In the next two days, the popularity of SuperX not only did not decrease, but actually increased as the winter holiday approached.
It is said that some scalpers have been able to sell for more than 400 yuan. The reason is that many female college students who have not bought SuperX are about to go on vacation. They want to buy a pair of SuperX to wear back before leaving Zhonghai during the vacation.
Precisely because of this mentality of college students, the price of scalpers is getting higher and higher. There are hundreds of scalpers and their helpers queuing up every morning.
After Xu Yiyang learned about this, he simply waved his hand and asked Lin Tianyi to announce that in order to meet the needs of consumers, SuperX specially transferred goods from the headquarters, and from now on, 3,000 pieces will be supplied every day.
The early hunger marketing was to give consumers a sense of rare goods and to peak their desire for goods. This purpose has obviously been achieved.
If you continue to engage in hunger marketing, it will purely give scalpers an opportunity to make money.
Therefore, opening up the supply appropriately now can win the favor of consumers.
In the past two days, Lin Tianyi was in the store in the morning and ran back and forth in several large business districts in Zhonghai in the afternoon, looking for suitable shops. Now she has found stores that she feels are suitable in all three business districts, and is just waiting for Xu Yiyang to go over and make a decision.
Xu Yiyang took the time to make a trip with her. The locations of the three shops were all good. They were in the best areas of the three business districts and had relatively large areas. The smallest was 480 square meters and the largest was 540 square meters.
Although the area is large, the price is much cheaper than that on Jinling Road, so the initial cost is not high.
The Jinling Road store's repayments now exceed 2 million, which is enough to cover the rent, deposits, and preliminary renovation costs for these three shops.
As for the decoration, I still went to the tooling company from last time. They are more serious and responsible in their work, and the boss has stated that as long as there is work, there will be workers for the New Year.
Xu Yiyang wanted to finish the decoration without stopping and then start business as soon as possible, so naturally the sooner the better.
The decoration time of the three stores is expected to be about 40 days, and it should be completed around February 22.
That's just the time for winter vacation.
Originally, Xu Yiyang was worried about following up on the progress of the project during the Chinese New Year, but Lin Tianyi told him that she and her parents were not planning to return to Yingzhou for the Chinese New Year this year.
There are many reasons for not returning to Yingzhou. On the one hand, her mother is still recovering and is not suitable for long-distance travel; on the other hand, staying in Zhonghai can also save a lot of money and energy, because she will have to deal with the New Year when she returns. Moving around with relatives and friends wastes people and money; the third reason is that Lin Tianyi does not want to leave her work behind.
She has even arranged a New Year shift for the store's clerks. Four clerks will stay in Zhonghai for the New Year, ensuring that SuperX can always be open.
And she herself will patrol the four stores back and forth to ensure that all aspects of work are progressing in an orderly manner and as planned.
Xu Yiyang admired her work enthusiasm very much. In his previous life, he would never have been able to take the initiative to work overtime during the Chinese New Year.
But naturally he couldn't treat Lin Tianyi badly, so he specially wrapped a cash red envelope of 20,000 yuan for her.
Lin Tianyi was shocked by the amount of this red envelope and refused to accept it, but Xu Yiyang said firmly: "You deserve these. In addition to performance rewards, there is also a New Year's overtime red envelope."
As he said that, Xu Yiyang put the money into her hand again and said: "Twenty thousand yuan is just a drop in the bucket for what we are going to do. If we become bigger and stronger in the future, your year-end bonus may be twenty thousand yuan." Ten thousand or even two million, if twenty thousand scares you like this, then when we really become bigger and stronger in the future, you still have to be scared of a heart attack by the amount of bonuses?"
For Xu Yiyang, he would never be stingy about sharing profits with his employees. It was like leading troops in a war. If he wanted his troops to fight for him, he must be fed and clothed without any worries.
All bosses who aim to harm the interests of their employees may sacrifice their reputation in the early stages in exchange for certain benefits, but it is absolutely impossible to make their business bigger.
Tencent’s Mr. Ma led his founding team to achieve financial freedom in life. Alibaba’s Mr. Ma also made Ali’s Eighteen Arhats billionaires. When Yu Minhong went public at New Oriental, even the security guards were given stock options. Huawei’s Ren Zhengfei Although employees are often asked to work overtime, the overtime pay is more generous than anyone else.
It seems the same to Xu Yiyang.
A boss is like a commander-in-chief of an army. He can be unkind, but he cannot be unkind.
Benevolence is the most important quality of a boss.
Lin Tianyi felt a little ashamed when Xu Yiyang said this. She knew that she still had a long way to go with Xu Yiyang, and this was just the first step in a long march of thousands of miles, so she changed her mind and stopped being polite to Xu Yiyang. I took the money and said to him sincerely: "Thank you, Mr. Xu!"
Xu Yiyang smiled slightly and said, "Have you told the four colleagues who work overtime about overtime pay?"
Lin Tianyi nodded and said: "What I want is to give each person five hundred yuan. Five hundred yuan is already a lot, which is almost half a month's salary."
SuperX clerks take care of food and housing, and their basic salary is 600 yuan per month. Counting some bonuses, they can get about 1,000 yuan, which is relatively high on Jinling Road.
If you work overtime for a few days during the New Year, five hundred overtime pay is not a small amount, so Xu Yiyang said: "Okay, you are their leader, you can decide these things, whatever you think is appropriate. My attitude here is that a little more is fine." It doesn’t matter, you can control the specific amount yourself.”
Lin Tianyi said hurriedly: "I know Mr. Xu."
When starting a company, as long as it is not a small entrepreneurial team of three or two people and the person in charge directly supervises several employees in the team, the middle-level leaders must be given sufficient rights.
In general, it is a principle: build a complete company hierarchical structure and try not to skip management.
As a chairman, do not directly bypass the vice president or general manager to assign work to the director or deputy director.
You must believe in your management team, and you must also believe that you cannot be able to take care of everyone and everything.
Lin Tianyi's people let Lin Tianyi make the decision. As long as Lin Tianyi's entire business is doing well, he will never interfere with her management scope. Unless there is a problem with her business, there is no need for him to meet with her employees.
…
Zhang Aixue and Li Nan stayed in Zhonghai for a few days and found several suitable office buildings.
Although one of them is a little off, it is next to the subway station and has convenient transportation.
Moreover, this entire building has just been developed. A single floor of 4,000 square meters can be split and rented out, or it can be rented out in packages. If the whole floor is packaged, the daily rent is only RMB 1.5, and the annual rent is RMB 2.2 million, with one deposit and three payments. .
After seeing it, Xu Yiyang made the decision without hesitation and chose the entire third floor, which is lower and less dependent on elevators. Many training institutions did not understand it at first and chose high-rise buildings. Students and students will be there every day. Students and their parents had to queue for more than ten minutes waiting for the elevator, which was absolutely depressing.
It's much better on the third floor, and it's not too stressful to walk up the stairs.
If it weren't for the fact that the first and second floors downstairs were planned to be a medium-sized shopping mall, Xu Yiyang would have even hoped that it would be more worry-free to just go to the first floor.
Subsequently, he negotiated a five-year contract with the property management company, with the rent remaining unchanged for the first two years and a slight increase for the next three years. Then he asked the property management company for a 20-day rent-free period.
An area of 4,000 square meters can be designated for at least thirty classrooms, and the remaining office and public areas can also cover thousands of square meters.
There were many shops for rent in the shopping mall below the building, so Xu Yiyang found a shop of two to three hundred square meters and signed a contract directly with the property management company to open the first Tuzki flagship store here.
Tuzki and Jiayang Education will complement each other in the future. Every Jiayang Education store will have a Tuzki exclusive counter, and every piece of Tuzki clothing will have a matchbox-sized Jiayang Education logo on the inner label.
In the future, this brand will be firmly bound to Jiayang Education. You have me, and I have you.
Even if the Tuzki brand operates independently in the future and forms its own business system, every piece of Tuzki clothing will inevitably carry Jiayang Education’s sunrise logo when it leaves the factory.
Xu Yiyang even wanted to talk to Mr. Ma of Tencent about whether to add a set of Tuzki emoticons to QQ. He could license it to Tencent for free, but the prerequisite was that Jiayang Education should be marked in the emoticons.
However, this is just a temporary thought, because the current QQ is still relatively primitive, and the support for emoji expressions is not very good. It is obvious that the conditions for making Tuzki dynamic expressions are not yet met.
If Tencent QQ doesn't have this function by the time Tuzki starts commercial promotion, then he will simply go out of his way and, as a major shareholder, coerce and induce Mr. Ma to arrange for the technical team to develop this function early.
After the site selection was completed, Zhang Aixue hurried back to Quancheng, while Li Nan stayed in Zhonghai and began to communicate with the decoration company about the decoration plan.
Due to the large area, the entire design process must consider the reasonable division and matching of areas, which will be troublesome. If everything goes well, the design plan should be finalized before the Lunar New Year and construction will begin after the Lunar New Year.
However, the decoration requirements of training institutions are not high, unlike clothing stores, which have high requirements for visual effects. Therefore, once the decoration plan of a training institution is finalized, the construction period will be relatively short. A professional decoration company will take about 30 days. It can all be completed.
Xu Yiyang didn't understand design, but he put forward his basic needs.
First of all, since the entire floor is your own, you can create an atmospheric front desk and logo wall directly at the elevator entrance. Then the front desk will provide four workstations.
Secondly, the front desk serves as the entrance to the entire training institution. After entering, there is first the exhibition area, followed by the reception area and guest area, and then going deeper, there is the classroom.
Thirdly, when decorating, preparations must be made for future multimedia teaching. Each independent space must have network cables and telephone line interfaces. Each classroom must have enough concealable ground sockets. At the same time, each classroom must be pre-installed. Install projector mounts and screens, pre-installed microphones, surround speakers, and security cameras.
Xu Yiyang's idea is very simple. What he wants to do is to build a top-level training institution with China Overseas Software and Hardware.
(End of chapter)