Reborn Aristocrat: Return of the Vicious Heiress

Chapter 277: Cooperate with Huayuxuan to operate Chinese herbal medicine skin care business

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A few people ate and drank, and Wen Xinya said, "Junlin, do you know where I can buy high-quality imitations of Tang Dynasty calligraphy and porcelain?"

Gu Junlin smiled and said, "You've asked the right person. Our Gu family does have a business in this area. I'll take you to have a look later. You can pick whatever you like. I'll give you a 50% discount on all of them."

Wen Xinya was shocked: "Your Gu family also does high-end imitation business?"

Gu Junlin smiled and said, "You should know that the ancient ceramic art of Country Z has been sought after by the whole world since ancient times. However, the porcelain produced by the four major cellars of Country Z is far from meeting the market demand, so the value is getting more and more expensive, and calligraphy and paintings are even more difficult to find. High-quality imitations came into being. This industry has always been highly profitable. Our Gu family has connections in this area, so we can naturally do it."

"I see." The Gu family's overt business did not involve high-end imitations. She vaguely guessed that this kind of business was probably a private business. If the high-end imitation business wanted to be large-scale, it would require connections in the underworld. It was understandable that the Gu family, with their background, could do such a business.

Gu Junlin was very curious about what Wen Xinya was going to do: "Your recent behavior is very strange, but what kind of business do you want to start?"

Many of the rich kids in Beijing would invest in their own businesses to earn some pocket money, so although he was curious about Wen Xinya's behavior, he didn't find it strange.

Wen Xinya did not hide anything from them: "I am planning to open a cosmetics company and I plan to build the store into an ancient Tang Dynasty palace style."

Gu Junlin clapped his hands and said, "You are indeed bold and daring. You are not the first to come up with such an idea, but you are the first to dare to do it. The initial investment of manpower, material resources, financial resources, and energy is very huge, and it is also very difficult to find connections in this area. However, the cosmetics industry is indeed very attractive with this kind of gimmick."

Ling Qingxuan asked curiously, "Cosmetics are one of the mainstream luxury brands. Your Wen's Group has a good cosmetics brand and has already occupied a part of the market. Do you plan to operate a cosmetics brand under Wen's Group?"

Wen Xinya shook her head and smiled, "I plan to integrate branding, production, and sales. I will choose Chinese herbal skin care as the brand management type. I will use the gimmick of palace skin care secrets to create a high-end luxury brand. I don't want to be involved in the Wen family's business for the time being, so my grandfather doesn't know yet, and please keep it a secret for me."

Wen Xinya's words shocked everyone present, especially Gu Junlin: "Hua Yuxuan is also doing research on Chinese medicine skin care, but the results are not good, and you dare to come up with a gimmick like the secret technique of palace skin care."

Wen Xinya smiled and said, "Grandpa Du's granddaughter Du Ruo has made great achievements in this area of research, so I am working with her."

"Were the skin care products you placed in Huayuxuan made with Duruo's formula?" The beauty therapist at Huayuxuan had mentioned to him before that the skin care products Wen Xinya placed here were amazingly effective. If such products could be introduced, Huayuxuan's business would be taken to a higher level, but he didn't care.

"Yes, it's the pure natural and pollution-free Chinese herbal skin care product that Ruoruo gave me." Wen Xinya nodded with a smile.

Gu Junlin took a deep breath, he knew the market of traditional Chinese medicine skin care better than anyone else. His Hua Yu Xuan had only researched a few ancient perfumes, but they had already accounted for 30% of Hua Yu Xuan's profit share, not to mention traditional Chinese medicine skin care.

Wen Xinya really did not fight a battle without preparation. She had the recipe in her hands. No wonder she was willing to put so much effort into the store, because she was confident that the more investment she made in the early stages, the greater the profit she would make.

Zhou Tianyu's eyes widened as he asked, "The skin care products you gave me before are Chinese herbal skin care products?"

Wen Xinya nodded: "Ruoruo gave a lot, so I gave some to you."

Zhou Tianyu took a deep breath and said, "Those products not only have skin care effects, but also health benefits. I can foresee that your store will be extremely prosperous."

Ling Qingxuan clapped his hands and said, "When your store opens, I will let our Ling family's artists take care of your business."

"That's great!" Wen Xinya was naturally happy: "But I don't plan to mass-produce it. I want to make the product like the fragrance dew in Huayuxuan, which only the really rich people can enjoy."

A set of perfume from Huayuxuan costs millions of dollars, so her price will only be higher than that of Huayuxuan.

"The higher the threshold, the more it can prevent the proliferation of various counterfeit and imitation products, prevent more people from conducting related research, arouse more people's curiosity, and of course better satisfy the vanity of those truly rich people." Gu Junlin thought her idea was good, and an idea gradually formed in his mind, but after all, they were friends, and he didn't know how to express it out loud.

"That's the reason." She wanted to create a sustainable brand of Chinese herbal skin care, so she had to control the market. Although Du Ruo's research in this field was the most mature, since Du Ruo could succeed, others might also succeed. So she had to plan ahead and build the brand into a top luxury brand that could not be copied or replaced, just like world luxury clothing brands such as Chanel and Versace, which would always stand firm no matter how time changed.

Gu Junlin looked at Wen Xinya, hesitant to speak: "Xinya..."

Wen Xinya had seen through his thoughts long ago, and she happened to have the same idea, so she smiled and said, "I want to cooperate with Hua Yuxuan to form a professional sales line. What do you think?"

"Of course I'd love to." Wen Xinya's traditional Chinese medicine skin care products will have no trouble selling as long as they are well-made. Wen Xinya bringing Hua Yuxuan along is an act of returning the favor, but it also takes into account the friendship between the two parties.

"Then I will give you some of the products in a while. I hope Huayuxuan can make a quality inspection report for us, which can also be used as the quality standard for our production. I believe that no one can compare with Huayuxuan in this regard." If the store operation is carried out under the name of Huayuxuan's professional quality inspection standards, it will naturally be more famous.

"It's just a piece of cake." Even if Wen Xinya didn't cooperate with him, he would still help her.

Wen Xinya mentioned the current land situation in the Western District before. He invested money to buy some land. Now the government wants to build a subway line that runs across the east and west. The land prices in the Western District have risen sharply, and the value of the land he bought has increased several times.

Before, he thought Wen Xinya was just mentioning it casually, but suddenly he remembered that Lingyun Film and Television Entertainment Company, a subsidiary of the Ling family, had invested in a small-scale movie. The protagonist was the artist introduced by Wen Xinya. The box office was as high as 500 million, and it has attracted the attention of many Hollywood entertainment companies.

He didn't believe that there were such coincidences in the world. Although he didn't know how Wen Xinya knew the news, such a sincere thought was worthy of their sincere treatment.