Losing Money to Be a Tycoon

Chapter 608: Go to Times Square to pack a street!

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Zhang Yuan was silent for a moment, and after thinking about it, he didn't seem to have any reason to refuse.

Peng Bin's offer is already full of sincerity.

Now it can be seen as a wild era in the live broadcast industry. All kinds of capitals are entering the market one after another, and the money-burning war between live broadcast platforms is imminent.

As one of the earliest live broadcast platforms, Waiwai Live has relatively strong financial resources, and it is relatively generous in this regard.

From the current point of view, the price of 2 million a year is already very high. After all, how many corporate executives can earn 2 million a year

As for the astronomical figures signed by the top big anchors, on the one hand, it is because the major capitals have raised their prices wildly after they settled in, and on the other hand, it is also because there is a lot of water in the figures, and there is a lot of bragging.

At least as far as Huang Wang is concerned, he certainly did not expect that he, an Internet addict who was still eating instant noodles in an Internet cafe a year ago, would be able to sign such a big contract.

Of course, Peng Bin is only willing to offer this price to Huang Wang for the time being, mainly considering three aspects: personal skills, eloquence and image (muscle).

He judged that Huang Wang is a player worthy of investment, with a lot of topics and prospects, and he is very suitable to eat as an anchor.

And the 2 million sponsorship for the dge club naturally has very realistic interests.

Peng Bin has already learned some information about the dge club from the h4 club, and there are also three points that interest him:

dge is the only club in the country at present;

The dge club is taking the lead in arranging training matches between various teams;

The dge club is supported by Tengda, and the manager of the club was President Pei's confidant.

Such a club, do you need to worry about not being exposed

If there is no exposure, why should Tenda spend money to support it

After the previous gog game time, Peng Bin felt that he had reason to suspect that Tengda arranged the dge club in advance to achieve a catfish effect!

The high-intensity play of the dge club before the gog game has improved the competitive level of all teams and made these teams move towards regularization quickly.

To say that this was a pleasant surprise, Peng Bin would not believe it.

The dge club is obviously an important layout link for Tenda to promote gog!

In the future, maybe the dge club will also play a role in regulating the competitive environment of major clubs and become a model for all clubs to learn from.

The audience has the nature to worship the strong. As long as the strength of the dge club can always be maintained, there will always be opportunities for exposure.

What's more, these two million can still get a good impression on Tenda's side, why not do it

On Zhang Yuan's side, he was also very happy to accept the money.

Zhang Yuan also hopes that his players can stand out, get more attention, and live a better life, so the two million that the live broadcast platform gave to Huang Wang, the club will not take a penny.

And for the dge club, when others give money to themselves, why not

2 million is not a lot, but it is definitely not too much. Other clubs don’t know how much they are jealous of this kind of opportunity.

For a club, income mainly comes from a few limited aspects: investment and advertising sponsorship, game bonuses, live broadcast platform signing fees, team uniforms and accessories, player transfer fees, etc.

Most clubs are unprofitable, but just because they can't make a profit doesn't mean they don't want to make a profit.

dge doesn't expect to win the game bonus, and don't expect the team uniforms and peripherals at present. If they don't accept investment and advertising, then they really want to become a non-profit organization that burns money? Certainly not suitable.

First, earn two million symbolically. For President Pei, this small amount of money is definitely not worth mentioning. The main purpose is to send a signal: The dge club is profitable, President Pei, don't worry!

The more Zhang Yuan thought about it, the more suitable it was. The two parties hit it off and immediately agreed to take time to sign the contract.

Monday, August 8th.

In the morning, Pei Qian came to Shangyang Games.

He is very concerned about the gog world service.

Of course, he doesn't care about gog's share in the overseas market, he mainly wants to know how the money is spent. If the 70 million knives can't be spent in a day, President Pei can't rest easy.

In the conference room, everyone quickly gathered.

Everyone can feel that President Pei obviously attaches great importance to the gog world service, and feels the heavy responsibility on his shoulders.

Ye Zhizhou began to report on the situation of the gog world server.

"Mr. Pei, the English translation of gog has been basically completed. It will be launched in Europe and the United States in the near future. As for the promotion strategy, there are currently three main directions: online advertising, anchor promotion and channel promotion."

"The current strategy is mainly to test the water. After all, we don't know the situation overseas. Let's test it a little first, and if the effect is good, we will increase investment."

"In terms of channel promotion, due to the nature of data exchange between gog end games and mobile games, we consider to appropriately tilt the focus of promotion to the direction of mobile games. After all, ioi does not have mobile games, which is the biggest advantage for us."

After Ye Zhizhou finished speaking, he silently added in his heart: We suffered a lot from this at the beginning...

After listening to Pei Qian, after a moment of silence, he said, "So, what is the specific funding amount?"

Ye Zhizhou cleared his throat, and said a little embarrassedly: "These words... it's five million knives."

Pei Qian frowned.

Five million dollars

And it might not be possible to spend a week

At your speed, after burning 70 million knives, wouldn't it be the Year of the Monkey and the Horse Moon

Can I still lose money this cycle

Don't mess with me!

Pei Qian tapped the table twice: "It's too ink, leave a little bit of necessary operating costs, make a budget for the remaining money, and spend it all in about a month!"

Ye Zhizhou was shocked: "Mr. Pei, this is not good?"

"At present, gog does not necessarily meet the tastes of overseas players. We are not sure which promotion plan is better. With so much money all at once, I don't know where to spend it..."

Don't know where to spend

Seeing Ye Zhizhou's never-before-seen appearance, Pei Qian knew that he had to help him.

It's no wonder that most subordinates don't dare to make decisions for the boss when they get such a large amount of money.

You have to do it yourself.

Pei Qian thought for a while: "In this way, you can spend it according to my method."

"Does anyone know the quotes on the big screen over there in Times Square?"

Everyone looked at each other in dismay, but Lin Wan finally said, "President Pei, Shenhua bought it there. The price of the screens in Times Square varies greatly. The largest screen has 300,000 traffic per day, and 2.5 million a month... soft sister coins."

Pei Qian: "?"

Only 2.5 million, still soft sister coins

That's a bit too cheap.

Pei Qian thought for a while: "Then pack a few more pieces. Is it possible to pack a street? Just spend two million dollars."

"Then Times Square is covered. Do other squares have to pay a symbolic amount? In this way, it will add up to 10 million dollars."

"The ones in the sky are already covered, so should the underground be covered too? There should be a lot of subways and buses in various countries, and then spend 10 million dollars to buy some advertising spots on subways, buses and stop signs."

"Online advertising, just buy some, and another five million dollars."

"How can you just find an anchor to promote? This kind of thing still depends on the club! Let's directly sponsor those old foreign clubs, each club sponsors a million dollars, and sponsor ten first!"

"When the time comes, I will also print the gog logo on the team uniforms of those ioi clubs. When they broadcast ioi, they must turn on the camera, and advertise for gog by the way!"

"It's all sponsored, so let these clubs also set up gog branches, isn't it too much?"

"And then set aside another 5 million dollars. Let's re-prepare a global invitational tournament. This time we will invite the world's top clubs to play together. Except for the money for organizing the tournament, the rest will be sent out as bonuses!"

"There are more than 20 million knives..."

It has to be said that this amount of money is really large, and even Pei Qian, who has always been squandering (system funds) excessively, couldn't think of where else to spend it.

He looked at everyone and wanted to get a little hint from everyone, but everyone was obviously shocked by President Pei's generosity, and they were embarrassed to speak.

Pei Qian thought about it, and now he has to use everyone's brain tonic effect in reverse.

"The last money is for you to do a little test."

"The current promotion plan still has one of the most important directions that have not been completed. Think carefully about what it is, and then complete the plan."

Ye Zhizhou took a quick record and nodded quickly: "Okay, Mr. Pei, I understand!"

Although it is not clear what Mr. Pei's last "little test" is, since it is a test, you can't ask more questions, you have to realize it yourself.

After all were written down, everyone was relieved.

It has to be said that this amount of money is indeed too much, and everyone spends their money at their own expense. Wherever they spend, they are afraid of losing money.

It is still President Pei who has the courage to solve the problem that everyone has been struggling with for a long time!

Although I think this value is a bit sloppy, this is only a general direction problem, and the details can be studied slowly.

Having made a spending plan, Pei Qian felt relaxed and asked, "Do you have anything else to say?"

Lin Wan said, "Yes, President Pei."

"As far as I know, Eric's first wave of promotion strategy has basically failed."

Pei Qian looked blank: "Who is Eric? What strategy to promote? Why did it fail?"

Lin Wan was a little helpless, thinking that this Eric really overestimated his position in President Pei's heart. In fact, President Pei didn't even remember his name...

"He is the person in charge of Dayak Group's airborne to the Dahuaxia area of the finger company, that is, the person who actually formulated the ioi national service promotion strategy and directly competed with us."

"Oh..." Pei Qian seemed a little impressed, "How long did they take over the ioi national service, did they fail so efficiently?"

Lin Wan couldn't help but smile: "Yes, President Pei."

"The first thing Eric did after he took over the ioi national server was to find some chain internet cafes for cooperation, because when this move was promoted in South Korea, it had an immediate effect and the effect was remarkable."

"However, most Internet cafes have little interest in it, after all, this is the rest of our game."

"Even if some Internet cafes accept it, few players will really play ioi because of the reduced Internet fee."

The corner of Lin Wan's mouth had an unkind smile, because Dayak's current experience is the same as that of Shangyang Games before, which is simply a repeat of history.

Pei Qian was a little disappointed: "That's it? It is recommended that he increase his efforts. It is best to fight more price wars. How can this be done if you want to grab users and are reluctant to spend more money?"

Ye Zhizhou said: "He should have just entered the domestic market, and he is not familiar with the situation. He wants to test it first. After all, there are certain similarities in the market environment of East Asian countries, so he thinks it may be useful to copy the experience of South Korea."

Pei Qian chuckled.

Tentative Tentative

Well, after you try it, you will find that no way will work, because Shangyang games have already tried all kinds of tricks before...

"Okay, let's go."

Pei Qian got up and prepared to leave.

As soon as I got to the door, my phone vibrated.

When I took it out, it was Zhang Yuan who sent a picture. I didn't see the details clearly, but there was only the number of 2 million, which was particularly eye-catching.

Zhang Yuan: "President Pei! The dge club finally has its first income! Congratulations!"

Pei Qian was stunned, and then he opened the picture and took a closer look. In an instant, it was like a thunderclap, and the whole person froze, almost yelling.

"Why do clubs that can't play games are sponsored?"

"are you crazy!"