Although Li Guoqiang doesn't understand economics, he can calculate costs and profits.
Otherwise, how could he come from the mainland to Hong Kong to work as a contractor
Although he is not as powerful as those business tycoons, he is definitely not a fool who knows nothing.
Will it be a loss
That would indeed be the case.
Because the gross profit margin of eggs is really not 50%.
If everyone uses the 100 yuan voucher bought for 50 yuan to sell eggs, Zhao Zitong will of course lose money!
But no one wants to do business at a loss!
In fact, whether it is a voucher or a discount coupon, it is a form of price discrimination.
Here, Zhao Zitong couldn't explain it to Li Guoqiang, but she was willing to explain it briefly.
Because Li Guoqiang is not like Gao Feng.
While counting the money and calculating the bills, Zhao Zitong explained to Li Guoqiang the principle of his vouchers.
She really felt that Li Guoqiang would be a rare candidate for a business partner in the future.
Because he is a rare sensible person, has a basic conscience, is willing to trust himself, and is diligent and has a desire to learn.
What's even more rare is that he has his own opinions. Unlike Gao Feng, who would get furious and want to withdraw his shares after being provoked by his wife.
"Brother Guoqiang, what the Chinese elderly need is not necessarily to take advantage, but the feeling of taking advantage."
Indeed, if the price is reduced directly, sales will increase rapidly in a short period of time.
But after a long time, when the aunts became familiar with the price, this stimulating effect no longer worked.
But when you want to raise the price back to the original price, it will cause sales to drop.
As the saying goes: It is easy to lower prices but difficult to raise them.
The use of coupons takes advantage of a contrast effect, which makes the aunt feel that she is getting a good deal, and makes her have an urge to take advantage of a good deal, which makes her go from never buying to buying, and from buying to buying more.
After listening to this, Liu Yong did not nod immediately. Instead, he took out a pack of Double Happiness cigarettes from his pocket and lit a cigarette for himself.
After finishing the cigarette, he said embarrassedly: "I really didn't understand!"
Zhao Zitong did not laugh at Li Guoqiang.
It’s true that she’s an awesome time traveler, but when it comes to intelligence, she’s not as smart as Huo Jiandong’s grandfather, who invented the “selling pre-sale properties” method in the 1950s.
Hong Kong in the 1990s was not backward at all. There were smart people everywhere in this place at that time.
If Zhao Zitong thinks that others don't understand, she will just make fun of them. In the future, she will be mercilessly laughed at many times.
"It's okay, Brother Guoqiang. No one knows everything. Just like me, I don't know the ins and outs of decoration. I will have to learn more from you in the future."
Indeed, everyone has their own strengths. Is it great to rely on your knowledge of economics? Zhao Zitong was not so proud. She smiled and said:
"If you don't understand, I'll explain it to you more clearly."
Seeing that Boss Zhao was willing to patiently teach him how to do business, Li Guoqiang touched his short flat head and grinned embarrassedly:
"Although I didn't understand it very well, I still have some understanding of it. Let me tell you and see if I understand it correctly."
"Okay, go ahead, I'm listening."
"The way Hong Kong aunties buy vegetables is different from people in the north. They don't buy more than 100 yuan at a time. Sometimes they just buy half a spare rib and a few vegetables."
Li Guoqiang expressed some of his thoughts based on what he observed.
Zhao Zitong nodded. It seemed that Master Li Guoqiang was indeed a man with a rough appearance but a careful mind.
That's true.
China is a vast country with abundant resources, and the regional differences between the south and the north are indeed quite large.
Is soy milk sweet or salty
Is the authentic rice dumpling made with fat or egg yolk
Should I drink soup before or after meals
Southerners and northerners can have hundreds of rounds of battles online over dietary issues like this!
It's not just a dietary issue, there are also huge differences between southern housewives and northern aunts when it comes to buying groceries.
This is not off topic.
Because, if we don’t take this difference into consideration, if Zhao Zitong opens “Sun Shi Nai Fresh Supermarket” in the north, it might go bankrupt the next day!
In Guangdong, not only are the dishes exquisite and small, but the aunties are also very meticulous when buying groceries.
Every time they go to the market to buy vegetables, they select them carefully and make sure the vegetables they buy are flawless.
Moreover, the amount of food bought each time is very small.
The vegetables are sold in small handfuls, and sometimes we would complain that the handful given by the vendor is too large and ask for it to be split in half.
As for radishes, potatoes, lotus roots and other ingredients, they should be eaten one by one, just enough for one meal.
I remember one time Zhao Zitong and a girl from Northeast China went to the vegetable market to buy vegetables.
Zhao Zitong ordered a carrot, a potato, an onion, and a pork chop. The total cost was about 30 yuan, and the boss gave me a bunch of green onions as a gift.
The northern girls were all shocked and said to Zhao Zitong: "How can you buy vegetables this way? If this happened in our Northeast, the boss would definitely kill you with a butcher knife!"
Zhao Zitong laughed at the time: "So how do you people in Northeast China usually buy vegetables?"
The girl from Northeast China replied: "In Northeast China, we go to the supermarket to buy groceries with a small cart, and we have to fill the cart up every time we go to the supermarket."
"Especially in winter, we buy cabbages in bundles of 10 to 20 kilograms, and potatoes and sweet potatoes in bags. Before I came to Shenzhen, I accompanied my mother to the market to buy onions. I bought two bundles at once, weighing more than 10 kilograms!"
"By the way, I don't buy ribs like you do. I'm buying half a pig!"
Zhao Zitong was stunned. She could only smile and say, "If I bought it like this in a vegetable market in Guangdong, the vendors would definitely think I run a restaurant!"
At first, Zhao Zitong really thought that this girl from Northeast China's family ran a restaurant.
Later, she followed the girl from Northeast China to their home to play, and one day she also followed the girl's mother to the vegetable market to buy vegetables.
"Boss, I want two stalks of celery."
Zhao Zitong pointed at the celery on the vegetable stall and said, "This celery is quite fresh. Buy half a pound of lean meat and it will be just right to stir-fry a dish of celery and lean meat."
The boss looked at Zhao Zitong as if she were a fool, and threw two stalks of celery in front of her. As if sending away a beggar, he said impatiently:
"Take it, take it. I don't want your money. Don't delay my business here!"
…
"Sister Zitong, I wonder if what I said is right?" Li Guoqiang's words brought Zhao Ti back to reality from his memories of the future.
Zhao Zitong nodded and motioned for Li Guoqiang to continue.
Li Guoqiang cleared his throat and continued:
"You have to accumulate 100 yuan to use this voucher. There is a trick to the pricing. Every time I go to the supermarket to buy something, I never get exactly 100 yuan. It's always more or less."