"In fact, a yacht does not need to consume much fuel for a trip. The main expense of these yachts at present is actually the personnel expense. So even if there is only one passenger, as long as we sail the boat out, we can save less loss." Zhang Qicheng patiently explained to Xiang Yang.
Xiang Yang was a little confused at first, wondering why Zhang Qicheng suddenly talked about such simple principles.
But Xiang Yang soon realized that it was probably the frowning action he had done earlier that caused Zhang Qicheng to misunderstand.
Xiang Yang immediately said: "Mr. Zhang, I know what you said. I am just thinking about how to make this chess game come alive."
Zhang Qicheng shook his head. "There is no other way except to invite celebrities to perform and increase publicity efforts."
Zhang Qicheng pointed at the yachts on the sea and said, "See? From 12-meter-long family yachts to ultra-large yachts with ocean-going and ice-breaking capabilities, our equipment combination is definitely at the top level of domestic coastal tourist areas. But we just don't have tourists. This is not a gap in hard power, but our soft power is not as good as others."
Xiang Yang nodded. Some of these yachts were rented, and some were purchased directly. The total amount was an astronomical figure.
Many of the already developed coastal tourist areas have not actually invested so much money.
Xiang Yang sighed, "If we follow my original idea and develop step by step, Qinglongwan will now have another three to two hundred tourists every day. This is definitely a great thing worth celebrating."
Xiang Yang didn't continue speaking, but Zhang Qicheng completely understood what Xiang Yang wanted to say next.
That's right.
If Xiang Yang had just started fishing, who would have dared to imagine that such a barren and backward beach would attract hundreds of tourists every day.
Having three or five tourists coming every day is definitely a good thing for Qinglongwan.
But things are different now. Li Chao, Zhang Qicheng, Xiang Yang and others, as well as Long Cheng, have invested too much money in Qinglongwan. Only a few tourists come here every day, and most of them are from nearby areas. This is obviously a failed tourist area.
Without sufficient traffic, or in other words, without enough tourists coming from far away, Qinglongwan is completely unable to make ends meet.
Thinking of this, Zhang Qicheng also sighed, and then comforted Xiang Yang: "Compared to the beginning, Qinglongwan has improved a little bit. At least now we can occasionally see tourists on the beach. Developing tourism is a slow and gradual process. We can't rush it. Wait for another two years, and the situation will definitely be better than it is now, and it will get better and better."
Xiang Yang nodded and said, "Well, the tourism industry is indeed a gradual process of accumulation and development."
After thinking for a while, Xiang Yang suddenly asked, "How is the Internet celebrity incubation base going now?"
Zhang Qicheng shook his head. “In the beginning, there were quite a few internet celebrities coming here, but as the novelty wore off, only a few live streamers were left.”
"Is he a pure anchor who sells goods, or a star show anchor who often plays PK and occasionally sells goods?" Xiang Yang asked.
There is still a big difference between the two.
Star show hosts who dare to sell goods usually have a lot of traffic.
Most of the anchors who simply sell goods have little traffic.
"They are just anchors who sell goods. The star show anchors think that the geographical location here is too remote and there is not much traffic support, so they are unwilling to come here." Zhang Qicheng said.
Xiang Yang shook his head. "That won't do. Even if the company makes money from the live streamer, it won't have any substantial impact on our Qinglongwan."
After thinking for a while, Xiang Yang asked again: "What does this traffic support mean?"
"We need to talk to those live streaming platforms about this. If the deal is successful, we will pay the money and they will provide us with traffic support. This is the case for many internet celebrity check-in spots," said Zhang Qicheng.
Nowadays, many live streaming platforms have many traffic pools of different sizes.
Generally, a new anchor without a union has a basic traffic pool of 500 people.
Of these 500 tourists, as long as 1% (that is, five people) can stay, they can enter the next traffic pool.
This most basic level is very easy to pass. After all, everyone has a few relatives and friends, and all you need to do is gather five living people.
The second traffic pool is generally a traffic pool of three thousand people.
It is more difficult to advance to this level. Generally, a retention rate of 2% is required, which means that at least 60 people must remain to advance to the next level. Most of the anchors are in this traffic pool. It is extremely difficult to move up, and it is not easy to fall down either.
The traffic pools further down the line are more difficult to advance than the last.
Traffic support means that under the same promotion conditions, the basic traffic is higher, making it easier to upgrade.
If Qinglongwan had a traffic support plan, the platform would provide the Qinglongwan area with a traffic pool of 2,000.
The first traffic pool is based on 500 traffic, plus 2,000 traffic, which means there are 2,500 traffic. To advance, you only need to retain five people.
Similarly, the next traffic pool of 3,000 will become a traffic pool of 5,000, and the promotion condition is still to retain 60 people.
This little bit of traffic support is dispensable for those anchors who have hundreds or thousands of people watching as soon as they start broadcasting, and it is completely useless for those big anchors who have over ten thousand fans as soon as they start broadcasting. But for small anchors, it is indeed very important.
Xiang Yang's eyes lit up after hearing this. "We can definitely go and talk about it. This kind of traffic support covering the entire Qinglongwan should be able to attract many internet celebrities to check in."
Zhang Qicheng shook his head and said with a wry smile, "I'm afraid it won't work. Firstly, many live broadcast guilds have traffic support at their guild headquarters. Secondly, the entire Qinglongwan is too big. If we want to cover the entire Qinglongwan within the scope of traffic support, the money we have to spend every day is too much."
Zhang Qicheng doesn't know the specific data.
But last year, Zhang Qicheng had business dealings with the boss of a popular check-in spot called Green Town. At that time, the entire Green Town bought this kind of traffic support. The size of Green Town is less than one-tenth of Qinglongwan, and the cost for one day is over 10,000 yuan.
In fact, Zhang Qicheng was not unacceptable to this price. After all, they had already invested a lot of money in Qinglongwan.
But the problem is that this kind of thing will not produce results in a short period of time. Qinglongwan needs a lot of popularity to support the implementation of this method.