Muying Ticketing System instantly became the subject of reports by major media across the country. This new thing in the Internet field has attracted the attention and recognition of the whole society as soon as it was launched.
With more than 200,000 movie tickets sold in seconds, this product is of great significance to the film and television industry. Some people even predicted that the development of the Chinese film industry will completely enter a new era after the launch of Muying Ticketing System.
When a large number of people pay attention to this ticketing system, they also pay attention to the only hotly promoted movie on this ticketing system - "The Girl We Chased Together All Those Years". It has been promoted through traditional media and online channels, with the With the help of trolls, the film has now captured the attention of people across the country.
Precisely because of the high level of attention, the film schedule of "The Girls We Chased Together" in major theaters is also very optimistic, and the box office pre-heating has been done to the extreme by Li Mu.
On December 7, "The Girls We Chased Together in Those Years", which was invested and filmed by Makino Impression, was officially released in mainland China.
Netizens from all over the country couldn't wait to flock to the cinema to watch this youth movie that has become extremely popular online. Although Li Mu was in Shenzhen, he also made a special trip to a nearby cinema for an on-site inspection. Later, I found that most cinemas had about 30% of the film schedule for "Those Years".
On the first day of the screening, starting from the morning screening, the venue was almost full!
The Muye International Cinema in Yanjing was crowded with people, but everything was extremely orderly. Four ticket machines were on site to provide ticket collection services for the audience at the same time. Audiences only need to go to the ticket machines and enter their ticket numbers. code, and then you can get your newly printed movie ticket.
Because of this magical operating mode, almost every Makino International Cinema has a large number of media reporters stationed there. They hope to shoot more material here. It would be great if they could interview some of the audience.
Some of the viewers interviewed were full of praise for the Muying ticketing system. Many people said that this experience is simply too dreamy. They can choose seats and buy tickets at home. After the payment is successful, there is no need to carry cash in the wallet, just the ticket collection code. , you can go directly to the cinema to watch a movie. This feeling is really extraordinary.
In addition to interviewing the audience who had just received their tickets, the media also waited until the end of the movie to interview some audiences who had just left the show and asked them about their opinions and evaluations of "Those Years".
The audience's responses were surprisingly unanimous. Everyone agreed that this was a touching, relaxing and humorous movie. They also spoke highly of the two leading actors and the theme song they sang.
Du Wei's song "The First Day" was more upbeat, but Zhang Kexuan's song "Those Years" really made a lot of people cry.
After the first day of screening, the box office results came out only on the morning of the next day. The media who paid close attention to "Those Years" got the box office data earlier than Li Mu.
What people didn't expect was that on the first day of its release, "Those Years" earned 15 million at the box office nationwide!
Fifteen million! Li Mu himself couldn't believe this data. Before this, the best first-day box office performance of Chinese movies was only a few million!
Unexpectedly, "Those Years" broke the first-day box office record for Chinese-language films in the Mainland by at least three times the gap when it opened!
There has never been a commercial movie that has become the focus of attention of the entire society like "Those Years". It is not only the promotion of Makino Technology and Taobao, but also the enhancement of Muying's ticketing system, as well as two actors and two themes. Extra points for the song, and more importantly, this movie is also labeled as Li Mu. His number of fans in China may have already exceeded that of any star today!
With the help of multiple favorable factors, "Those Years" has achieved such incredible results. On the first day of its opening, the average attendance rate of "Those Years" exceeded 70% no matter which city it was in. This is simply an incredible achievement. The data caught everyone in the industry off guard.
Because of the astonishingly high attendance rate of "Those Years", theaters across the country were adjusting their schedules on the second day of its release, reducing the number of films except "Those Years" to free up as much space as possible. The number of screenings is given to "Those Years". For theater owners, it is natural to increase the schedule of movies with high attendance.
However, it’s not just the box office that’s going against the grain!
On the second day after the release, several "little stories" were circulated on the Internet. First, a prospective groom from Yanjing originally chose to get married on December 6, but he was lucky enough to win the audition for "Those Years" on the 5th. After watching the test screening, he left the cinema and immediately went to his first girlfriend's home to confess his love to her. Unexpectedly, he got a positive answer from the other party, so the groom-to-be canceled his wedding the day before the wedding. Although he was scolded by his wife and parents, he posted on the forum that he would never regret it and thanked "Those Years" for giving him the courage to find his first love.
There are many similar stories of rediscovering first love. There are dozens of people who posted online and took the initiative to say that they confessed to the girl they loved after watching the premiere. All these netizens poured into "Those Years" 》For a while, only half of the posts in the post bar were discussing movies, and the other half were almost all about various emotional issues, either asking for comfort, asking for enlightenment, missing their own feelings, or swearing that they would do it. To get back the one I love.
The movie "Those Years" has indeed touched everyone who has memories of youth, so much so that more and more netizens have gathered in the "Those Years" post forum, and many netizens without emotional problems have also flocked in to watch other people's emotions. Stories, while being happy, moved, sad, and crying for these stories.
Less than two days after its release, this movie has already become a hot topic discussed by everyone, and has even become the most concerned topic in the whole society during this period.
With the topic, there will naturally be higher attention. Therefore, on December 8, the second day after the movie was released, the box office of "Those Years" reached a new high!
Eighteen million!
The entire film and television industry was frightened by this figure. In one weekend, "Those Years" robbed 33 million box office in the domestic film market. This figure simply frightened everyone!
Last year, Feng Xiaogang's "Big Shot" took in 43 million at the box office during the entire Lunar New Year period. Now, "Those Years" is expected to surpass it in three days!
Director Teng Huatao was also surprised by the box office performance of "Those Years", but the surprise was followed by ecstasy.
As a second- and third-tier director, being able to direct a film with such incredible box office success was something Teng Huatao could never dream of doing, but it happened. Judging from this trend, he With this film, he can definitely become one of the first-tier directors in the country.
The market did not disappoint Teng Huatao, thinking that the box office of "Those Years" would show overwhelming momentum as soon as it came up, so a lot of film and television companies immediately approached Teng Huatao, hoping to make an appointment with him for a youth-themed movie. The remuneration was more than ten times what he was used to, and there was also a box office split as an incentive. Some film and television companies had even begun to launch script raids, locking several screenwriters in hotel rooms and requiring them to come up with scripts within a specified time. A script about campus youth series.
Teng Huatao's self-confidence was highly inflated in the beginning. He was even considering which one of the offers from so many film and television companies he would accept. However, after only a few hours, he recovered from his inflated self-confidence. .
Since Teng Huatao has witnessed "Those Years" step by step from the script to its birth to its current success, he knows very well that the reason why "Those Years" has achieved such great success at the box office is that he The key proportion in it is actually not high. The most important thing about this film is Li Mu's script and his in-depth deconstruction of the story, so that he can have a clear understanding of what he wants to shoot.
In fact, Teng Huatao was just loyal to Li Mu's needs and filmed the story he created in the way he wanted. He even made the final decision on the casting and location selection of the movie. He chose Ludao City as the filming location. For the location, he also chose Du Wei and Zhang Kexuan as the leading actors, and even the two extremely popular theme songs were brought by Li Mu.
However, the most important thing is publicity and momentum. Teng Huatao has truly seen how powerful Li Mu’s publicity resources are. Not to mention anything else, just a pop-up window of YY can cover tens of millions of users. Relying on this With the promotion channels, no matter how bad the filming is, it can still win a lot of box office.
After thinking about this, Teng Huatao immediately gave up the idea of accepting movies from other companies and immediately called Ning Hao.
Teng Huatao had the opportunity to direct "Those Years" thanks to Ning Hao's strong recommendation in front of Li Mu. Otherwise, given Teng Huatao's influence in the industry, it would have been impossible for Li Mu to have any contact with him.
Ning Hao received a call from Teng Huatao and congratulated him politely: "Brother Teng, congratulations! Your "Those Years" box office is simply awesome!"
Teng Huatao said hurriedly and humbly: "Haozi, please don't make fun of me. You also know that most of the credit for "Those Years" to have such good results must be attributed to Mr. Li."
Ning Hao smiled and said: "That's not true. My film "Crazy Stone" also relied on Mr. Li's help to complete the filming smoothly. It was my first time filming and I had no experience. The budget was always exceeded, but he never said Just a word of doubt and an additional investment of 3 million was enough to successfully complete my film."
Teng Huatao sighed: "Yes, without Mr. Li's help, the drama "Those Years" would not be where it is today."
With that said, Teng Huatao added: "Haozi, you are familiar with Mr. Li, please convey it to me. If there are other scenes you want to shoot for me, please feel free to throw them over to Mr. Li. I will definitely use 100%." I will work hard to film the scene he gave me!"
(End of chapter)