As the first shot into O2O, and even the first O2O product in this era, Ele.me plays a vital role in Li Mu's eyes.
Li Mu even wants to introduce Uber's car-sharing model, but China does not have such conditions at this stage, and the number of private cars is far from enough. Under such circumstances, Uber's model has no chance to take root even if it is launched in China.
Therefore, Li Mu decided to start Ele.me in China and then go to the United States to start Uber next year. As for whether Ele.me’s model can be applied to the U.S. market, Li Mu is not very hopeful. Ele.me’s success in China depends on China’s Labor costs are much lower than in the United States. A delivery fee of three to four yuan per order can provide a stable and generous salary for delivery personnel. However, if it is placed in the American market, the delivery fee may be the same as the meal fee. Even higher than the cost of the meal.
Due to the unique geographical advantages of the United States and the strong development level of agriculture and animal husbandry, countries like this have no longer worried about food since a hundred years ago. They have strong food production capacity, which even far exceeds their consumption capacity. Therefore, in the United States, In this country, the cost of basic food is very low, unimaginably low.
When Li Mu went to the United States before, he found that the price of a McDonald's Big Mac meal in the United States was only US$2.99, which is only twenty yuan when converted into RMB. However, the monthly income of a low-income person in the United States is also about US$1,500. If Using such high labor costs to deliver such low-cost food means the additional costs are too high.
Moreover, Li Mu also discovered a very interesting phenomenon in the United States. The vast majority of Americans like to do things by themselves, such as weeding, repairing their own houses, and repairing water pipes. This is not because Americans are more diligent than Chinese people, but because their labor costs are too high. , it may cost hundreds of dollars to ask someone to open the toilet at home, and a leather pusher to open the toilet can even be bought in a 2 yuan store.
Because of the high cost of labor, Americans have developed the character of never hiring anyone else if they can do it themselves. Therefore, Li Mu feels that in such a market environment, there is no room for development of Ele.me.
But Uber is different. Although this thing is strictly O2O, it is actually a perfect model of the sharing economy. The United States has a developed automobile industry and even more developed private cars, but the per capita debt is very high. For such national conditions, It is said that the sharing economy has a very good development ground. On a small level, it can help ordinary people realize the idle resources in their hands; on a large level, it can make the idle resources of the entire society realize, which is more reasonable and economical. It’s also more environmentally friendly.
Uber alone is a behemoth with a valuation of tens of billions of dollars. If it can be incubated through Makino Technology in the future, then the valuation or market value of Makino Technology will once again receive a huge boost.
Li Mu did the math on his fingers and realized that his future industrial plan is really astonishing. He has the entire Apple in his hands, the Android system is also in his hands, and his cloud service business has been laid out very early. When the time comes, he will add more Joining Tesla, Facebook, and Uber is simply to unify the pace of the IT industry.
After meeting with the team and formulating the Ele.me product plan, Li Mu was still waiting for CCTV to prepare for filming and complete the donation ceremony with the Forbidden City. However, CCTV had not given him any news yet and he had been filming "Flying Tiger" in Yun Province. Spielberg from "The Flying Tigers" called him and told him that the pre-production filming of "The Flying Tigers" would be completed in the next ten days.
Hearing the news, Li Mu was so excited as he held the phone. He excitedly asked Spielberg, "Stephen, how long will it take for post-production after filming is completed?"
Spielberg said: "After everything is completed, the production team will immediately return to the United States, and then complete the post-production work of the film in Hollywood. The most workload of this work is computer special effects, but given that we use a lot of real scenes, to a certain extent It reduces the workload of post-production computer special effects, so my tone should be completed in three to four months.”
Li Mu said: "Three to four months, that is, the end of this year or the beginning of next year."
Spielberg said: "Yes, basically these are the two time points."
Li Mu hurriedly said: "Then we will try to release it during the Chinese Lunar New Year, probably in late January next year. North America and Europe will find other suitable time windows."
Spielberg smiled and said: "It will definitely be no problem in late January, the time is sufficient."
With that, Spielberg added: "By the way, Mr. Li, I heard Du Wei say that you wrote a theme song for our movie. I want to ask, when will this song be released? I want to ask first To understand it, it’s best to listen to it first.”
Li Mu then remembered that he had changed Green Day's "21 Guns" to a version of lyrics praising war, and planned to let Du Wei take the time to record it, but then Du Wei went to the crew, and he had been busy and didn't care. this matter.
So Li Mu asked him: "Steve, has Du Wei's scene been completed?"
Spielberg said: "Ms. Du Wei will have the last three sets of shots tomorrow, and they will be completed after filming. We have prepared cakes and champagne for her in advance, and will hold a banquet for her to celebrate the completion."
After saying that, Spielberg said: "Miss Du Wei is the first to complete the starring role."
Li Mu immediately said: "Then I will fly over tomorrow morning to attend the finals banquet and thank you in person for your efforts in the past six months. It just so happens that all the creative staff are here this time. Let's celebrate well. I miss everyone's opportunity tomorrow. It’s basically impossible to get everyone together.”
Spielberg said hurriedly: "That's great. I'll tell everyone right now so that everyone can be prepared."
Li Mu said hurriedly: "Don't tell everyone, give them a surprise when the time comes."
Spielberg smiled: "Well, if you insist."
"OK, then we'll see you tomorrow!"
The movie "Flying Tigers" is of great significance to Li Mu. It is not only a good opportunity for the world to face up to history, but also an opportunity for Westerners to face up to China. Only such a movie can make the West understand The sacrifices and contributions made by the Chinese people for world peace during World War II also made them understand that Japan's extreme bushido spirit trampled and destroyed human peace.
Moreover, from a smaller profit level, this movie is the first time that Li Mu has cooperated with Hollywood in a blockbuster with a billion-dollar investment. It is a stepping stone for Makino Technology to enter the world's film and television industry. If this movie can be a big hit globally, If it succeeds, Makino Technology can aggressively attack Hollywood.
Precisely because he attached great importance to this movie, Li Mu decided to rush over to get together with everyone before the movie was finished and the main actors were still on the shooting set, even if it was a celebration party in advance.
For a big-budget movie, it is too difficult for the whole crew to celebrate the completion together. Generally speaking, after all the scenes of a big-name star are completed, he will leave early and quickly start working on the next job, such as Tom Hanks, his role may be completed a week in advance of Leonardo. There is no way he can wait here for Leonardo for a week and then celebrate the completion with him.
Therefore, Li Mu felt that he must take advantage of this opportunity to rush there.
After hanging up Spielberg's call, Li Mu immediately called Li Ziwei. As soon as he got through, he said to her: "Ziwei, please contact the charter company for me quickly. I will fly to Spring City tomorrow morning. In addition, I will contact you again." Call Southwest General Aviation Company and prepare two helicopters to fly directly from Spring City Airport to the set of "Flying Tigers"."
Li Ziwei said in surprise: "Mr. Li, are you so anxious?"
"Yes." Li Mu said, "They are going to finish filming soon. If we don't rush over, it will be too late."
Li Ziwei said hurriedly: "Okay, then I will contact the charter company and Southwest General Aviation Company."
Li Mu said: "Also, please contact the largest imported wine agent in Yanjing. Please help me prepare a batch of fine champagne and red wine. The budget is about one million. It will be shipped to the Capital Airport tomorrow morning and shipped with the plane. .”
Li Ziwei said: "Okay, I'll make arrangements right now."
After Li Ziwei hung up the phone, she immediately started to contact the charter company. However, the initial feedback she received was that there would be no business jets available tomorrow, or the day after tomorrow at the earliest. However, she knew very well that Li Mu had to rush to Spring City tomorrow. Li Mu would definitely rush over to the business jet, even if it was an ordinary civil airline, so he fought hard with the charter company.
The charter company didn't want to offend such a big customer like Li Mu, and it was such an influential customer, so it urgently transferred a plane from Shanghai and applied for a route permit. After trying its best to fight for it, it got a solution.
Tomorrow at nine o'clock in the morning, the scheduled plane will take off from Shanghai, arrive at Yanjing Airport at about eleven o'clock in the afternoon, and then take off at one and thirty, arriving in Spring City at about five o'clock in the afternoon.
This was the limit that the charter company could achieve. Li Ziwei immediately confirmed the flight itinerary with them, and then communicated with Southwest Aviation Company to rent two civilian helicopters to fly from the airport to the filming location.
Southwest General Aviation also felt that it was too hasty to book the itinerary one day in advance, but when they heard that Li Mu wanted to use the plane, they immediately said there was no problem.
After everything was settled, Li Ziwei called the wine distributor and ordered 160 bottles of high-end red wine and champagne. The total price was 1.02 million yuan.
After settling all this, Li Ziwei called Li Mu back and briefly reported the situation.
Although the plane could not fly until the afternoon, Li Mu was very satisfied with this solution. After praising Li Ziwei a few words and ending the call, he sent a message to Wei Lan, saying: "Are you free these two days? Help me raise a dog for two days..."
(End of chapter)