting the game, they will arrange some activities for the players every day, and give some very good ones. rewards, so as to cultivate players' login habits.
I have to say, although this thing is old-fashioned, it really works.
Otherwise, it will not slowly develop into the standard configuration of almost all web games and mobile games.
"Every day, arrange some activities for readers, such as reaching a certain length of time, adding some books to the collection, etc."
"These activities don't have to be too difficult, they can be done with a little finger movement."
"As for the rewards, the rewards on the second and seventh days are the most important. The rewards on the seventh day are the best, and the rewards on the second day are slightly worse, but they have to be attractive enough."
"Any good ideas?"
A group of horses looked at Zhu Xing'an.
Zhu Xing'an thought for a while: "Log in on the second day, and read for a week, log in on the seventh day, and read for a month?"
"Uh... a bit repetitive." Ma Yiqun shook his head, "and for most readers, there is not much difference between reading in one week and reading in January."
"If you like to read on our website, you can stay for a week; if you don't like reading on our website, it's useless to read for a month."
"There is still a lack of some more explosive rewards."
Zhu Xing'an thought about it again: "Then let's do some linkage with the game? Since it is from the game diversion, I must be more concerned about the game."
A group of horses clapped their hands: "Okay! This is a good idea!"
"Link with the game, it must be very attractive to players!"
"And this does not require additional funds, nor does it need to be reported to President Pei. I can just tell Li Yada in private."
"Then it's settled. Log in on the first day and get three days of free reading; log in on the second day, and get seven days of free reading; log in on the seventh day, and get the linked items in the game."
"There are also rewards for logging in at other times, such as terminal coins, coupons and the like."
Zhu Xing'an nodded: "Okay, I'll go tell the operation staff right now, and make the event plan as soon as possible."
The employees at the finish line became active in an instant.
After raising soldiers for thousands of days and using them for a while, President Pei has brought so much traffic to the website. If you can't keep it, everyone will be too disappointed with President Pei's expectations, and it's time to pack up and leave!
The Ma Yiqun sent a message to Li Yada, discussing in detail the specific plan for the linkage between the game and the website.
…
…
Headwind Logistics Headquarters.
At present, Pei Qian has opened a total of more than 100 headwind stations, and will soon open more than 200.
These headwind stations are scattered in various areas of Jingzhou City, but daily official duties, such as some clerical work, still require a unique office area.
The headquarter of Dongfeng Logistics is currently in a second-floor shop, and a Dongfeng Post is opened below it for daily delivery. The second floor area is used as the office area of Dongfeng Logistics.
When the scale of Headwind Logistics is further expanded, the office location will definitely be changed again.
Pei Qian went straight to the second floor and found Lu Mingliang.
Lu Mingliang adapted quite well to his new job. There were a lot of documents on the desk, and the computer was replaced by a thin and light business notebook. It looked like that.
"Mr. Pei, it's such a trivial matter, why are you here in person?" Lu Mingliang got up to greet him and poured tea for Pei Qian.
Pei Qian drank his tea and sat on the sofa to relax a little.
Obviously, Lu Mingliang knew nothing about President Pei's situation.
What do you mean by "just a little thing"
This is no small matter!
My net worth and life are all pinned on Moyu Internet Cafe and Deadwind Station!
If it wasn't for Moyu Internet Cafe and Deadwind Station, the two big money-burners, maybe President Pei would have gone to the rooftop by now.
Of course, Mr. Pei has always had the excellent quality that Mount Tai collapsed in front of him without changing his face. At this time, he naturally remained calm and drank tea silently.
"How is the matter at the headwind station?"
Lu Mingliang was already prepared: "Mr. Pei, don't worry, the new headwind station has all been arranged and is in full preparation. My idea is that recruiting and renting the venue will be carried out simultaneously, and the fastest speed will definitely be achieved. Let the headwind station open!"
While talking, Lu Mingliang took out a ready-made report, and reported to Pei Qian in detail the location and layout of these new stations, as well as the current recruitment advertisements and recruitment situation.
Pei Qian was a little surprised.
The reason why Pei Qian came to supervise the work in person was because he was afraid that Lu Mingliang would not be able to get his urgent feeling accurately.
But now after listening to Lu Mingliang's report, Pei Qian found that he thought too much.
Lu Mingliang is very reliable!
It seems that it was a very correct decision to transfer Lu Mingliang to Lifeng Logistics.
Because Lu Mingliang is characterized by obedience, no matter what Mr. Pei says, he will execute it very faithfully and never make his own decisions.
Handing over the lifeline department such as Headwind Logistics to Lu Mingliang made Pei Qian feel much more at ease.
After Lu Mingliang finished his report, he smiled and said, "Mr. Pei, is there any deep meaning in the layout of the headwind logistics this time?"
Pei Qian was taken aback.
Deep meaning? What is the meaning
The deep meaning is that if I don't spend any money, I will be finished!
Pei Qian was silent for a moment: "Why do you ask that?"
Lu Mingliang said with an "I understand" expression: "If it wasn't for the layout of these headwind stations, why would President Pei be so anxious to spread these stations in a short period of time?"
Pei Qian thought about it, oh, that's right.
In Lu Mingliang's view, things like the headwind station are not so time-sensitive, whether it is a month earlier or a month later, the impact will not be great.
But why is Mr. Pei so concerned
Obviously because it is closely related to the layout in the future!
Pei Qian drank the tea and nodded lightly, acquiescing.
You can think what you want, anyway, you help me to open these upwind stations and spend the money in my hand as soon as possible, I am thankful to God.
After the tea was finished, Pei Qian also felt relieved, and told Lu Mingliang a few words, telling him to race against time before turning around and leaving.