While Li Mu's shocking remarks were being discussed in the National People's Congress and the media, Li Mu was already sitting in a box of an indoor barbecue restaurant with Senior Brother Liu, Boss Lei, and his personal assistant Li Ziwei.
Li Ziwei was busy ordering food and drinks, and the three men gathered together to chat excitedly about the beautiful sniper battle tonight.
Boss Lei vividly described the specific process of tonight's sniper battle, how he fired the first shot, how he shot the second and third shots, almost completely holding Letao down and punching him in the face. It was really too much. So happy.
Although Li Mu and Senior Brother Liu were not able to witness it with their own eyes, their blood boiled with excitement just listening to Master Lei's description.
Senior Brother Liu kept slapping the table in excitement, glaring and saying: "This move is really cruel! Lao Lei, you are truly the marketing master that Li Mu calls you. Just your advertising slogan, 'Happy shopping in the world, as long as you can. On Taobao, Letao was fooled to death!"
Leader Lei said hurriedly: "Lao Liu, don't get me wrong. I just made such a suggestion. The one who really perfected this plan to make it watertight is Mr. Li."
As he spoke, Leader Lei looked at Li Mu, clasped his fingers and said, "He decided on the strategy of shooting advertisements and carpet bombing with multiple celebrities. The materials for commercials and website launches were prepared according to sixteen different time points. He also set the launch time, and he came up with the strategy of 'hold on until you loosen it, bite it off and bite it to death'."
Senior Brother Liu looked at Li Mu and said with a smile: "It seems you are the worst!"
Li Mu hurriedly explained: "This is an anti-aggression war. He is not doing good business in B2B. When he sees us doing C2C, he wants to get involved. So this is an active provocation, right? Since he is the one who initiated the competition, Then don’t blame us for being too harsh.”
Leader Lei said with a smile: "We have found a total of eighteen first-line singers from across the Taiwan Strait and three places to record commercials. Only three appeared tonight, and there are fifteen more who have not appeared. In the next few days, the commercials of these fifteen stars will be released." It will be broadcast on major domestic TV stations one after another. This rhythm will definitely make Letao fall into despair step by step."
Brother Liu sighed: "I've been working on logistics everywhere, but Li Mu, you want to mobilize the entire singer circle!"
Li Mu smiled slightly and said: "Now the relationship between singers and us is the best. From YY to Tieba, to Taobao and even to media resources, these singers are eager to cooperate with us. They came to Yanjing to help me shoot For an advertisement, I help them with various promotions, it’s a win-win situation, why wouldn’t they do it? Just the example of Mo Wenwei is enough to make all singers envious.”
Senior Brother Liu nodded and said, "That's true. Generally speaking, they are the biggest beneficiaries."
Leader Lei said with a smile: "Hurry up and get the logistics out of the way, and then come back and the two of us will fight side by side!"
Senior Brother Liu smiled and said: "Old Lei, you have to wait for a while. Although everything is going smoothly in terms of logistics, after all, it involves all offline matters, and I can't get away at all."
Li Mu said with a smile at this time: "Mr. Lei, the most important thing for us right now is to crush Letao in this promotion. Brother Liu is busy with logistics, and I am also involved in a lot of Makino Technology matters, so the main thing is It’s up to you alone!”
Leader Lei nodded and said seriously: "Don't worry, in the next eight days, we will definitely kill Letao. The number of users Letao can convert in the end will be much lower than expected. Fighting for one battle will make them doubt their life." !”
Li Mu nodded and said: "Theoretically speaking, Letao starts from scratch. Even if the promotion effect is greatly interfered by us, it will still be an addition to zero, so it will definitely be used for precipitation. The most important thing now is , can the accumulated number of users give capital confidence? If capital feels that such a large investment and such a small return are completely unacceptable, then it will be difficult for Letao to obtain more capital in the future. In this case, its death date Very soon, the money will be burned out, and he will naturally die."
Leader Lei said: "What I'm most worried about is that I just beat them to a state where they can barely survive. That would be too disgusting."
Li Mu said: "Don't worry, we will definitely enter a state of survival."
Li Mu's words surprised both Leader Lei and Senior Brother Liu.
Senior Brother Liu even asked: "We are fighting so hard, can't we knock it down?"
Li Mu shook his head and said: "It is difficult to annihilate all opponents in the Internet industry. Even when YY attacked QQ, it could only reduce QQ users to the lowest point possible. If the QQ team decided to continue operations at that time QQ, then there is nothing we can do about it. Only their team will choose to give up if they feel that there is no need to continue to hold on."
Senior Brother Liu nodded and said with a smile: "In this case, we don't need to pay too much attention. It is enough to fight with all our strength until the opponent poses no threat to us."
Li Mu smiled noncommittally, suddenly changed the subject, and said to Leader Lei: "Mr. Lei, our promotions are so big, sellers from ordinary Taobao stores will definitely come in to take advantage of the popularity. You must pay close attention to any ordinary sellers. If you sell counterfeit goods on Taobao, no matter what level of store it is, the store will be permanently closed. It is best to get a batch of them."
Leader Lei nodded and said, "Don't worry, I will definitely not relax in the fight against counterfeiting."
Li Mu said: “Not only must we not relax, we must also have certain operations.”
Leader Lei asked in surprise: "What kind of operation?"
Li Mu said: "First of all, don't mention the anti-counterfeiting issue before the event. Let the speculative sellers come in first, and then collect their evidence from the outside. During the event, we will piece together the evidence chain of their counterfeit sales. Then we will analyze it." Announce the anti-counterfeiting results in batches, release a batch first, and put everyone in the small and medium-sized counterfeit sellers at risk."
Leader Lei nodded and asked, "What about the others?"
Li Mulian hesitated for a moment and then said: "The other thing is that once we start to crack down on counterfeiting, we must find ways to create public opinion in the industry when we announce the crackdown, especially in the circle of small and medium-sized sellers. It is best to use sellers to promote our anti-counterfeiting products." The list should be disclosed, but it must appear to the outside world that it has been leaked internally."
Leader Lei frowned and thought for a moment before asking Li Mu: "What do you mean, we sort out all the counterfeit sellers, officially announce a part of them first, cause panic, and then leak the rest through internal leaks." go out?"
"Yes!" Li Mu said: "The leaked list must be complete, including the store name, store credit rating and sales data, the identity and contact information of the store owner."
Leader Lei looked puzzled.
Leader Lei didn’t know Li Mu’s original plan of “catching flies with dirty meat”, but Senior Brother Liu knew it very well. When he heard Li Mu’s words, his eyes widened and he blurted out: “You mean, once this list comes, If it leaks out, will Letao take advantage of it?"
Li Mu nodded and said: "Once Letao is pushed to a desperate situation by us, they will definitely find an opportunity to counterattack. Although I don't know if they will take advantage of this loophole, I hope they don't use it, but once they do, Then I'm sorry. When the time comes to legislate e-commerce counterfeit sales, I'm afraid they will be sacrificed!"
When Leader Lei heard this, he immediately understood what Li Mu was thinking and exclaimed, "This is about 'fishing for law enforcement'!"
Li Mu smiled and said: "That's right, it's fishing law enforcement!"
Li Mu wants to create opportunities for Letao to make mistakes. At that time, if Taobao eliminates a group of sellers with a certain reputation and a certain customer base, and leaks the specific information and contact information of these sellers through "internal leaks" If it leaks out, it will definitely be a huge temptation for Letao.
Because these sellers are very mature small and medium-sized sellers who have supply of goods, experience and are quick to get started. Once they are attracted to their own platform, they will bring huge potential users and order volume, which is very important to an e-commerce platform. Generally speaking, the most important data is user traffic, order volume and transaction volume. These store owners who have been kicked off by Taobao must be very eager to change to another platform to continue making money, so once they go to a new platform, out of the protection of their own interests, They will definitely try their best to attract customers, which will greatly improve the website’s data.
If Letao can resist touching this piece of dirty meat, Li Mu can allow Letao to survive in the cracks. After all, it is impossible for Letao to monopolize e-commerce in the future. More and more new platforms will emerge and gain a firm foothold, but as long as they Without affecting his position as the boss, Li Mu can keep on speaking terms with them.
but! If Letao cannot hold back in front of this piece of dirty meat, the nature of this is extremely bad. It proves that for the sake of their own development, they can acquiesce or even privately encourage the development of fake products on their platform, and this is also unacceptable to Li Mu. When the time comes, Li Mu will definitely try his best to get rid of it!
…
When the four of them had a good time drinking and eating skewers together, it was already past nine in the morning in New York.
The news that eBay and Makino Technology have jointly invested in PayPal has been fully reported by the American media early this morning. In particular, the translated version of Li Mu’s press conference was also broadcast on the New York TV media in the morning. This time, Li Mu The Makino Technology Conference hosted by him caused a sensation among the entire elite class, especially those in the financial and securities circles.
Although it is a press conference from Makino Technology, to Americans, this is equivalent to a press conference held by Makino Technology for eBay. Because Makino Technology has not been listed on the market, the good news announced by Li Mu at the press conference will directly affect eBay's opening share price this morning.
For the capital market, eBay's cooperation with Makino Technology this time is indeed a huge benefit. First of all, the bad news that had been digested before has been completely reversed. eBay did not miss PayPal, but joined forces with Makino Technology. I bought a stake in PayPal. Although I didn’t acquire 100% of the capital, it was enough to hold a controlling stake.
This means that due to the joint investment of Makino Technology and eBay, PayPal's valuation has greater room for imagination, and eBay, as the controlling shareholder of 51% of PayPal's shares, will naturally increase its valuation a lot.
What's more, Makino Technology is now developing very strongly. eBay can establish a cooperation with Makino Technology through PayPal, which is much better than going it alone!
Therefore, the securities market has entered a climax today ahead of schedule, and everyone is waiting to see how high eBay's stock price can rise when the market opens at 9:30.
Also looking forward to the opening is Wei Lan’s father, Wei Jun.
He has one million shares of eBay stock in his hand, and he started to buy them one million shares at a price of US$49. After buying one million shares, the average holding cost was US$48.4. According to the most conservative estimates of current securities analysts, this stock will have a near future You can take advantage of this big wave of good news to rise above $63.5.
The profit of the eBay stock in Wei Jun's hands will exceed US$15 per share, which is a profit of at least fifteen million US dollars!
…
PS: Everyone is so awesome! ! ! We are now the 8th monthly ticket holder! There are four days left in this month! Can we hold our ground and move forward? ! I believe it can! Please continue to support us with firepower! Let's create another miracle together! Thank you very much!
(End of chapter)