Li Mu expected that this private placement would be very popular, but he did not expect it to be so popular.
Chen Ze has been paying attention to the subscription status of the membership backstage. In two hours, the subscription has exceeded the upper limit of 5 billion.
Following Li Mu's data analysis logic, Chen Ze also began to conduct a rough analysis of the two hours of subscription data.
First of all, a total of 133 members successfully subscribed for the 5 billion subscription, with an average subscription amount of 37.6 million;
Secondly, there are currently 1,089 official members of the CSC Club in various parts of the mainland and even in Hong Kong, Macao and Taiwan. The number of members who logged in during the same period was 897, of which 874 logged in after the text message was sent. In other words, at least 874 people have seen the details of this private equity fund;
Well, from the temporary data, it is certain that the conversion rate of the fund among members is about 15%. However, due to the quota limit for subscription, the remaining 85% are not interested, or they want to buy but are too late. They still need Waiting for subsequent data feedback.
The subsequent data is the behavioral statistics of other users’ subscriptions.
The background shows that the number of people sending subscription applications is still increasing. Although after they click to apply, a prompt will pop up telling them that the current 5 billion yuan has been snapped up, but their application data will still be recorded in the background.
Within half an hour after the subscription ended, 532 people submitted their subscription applications normally because they did not know the subscription was over. The total subscription of these 532 people was 21.8 billion yuan! The per capita subscription amount is 40.98 million;
However, members’ subscription craze is not over yet.
An hour later, 155 more people subscribed, with a total subscription amount of 9.3 billion yuan, and the per capita subscription amount exceeded 60 million!
The further back, the higher the per capita subscription amount. Chen Ze didn't understand why at first. After communicating with Li Mu, Li Mu quickly guessed the key and said to him: "Everyone received the news at the same time. Yes, the longer people delay, the more likely they are to spend more time confirming the source of funds, so the more funds can be confirmed.”
Chen Ze thought for a while and said, "That makes sense."
Li Mu said: "What you can bring out immediately is what you have. If you are given an hour, you might be able to smoothen the relationship between all parties and bring out more."
Chen Ze said: "In that case, why should we do it in batches? Why don't we open the subscription for all 22 billion in one go? In that case, we are probably done now."
Li Mu said with a smile: "The rush buying is to engage in hunger marketing. The more they do this, the more they cherish the opportunity we give them, not just this opportunity, but also the opportunities in the future. This time we raised 200 yuan domestically." Billion, next time we may raise more overseas to make them hungry for our similar products. We will be more proactive in the future. If you have time, you can chat more with Lei Jun from Taobao. He may I will give you a more detailed explanation.”
Chen Ze said: "I understand the general meaning."
Li Mu hummed, and then said: "Since everyone's enthusiasm is so high, we will temporarily adjust the strategy. For the next few subscriptions, subscribers must first pay a 10% deposit after subscribing, and then within ten days Pay all the money into the account. If there is a shortage of funds received after ten days, 5% of the shortfall amount will be deducted as liquidated damages; if the actual payment amount is less than 50% of the subscription amount, his future participation in any form of capital in the CSC club will be permanently cancelled. Qualifications to operate.”
Li Mu doesn't trust the purchase intention very much. In all things related to money, intention is unreliable. Only money is reliable. Even if your parents promise to give you living expenses today, they may postpone it until tomorrow because of something else. What's more, this large capital flows.
What's more, these are a bunch of borrowed money owners who like to use other people's money to make money for themselves, so the funds behind their subscription intentions are likely to come from promises that are not under his control.
For example, if Zhang San subscribes for 100 million today, he is sure to find a low-interest source of funds, and then take this opportunity to make millions in vain. But when the time comes to pay for the subscription, his source of funds may come from various sources. Problems, any problems may cause him to be unable to come up with so much money. By then, there will be more people temporarily letting go, and his major affairs will be affected.
Therefore, Li Mu discussed with Chen Ze to simply add another pool for pre-subscription, and allocate it with the available subscription quota in a ratio of 1:1. For example, this time 5 billion has been fully subscribed, and another 5 billion can be absorbed to become a reserve substitute. If someone in the front-end subscription group is unable to complete the subscription, the person in the reserve reserve will take his place, and so on;
Chen Ze very much agrees with this series of detailed plans. After all, their first goal is to raise 2.5 billion US dollars equivalent in RMB. It doesn’t matter who pays the money, so it must be to ensure that the first goal is achieved. core.
Li Mu entrusted Chen Zelai with full responsibility for the private equity fund and subsequent fund-raising. He no longer paid attention to how this matter was progressed. He just wanted to wait for Chen Ze to tell him one day in the near future that all the money had been received. .
…
Until the acquisition intention was negotiated with Apple, Li Mu did not meet directly with anyone from Apple.
Tim Cook really wanted to meet with Li Mu, but the highest representative sent by Makino Technology on the acquisition of Apple was Lin Qingya. Both he and Apple's top management felt that Li Mu himself did not value Apple, let alone the acquisition of Apple. matter, so he was not willing to personally participate in this matter at all.
This gave Apple executives a lot of frustration.
The company was ready to be sold, and the big boss of the buyer didn't even bother to meet and chat with the company's top executives.
In fact, Li Mu himself really wants to meet Tim Cook to see how sophisticated this person is in controlling the market. If possible, it would be better to digest him into one of his generals in advance. But things.
However, in order not to affect the acquisition, Li Mu still insisted on the principle of not meeting each other, causing all Apple executives to continue to misunderstand, thinking that he was not that interested in Apple.
This move is not to show off, but to avoid any changes before the actual acquisition is implemented. The colder the attitude, the less confident Apple will be and make them worry that they may give up the acquisition at any time. In this case, those who are eager to stop losses and cash out They must cooperate as soon as possible to accelerate the completion of the acquisition; on the contrary, if they keep chasing Apple, it will make Apple feel that it is a rare commodity, and it may even create some evil moths with them.
Li Mu has even decided to fly to Harvard early tomorrow morning to meet Mark Zuckerberg, and then bring Su Yingxue to Silicon Valley. When Apple signs the contract, he will meet with Apple people again.
At the critical moment of acquiring Apple, Li Mu suddenly wanted to leave, which put a lot of pressure on Lin Qingya. Although she was already the vice president of Makino Technology, an acquisition with a market value of US$3 billion was still an unprecedented one for her. once.
Not only her, but also Li Mu had never played such a big game.
Fortunately, Li Mu has already formulated most of the key nodes. As long as Lin Qingya moves forward according to Li Mu's requirements and rhythm, there will basically be no major deviations.
Before leaving, Elon Musk suddenly called Li Mu and said he wanted to ask if Li Mu had time recently. He wanted to report to Li Mu in detail about the geek he had inspected before who was developing new energy vehicles using 18650 battery packs. project.
Li Mu said to him directly: "Well, you pack up and go to Cambridge with me tomorrow. We can chat slowly on the plane."
Elon Musk was stunned for a moment, and then said: "Okay, I'll make some arrangements for my work and I'll go with you tomorrow."
Li Mu said: "I will ask Ziwei to tell you the departure time later."
…
On the way to Massachusetts on a business jet, Elon Musk sat across from Li Mu. A small conference table was filled with a lot of materials. He said to Li Mu: "Mr. Li, I am interested in that electric car research project." I have done a due diligence, and overall, I am very optimistic about their project and think it can be seriously pursued."
Li Mu asked him: "What specifically makes you optimistic about it?"
Elon Musk said: "It's mainly about the mindset and the technical feasibility."
With that said, Elon Musk introduced: "Electric drive has many advantages, including environmental protection on the one hand, and cheapness on the other. More importantly, electric-driven cars can easily achieve breakthroughs in performance, and if you use Lead-acid batteries have low energy density and heavy battery weight, which will cause great losses in battery life, power and battery life. This team took a new approach. They used 18650 lithium batteries to make battery packs with high energy density, light weight and long life. It is at least three to five times higher than lead-acid batteries, so under this technical condition, the range, weight, power and battery attenuation of electric vehicles will be greatly improved."
Li Mu asked him: "How far can a car built with this technology run when fully charged?"
Elon Musk said: "They are now conducting experiments on frame cars. If the battery pack density is higher, it will not be a problem for the cruising range to exceed 300 miles."
"What about charging?" Li Mu asked, "How long does it take to fully charge a car like this?"
Elon Musk said: "If the current of the charging device is large enough, it can be fully charged in six to eight hours. Such a car will be very suitable for the middle class, and the battery life will be enough to meet his driving needs during the day."
Li Mu nodded. It seems that Tesla's battery technology already has a certain foundation. In this case, if enough investment is given, the project has the ability to start quickly.
However, Tesla's biggest problem in the previous life was the limitation of production capacity, so Li Mu asked Elon Musk: "If we invest in this team, how will the production process be solved?"
Elon Musk immediately said, “We’re going to build a new production line.”
Li Mu waved his hand: "The team you are talking about is, at best, a theorist in the automotive industry. They study batteries, battery management, charge and discharge control, motor drive, and braking energy recovery. They have already spread their wings very widely. How can we do it if we build the production line ourselves?"
Elon Musk said: "That's right, Mr. Li, if we invest in this project, we must first complete all the research and development work you just mentioned, and then build a prototype car. My idea is that after building a prototype car, , we can pre-sell in Silicon Valley first, so that we can absorb a batch of orders and funds first, and then we start building a medium-to-large production line to speed up our production work."
Li Mu said helplessly: "Elon, what age has this been? Who else wants to start a business all at once? If you want to open a Western restaurant, you don't need to raise your own cattle. You need to cooperate with a cattle farm, or simply acquire a cattle farm." That’s the best solution.”
After that, Li Mu added: "If this electric solution is feasible, then I will directly acquire a car manufacturing company in China. By then our car company will be divided into two parts. One is the R&D team you are contacting now. , they will be fully responsible for the research and development of electric-related technologies in the future; the other is the automobile manufacturing company I am talking about, which is the future manufacturing team. They will be responsible for the development and production of automobile hardware. If possible, we will acquire another battery R&D and production company. company of."
Elon Musk said: "Mr. Li, the startup cost will be too high and the risk will be too high..."
Li Mu asked him: "How many years do you think it will take for this company to really start using the method you mentioned? Can it deliver the first car in five years? Can it deliver one million cars in eight years?"
"This..." Elon Musk was speechless for a moment.
Li Mu said: "Do you know that there is an automobile company in China called Geely?"
"have no idea… "
"Then you can understand that the founders of this company decided to build cars with the mentality that 'a car is four wheels and two sofas'. They decided to build a car in 1997, and the first car was sold in 1998. It’s online. You have to have such courage to do this. If you want to spend seven or eight years slowly raising it, then I think you don’t have to do it, because then you will be Even after it is finally raised, it will still be riddled with holes and various problems. Today it may be insufficient production capacity, tomorrow it may be insufficient cash flow, and the day after tomorrow it may start losing millions a day. As a company that manufactures products, For a company that sells products, the less production capacity it has, the harder it will be for your cash flow to keep up, and the bigger your losses will be!”
When Elon Musk invested in Tesla, he only invested a few million dollars in the first round. The investment of several million dollars was to build a car. It was almost a joke when he said it. From this, it can be seen that Tesla was getting started at that time. The speed is so slow, it's almost like stewing Buddha with a lighter and jumping over the wall.
In Li Mu's opinion, if he wanted to invest in Tesla's project today, he would have to recruit Tesla's founding team today, and then he would have to lock in an automobile manufacturing company tomorrow and then increase the capital investment. It would be equivalent to two high-power stoves simmering together. If the One Pot Buddha jumps over the wall, the speed will naturally increase exponentially.
Once the resources from both sides are integrated, Tesla cars will soon be able to roll off the production line like dumplings. Can't the order production keep up? Car delivery deadline keeps getting delayed? nonexistent! Maybe in two or three years, Tesla will become a street car.
(End of chapter)