Li Mu has been at odds with other companies not once or twice. If a friend could mediate and make him give up his demands, then Makino Technology would not be as high as it is today.
Therefore, when Spielberg was entrusted to call Li Mu to ask for a favor, Li Mu gave Spielberg no room for mediation.
As a businessman with a strong commercial awareness, Spielberg understood the importance behind this matter to Roland Maas and the entire Mars company. He knew that if he could leverage Li Mu through favors, he would be able to Roland Maas and Mars are of great value. In the future, Roland Maas will definitely use practical actions to thank himself, so he tried to intercede for Roland Maas.
Jews are good at doing business. In Spielberg's eyes, he can be a middleman in this matter. He can use favors to "purchase" forgiveness from Li Mu upstream, and then pass the forgiveness to Roland Martin downstream. Sell it in exchange for actual benefits.
In his opinion, this is a business with no capital and huge profits. If you succeed, you will make a lot of money, and if you lose, you will not lose anything.
Therefore, after Li Mu refused, Spielberg still pleaded: "Mr. Li, Roland is also an old friend of mine. I know what he is like. Sometimes he is indeed impulsive, but he is not a bad person at heart. Moreover, This time he has a conflict with you because his CEO made a wrong decision. He did not want this, so he hopes you can show your favor... "
Li Mu said in a serious tone: "Stephen, we are good friends and partners, so when I reject your appeal, you must clearly distinguish the interests involved."
After saying that, Li Mu paused for a moment, and then said: "My rejection of your request does not mean that I will not give you face, nor that I will make things difficult for you. It is just that this matter cannot be solved by just one person's intercession. No matter how powerful it is, Even a magnet cannot attract plastic, because it exists in two dimensions, can you understand?"
Spielberg immediately knew the meaning of Li Mu's words. He knew that Li Mu had rejected it very thoroughly. If his relationship with him was compared to a magnet, then the conflict between Roland Maas and him was like plastic. He could use it himself. Favor magnets can pick up ferrous objects but are useless against plastics.
Judging from the extremely high return on investment ratio of this matter, Spielberg really wanted to give it another try. However, the rationality in his mind warned him that now he had touched Li Mu's high-voltage line, and it would be too late to withdraw immediately and return it. , let alone not being able to help Roland Maas, his relationship with him may be greatly affected.
So, Spielberg immediately said: "Mr. Li, I understand what you mean. Don't worry, I will not say this again in the future."
Li Mu hummed with satisfaction and said: "Since you have a relationship with that Roland Maas, tell him for me that no one can touch my porcelain. Since he does, he will have to pay a sufficient price, otherwise everything will happen." There are so many companies in the world lining up to try to get my hands on my business, how can I set an example to others!"
Li Mu spoke in an understatement, but the unquestionable and decisive tone still made Spielberg feel tremendous pressure. He was frightened by Li Mu's words and broke into a cold sweat. Only then did he realize that Li Mu had regarded Roland Maas as He wants to kill the target of his death and start a crushing war in front of entrepreneurs all over the world. On the one hand, he will punish Roland Maas, and on the other hand, he will make others fear and even surrender.
The rapid rise of Makino Technology is like a huge country that has just been established and is developing rapidly, and it is surrounded by almost all old powerful countries.
In order to establish a strong image of itself, Makino Technology must respond to all provocations with all its strength. Once a country wants to grin at it, it must hold it down and beat it until it screams and begs for mercy.
Only in this way can other long-established powers that are eyeing us be jealous and afraid, and can we win enough respect and a period of peaceful development for ourselves.
Li Mu's strategy formulation is largely based on learning from the great strategy of the founding leader. A newly rising country must go all out in its first foreign war, so as to make the wolves, tigers and leopards in the world fearful.
China's decades of peaceful development are inseparable from the great and arduous battle in the northern part of the peninsula.
As a descendant of the Chinese nation, Li Mu naturally understands the importance of this "first time". There are thousands of companies all over the world who want to touch his own, so he will not kill, maim or beat the first one who dares to do it. Accept, how will you live in the future
…
When Roland Maas received Spielberg's call, he expected him to bring him good news. Unexpectedly, the news he brought to him was much worse than he expected.
He originally thought that Li Mu wanted to go against Mars just because he was unhappy, but Spielberg's call made him understand that Li Mu wanted to use himself to scare other monkeys.
In addition to the literal meaning of killing the chicken to scare the monkeys, there is also a subtext: the chicken may not have been punished by death, but because it was killed to show the monkeys, it was "deserving of death."
After learning about Li Mu's attitude towards him, Roland Mars immediately panicked. Now, the entire Mars has lost its mouthpiece. It is already a fantasy to start a propaganda war with Li Mu. If this matter is allowed to continue to develop, Mars will only sink deeper. The deeper it goes, if Mars' global sales collapse, then Mars will have lost half of its life, and it will be difficult for Mars to return to its peak position as a Fortune 500 company and one of the top three private companies in the United States.
The operating model of the physical manufacturing industry is generally much slower, clumsier, and heavier than that of Internet companies.
An Internet company is like a car that is lightweight, powerful, and has sensitive steering and braking. It can brake hard, accelerate hard, and turn sharply.
In daily operations, the Internet can directly see the number of active people on its website and APP that day through intuitive data. If there are subtle fluctuations, it can be immediately discerned and adjustments can be made directly.
For example, a shopping website normally has 500,000 online users and 10 orders per second at 10 am every day. However, at 10 am that day, it has 480,000 online users and 8.5 orders per second. This data continues. By 10:20, the CEO may have called the head of operations into the office and scolded him. By 10:30, the head of operations may have led the team to find the reason.
If users are dissatisfied with the newly launched product section, they can log it off immediately and never log it back in after finding out. This is a sudden stop;
If a bug appears in a certain section of the product, causing a decline in user experience, the technical department can fix it immediately. This is a sharp turn;
If a competitor's recent promotion efforts have been too strong and have taken away some users, the marketing department can immediately invest more costs and resources to improve promotion. This is a rapid acceleration.
Compared with Internet companies, companies like Mars have a very difficult time accelerating, decelerating, and turning. They are more like a giant oil tanker.
Every Mars product must first go through a long process of research and development and testing, even for food. After research and development and testing, if you want to put it on the market, you must first build one or even several production lines, recruit and train professional technicians, and then Carrying out mass production means that the initial acceleration is very slow and you need to move forward step by step.
Just like a giant oil tanker, although it has a large capacity, it starts slowly and accelerates slowly.
In daily operations, once a certain product has a problem, or the entire product line has a problem, the company cannot immediately reduce production, because behind the production reduction, it represents the reduction of production lines and labor, the increase in the unit cost of raw materials, and the The increase in unit production costs also represents the surrender of market share.
The operation of the production line is more like the operation of a giant oil tanker. The process of accelerating from scratch consumes a huge amount of power. However, once it is on track, it can ensure continuous operation at a stable and uniform speed. If it needs to slow down in the middle, it cannot be achieved by applying the brakes. Instead, it takes a lot of fuel to push back. Once the speed drops, if you want to speed up again, you need to work forward again.
If Mars is sure that its sales will not increase in the future, then it is certainly a wise choice to reduce production now, but the problem is that Mars is not yet sure whether it can increase its sales in a short time in the future.
Roland Maas knows very well that as long as there is a chance, Mars cannot reduce production immediately.
His current situation is very similar to what dairy farmers did when they poured milk into the river during the Great Depression.
On the surface, the evil capitalists would rather pour milk into the river than give it to the poor.
But a closer analysis shows that in fact, it is not the capitalists who pour the milk into the river, but the dairy farmers. These dairy farmers may be even more pitiful than the poor.
In that era, once the milk market went bad, capitalists would immediately stop purchasing and wait and see with currency, because only currency has no shelf life and no inventory pressure.
The milk in the hands of dairy farmers will be unsalable because it cannot be cashed in. Most of the people who end up pouring the milk into the river are poor dairy farmers.
Also in that era, the shelf life of milk was only one or two days. If it could not be sold, it would rot and deteriorate. Even if dairy farmers wanted to give milk to people who were poorer than themselves, the storage, transportation, distribution and even publicity of milk would be difficult. It requires a lot of investment, so how can you save money by doing it nearby
Moreover, the worst thing for dairy farmers is that they have to continue to feed and milk their cows even though they know clearly that the milk cannot be sold.
The reason is that they cannot kill their cows just because the milk cannot be sold temporarily, nor can they stop milking their cows or reduce the feeding of the cows just because the milk cannot be sold temporarily. After all, they will have to rely on cows to support their families in the future. , no matter what, we must hold on for a while until the milk market improves.
This is actually the same as the production line.
Roland Maas can already predict that Mars’ next step will be to face the difficulties that dairy farmers faced back then.
At this time, he also began to be confused. Should he choose to resist or bow to Li Mu
I apologized for it. Now that I think about it comprehensively, it seems that it is not so difficult to accept...
(End of chapter)