Before Hongguang Film and Television took over the publicity, there were very few people who knew "Song of Changle", and only real book fans squatted on the official blog every day to check in, and occasionally got one or two supporting fans by mistake. After the Nanzhou platform weekly broadcast theater was scheduled, the TV series entered a period of crazy promotion, and this gradually became a splash. But at that time, the industry was not optimistic about this drama, because from the original work to the production team to the actors, there was no one who could do it.
The current TV series, from the time of preparing for the establishment of the project, must start publicity, the casting stage is the first focus, male and female protagonists and important supporting roles, each character has a wave of fans, and ambiguous news is posted in the entertainment news, posted on Weibo forums The Navy releases true and false information, causing fans from various schools to fight and tear each other. Last year, there was a drama with a dark heart and a fat heart. The male and female protagonists almost made up the popular traffic in the entertainment circle. During that time, the big entertainment forums were full of excitement, and the post refresh rate was a few times faster than usual. times.
After the actors were selected, the makeup photo was another wave of publicity. When the filming officially started, all kinds of Reuters came into people's attention. At the same time, in conjunction with the entertainment news release, they brought in the same type of TV series and actors to stir up popularity and popularity. After the preliminary publicity is done, the scheduled broadcast will be a new publicity period, and there will be another wave of publicity after the broadcast. And this is just the regular publicity of the crew, in addition to the publicity of the actors themselves.
Generally speaking, from the beginning of the project to the end of the broadcast, the publicity has not stopped.
Compared with the standard filming process of this TV series, the crew of "Changle Song" is a complete layman. The promotion that should have started a long time ago was not carried out until one month before the broadcast. Even though the momentum was huge, it still seemed too hasty.
Of course, whether a TV series can be popular can not only rely on publicity, it also includes actors' plot costumes and props, etc., and finally a more mysterious combination of the right time, place and people. Anyway, no matter how you look at it, the crew of "Changle Song" doesn't look like it can explode. In addition, it adopts the weekly broadcast mode, so it can't get stars, and it probably won't even make a splash.
This is the unanimous opinion in the industry before the broadcast of "Changle Song".
No one thought that the slap in the face would come too soon. At the beginning of August, "Song of Changle" was launched on the Nanzhou platform, and the broadcast volume exceeded 40 million in one hour. The number of fans of the male and female protagonists on Weibo skyrocketed, and the discussion volume on major entertainment forums was extremely high, and most of them were positive. At 8 o'clock the next night, after the second episode was broadcast, the number of broadcasts directly exceeded the 100 million mark. There is no doubt that the show has become popular. But at the time, no one thought that it would become a huge hit in the end, and directly won the top spot in the annual drama popularity and sales rankings.
The profit model of online dramas in this world is different from traditional TV dramas. They do not rely on the copyright fees sold to broadcasting platforms to make profits, but take the charging route. After the online drama is launched on the broadcasting platform, the first six episodes are free, and then it will start to charge. There are two modes to choose from, one is 20 cents for a single episode, and the other is to buy out the whole episode, with 30 episodes as the dividing line. The uniform fee for less than 30 is three yuan, and the buyout fee is one yuan for every 10 episodes above 30, rounded up. During the serialization period of the TV series, you can only pay for a single episode.
"Changle Song" broadcasts two episodes a week, and it officially started charging at the end of August. The number of orders exceeded 20 million within an hour, most of which were purchased for four episodes together, and more than 1 million were directly credited. When the data came out, the entire industry was shocked.
But at that time, Jing Ling had just finished filming all the scenes and rushed to the school to report, and then participated in military training, so he didn't pay much attention to the news in this regard. Jiang Sijin did contact him during the military training, but he didn't talk much about it.
After the military training was over, Jing Ling took a selfie and posted it on Weibo. By the way, he read the previous comments on Weibo, and only then did he know that "Changle Song" reached the top of the double list.
His Weibo was only opened when "Changle Song" was broadcast, and it has only been a little over two months now, and the number of fans has exceeded 10 million. However, because he is lazy, he doesn't post much on Weibo. Up to now, the number of Weibo is still in single digits. The last time he posted on Weibo was half a month ago.
It's the first time for fans to see a star who is too lazy for his sake. Every day, he squats pitifully under his Weibo, licking the previous photo of men in men's clothing, while praying for a new Weibo.
Later, the fans figured out his identity as a freshman of Yijiao University based on the posts posted on the Nanzhou Forum after a fan girl from the same school ran into him during the school report. All kinds of candid photos are addictive. At the end of the month, seeing that the military training was coming to an end, fans guessed that the male god should also post a Weibo to celebrate the end of his miserable life, so they squatted down on his Weibo to wait for the news.
Heaven paid off, fans finally got a new Weibo in the evening.
Jing Ling is the second in the world v: Naturally beautiful. [picture]
The long-lost news coupled with the selfie in camouflage uniforms made the fans excited. The number of comments on Weibo skyrocketed in an instant, and there were dozens of more replies every time it was refreshed.
Gua Gua Gua: I don't care, the male god will marry me!
Lilith does not shed tears: I finally waited for you, fortunately I did not give up [you][you][you]
Yuzhen's party hugged me tightly: Hey, why is the screen a bit dirty? Let me lick it clean!
Mu Hanhan, the third under heaven V: I have never seen such a narcissistic person! If you have the ability to post a selfie, if you have the ability to post a selfie, if you have the ability to post a few more!
Less than half an hour after the Weibo was posted, the number of comments has exceeded 10,000, and the number of retweets and likes is several times that of comments. The number of likes of the most popular comment below this Weibo also broke through
fifty thousand.
The long-sleeping male god never wakes up again: the natural beauty is hard to give up, and he was once chosen by the king's side. nothing wrong [picture]
The picture attached to this comment is a screenshot of Li Yu proposing to Zhao Zizhen after ascending the throne in "Song of Changle".
The comments below this comment slipped hahahahahahahahaha.
Jing Ling was also speechless for a long time when she saw the comments, and expressed her admiration for this quick-witted girl.
In addition to the popular comments, several of them asked about the ending of "Song of Changle". The TV series has a total of 8 episodes, which will start broadcasting in August, with two episodes per week in the first three weeks, and 4 episodes will be updated every week after charging. Three days ago, episode 6 was aired, and only the final two episodes are left.
Regardless of whether it is TV or movies, most viewers like to watch happy endings. The reason why fans are so concerned about the ending of the TV series is because Jiang Sijin's original work is relatively poor. The male protagonist committed suicide after killing the female protagonist on their wedding night. To tell the truth, when this article was first serialized in Lujiang Literature City, the readers didn't collectively give Jiang Sijin a negative. It was really true to her.
Regarding the ending of the TV series, fans of the TV series started to ask questions a long time ago, from the official blog of the TV series to the director and screenwriter to several important actors, they all asked, but no one would say anything. Anyone who is not a fool can see that there is a problem with this attitude, but before the ending comes out, everyone still takes chances.
Seeing that fans were so concerned about this issue, Jing Ling recalled the ending of the script. Although it wasn't a double kill like the original, it wasn't much better.
The finale will come out in a few days, and I feel sorry for the drama fans for a second.
After the military parade in the afternoon, the students left the army in batches on buses with the words "Yizhou Jiaotong University" spray-painted, and arrived at the school one after another at five or six o'clock. Jing Ling was the third group to leave, and it was almost seven o'clock when he returned to the school.
The dormitory that has been idle for a month can't sleep without cleaning, so everyone can only wait for a big cleaning. Another half hour passed.
After the new sheets and quilts were laid, Jing Ling lay down on the bed and did not move. When he was in a daze, he suddenly remembered something, so he touched his mobile phone and came out. Instead of looking through the address book, he directly entered the phone number and broadcasted it.
This is the habit that Jing Ling has kept after exchanging his photographic memory skills. He never saves his mobile phone number, but he remembers all the numbers of anyone who needs to be contacted.
Three beeps and the call is connected.
"Hello, Jing Ling." There was a man's deep voice on the other end.
"Hi Aze." Jing Ling replied, "I have something to ask you."
Shen Ze is the agent assigned to him by the company. In fact, when the discussion was held at the beginning, Chen Binglai was originally going to take him over, but because of some things, after re-opening the meeting to discuss, it was finally decided that Shen Ze would take over.
"you say."
"In the afternoon, I checked Weibo and saw that there were over 10 million followers. I was wondering how many of them were bought by you?"
The other side was suspiciously silent for a few seconds before replying, "You think too much, without your consent, I won't interfere in your affairs."
There is a reason why he said that. There are many signed artists of Hong Guang, and there are also many popular artists, but no one has ever been able to sign a contract like Jing Ling. At the beginning, the company arranged for him to be the golden broker Chen Bing, who was also willing to take him along. When the two met for the first time, the other party took out a career plan, which detailed Jing Ling's path in the next two years. It can be seen that its sincerity. Jing Ling accepted the kindness, and then briefly mentioned the contract he signed to the other party, expressing the hope that the other party would not interfere with some of his affairs. The talks between the two parties collapsed on this point, and they failed to reach a consensus. After that, the company arranged for Shen Ze, who was able to accept his conditions, to take him.
Jing Ling laughed and said, "Ah Ze is really understanding!"
The other party's voice was calm, "This is what I should do. Do you have anything else to do?"
Jing Ling thought for a while and asked, "What scripts do you have in your hands? I feel quite boring after the military training."
"Yes, a lot."
"Then when you are free, send it to me to see."
"I'm free now, can I send you to the dormitory?"
Jing Ling: "... Is it necessary to be so active?" (83 Chinese.83.)