October 1st is a very memorable day for Xu Yi, but for the people of Sainz Continent, it is not any special date.
Even in the Lampali Kingdom, October 1st is nothing special.
Only in Bangta City, October 1st every year always looks a little different from usual.
Because this day is the starting day of the Bangta City Ring Road Cycling Race.
Except for the fact that the competition was canceled last year due to the civil strife in the Lampali Kingdom, since the Xinfei Chamber of Commerce proposed to host this event four years ago, every April 1st and October 1st, it is a year-round event in Bangta City. The busiest days.
Over time, this has even become an important festival for the people of Bangta City.
Especially for this year's Autumn Ring Road Cycling Race, due to the cooperation between the Bangta City Lord's Palace and the Xinfei Chamber of Commerce, the publicity began a full month in advance in the Lampali Kingdom and several surrounding countries, making the event closer to the competition day. , countless people who wanted to participate in this competition flocked here.
Some people even rode their own bicycles from a place at least more than 800 kilometers away from Bangta City.
"Bangta Daily" reported such deeds after exaggerating them, which ignited everyone's enthusiasm for participating, making the number of participants in this road cycling race hit a new high, far exceeding the previous competitions.
On the day before the competition day, which was the registration deadline, the final count of the number of people who signed up to participate actually exceeded 60,000.
Of course, the reason why so many people signed up for the competition was because of the good publicity done by the Bangta City Lord's Mansion and the Xinfei Chamber of Commerce. There is another crucial reason. That's what this tournament is about. The prizes are far greater than ever before.
According to the competition prize money announced by the Xinfei Chamber of Commerce one month in advance, and according to the tradition of previous competitions, as long as one can get into the top 100 of the competition, there will be a cash reward.
It’s just that this time, Xinfei Chamber of Commerce will significantly increase the reward standards.
The 51st to the 100th place will each be rewarded with one hundred gold coins.
The eleventh to fiftieth place will each be awarded three hundred gold coins.
The fourth to tenth place will each be awarded five hundred gold coins.
The third place award is one thousand gold coins.
The runner-up will be awarded two thousand gold coins.
The champion will be awarded an astonishing five thousand gold coins!
When major newspapers announced the reward standards set by the New Aircraft Chamber of Commerce. There was an uproar everywhere.
The champion will be rewarded with five thousand gold coins!
If you can win the championship, you won’t have to worry about it in this life!
Even if you can't win the championship, you will still get two thousand gold coins for being the runner-up, which is also an amazing wealth.
And as long as you break into the top 100, you will get at least 100 gold coins.
Although one hundred gold coins is not a particularly large amount for many people in Bangta City now, it is still very attractive to people from other places.
So just because of the ridiculously high prize money, countless people are flocking to this event.
"Hey, President Xu, I have to say. You are really generous." Lord Rewell and Xu Yi stood behind the opening ceremony podium, looking at the dark crowd at the starting point of the competition through the curtain. He couldn't help but sigh: "Even if you put aside the publicity and organizational expenses, the total bonuses alone are more than 30,000 gold coins. Moreover, this event is only a charity event, and you, the New Flying Chamber of Commerce, can't do anything about it. Gain profits. I think... no other businessman would do such a thing except President Xu?”
"No, Lord Earl, you are wrong." Xu Yi shook his head and smiled: "Although our Chamber of Commerce has no way to obtain actual benefits from this event, we have even invested nearly 100,000 gold coins in this. But if we say If there is no way to gain anything from it, that would be a big mistake.”
"Oh?" Lord Rewell looked at Xu Yi curiously. "Why can't I see it?"
Xu Yi smiled, raised his finger and pointed at the crowd in the distance.
"You see, Lord Earl, the number of people participating in this event alone has now exceeded 60,000, and the number of people who did not participate but just watched has exceeded this number. At the same time, because various channels have known about this The number of people who are interested in this event is probably several times that number. No matter how much I underestimate it, I think there will be more than one million people who are interested in this event.”
"It's definitely more than that few." Lord Rewell shook his head. "With the previous publicity intensity, other countries dare not say that. At least in our Kingdom of Lampali, I dare to say that even if this person is deaf or blind, he will definitely know about this event. If calculated, even if it exceeds five hundred Wan Ye is definitely a possibility.”
"So, this is the biggest benefit our chamber of commerce can get from it." Xu Yi said with a smile. "Don't you think that this is actually the best advertising method? Through this competition, so many people can know about our Xinfei Chamber of Commerce, and it will even leave a deep impression in their hearts. I think if we rely solely on daily Not to mention using 100,000 gold coins for publicity, even 200,000 or 300,000 gold coins will not achieve this effect. "
Lord Rewell was stunned for a moment, then showed a look of surprise.
"Indeed. No wonder you have been promoting this event with slogans of sunshine and health. This can also be regarded as establishing a positive image for your New Flying Chamber of Commerce in people's minds."
"Your Excellency, the count is indeed very clear." Xu Yi said with a smile.
Lord Rewell nodded slightly, and then asked with some confusion: "But President Xu, your New Flying Chamber of Commerce has been known to everyone in our Lampali Kingdom for a long time, so why rely on this?" Don’t you think it’s a waste to spend so much effort and money on promotion?”
"No. Lord City Lord, the creation of a brand image is a very long project, and it will never end. Moreover, it is extremely difficult to create a brand image, but it is very easy to destroy it. Therefore, you must work hard to improve your brand image at any time. Promote it and work hard to protect it so it doesn’t get damaged easily.”
Speaking of this, Xu Yi suddenly turned his head and looked to the side. While looking at the crowd of contestants in the distance with great interest. Princess Carolyn was listening to the conversation between Xu Yi and Lord Rewell.
"Your Highness the Princess. With all due respect, the brand image of the entire country has been greatly damaged by the accident that happened before. If you want to restore the negative impression left in the minds of others, you must pay a lot of effort. The price is what it takes. I hope you can be mentally prepared for this, and that Archduke Drak can also clearly understand this."
Princess Carolyn looked slightly startled, then smiled and nodded. He said seriously: "I understand. But President Xu, I don't know much about the brand image creation you mentioned. Can you help us on this point?"
Xu Yi shook his head, thinking that Princess Carolyn was very good at climbing the ladder, and she immediately turned to rely on him.
However, if he wanted to help the Duke of Drake re-establish the magic industry system and bring it into Xu Yi's mind, rebuilding the image of the Duke's magic machinery was also a must, so he did not refuse. nodded. Complied.
Seeing Xu Yi agreed, Princess Carolyn immediately smiled. The Lord of Revere, who was not shy, took Xu Yi's arm, leaned forward, and the plumpness of his chest pressed directly onto Xu Yi's upper arm, and then showed a sweet smile to the Lord of Revere.
"Lord Rewell, if you think that President Xu will engage in money-losing business, you are totally wrong. I have known him for so long, but I have never seen him lose money in anything he does. "
Xu Yi glanced at her and said coldly: "If you don't talk about other things, I have suffered a big loss when it comes to your Duke Dukedom."
Princess Carolyn knew that Xu Yi was still very concerned about the Duke of Drake's previous renegade on the agreement. She couldn't refute the words and could only stick out her tongue. Then she smiled, held Xu Yi's arm harder, and pressed it against her chest. She tightened her grip even tighter, her charming eyes were as silky as silk, and she said softly: "In the worst case, I'll compensate you..."
Xu Yi frowned slightly and was stunned. He wanted to pull his arm out, but he didn't expect that Princess Carolyn's strength was so great that he couldn't pull it out for a while.
In this situation, Xu Yi couldn't really break free with all his strength, so he had no choice but to let her go.
Seeing that Xu Yi couldn't break free, Princess Carolyn immediately showed a proud smile.
Seeing this, Lord Revel laughed and said to the two of them: "I'm going to host the opening ceremony. If you two are willing to watch the game, please go to the VIP seats and wait."
Watching Lord Revel leave, Princess Carolyn suddenly turned to look at Xu Yi, frowned slightly and asked: "President Xu, I know your two beautiful maids, and I also know your daughter Freya. , but where did that beautiful elf girl come from? Why is she still in your room so late? Could it be that she is also yours..."
Seeing Princess Carolyn's confused look, Xu Yi couldn't help but laugh.
Because when he left Bangta City before, Xu Yi had transferred all the properties left in Bangta City, including Luoxing Manor, so when he came back this time, Xu Yi actually did not have a fixed residence.
He rejected the invitation from Lord Revere to stay in the Lord's Mansion, and instead chose to stay at the Amri Hotel.
Firstly, it is to facilitate the meeting with Princess Caroline to discuss the details of continued cooperation with the Principality of Drake. Secondly, it is also because the Amri Hotel is now the most luxurious and high-end residence in Bonta City, plus the Cruise Club Chang had already given Xu Yi a VIP card. He didn't have to spend a penny to live here, so he naturally wouldn't choose any other place.
Princess Carolyn stayed in the most luxurious room, which was adjacent to Xu Yi's. At night last night, Princess Carolyn knocked on Xu Yi's door.
Princess Carolyn originally had some strange thoughts in her heart, but when she opened the door, she found that besides Xu Yi, there was an elf girl in the room, which immediately puzzled her.
Although Princess Caroline retreated because of this, she had always been extremely confused about the appearance of this elf girl, and now she couldn't help but ask Xu Yi.
"You guessed it right." Xu Yi replied calmly. "Her name is Yanis, she is my new elf wife."
Princess Carolyn looked at Xu Yi blankly for a long time, then took a breath for a while, and sighed with shock: "You can even conquer elf girls, no wonder you can ignore my charm."
Xu Yi smiled slightly, thinking that if Princess Carolyn knew that even if it was an elf girl like Yanis, he was forced to choose it by Elder Elusia and Elder Lisania for a long time, I don’t know. What kind of expression will it look like? (To be continued...)