At the moment when the "Paradise Town Cup - Ranking of the Top School Beauties in America" event was officially launched, Mark Zuckerberg was happily testing his gift reward system. In his opinion, the core of his Facemash idea was The most important part is the gift reward system. The quality of this system will directly affect the prospects of Facemash after it is launched.
The entire Silicon Valley is waiting to see Li Mu's joke.
In their view, this Chinese man came to Silicon Valley thousands of miles to find financing, but he couldn't figure out his position. They thought he was the Internet pride sought after by countless people in Silicon Valley just like he was in China. In Silicon Valley, all development was impossible. It cannot be separated from the promotion of capital, and being at odds with capital is itself a taboo in the industry.
Several industry magazines in Silicon Valley even wanted to take the opportunity to humiliate Li Mu. One of the media even made a special report on Li Mu as the headline article in the latest bimonthly magazine that was about to be launched. In the content, Li Mu's arrogance was very criticized. Direct criticism and even clamoring for Li Mu's overconfidence in the face of capital is an excessive contempt for the American Internet and capital markets. The article even said that if Li Mu does not bow to American capital, sooner or later he will go back to China.
The magazine will be on the market in two days, so the finished product has been prepared in the warehouse of the printing factory for a long time. It will be officially shipped out this morning and will be available on all major channels in two days.
At this very delicate moment, Li Mu, who had been silent for a few days, suddenly launched the "Paradise Town Cup - America's Top School Beauties" event. As soon as this event was launched, it set off an extraordinary craze across the United States. whirlwind.
The first ones to become enthusiastic were those college students who happened to be obsessed with "Paradise Town", because the prize money for the #campusBeautiesTopList event was really huge and astonishing!
Li Mu originally planned to spend several million in prize money to promote this school beauty contest, but after meeting with more than a dozen Silicon Valley capital companies, Li Mu made a temporary decision to quadruple the prize money for the entire contest to 30 million US dollars. !
Doesn’t American capital feel that it is too proud and arrogant? Then you can hype this event up to the sky. Spending more than 20 million US dollars may seem staggering, but compared to the increase in the company's overall valuation of one billion or even billions of US dollars, spending this little money is still very cost-effective. .
This time, although Li Mu is holding a school beauty contest on an American university campus, his goal is to attract the attention of the United States through this school beauty contest.
The weight of this game will be increased, and the weight will be increased, making it weight enough to make people across the United States pay attention. If this game reaches its extreme, "Paradise Town" will directly break into the entire American society from American university campuses.
The adjusted awards are extremely generous. First of all, the championship awards for more than 3,000 colleges and universities have been increased from US$1,000 to US$5,000. This alone has reached a huge US$17 million, directly from the initial award. The first stage is to increase the enthusiasm of female college students to participate and ensure that the competition is attractive from the bottom;
Secondly, the championship award for fifty states and one DC was increased from US$20,000 to US$100,000, with an expenditure of US$5.1 million;
In the end, the rewards for the national championship, second and third place were even more generous, directly increased from the original three hundred thousand, two hundred thousand and one hundred thousand to one million, five hundred thousand and three hundred thousand! Including the free sports car, the expenditure is about US$2.5 million;
Li Mu’s slogan is to select “Million Dollar Beauties” from American colleges and universities. The English slogan is: Million-Dollar-Beauty.
Million Dollar Beauty, the title alone has a strong hot spot effect, and this extremely tempting selling point is extremely attractive to those girls and will definitely cause huge social repercussions.
Li Mu’s goal is to make the concept of “Million-Dollar-Beauty” a super hot spot in American society. If it succeeds this time, then “Million-Dollar Beauty” will become his own super IP , you can take it out and stir-fry it every year.
In addition, in addition to the school beauties selected by voting, the competition also adds a "Best Popularity Award". The competition will set up a popularity list, and the selection of the popularity list is based on the fan contribution value. The higher the fan contribution value, the higher the fan contribution value. The position on the list will be higher.
The selection of the most popular award starts from each state. Each state champion will be awarded US$50,000, with a total expenditure of US$2.55 million; the national champion will be awarded US$500,000, the runner-up will be US$300,000, and the third runner-up will be US$100,000.
The ultimate purpose of adding the most popular award is to mobilize these college girls' desire for money and vanity of comparison, which will greatly stimulate them and make them do everything they can to induce fans to increase their contribution.
At the end of 2002, no one even in the relatively developed United States engaged in such a large-scale "draft". Moreover, this was the first "draft" held entirely on the Internet in the history of the United States, and even in the history of the world. Therefore, As soon as the event announcement was released, it immediately caused a stir in American colleges and universities!
Girls from more than 3,000 colleges and universities fell into complete madness in an instant!
No one could imagine that an online game like "Paradise Town" could host such a large-scale talent show. The huge bonuses made countless people scream in front of their computers with their eyes wide open!
At this moment, girls' dormitories in universities across the United States were completely drowned in endless screams!
It's boiling!
Completely boiling!
The "Paradise Town Cup-Top List of School Beauties in the United States" made these college girls completely excited, and their level of madness was comparable to those crazy girls at Michael Jackson's concerts.
The generosity of the draft in this game is definitely something Americans have never seen before! Moreover, its level-by-level promotion mechanism and generous rewards for each level completely attract the attention of all girls!
This is where the "Paradise Town Cup - Top Ranking of School Beauties in the United States" differs from previous national competitions. In the past national competitions held in the United States, those who can really get the prizes are often the top ones selected nationwide, and most of the others Some people just accompany the runners, not to mention receiving prizes. Some competitions require participants to pay dozens or even hundreds of dollars in registration fees.
But looking back at the "Paradise Town Cup-Top List of School Beauties in the United States", not only does it not cost a penny to register, but starting from the school championship, there are generous bonuses, and there are different grand prizes along the way, making every girl happy. Being able to have a three-dimensional dream allows them to eat what is in front of them, look at what is in the bowl, and wait for what is in the pot.
What drives girls crazy the most is the concept of "Million-Dollar-Beauty". Winning the national championship and becoming a real million-dollar beauty will also become the envy of girls across the United States and the admiration of young men across the United States. , this is simply the pinnacle of a girl’s dream in real society, and she would never dare to have such a beautiful dream.
Moreover, because the competition allows contestants to record 60-second short videos for all players to watch, all female college students realize one thing: this is an excellent opportunity to increase their fans massively!
This time the competition is against universities across the United States, which means that if you really have a chance to break through, even if you reach the state level, you can gain a lot of fans.
During the operation of "Paradise Town" some time ago, some "campus goddesses" who were very popular in the game now earn an average of more than a thousand dollars in "Paradise Town" every day.
A few thousand fans can earn thousands of dollars a day. If we can take this opportunity to break out of the scope of our school and gain attention across the state, we will probably gain tens of thousands or even hundreds of thousands of fans. In that case, will we be able to earn millions in the end? Putting the grand prize of Dollar Beauty aside for now, the share of gifts received by tens of thousands or hundreds of thousands of fans every day may reach tens of thousands of dollars. This is more of a money tree than a money tree, and faster than a money printing press. many!
If you pass all the way, you can get generous rewards, get more exposure opportunities, and get more fans and gift income. The money is so good that it’s unbelievable, and you don’t need to spend a penny to participate in the competition, just download the new version For "Paradise Town", you can apply for registration in the game, so American college students acted quickly. In just one hour, more than one million female college students signed up!
At the same time, all kinds of advertisements related to the "Paradise Town Cup - America's Top School Girls" suddenly appeared near major universities in the United States. It was like an online and offline double-teaming for college students. propaganda campaign.
Although all of Li Mu's propaganda campaigns focus on college students, this propaganda is more like a "fixed-point explosion" done by Li Mu. The university is just the tipping point carefully chosen by Li Mu. By detonating this tipping point, he will explode all strata of American society. .
Such a fanatical competition, with the blessing of the concept of "Million Dollar Beauty", has a strong self-propagation attribute, and in Li Mu's eyes, college students happen to be the most communicable group in the entire society. College students are the most communicable group in society, because Li Mu believes that comprehensive analysis from the aspects of freedom, leisure, avant-garde, gossip, etc., the comprehensive scores of college students in these four key points exceeds that of any other group in society. other classes.
Therefore, Li Mu firmly believes that the spread of this game that he has enhanced through college students will inevitably bring about amazing communication efficiency.
really! As soon as this game was launched, it immediately began to spread rapidly to all walks of life in the United States.
While signing up, the female college student shared the news with her family, asking them to quickly download the game and obtain enough "resident coupons" in the game in advance, which is the only vote for the selection, so that they can wait for the selection as soon as it starts. Vote yourself.
This includes her two parents who work in various walks of life, her younger siblings who are still in middle school, her other relatives, and friends outside of school...
Li Mu's special "vote" definition has achieved great success. Every vote needs to be obtained by the user in the game. In this way, once the canvassing becomes intense, female college students and their fans will definitely mobilize all possible means. When people participate in voting, "Paradise Town" will be able to use this channel to quickly break through the shackles of college campuses and break into the lives of every American.
Li Mu actually learned this move from "Super Girl".
The core concept of Super Girl is the same as that played by Li Mu. It seems to be a talent show only for young girls, but the purpose behind it is to leverage the entire society through the group of young girls.
Li Mu modified this concept to a certain extent, with the purpose of using the female college students in the United States to leverage the entire American society.
What makes Li Mu happy is that no one in the United States has played with this concept as deeply as he has, so in just a few hours after the event went online, the "Paradise Town Cup-Top List of School Beauties in the United States", and the "Million -Dollar-Beauty—The topic of “Million Dollar Beauty” has easily covered the entire United States through these fanatical female college students…
(End of chapter)