Rebirth in a Perfect Era

Chapter 164: User Behavior Analysis

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In order to guide parents not to blindly pursue high-priced, high-weighted students, Li Mu built a simple user behavior analysis in 3321. For example, users like Xie Tingfang started bidding on the page of a student from the Second Foreign Language School, and at the age of 15, Within the price range of fifty yuan, she has a strong willingness to increase prices and a short hesitation time. The user analysis logic will automatically determine that she has special attention to this student, and then analyze the tags of the followed students in the background.

For example, the second foreign language girl she is following has some special tags that will be screened by the system, such as her gender, school, and department. The system records this information, and combines it with Xie Tingfang's bid for the girl to exceed one hundred. After a long period of time without further bidding, it was determined that she had reached the bidding ceiling, and the system immediately gave her a pop-up prompt recommending five students of the same gender, school, and department whose prices were still around 50 yuan.

Xie Tingfang was staring at the computer and feeling annoyed. The price of 100 yuan an hour really made her feel a little out of her depth. Although she and her husband were both employees of the TV station, but they were working behind the scenes and it was not a popular program, so their income was not very high. She and her husband's monthly income is about seven to eight thousand yuan. Although they are considered high-income groups in Yanjing, their family's cash flow is not very generous when considering household expenses, mortgages and car maintenance. If they have to provide for their children every week She really couldn't afford to pay a tutoring fee of one to two thousand yuan.

Seeing that his wife was a little disappointed and frustrated, Xiao Jie patted her shoulder gently and comforted her: "We are not sure whether tutoring for college students is really suitable for our daughter. Besides, the price is indeed very high. One hundred yuan an hour, packaged and sold for more than ten classes a week, which is nearly two thousand yuan a week, who can afford it?"

Xie Tingfang said bitterly: "There are still a lot of rich people in Yanjing. If you haven't seen the top scorers in the college entrance examination at Yanjing University and Tsinghua University, they are almost fired for 200 yuan an hour."

Xiao Jie smiled slightly and said: "It's understandable that everyone is curious about new things and expects to experience them. But once the heat is over, everyone will definitely be more sensible. How about we wait and see? Not every student in 3321 Will there be a class auction every week? Let’s take a look next Friday.”

Xie Tingfang nodded and sighed: "I hope the price will drop a little next Friday."

Saying that, Xie Tingfang was about to turn off 3321. Unexpectedly, at this moment, 3321 suddenly popped up a prompt: "3321 recommends it to you..."

The couple took a closer look. Well, the website actually recommended five students at once, and they were all freshmen female students at BISU, and the current prices were still between RMB 30 and RMB 50.

"Oh my god, how can this website be so powerful! How does it know what we want? Look, the students they recommended to us are all Second Foreign Language students who meet our requirements, but their weight scores are higher than the ones I just chose. The girl was a little lower.”

Xie Tingfang doesn’t have much contact with the Internet. In addition, the current Internet has not yet reached the product era in the future. The user behavior analysis developed by Li Mu has not yet become popular in the Internet field. Even such a simple recommendation logic makes users feel amazing. Incessantly.

Xiao Jie was also very surprised, but after calming down and thinking about it, he guessed the general logic and said: "This website must have its own set of logic. We have been bidding on the personal page of the female student just now. , it analyzed our needs and saw that we no longer bid, so it thought that we might think that the girl just now was too expensive, so it recommended these students to us."

Xie Tingfang nodded in agreement, but also laughed self-deprecatingly: "Look, this website is really smart. It can also analyze whether we have money or not. Knowing that we can't afford one hundred per hour, it recommended it to us." These are around fifty an hour.”

Xiao Jie said with a smile: "It's not that the website is smart, it's that the developers of the website are smart. This idea is already very powerful. Their certification, bidding, door-to-door verification and other processes are also very thoughtful and thoughtful. Now the website actually has this incredible function, it’s amazing!”

Xie Tingfang nodded and said: "I was about to give up just now, but this prompt suddenly popped up, which gave me hope again. I don't know how many parents are like us."

Xiao Jie hummed and said seriously: "It will try its best to retain all users. When it finds that you can't afford the one hundred yuan lesson fee, it will recommend you fifty yuan. If it finds that you can't accept it, Those who are fifty will definitely introduce you to those who are twenty or thirty. If it doesn't work, they will introduce you to those who are fifteen. In short, they will not let you leave easily."

Xie Tingfang smiled and said: "You are right, so I am going to take a look at these cheap ones now. Anyway, they are all students from the School of Translation and Interpretation of BISU. Although the weight is slightly lower, it is enough to prove that they can be admitted to the School of Translation and Interpretation." ability."

"That's right." Xiao Jie nodded and said, "Let's find someone in his fifties and take a week's worth of lessons first to see if it feels suitable and reliable, then we'll use it for a long time."

"Okay! If their model is really reliable, I will definitely promote them on the evening news. If nothing else, this idea and model are great."

What happened to Xie Tingfang also happened to many parents of Yanjing students that night.

Kong Lingyu has been monitoring the data and clearly sees the effect of Li Mu's recommendation logic. Among all users who receive recommendations, almost 90% of them are interested in the recommended content and click to view the details. With this function alone, He was so impressed by Li Mu that it could have such a strong retention effect on users who had already intentionally given up.

He doesn't know where this young man came into contact with and learned about the Internet. Why is his understanding of the Internet always several levels higher than his own

When you haven’t figured out the process and logic of a project, you can already sort out the entire project’s front-end, multiple back-ends, and the logical relationships between them clearly and profoundly; when you haven’t figured it out yet, what should you do? When retaining users, they come up with a user behavior analysis logic, which greatly enhances the user's probability of transaction.

Kong Lingyu felt more and more that his choice to follow Li Mu was the most correct decision he had made in more than 20 years. If he had stayed at Yahoo or gone to any company, he would never have had the opportunity to be exposed to so many new people. Internet thinking, Li Mu's mind is almost full of things that can advance traditional Internet cognition. Following him, not to mention how much money you make, the personal growth alone is immeasurable.

Awesome! Extremely awesome! A young man under the age of twenty could master the Internet so thoroughly that Kong Lingyu already had a strong personal admiration for him. He even felt that the technical giants of Google and Yahoo were not necessarily as good as Li Mu.

Not only 3321, but also Tieba now has nearly 10 million registered users, and daily active users have exceeded one million. Not to mention that it has now received investment from Baidu and has millions of operating funds. Moreover, Li Mu has long been with him. As I said, Baidu must be obliged to divert traffic to Tieba on the search engine. All keywords related to Tieba must be ranked among the top few on the homepage. In this case, there will definitely be another blowout in traffic and users. It will be almost impossible in the future. It’s so beautiful that it’s unimaginable…

Kong Lingyu didn't know that the logic used by Li Mu was just a very common user behavior analysis on the Internet in later generations. It was like a Taobao affiliate advertisement on a web page, analyzing users' cookies to understand what users did and paid attention to when using computers and the Internet. What have you read and searched for, and then analyze and filter this information to find what the user may be most interested in, and then recommend it to the other party.

For example, if someone searches for the keyword belt on Baidu or Taobao today, when he looks at other websites, he will be surprised to find that he is crazy! Why do the advertising interfaces of these websites recommend various belts? At first, for people who don’t understand the Internet, this thing is simply magical and scary. But after it becomes popular, everyone will know, oh, in fact, it just analyzes your own behavior. If you don’t take the initiative to search for belts, then The chance of it actively recommending the belt to itself will be so low that it can be ignored.

This kind of technical method will be used as quickly as possible after the rise of e-commerce, but now it is definitely an awesome logic system. Even if the logic is even more awesome now, even if people from Google and Apple are brought over, They may not understand that, for example, WeChat in the future will not only achieve the ultimate in user behavior analysis, but also achieve the ultimate in user portraits, so that its advertising is much more accurate than other channels. Not only in the world of WeChat Even top-level super APPs, including news and information APPs such as "Toutiao", have a set of top logical algorithms in the industry to ensure that the content they push can interest users. Even if Li Mu thinks about these algorithms now, it would be difficult for him to do so. Figure out the key points.

Staring at the data in Yucheng Garden until after ten o'clock, Li Mu rubbed his eyes and looked at Zhao Ziqiu beside him. She was holding her chin and staring at the computer screen attentively, her eyes a little red.

Seeing Li Mu looking at him, Zhao Ziqiu smiled shyly and asked, "Why are you looking at me?"

Li Mu smiled and said, "You seem tired. What time does your dormitory close?"

Zhao Ziqiu then said: "The dormitory is closed on Fridays, so it should be the same for you, right?"

Li Mu nodded.

Zhao Ziqiu said: "There must be a lot of things to do tomorrow, right?"

Li Mu stretched and said, "After the auction ends at noon tomorrow, we will give successful bidders two hours to remit the money. After two o'clock in the afternoon, depending on the remittance situation, we will spread out to those who have paid. Verify the information at the user’s home.”

Zhao Ziqiu asked curiously: "There are more than 1,500 students who will all remit money by then. How can we verify the distinction?"

Here comes the first chapter, thank you to all my friends who supported me! Thanks to [Youkuijin] [World Herzberg] for the 100-yuan reward. In addition, everyone said that an alliance leader has appeared to add more updates. Today, in order to thank the first alliance leader of this book [Twenty-Eighth Floor], Bu Ge Fourth update breaks out!

(End of chapter)