Monday, June 13.
Tenda Gaming Division.
Not long after starting work, Min Jingchao hurriedly came to Li Yada and Bao Xu.
"Sister Li, Brother Bao, it's not good!"
"Shangyang Games has a new move again!"
"Since last weekend, it seems that a large number of Internet cafes have reached an agreement with the ioi national server. Anyone who plays ioi in Internet cafes can get a discount on the Internet fee after accumulating a certain period of time!"
"Moreover, it seems that there are several well-known game up owners on the Internet who are also uploading ioi's new hero introductions, instructional videos, etc., and many well-known game websites are also promoting."
"Looks like they're going to give us more money!"
Li Yada was stunned for a moment, and while checking the information on the computer, he said, "Don't panic, you just said, when did these start?"
Min Jingchao thought for a while: "Last Saturday, there were signs of a large scale."
Bao Xu, who has been silent all the time, said: "They work overtime on weekends, can we report to President Pei? Force them to take compensatory rest these two days?"
Min Jingchao was stunned for a moment, and then his eyes lit up: "Hey? Yes, let them be forced to take compensatory leave these two days, can't we catch them back?"
Li Yada shook his head: "It doesn't seem to work, Shangyang Games should not make such a low-level mistake that we caught the handle."
"Most of them are already arranging these things on Friday, and they have normal rest on Saturdays and Sundays, but video up hosts and Internet cafes can implement these measures on weekends."
"In this way, we can make a good time difference and get ahead of us without violating the company's regulations."
Min Jingchao: "...As expected, the most difficult thing is my own people."
Yes, other than people from their own departments, who would have thought of taking advantage of the time difference between weekend breaks to get ahead
Apart from Brother Bao, who would have thought of tying up this time gap by reporting overtime
It can only be said that under Tenda's company rules, the game between the two departments has become so psychedelic...
Li Yada continued: "According to common sense, most of them have already arranged their work plans before they get off work on Friday, and now they must be actively contacting more Internet cafes and up owners to launch a full-scale offensive."
"Also... the information I've found so far is basically about some large chain Internet cafes, which shows that they have adopted the most efficient method, directly negotiating cooperation with these large chain Internet cafes and offering favorable conditions."
"In this way, the top executives of all chain Internet cafes will ask all their own Internet cafes to promote ioi. After all, the more promotion, the greater the benefits they get!"
"Although it's only a weekend away, we're already a lot behind."
Min Jingchao's face became even more solemn.
He also just found out about this matter. Listening to Li Yada's analysis, it seems that the problem is much more serious than he imagined.
"Then... what should we do?" Min Jingchao asked.
Li Yada thought for a moment: "Don't panic. How does Pei always teach us? When you encounter difficulties, don't always think about using overtime, time or manpower to solve them."
"As President Pei said, there must be a better solution!"
Min Jingchao nodded and listened carefully.
For the inexperienced him, this is indeed a very serious challenge, but for Li Yada, who has seen many storms and waves, as long as he draws wisdom from President Pei, there will always be a solution.
Li Yada thought about it for a moment, and said in an orderly manner: "First of all, the problem of money can only be solved with money. Tenda can be successful only by daring to spend money. Promotion has now entered the white-hot stage of real swords and real guns, and the other party is burning money, we can't. Not with."
"Immediately take out all the funds we can use, and burn money with them! Internet cafes, up owners, website resources, we can also spend money to buy them!"
"If it's simply burning money, everyone can only mobilize 50% of the profit of the department. Tenda Games' profit is more than that of Shangyang Games, so there is no need to worry about funding issues."
Bao Xu, who had been silent all the time, said: "Shangyang Games won't be so stupid. Most of them know that they can't burn us money, so maybe they have left behind?"
Min Jingchao was stunned for a moment: "The backhand? What else is there to do? Could it be that they directly ask President Pei for money?"
Bao Xu said: "This possibility is completely present. If President Pei wants to carry out the gu raising tactics to the end, and prevent us from killing ioi and maiming him all at once, he will definitely shift his attitude."
Min Jingchao was taken aback for a moment, and found that this possibility really existed.
Li Yada nodded: "This is the second point I want to say."
"In order to be foolproof, we have to work hard in other areas, and we can't just think about burning money stupidly."
"In this promotion war, to put it bluntly, it is to grab promotion resources. Whoever grabs more promotion resources will have the upper hand."
"Burning money is just a way to snatch promotion resources. In addition to burning money, we can also use other methods."
"Like... we tell stories to these people."
Min Jingchao was stunned for a moment, and some did not understand: "Tell a story? What story?"
Li Yada explained: "In fact, our current situation is very similar to the investment industry. To win the favor of investors, either we have real products and profits, or we have a strong storytelling ability, so that investors believe that we have better prospect."
"Similarly, we want to attract all offline Internet cafes and online up owners. In addition to money, we can also tell them stories, so that they can clearly see that gog has better prospects."
"Once they believe our story and are attracted by long-term interests, they will not betray even if the price of Shangyang Games increases in the short term!"
"And once this thing is done, the future we promised will inevitably come true, and it will become a closed loop invisibly."
Min Jingchao suddenly realized: "Understood! As long as everyone believes that the ultimate winner must be gog, then they will be able to gain greater benefits in the future by promoting gog. Since our short-term interests are insufficient, we should use long-term interests as Weights and empty cheques to lure them into line!"
"I'll arrange people to contact these chain Internet cafes and up owners one by one..."
Li Yada raised his hand: "Don't worry. Learn more from President Pei, and don't be impatient."
"When you encounter such a problem that has already found the answer, you must not be too busy to solve it. Think again, is there any way to solve it better."
"How do you think President Pei has always managed to strategize? The key is to think more. This plan is obviously not perfect."
Min Jingchao continued to listen carefully.
Li Yada said: "You are going to persuade them one by one now, and you are fighting with everyone? They have already benefited from Shangyang Games. If you go to persuade them now, how much effort will it take to persuade them?"
"You persuade one, Shangyang Games has already developed three, are you racing the tortoise and the hare?"
"You have to learn to find the key points, opinion leaders. Focus on getting those opinion leaders to defect first, and then do the work of others, and it will be very smooth."
Min Jingchao: "Opinion leader?"
Li Yada nodded: "Who is the opinion leader of the Internet cafe?"
Min Jingchao frowned and thought hard: "In terms of market share, it's hard to say. But... gog and ioi are both backed by the big tree of Tengda. To put it bluntly, this is Tengda's civil war. Then, Tengda's true intentions are the most important. of."
"It's Moyu Internet Cafe! The attitude of Moyu Internet Cafe represents the true attitude of Tengda. Once Moyu Internet Cafe completely turns to gog, other chain Internet cafes will definitely be affected!"
Li Yada smiled slightly: "Congratulations, you are getting more and more into President Pei's thinking field."
"Careful assumptions, bold verification, most of the fish Internet cafes are the only solution that President Pei left us."
Min Jingchao nodded: "Okay, I'll go to Xiao Peng now!"
Li Yada raised his hand to stop him: "You are the person in charge. You have to stay in the company to coordinate the overall situation. Brother Bao, you should go there yourself."
Bao Xu nodded silently.
Obviously, Li Yada understands all of these things that he can analyze.
To convince Moyu Internet Cafe, although Min Jingchao is the person in charge, his words are still not enough.
It is enough to have the veteran characters of Tenda Games to play.
"So, where should I go to find him?" Bao Xu asked.
Min Jingchao flipped through the phone: "Recently, he seems to be busy with Yuyu Internet Cafe 3.0. I'll send you the address."
"By the way, Xiao Peng asked me before and asked me to make a small program that can control the rgb lighting of the main box according to the game data in gog. This may be used as some kind of bargaining chip. Brother Bao, you can think about it."
…
Moyu Internet Cafe 3.0.
At this time, Xiao Peng was in pain.
I just finished bragging with Zhang Yuan last Friday, and I made a lot of hype, saying that I completely predicted President Pei's next behavior, which stunned Zhang Yuan.
As a result, the prediction went wrong!
On Friday, Shangyang Games had already come over, and exchanged very favorable conditions for the cooperation between Moyu Internet Cafe and the ioi national server, including free trial of some skins for playing games in Internet cafes, and reduction of Internet fees for a certain period of time.
Xiao Peng did not agree immediately, but said that he would think about it for two days and reply on Monday.
Because some of the settings of Moyu Internet Cafe 3.0 are all done according to gog!
For example, the rgb lighting on the computer can only have such a cool effect when playing gog. If all Internet cafes promote ioi, the players of ioi will become the vast majority. Isn't all the lights blind
Moreover, he also told Zhang Yuan that he would invite people from gog to play the exhibition match. If ioi was promoted, what would happen to the gog's exhibition match
Of course, it is also possible to promote both.
But what makes Xiao Peng more tangled is what attitude President Pei has here.
Which side is Mr. Pei on
President Pei is magnanimous, and even if he is on the wrong team, he doesn't have to worry about being put on small shoes, but if the long-term layout of President Pei is affected by being on the wrong team, then this is a big sin.
Therefore, Xiao Peng was in pain and didn't know what to do for a while.
Just then, his phone vibrated.
Seeing this message from Min Jingchao, Xiao Peng's eyes lit up.
finally come!
The person who can represent Tenda Games and interpret President Pei's true intentions, he is here!