Xiang Yang's face darkened, "You mean, those events were a loss."
"Yeah." Zhang Qicheng nodded without denying.
"Mr. Li's idea now is to find a way to apply for a more influential event here, such as a sports meet, a fishing competition, or invite a more influential variety show to come here to shoot an episode." Zhang Qicheng said.
"The life you long for?" Xiang Yang thought of this immediately.
"We have invited them, but after they came to investigate, they gave us a clear reply that Qinglongwan has too much artificial construction and is not suitable for the life we want to live. They have to be responsible for their program," Zhang Qicheng said helplessly.
"That's easy. Just give the money. If that doesn't work, buy sponsorship," said Xiang Yang.
Zhang Qicheng shook his head and said, "I tried it, but it didn't work."
"So what are your next plans?" Xiang Yang asked.
"We're still thinking of a solution. Some time ago, Mr. Song proposed to shoot an advertisement and submit it to the TV station, but it was rejected by Mr. Li. Mr. Li and Mr. Song had a dispute over this." Zhang Qicheng said helplessly.
Xiang Yang shook his head decisively when he heard this and said, "I don't recommend advertising on TV either."
To be honest, Xiang Yang has never seen any tourist area develop by relying on advertising on TV stations.
Take Pei County, the hometown of the Han Dynasty, for example. They have put in enough advertisements, right? But before and after the overwhelming advertising, their tourists did not increase significantly.
What really made Pei County famous was the Liu family’s ancestor worship ceremony.
For a tourist area to truly develop, unique tourism resources, profound cultural heritage, and resounding reputation are all indispensable.
Xiang Yang's mind raced as he began to think carefully about how other tourist areas were doing.
Not to mention the Shili Silver Beach not far away, as the largest silver beach in Asia, Shili Silver Beach itself is blessed with unique advantages.
The first place Xiang Yang thought of was Zhangjiajie.
It took Zhangjiajie only eight years to go from being unknown to being well-known in the world.
In October 1979, the painter Wu Guanzhong went to western Hunan to collect folk songs and was deeply attracted by the scenery of Zhangjiajie Forest Farm. He wrote a travel essay "Keeping in the Boudoir Unknown to the World", which was published in the daily newspaper on New Year's Day 1980.
By 1988, Zhangjiajie had won many honors including being one of my country's first World Natural Heritage Sites, my country's first forest park, one of the first 5A-level tourist attractions, and a National Civilized Scenic Area, and it developed into a world-renowned tourist destination known both at home and abroad. All in just eight years.
But soon, Xiang Yang shook his head and rejected the idea of learning from Zhangjiajie.
Zhangjiajie’s tourism resources are as unique as the Silver Beach, which is something Qinglongwan can never learn.
Then, Xiang Yang thought of the Tang Dynasty City That Never Sleeps.
The rise of the Tang Dynasty City That Never Sleeps is a miracle in the entire tourism industry.
Later, industry insiders analyzed that the Tang Dynasty City That Never Sleeps became popular because of the powerful attraction of its pioneering and unique promotional method.
The most critical factor among these is the tumbler girl.
The tumbler lady performs on the Tang Dynasty City That Never Sleeps Pedestrian Street. She uses Tang culture as the background element, the tumbler prop as the basic performance tool, and an enchanting dance as the basis to present an unforgettable image of a Tang Dynasty beauty to the tourists.
The performance of the Tumbler Girl, with the help of the development of self-media platforms and modern networks, attracted the attention of tourists from all over the country to the Tang Dynasty City That Never Sleeps.
Some tourists even traveled thousands of miles to buy tickets to the Tang Dynasty City That Never Sleeps, so that they could witness the beauty of the Tumbler Lady and the prosperity of the Tang Dynasty City That Never Sleeps in person.
But Xiang Yang has already tried this method.
Xiang Yang also found the characteristics of Qinglongwan, which are the fire dragon lanterns and the burning pagodas.
But the effect is obvious, it failed.
Xiang Yang thought about it, then turned to Zhang Qicheng and said, "How about this, let's continue to think of a solution together, and then find a time for us to sit together and exchange ideas."
"Now take me to the yacht first."
"You want to go out to sea?" Zhang Qicheng asked doubtfully.
Xiang Yang nodded, "It's okay to go out for a walk."
Zhang Qicheng tilted his head and thought for a while. "Okay, let's go for a tour near the coast. I personally think there will be no problem with the yacht. The biggest problem now is that Qinglong Bay has little appeal to tourists from outside. Only people nearby are very interested."
Soon, Xiang Yang and Zhang Qicheng crossed the beach and arrived at the left side of the Binhai Hotel.
On the left is a completed maritime exhibition hall. The Mongol warship discovered by Xiang Yang is in this maritime exhibition hall.
But there was no one at the entrance of this marine exhibition hall, a bit like a university library during summer vacation.
The two continued walking forward. There were a large number of beach motorcycles on the beach, and rows of sea motorcycles parked on the shore, but again, there were not many tourists.
Zhang Qicheng asked the ticket seller for two ATVs.
The ticket seller recognized Zhang Qicheng and Xiang Yang, and quickly handed Zhang Qicheng two keys. He didn't ask for a deposit or ID card, nor did he say how much the rent was.
The two rode their beach scooters across the beach and arrived at Lake Harbor in less than five minutes.
Xiang Yang looked towards the sea and saw a large number of extremely beautiful cruise ships parked on the sea. There were also many staff members chatting on the cruise ships or basking in the sun on the dock.
Seeing Xiang Yang and Zhang Qicheng riding over on beach motorcycles, those people hurriedly shouted, "Hello, Mr. Zhang." and then looked at Xiang Yang with curiosity.
Zhang Qicheng nodded, and then introduced them: "This is Mr. Xiang, Xiang Yang."
Xiang Yang is also one of the shareholders of these cruise ships, and the staff immediately greeted him enthusiastically: "Hello, Mr. Xiang."
Xiang Yang asked a yacht worker in a colorful dress, "How is business today?"
The staff member's face immediately froze, "Mr. Xiang, there is no business today."
Zhang Qicheng said, "Our original plan was to sail once we had enough passengers to fill a cruise ship, but since the opening, there have been too few people taking cruises, so now we will go out to sea even if there is only one passenger. But even so, it often takes two or three days for a cruise ship to go out to sea."
Xiang Yang frowned immediately when he heard this. He now finally understood why Zhang Qicheng said that the cruise ship was losing money every day.
Logically speaking, as long as a cruise ship does not go out to sea, there will be no consumption and it will not lose money. However, these cruise ships need staff. With so many employees and they have to pay their salaries every day, but there is not even a single business, it would be strange if they did not lose money.
When Zhang Qicheng saw Xiang Yang frowning, he also frowned. He thought Xiang Yang was blaming them for why they wanted to sail a cruise ship alone with only one tourist.