Wednesday, January 5.
Chen Kangtuo and Hao Qiong were sitting in the coffee area of Moyu Internet Cafe, each holding a laptop and typing quickly on the keyboard.
The two of them looked like they were surging, and their fingertips were constantly on the move. It was only when they were sorting out their thoughts occasionally that they had time to stop and take a sip of the coffee on the table.
The two of them are working on a haunted house plan.
During this time in the United States, everyone's experience was like a dream, but a nightmare.
"Smoky Mountains" State Asylum, the former site of an abandoned hospital, is also known as the most terrifying haunted house in the world.
During these five days, the tourist team experienced this haunted house completely and "a few times", and the bitterness in it was simply indescribable.
The impression is too deep, the insight is too much, and even in recent days, when I dream every night, I can often "gain some new insights" and "revisit some vague memories".
Therefore, after returning to Jingzhou, Chen Kangtuo and Hao Qiong were full of humanistic thoughts, and couldn't wait to write down their travel experience and use them to be responsible for the haunted house project.
However, it is not copying, but critical absorption.
I wrote all day yesterday and another morning today. Under this efficient work mode, the basic plan has been written almost.
"Come on, let's check it out." Chen Kangtuo suggested.
Two people send the document written in the notebook to each other.
Since returning to the present, the two have not communicated much, mainly to avoid interfering with each other's thoughts.
Two people each come up with a plan. After thorough discussion, the combination of the two plans can achieve the best effect.
Of course, both of them have a consensus on the plan, which is the general direction of the construction of the haunted house that President Pei once proposed.
President Pei's opinion must be the most core standard and cannot be violated.
"Let the timid people have nowhere to spend money, and the timid people will be discouraged", these are the original words of President Pei.
After Chen Kangtuo and Hao Qiong understood the standard process, they roughly summarized the following two key points:
Open three projects, the degree of terror gradually increases;
Through discounts and refunds, the timid are charged less and the timid more.
In this way, it can not only ensure the reputation of the haunted house, but also ensure the profitability of the haunted house, while taking into account different customer groups.
It's just that the two of them have never had a good idea of what kind of project they want to do.
So it is necessary to go to some successful haunted houses to draw materials.
Now that the material is available, and the shock is also available, the key depends on the specific plan.
The two read each other's plans.
Chen Kangtuo was a little surprised: "It seems that we have a consensus in many aspects, maybe because we have all worked in the game industry, so we are used to solving problems with game thinking?"
Hao Qiong nodded: "Well, maybe it is."
The two people's plan, there are several points involuntarily thought of going together.
The first project, with a low level of horror, is suitable for multiplayer social games.
Chen Kangtuo's idea was to make a more classic horror room escape, while Hao Qiong's idea was to change the gameplay of "be quiet" and make it a live-action version of "be quiet".
Of course, neither of them has a very good idea so far, but they just have a simple general direction.
The second project, with a moderate level of horror, is used for the transition to the third project, which is basically a single-player game.
The venue for this project can be small, but the horror effect must not be bad. Only those who have passed this project are qualified to challenge the third project.
The two people have the same view on this project, and they both use a narrow space of a few square meters or a dozen square meters as a single-person experience.
It’s just that Hao Qiong suggested that it can be done with a container. The interior of the container is decorated with various scenes, and pulleys are installed below it, so that several different items can be adjusted at any time, so that players can’t guess which item they want to experience.
The third project, the most terrifying, is dedicated to restoring everyone's experience in the "Smoky Mountain" mental hospital.
However, the plans given by the two people are not the same as those of the "Wushan" mental hospital.
At present, most of the haunted houses are not so perfect in the grasp of rhythm.
Some small haunted houses in China are basically a route, from the beginning to the end, there is no extra exit if you want to leave in the middle, you can only bite the bullet and continue to walk.
Fortunately, in this relatively simple haunted house, there will be no staff interaction, and the fright is not so strong. Almost everyone can walk the whole way.
For larger haunted houses, the process is longer and the degree of fright is higher. It is necessary to leave enough safety exits. Once tourists can't stand it, they can leave at any time.
Of course, enough monitoring should be installed to observe the status of tourists in real time.
For a super-large haunted house like the "Misty Mountain" mental hospital, it is natural to arrange more safe exits, and staff must be on standby at any time to lead out tourists who can't persist.
But after visiting this haunted house, the two of them came up with a common idea: this haunted house cannot be maintained by most people, it is too wasteful!
In fact, on the first day everyone went, the challenge to the haunted house was not smooth.
Bao Xu and Hao Qiong persisted for less than ten minutes before they were defeated. Lin Wan and Li Yada lasted the longest, who lasted for more than twenty minutes.
Of course, Li Yada was dragged by Lin Wan for so long, otherwise she might have retreated as soon as she entered.
According to everyone's observations, this reaction is not unique.
After most of the tourists bought the tickets, they were frightened just after watching the short film that created the atmosphere in the waiting area.
Chen Kangtuo and Hao Qiong agreed that this is a pity.
It would be a waste to make such a terrifying haunted house with all your might, but to persuade more than half of the tourists before entering the door.
As the saying goes, pigs must be fattened before they are killed.
Just like a game, it is normal to make a suffering game and some people are persuaded to quit at the first level, but if more than half of the people are persuaded to quit at the first level, it can only be said that the difficulty setting has question.
The difficulty should be gradual. Even if the players suffer, they must master the degree of difficulty, and they cannot really be abused.
If their own haunted house also copied the routine of the "Wushan" mental hospital, there would only be one result, that is, no one cares.
Because the "Misty Mountain" mental hospital is the most terrifying haunted house in the world, its reputation has already been beaten, and the passenger flow is guaranteed.
And his own haunted house is built on the outskirts of Jingzhou, which is not well-known in itself, and it is impossible to attract tourists from all over the world to play. If the threshold is too high, the cost will definitely not be recovered.
So, every tourist is important.
Chen Kangtuo and Hao Qiong each came up with some solutions.
Hao Qiong's plan is to sell tickets that can be entered multiple times, while deliberately lowering the level of terror in the initial stage.
In the early stages of the process, some more fun, but less terrifying links, first try to find a way to keep the tourists.
At the same time, each ticket can be entered multiple times, and the ticket price can be set higher, which is equivalent to giving tourists a certain buffer time. After calming down, they can enter the challenge.
Hao Qiong and the others did this in the United States. In fact, the first time was very scary.
But after entering again, with certain psychological expectations, the haunted house becomes interesting.
But normal tourists, it is impossible to queue up again, pay for tickets again, and suffer the second time, so naturally they will not experience this feeling.
Therefore, Hao Qiong thinks that the ticket can be directly set to enter multiple times.
In this way, even if some tourists are temporarily scared off, because the tickets are still allowed to enter again, after a period of time, his mentality is calmed down, and he will come to play a second time.
In this way, you can get a group of repeat customers.
And Chen Kangtuo's plan is to design the haunted house as a circular route, with the safe house in the center.
After passing each small stage, players can enter the safe house to rest to adjust their emotions.
Like the "Misty Mountain" mental hospital, most people can't stand it for more than an hour in a haunted house.
This can be said to be a serious waste of resources.
Therefore, Chen Kangtuo felt that some in-game practices could be used to solve this problem.
Many horror games have settings such as "save points" and "safe houses", just to let the players who have been highly tense can rest, relieve the tension, and then continue the process.
Therefore, Chen Kangtuo feels that the mechanism of the safe house can be added to the haunted house, so that players can constantly adjust their mentality during the game and not be easily scared off.
Although the plans of the two people are different, they are not in conflict and can coexist completely.
After reading Chen Kangtuo's plan, Hao Qiong was a little worried: "Will this arrangement allow our haunted house to be cleared soon? If tourists can clear the customs once, they will definitely not come again?"
Chen Kangtuo shook his head: "I don't think the ultimate purpose of the haunted house is to scare the tourists from being able to pass the customs. If the tourists are frightened off at the first stage, no matter how well, terrifying, and terrifying your subsequent procedures are. what sense?"
"By allowing visitors to play through the whole process, there are naturally a lot of opportunities to scare them."
"In fact, whether or not tourists have finished the whole haunted house, they will most likely not be entering the same haunted house."
"If most tourists are scared off at the beginning, then their evaluation of the haunted house will not be very high, which is not conducive to the word of mouth. Other new tourists saw the evaluation and said that the haunted house scared people away from the beginning. , most of them will be persuaded to quit.”
"In this case, finding a way to allow tourists to play for a while, step by step, and leave some deep impressions and thoughts on them, is more conducive to our reputation and attracting new tourists."
Hao Qiong thought for a while, then nodded: "Well, that's the truth."
"Then, should we report the progress to President Pei first, or should we come up with detailed plans for each project first?"
Chen Kangtuo said: "There is definitely no way to come out with all the detailed plans at once. The first and third projects are both relatively difficult to design projects, occupying a large space and having complicated gameplay, so we need to think long-term."
"For these two major projects, we first set aside the venue roughly, and while recruiting people, we will do it slowly."
"The second project is composed of many small projects. It is relatively simple and easy to do. We will first finalize the second project. Then we will show the whole plan to President Pei."
"After Mr. Pei nodded, we can start construction. During the construction of the second project, we will slowly consider the first and third projects."